Appiscreen presentation, MOBILE VIDEO AGENCY & ADVERTISING NETWORK
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Appiscreen is a mobile marketing agency specializing in mobile video advertising for iOS and Android apps, aiming to enhance brand awareness and app promotion. Their technology offers unique advertising formats and performance-oriented campaigns supported by a dedicated support team and online reporting tools. With a substantial advertising network and a focus on creative video content, Appiscreen targets a wide audience to maximize campaign ROI.
Appiscreen presentation, MOBILE VIDEO AGENCY & ADVERTISING NETWORK
- 1. MOBILE VIDEO AGENCY & ADVERTISING NETWORK
- 2. 2 MOBILE VIDEO AGENCY & ADVERTISING NETWORK Appiscreen is a mobile marketing agency for iOS, Android apps & mobile sites, rendering mobile video advertising at the heart of your digital performance campaigns. Our technology allows publishers, advertisers and developers to monetize and promote their application with a unique advertising format. All videos are created by our creative team for a unique user experience enhancing your brand awareness and your application promotion. Click here to see the video
- 3. 3 Your mobile video advertising campaign through a global network of premium partners sites and mobile applications plus the making of your video spot and online reporting and tracking TO ENGAGE YOUR MOBILE USER TO MAXIMIZE THE ROI OF YOUR CAMPAIGN MOBILE VIDEO AGENCY & ADVERTISING NETWORK
- 4. 4 ONLINE ADVERTISING MARKET SYLLOGISM Mobile video advertising grows inevitably, so as the digital video market does. Mobile is at the heart of all purposes, now essential to create in the link between consumers, brands and entertaining online contents 1 Video is advertising market’s fastest growing segment. 2 3
- 5. 5 WHERE IS THE AUDIENCE, ADVERTISING FOLLOWS (source http://www.youtube.com/yt/press/statistics.html) ONLINE ADVERTISING MARKET SYLLOGISM In 2014, 40% of YouTube 40 traffic is viewed on mobile %
- 6. 6 ONLINE VIDEO ADVERTISING BENEFITS Attention strenght of the video Creativity + Interactivity = Call to action Geolocation possibilities Forward to social networks = viral effect of your campaign Interstitial + Video + Interactive = An «all-in-one» format Branding + performance oriented advertising Audience vector
- 7. 7 Video on mobile does not require a format adaptation to be declined on mobile devices. The video is the format that pits the least technological barriers for migration onto fixed screens (television or PC) to mobile screens. Mobile video advertising can be launched «naturally», according to its traffic share, without the need to define a media strategy or a specific marketing material. ONLINE VIDEO ADVERTISING BENEFITS
- 8. 8 Our technology works on iOS, Android and mobile sites WHY CHOOSE USE? BECAUSE WE ARE A TEAM OF EXPERTS OFFERING A UNIQUE TURNKEY ADVERTISING FORMAT IN EUROPE
- 9. 9 OUR OFFER FOR ADVERTISERS & APPLICATIONS PUBLISHERS Whether to increase downloads or to promote a product or a brand, we offer performance oriented mobile video advertising campaigns. OFFER FOR ADVERTISERS & MEDIA AGENCY Performance campaigns Wide audience Tracking and live reporting Video creation and implementation Interactive advertising OFFER FOR PUSBLISHERS Audience monetization Quick installation SDK - JavaScript Live reporting & tracking
- 10. 10 OUR BENEFITS SDK / JavaScript Our technology was developed for quick installation on iOS, Android applications and mobile sites. Creative advertising Our creative team makes custom mobile video advertising optimizing the performance of your campaign offer. Support A support team is available 7/7 and 24/24 through a dedicated interface.
- 11. 11 CAMPAIGN WORKFLOW We have integrated workflow best practices to comply with online advertising market standards Online self-service extranet dedicated for each client including: Create your account on: http://www.appiscreen.com/signup.html 1 Request for 2 3 4 5 proposal Insertion order (IO) Creative delivery Campaign delivery & optimization Billing & final reporting
- 12. 12 OUR NETWORK IN FIGURES Appiscreen offers an advertising network of premium mobile applications By gender 40 60 By age 450 M PAGE VIEWS / MONTH 13,5 M UNIQUE USERS / MONTH 14 % 26 % 13,5 % 18-21 22-31 32-48 48-59 37 %
- 13. 13 OUR NETWORK IN FIGURES Our offer segmented by thematic MEN PACK BUSINESS PACK YOUTH / ENTERTAINMENT PACK SPORT PACK WOMEN PACK NEWS PACK PROFESSIONALS PACK HIGH-TECH PACK 8,5 M 2,4 M UNIQUE USERS / MONTH UNIQUE USERS / MONTH 4,5 M 7,8 M UNIQUE USERS / MONTH UNIQUE USERS / MONTH 1,8 M 6,5 M UNIQUE USERS / MONTH UNIQUE USERS / MONTH 7,6 M 1,2 M UNIQUE USERS / MONTH UNIQUE USERS / MONTH
- 14. 14 They already use the Appiscreen offer as advertisers or publishers. Each month, there are millions of mobile users who watch our videos. ... OUR CLIENTS
- 15. Stephane BOULISSIERE Country Manager sb@appiscreen.com +33 6 09 01 76 03 www.appiscreen.com 24 rue de Penthièvre 75008 Paris - France