Android
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This presentation provides an overview of Android applications. It begins with an introduction to Android and its history. It then discusses mobile application platforms and the Google Play Store. It profiles the major players in the mobile space, including Android, Apple, and Windows. It outlines the development process for Android applications and how apps have changed our lives. It explores the future of applications and personalization before concluding that apps have greatly changed our lives with more changes to come.
Android
- 2. Presentation Roadmap Android Applications 2 • Introduction • Mobile Applications • Google Play Store • Major Players • Developing an Application • How it has changes our lives? • Future of Applications • Conclusion
- 3. Introduction Based on the Linux kernel. It was acquired by Google in 2005. HTC Dream in 2008. Android Applications 3
- 4. Mobile Applications Platforms - Apple App Store, Google Play Store, Windows Phone Store and Blackberry App World. Term ‘app’ - “Word of the Year” by American Dialect Society in 2010. Android Applications 4
- 5. Android Applications 5 Source: Gartner.com
- 6. Android Applications 6 Source: Canalys.com
- 7. Google Play Store Android Market and Play Store. Services - Play Music, Play Books, Play Newsstand, Play Movies & TV andPlay Games. July 2013 - 1 million apps published and over 50 billion downloads. Android Applications 7
- 8. Android Applications 8 Source: Gartner.com
- 9. Major Players Android Applications 9 Android AppleWindows
- 10. ANDROID PROS • Java language. • Open-source platform. • Largest market share. • Google Play Store, benefits from Google’s dominance. Android Applications 10
- 11. CONS • Lot of malware in the system. • Pay-per-download is relatively less. • Any phone manufacturer can make an Android phone. Android Applications 11
- 12. WINDOWS PROS • Familiar platform. • Growing user base - Emerging markets. • Experience and expertise as compared to its competitors. Android Applications 12
- 13. CONS • Market share is third to Android and iOS. • Poor technical support. • Struggling to generate developer interest. • The number of apps is less. Android Applications 13
- 14. APPLE PROS • Closed OS - more secure and less prone to malware. • Higher revenue. • First company to launch such a technology. • Exclusive. Android Applications 14
- 15. CONS • Closed – No third-party tools. • Losing some market share to Android. • Publishing is relatively costlier. • Publishing requires a strict review process. Android Applications 15
- 16. Android Applications 16 Source: ABI Research
- 17. Development of an App Android software development. Java programming language. Websites like ‘mobincube’. Android Applications 17
- 19. How Apps have changed our lives? From social networking to personal health. Everything is in our pocket. Offer general productivity and information retrieval. Android Applications 19
- 20. Future of Apps Each customer is different. Personalization, based on customers’ past usage. Meet the needs of the consumer in their work, leisure or entertainment contexts. Android Applications 20
- 21. Conclusion Greatly changed our lives and we are now quite used to it. There is still plenty of change to come. Android Applications 21