Advt overview
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This document provides an overview of advertising and public relations. It discusses various types of advertising, including product or service advertising, classified advertising, public service advertising, industrial advertising, corporate or institutional advertising, financial/hospitality/political advertising, outdoor/out of home advertising, online advertising, and mobile advertising. The document also discusses categorizing advertisements by product or service and differentiating between classified and display advertisements in print media as well as still and live advertisements in television and cinema.
Advt overview
- 1. ADVERTISING & PR AN OVERVIEW J. JANARDHAN
- 2. TYPES OF ADVT. • It can be categorized in various ways • In terms of product or service we can classifying advts. • In the press-Classified & Display advt. • Cinema, TV- Still & Live
- 3. TYPES OF ADVT. • Product/service and institutional advertising • Classified Advertising • Public Service advertising • Industrial advertising • Corporate or Institutional advertising • Financial/ Hospitality and Political advertising • Outdoor/Out of Home (OOH) Advertising • Online advertising • Mobile advertising
- 4. THANK YOU