1
UNDERGRADUATE ASSIGNMENT SPECIFICATION
Student name: Student ID number:
Programme: BA Business Studies
Module: Quantitative Techniques in Business
Module Level :
( 3,4, 5 or 6)
4
Module code: SBLC 4002
Contribution to
Overall Module
Assessment (%):
60% Written
Assignment Report
40% PPT
Presentation
Lecturer: Dr Ashok Srivastava Internal Verifier:
Assignment Title: Descriptive Statistics,
Correlation and Regression
Analysis
Word count (or
equivalent):
1600 Written Report
on the assignment
tasks
300 Words PPT
Presentation
related to
assignment
questions
Submission
deadline:
26 May,2020 ( Tuesday) for
submission of Written
Assignment Report
PPT Presentation schedule
would be announced in due
course of time.
Return date of
provisional marks
& written feedback:
tbc
Submission
method:
All written assessments, where practical and possible, must be
submitted via
Turnitin unless otherwise instructed by the Lecturer. (Please DO
NOT put this
assessment specification into Turnitin or it will match many
similarities with
other students’ submissions.)
Alternative submission method (if applicable):
Late submission of the assessment will result in a late penalty
mark.
Penalties for late submission: Up to one week late, maximum
mark of 40%.
Over one week late, 0%. Only the Extenuating Circumstances
Panel may
approve a change to submission dates.
Academic
honesty /
referencing:
Academic honesty is required. In the main body of your
submission you must
give credit to authors on whose research and ideas your work is
based. Append
to your submission a reference list that indicates the books,
articles, etc. that
you have used, cited or quoted in order to complete this
assessment.
Disclosure: Please include the following statement on the title
page of the submitted
assignment, followed by your name: I declare that this
assignment is all my own
work and that I have acknowledged all materials used from the
published or
unpublished works of other people. All references have been
duly cited.
2
Learning Outcomes tested
(From module syllabus)
1.
To develop the student’s ability to understand the use
of mathematics and statistics in solving business
problems
Assessment Criteria to achieve each outcome a
student must demonstrate the ability to:
Have a basic understanding of some of the
models in statistical data analysis and their use
in business decision-making
2.
To provide an introduction to statistics and commonly
used quantitative methods, which will prove useful in
helping students to understand and appreciate other
modules in the Business Studies programme
Appreciate different types of decision-making
environments
Comprehend the purpose and use of
mathematics and statistics in business based
problem
3.To encourage the student to use appropriate
computer software to present and analyse statistical
data in the context of quality production and
business related problems.
Use computers to summarise, analyse
and present data meaningfully
3
ASSIGNMENT TASK DESCRIPTION
BACKGROUND / INTRODUCTION
A personnel and recruitment company wishes to build a model
of likely income level. The company believes
that education, experience and number of previous jobs are the
important factors which impact the income
level of an individual. Data collected on 20 clients gives the
following results:
Income
level
£000’s
Years of post-16 education Years of work experience
Number of
previous
jobs
15 2 5 0
20 5 3 1
17 5 7 2
9 2 2 0
18 5 8 2
24 7 4 3
37 10 11 2
24 5 7 1
19 6 4 0
21 2 8 4
39 7 12 2
24 8 8 1
22 5 6 2
27 6 9 1
19 4 4 1
20 4 5 2
24 5 2 3
23 5 6 1
17 4 3 4
21 7 4 1
TASK A: Writing an Academic Report of 1600 words (+/- 10%)
on Tasks 1, 2 & 3
Task 1: Graphs (Descriptive statistics)
Use relevant graphs to represent each of the following and
examine them:
(i) Income level and Years of post-16 education
(ii) Years of work experience and income level
(iii) Number of previous jobs and income level
Task 2: Correlation Analysis
Perform a correlation analysis for income level with years of
post-16 education, years of
experience and number of previous jobs and examine the
strength of relationship between
these parameters.
Task 3: Regression Analysis
Perform regression analysis by using income level as the
dependent variable and years of post-16
education, years of experience, number of previous jobs as
independent variables. The analysis
should be conducted at the 95% of confidence level
4
TASK B: Power Point slides Presentation – 300 words (40%
Weight)
Prepare a maximum of 10 Power Point Slides for presentation to
senior management of your personnel and
recruitment company regarding the given assignment tasks.
Report format – Please ensure that you acknowledge our sources
of data using Harvard referencing
method. The structure of your report may be as follows:
1. Introduction [200 words]
captured
2. Graphical Analysis [200 words]
specified in the Task 1
graphs
literature
3. Correlation Analysis [400 words]
specified in Task 2
4. Regression Analysis [500 words]
relevant software to perform the regression analysis as
specified in Task 3
such as goodness of
fit; significance; the model and its interpretation etc.
your discussion
5. Conclusion and Recommendations [300 words]
entire discussion
the discussion
6. Referencing
rvard referencing style should be strictly followed.
others which may not
be in the text (bibliography)
such as articles;
Textbooks and other peer-reviewed journals
Note: Reference List; Tables and Figures are not part of the
word count
5
FORMATTING AND LAYOUT
Please note the following when completing your written
assignment:
1. Writing: Written in English in an appropriate
business/academic style
2. Focus: Focus only on the tasks set in the assignment.
3. Length: 1600 words
4. Formatting: Typed on A4 paper in Times New Roman or
Arial font 12 with at least 2.5 centimeter space at
each edge, double spaced and pages numbered.
5. Document format:
6. Ensure a clear title, course, and name or ID number is on a
cover sheet and a bibliography using Harvard
referencing throughout is also provided.
7. Research: Research should use reliable and relevant
sources of information e.g. academic books and journals
that have been peer reviewed. The research should be extensive.
The use of a range of information sources is expected –
academic books, peer reviewed journal articles, professional
articles, press releases and newspaper articles, reliable
statistics, company annual reports and other company
information. All referencing should be in Harvard style.
6
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MARKING CRITERIA FOR REPORT (60% WEIGHT)
This section details the assessment criteria. The extent to which
these are demonstrated by you determines your mark. The marks
available for each criterion are shown. Lecturers will use the
space provided to comment on the achievement of the task(s),
including
those areas in which you have performed well and areas that
would benefit from development/improvement.
Common Assessment Criteria Applied
1. Introduction
5
An excellent introduction should provide clarity on the
relevance of the report. It should also
address the key highlights to be discussed in the report. One or
two references should be
included to add quality to presentation.
2. Graphical Analysis
20
An excellent presentation should clearly label the axes; the use
of an appropriate scale; and
proper titles given to graphs. The Discussion of the
relationships with the aid of the trend
will be the major indicator here.
3. Correlation Analysis
20
Candidate should demonstrate a clear understanding of the
concept of correlation. Weak;
Strong; Moderate and significant correlations should be given
attention.
4. Regression Analysis
30
The interpretation of the regression output is the major focus
for this component. Candidate
should demonstrate their ability to link theory with the practice.
5. Conclusion & Recommendation
15
An excellent conclusion should provide a reflective summary of
the entire presentation. Also
the recommendation provided should be based on the findings
of the analysis.
6. Overall Presentation
10
Referencing; grammar; visuals and formatting. The word count
will also be taken into
consideration
Assignment Mark (Assessment marks are subject to ratification
at the
Exam Board. These comments and marks are to give feedback
on module work
and are for guidance only until they are confirmed. )
Late Submission Penalties (tick if
appropriate)
Up to one-week late
Over one week late
100%
7
MARKING CRITERIA FOR PPT PRESENTATION
(40% WEIGHT)
research proposal: 1-15
ment
about research proposal and its contents : 16-25
covering each element of research proposal well : 26-40
GUIDANCE FOR STUDENTS IN THE COMPLETION OF
TASKS
NOTE: The guidance offered below is linked to the five
common assessment criteria above.
1. Research-informed Literature
Your work must be informed and supported by scholarly
material that is relevant to and focused on the task(s) set. You
should provide evidence that you have accessed a wide range of
sources, which may be academic, governmental and
industrial; these sources may include academic journal articles,
textbooks, current news articles, organisational
documents, and websites. You should consider the credibility
of your sources; academic journals are normally highly
credible sources while websites require careful
consideration/selection and should be used sparingly. Any
sources
you use should be current and up-to-date, mostly published
within the last five years or so, though seminal/important
works in the field may be older. You must provide evidence of
your research/own reading throughout your work, using
in-text citations in the main body of your work and a reference
list that is alphabetical at the end of your work. Please
use the Harvard referencing system.
Specific to this assignment: Good answers show evidence of
research beyond the case material provided.
2. Knowledge and Understanding of Subject
Your work must demonstrate the growing extent of your
knowledge and understanding of concepts and underlying
principles associated with the subject area. Knowledge relates
to the facts, information and skills you have acquired
through your learning. You demonstrate your understanding by
interpreting the meaning of the facts and information
(knowledge). This means that you need to select and include in
your work the concepts, techniques, models, theories,
etc. appropriate to the task(s) set. You should be able to
explain the theories, concepts, etc. meaningfully to show
your understanding. Your mark/grade will also depend upon the
extent to which you demonstrate your knowledge
and understanding; ideally each should be complete and
detailed, with comprehensive coverage.
Specific to this assignment: Marks are given for identification
and application of relevant theoretical
models.
3. Analysis
Your work must contain evidence of logical, analytical
thinking, evaluation and synthesis. For example, to examine and
break information down into parts, make inferences, compile,
compare and contrast information. This means not just
describing what! But also justifying: Why? How? When? Who?
Where? At all times, you must provide justification for
your arguments and judgements. Evidence that you have
reflected upon the ideas of others within the subject area is
crucial to you providing a reasoned and informed debate within
your work. Furthermore, you should provide evidence
that you are able to make sound judgements and
convincing arguments using data and concepts. Sound,
valid
conclusions are necessary and must be derived from the content
of your work. There should be no new information
presented within your conclusion. Where relevant, alternative
solutions and recommendations may be proposed.
Specific to this assignment: Analysis comes from appropriate
data and information to provide insights.
8
4. Practical Application and Deployment
You should be able to demonstrate how the subject-related
concepts and ideas relate to real world situations or a
particular context. How do they work in practice? You will
deploy models, methods, techniques, and/or theories, in
that context, to assess current situations, perhaps to formulate
plans or solutions to solve problems, some of which
may be innovative and creative. This is likely to involve, for
instance, the use of real world examples and cases, the
application of a model within an organisation and/or
benchmarking one organisation against others based on stated
criteria. You should show awareness of the limitations of
concepts and theories when applied in particular contexts.
Specific to this assignment: ALL recommendations to be
sourced from and relevant to the analysis
provided.
5. Skills for Professional PracticeYour work must provide
evidence of the attributes expected in professional practice.
This includes demonstrating your individual initiative and/or
collaborative working. You must communicate effectively
in a suitable format, which may be written and/or oral, for
example, essay, management report, presentation. Work
should be coherent and well- structured in presentation and
organisation.
Specific to this assignment: Report format normally includes
the following sections: Executive Summary,
Introduction, Main Findings, Conclusions, Recommendations,
References and Appendices. Your report
should be written in a suitable academic writing style i.e. using
the third person.
9
UNDERGRADUATE - COMMON ASSESSMENT AND
MARKING CRITERIA
OUTRIGHT FAIL UNSATISFACTORY
SATISFACTORY GOOD
VERY GOOD EXCELLENT
EXCEPTIONAL
Assessment Criteria 0-29%
30-39%* 40-49% 50-
59% 60-69% 70-79%
80-100%
1. Research-informed
Literature
Extent of research
and/or own reading,
selection of credible
sources, application of
appropriate referencing
conventions
2. Knowledge and
Understanding of
Subject
Extent of knowledge and
understanding of
concepts and underlying
principles associated
with the discipline.
3. Analysis
Analysis, evaluation and
synthesis; logic,
argument and
judgement; analytical
reflection; organisation
of ideas and evidence
4. Practical Application
and Deployment
Effective deployment of
appropriate methods,
materials, tools and
techniques; extent of
skill demonstrated in the
application of concepts
to a variety of processes
and/or contexts;
formulation of innovative
and creative solutions to
solve problems.
Little or no evidence
of reading.
Views and findings
unsupported and
non-authoritative.
Referencing
conventions largely
ignored.
Major gaps in
knowledge and
understanding of
material at this
level. Substantial
inaccuracies.
Unsubstantiated
generalisations,
made without use
of any credible
evidence. Lack of
logic, leading to
unsupportable/
missing conclusions.
Lack of any attempt
to analyse,
synthesise or
evaluate.
Limited or no use of
methods, materials,
tools and/or
techniques.
Little or no
appreciation of the
context of the
application.
Poor evidence of
reading and/or of
reliance on
inappropriate
sources, and/or
indiscriminate use
of sources.
Referencing
conventions used
inconsistently.
Gaps in knowledge,
with only superficial
understanding.
Some significant
inaccuracies.
Some evidence of
analytical
intellectual skills,
but for the most
part descriptive.
Ideas/findings
sometimes illogical
and contradictory.
Generalized
statements made
with scant evidence.
Conclusions lack
relevance.
Rudimentary
application of
methods, materials,
tools and/or
techniques but
without
consideration and
competence.
Flawed appreciation
of the context of the
application.
References to a
limited range of
mostly relevant
sources. Some
omissions and
minor errors.
Referencing
conventions evident
though not always
applied consistently.
Evidence of basic
knowledge and
understanding of
the relevant
concepts and
underlying
principles.
Evidence of some
logical, analytical
thinking and some
attempts to
synthesise, albeit
with some
weaknesses.
Some evidence to
support findings/
views, but evidence
not consistently
interpreted.
Some relevant
conclusions and
recommendations,
where relevant
An adequate
awareness and
mostly appropriate
application of well-
established
methods, materials,
tools and/or
techniques.
Basic appreciation
of the context of the
application.
Inclusion of a range
of research-
informed literature,
including sources
retrieved
independently.
Referencing
conventions mostly
consistently applied.
Knowledge is
accurate with a
good understanding
of the field of study.
Evidence of some
logical, analytical
thinking and
synthesis. Can
analyse new and/or
abstract data and
situations without
guidance.
An emerging
awareness of
different stances
and ability to use
evidence to support
the argument.
Valid conclusions
and
recommendations,
where relevant
A good and
appropriate
application of
standard methods,
materials, tools
and/or techniques.
Good appreciation
of the context of the
application, with
some use of
examples, where
relevant.
Inclusion of a wide
range of research-
informed literature,
including sources
retrieved
independently.
Selection of relevant
and credible
sources. Very good
use of referencing
conventions,
consistently applied.
Knowledge is
extensive. Exhibits
understanding of
the breadth and
depth of established
views.
Sound, logical,
analytical thinking;
synthesis and
evaluation. Ability
to devise and
sustain persuasive
arguments, and to
review the
reliability, validity &
significance of
evidence. Ability to
communicate ideas
and evidence
accurately and
convincingly.
Sound, convincing
conclusions /
recommendations.
A very good
application of a
range of methods,
materials, tools
and/or techniques.
Very good
consideration of the
context of the
application, with
perceptive use of
examples, where
relevant.
Evidence of some
innovation and
creativity.
A comprehensive
range of research
informed literature
embedded in the
work. Excellent
selection of relevant
and credible
sources. High-level
referencing skills,
consistently applied.
Excellent knowledge
and understanding
of the main
concepts and key
theories. Clear
awareness of
challenges to
established views
and the limitations
of the knowledge
base.
Thoroughly logical
work, supported by
evaluated evidence.
High quality
analysis, developed
independently or
through effective
collaboration.
Ability to investigate
contradictory
information and
identify reasons for
contradictions.
Strong, persuasive,
conclusions,
justifiable
recommendations.
An advanced
application of a
range of methods,
materials, tools
and/or techniques.
The context of the
application is well
considered, with
extensive use of
relevant examples.
Application and
deployment extend
beyond established
conventions.
Innovation and
creativity evident
throughout.
Outstanding
knowledge of
research-
informed
literature
embedded in
the work.
Outstanding
selection of
relevant and
credible
sources. High-
level referencing
skills
consistently and
professionally
applied.
Highly detailed
knowledge and
understanding
of the main
theories/concep
ts, and a critical
awareness of
the ambiguities
and limitations
of knowledge.
Exceptional
work; judiciously
selected and
evaluated
evidence. Very
high quality
analysis,
developed
independently
or through
effective
collaboration.
Ability to
investigate
contradictory
information and
identify reasons
for
contradictions.
Highly
persuasive
conclusions
Outstanding
levels of
application and
deployment
skills.
Assimilation and
development of
cutting edge
processes and
techniques.
5. Skills for Professional
Practice
Demonstrates attributes
expected in professional
practice including:
individual initiative and
collaborative working;
deployment of
appropriate media to
communicate (including
written and oral); clarity
and effectiveness in
presentation and
organisation.
Communication
media is
inappropriate or
misapplied.
Little or no evidence
of autonomy in the
completion of tasks.
Work is poorly
structured and/or
largely incoherent.
Media is poorly
designed and/or not
suitable for the
audience.
Poor independent
or collaborative
initiative.
Work lacks
structure,
organisation, and/or
coherence
Can communicate in
a suitable format
but with some room
for improvement.
Can work as part of
a team, but with
limited involvement
in group activities.
Work lacks
coherence in places
and could be better
structured.
Can communicate
effectively in a
suitable format, but
may have minor
errors.
Can work effectively
as part of a team,
with clear
contribution to
group activities.
Mostly coherent
work and is in a
suitable structure.
Can communicate
well, confidently
and consistently in a
suitable format.
Can work very well
as part of a team,
with very good
contribution to
group activities.
Work is coherent
and fluent and is
well structured and
organised.
Can communicate
professionally and,
confidently in a
suitable format.
Can work
professionally
within a team,
showing leadership
skills as appropriate,
managing conflict
and meeting
obligations.
Work is coherent,
very fluent and is
presented
professionally.
Can
communicate
with an
exceptionally
high level of
professionalism.
Can work
exceptionally
well and
professionally
within a team,
showing
advanced
leadership skills.
Work is
exceptionally
coherent, very
fluent and is
presented
professionally.
10
Student Self Evaluation Form
Student name:
Student number:
Programme:
Year of
programme
Assignment Title:
This section repeats in brief the common assessment criteria
detailed on previous pages. The extent to which these are
demonstrated by you determines your mark. Using these
criteria, tick the box that best indicates the level of
achievement you feel you have achieved with regard to each of
them. Please note that this self-assessment is used as
a developmental tool only and has no impact on the way in
which your work will be marked.
Common Assessment
Criteria Applied
Level of Achievement
REFER 3rd 2:2
2:1 1st 1st
OUTRIGHT FAIL UNSATISFACTORY
SATISFACTORY GOOD
VERY GOOD EXCELLENT
EXCEPTIONAL
1. Research-informed
Literature
2. Knowledge and
Understanding of
Subject
0-29% 30-39% 40-49% 50-59%
60-69% 70-79% 80-100%
0-29% 30-39% 40-49% 50-59%
60-69% 70-79% 80-100%
3. Analysis 0-29% 30-39%
40-49% 50-59% 60-69% 70-79%
80-100%
4. Practical
Application and
Deployment
5. Skills for
Professional Practice
0-29% 30-39% 40-49% 50-59%
60-69% 70-79% 80-100%
0-29% 30-39% 40-49% 50-59%
60-69% 70-79% 80-100%
PLEASE COMMENT ON AREAS IN WHICH YOU FEEL
THAT YOU HAVE PERFORMED WELL
PLEASE COMMENT ON AREAS YOU FEEL THAT YOU
NEED TO DEVELOP
Student’s Name
Date
Student’s Signature

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1 UNDERGRADUATE ASSIGNMENT SPECIFICATION Student.docx

  • 1. 1 UNDERGRADUATE ASSIGNMENT SPECIFICATION Student name: Student ID number: Programme: BA Business Studies Module: Quantitative Techniques in Business Module Level : ( 3,4, 5 or 6) 4 Module code: SBLC 4002 Contribution to Overall Module Assessment (%): 60% Written Assignment Report 40% PPT Presentation Lecturer: Dr Ashok Srivastava Internal Verifier:
  • 2. Assignment Title: Descriptive Statistics, Correlation and Regression Analysis Word count (or equivalent): 1600 Written Report on the assignment tasks 300 Words PPT Presentation related to assignment questions Submission deadline: 26 May,2020 ( Tuesday) for submission of Written Assignment Report PPT Presentation schedule would be announced in due course of time. Return date of provisional marks & written feedback: tbc Submission method:
  • 3. All written assessments, where practical and possible, must be submitted via Turnitin unless otherwise instructed by the Lecturer. (Please DO NOT put this assessment specification into Turnitin or it will match many similarities with other students’ submissions.) Alternative submission method (if applicable): Late submission of the assessment will result in a late penalty mark. Penalties for late submission: Up to one week late, maximum mark of 40%. Over one week late, 0%. Only the Extenuating Circumstances Panel may approve a change to submission dates. Academic honesty / referencing: Academic honesty is required. In the main body of your submission you must give credit to authors on whose research and ideas your work is based. Append to your submission a reference list that indicates the books, articles, etc. that you have used, cited or quoted in order to complete this assessment. Disclosure: Please include the following statement on the title page of the submitted assignment, followed by your name: I declare that this assignment is all my own
  • 4. work and that I have acknowledged all materials used from the published or unpublished works of other people. All references have been duly cited. 2 Learning Outcomes tested (From module syllabus) 1. To develop the student’s ability to understand the use of mathematics and statistics in solving business problems Assessment Criteria to achieve each outcome a student must demonstrate the ability to: Have a basic understanding of some of the models in statistical data analysis and their use in business decision-making 2. To provide an introduction to statistics and commonly used quantitative methods, which will prove useful in helping students to understand and appreciate other modules in the Business Studies programme Appreciate different types of decision-making environments Comprehend the purpose and use of
  • 5. mathematics and statistics in business based problem 3.To encourage the student to use appropriate computer software to present and analyse statistical data in the context of quality production and business related problems. Use computers to summarise, analyse and present data meaningfully 3 ASSIGNMENT TASK DESCRIPTION BACKGROUND / INTRODUCTION A personnel and recruitment company wishes to build a model of likely income level. The company believes that education, experience and number of previous jobs are the important factors which impact the income level of an individual. Data collected on 20 clients gives the following results: Income level £000’s
  • 6. Years of post-16 education Years of work experience Number of previous jobs 15 2 5 0 20 5 3 1 17 5 7 2 9 2 2 0 18 5 8 2 24 7 4 3 37 10 11 2 24 5 7 1 19 6 4 0 21 2 8 4 39 7 12 2 24 8 8 1 22 5 6 2 27 6 9 1 19 4 4 1 20 4 5 2 24 5 2 3 23 5 6 1 17 4 3 4 21 7 4 1 TASK A: Writing an Academic Report of 1600 words (+/- 10%)
  • 7. on Tasks 1, 2 & 3 Task 1: Graphs (Descriptive statistics) Use relevant graphs to represent each of the following and examine them: (i) Income level and Years of post-16 education (ii) Years of work experience and income level (iii) Number of previous jobs and income level Task 2: Correlation Analysis Perform a correlation analysis for income level with years of post-16 education, years of experience and number of previous jobs and examine the strength of relationship between these parameters. Task 3: Regression Analysis Perform regression analysis by using income level as the dependent variable and years of post-16 education, years of experience, number of previous jobs as independent variables. The analysis should be conducted at the 95% of confidence level
  • 8. 4 TASK B: Power Point slides Presentation – 300 words (40% Weight) Prepare a maximum of 10 Power Point Slides for presentation to senior management of your personnel and recruitment company regarding the given assignment tasks. Report format – Please ensure that you acknowledge our sources of data using Harvard referencing method. The structure of your report may be as follows: 1. Introduction [200 words] captured 2. Graphical Analysis [200 words] specified in the Task 1
  • 9. graphs literature 3. Correlation Analysis [400 words] specified in Task 2 4. Regression Analysis [500 words] relevant software to perform the regression analysis as specified in Task 3 such as goodness of fit; significance; the model and its interpretation etc. your discussion 5. Conclusion and Recommendations [300 words] entire discussion
  • 10. the discussion 6. Referencing rvard referencing style should be strictly followed. others which may not be in the text (bibliography) such as articles; Textbooks and other peer-reviewed journals Note: Reference List; Tables and Figures are not part of the word count 5 FORMATTING AND LAYOUT Please note the following when completing your written assignment:
  • 11. 1. Writing: Written in English in an appropriate business/academic style 2. Focus: Focus only on the tasks set in the assignment. 3. Length: 1600 words 4. Formatting: Typed on A4 paper in Times New Roman or Arial font 12 with at least 2.5 centimeter space at each edge, double spaced and pages numbered. 5. Document format: 6. Ensure a clear title, course, and name or ID number is on a cover sheet and a bibliography using Harvard referencing throughout is also provided. 7. Research: Research should use reliable and relevant sources of information e.g. academic books and journals that have been peer reviewed. The research should be extensive. The use of a range of information sources is expected – academic books, peer reviewed journal articles, professional articles, press releases and newspaper articles, reliable statistics, company annual reports and other company information. All referencing should be in Harvard style. 6 M a
  • 12. rk s A v a il a b le M a rk s A w a rd e d MARKING CRITERIA FOR REPORT (60% WEIGHT) This section details the assessment criteria. The extent to which
  • 13. these are demonstrated by you determines your mark. The marks available for each criterion are shown. Lecturers will use the space provided to comment on the achievement of the task(s), including those areas in which you have performed well and areas that would benefit from development/improvement. Common Assessment Criteria Applied 1. Introduction 5 An excellent introduction should provide clarity on the relevance of the report. It should also address the key highlights to be discussed in the report. One or two references should be included to add quality to presentation. 2. Graphical Analysis 20 An excellent presentation should clearly label the axes; the use of an appropriate scale; and proper titles given to graphs. The Discussion of the relationships with the aid of the trend will be the major indicator here.
  • 14. 3. Correlation Analysis 20 Candidate should demonstrate a clear understanding of the concept of correlation. Weak; Strong; Moderate and significant correlations should be given attention. 4. Regression Analysis 30 The interpretation of the regression output is the major focus for this component. Candidate should demonstrate their ability to link theory with the practice. 5. Conclusion & Recommendation 15 An excellent conclusion should provide a reflective summary of the entire presentation. Also the recommendation provided should be based on the findings of the analysis. 6. Overall Presentation 10
  • 15. Referencing; grammar; visuals and formatting. The word count will also be taken into consideration Assignment Mark (Assessment marks are subject to ratification at the Exam Board. These comments and marks are to give feedback on module work and are for guidance only until they are confirmed. ) Late Submission Penalties (tick if appropriate) Up to one-week late Over one week late 100% 7 MARKING CRITERIA FOR PPT PRESENTATION (40% WEIGHT)
  • 16. research proposal: 1-15 ment about research proposal and its contents : 16-25 covering each element of research proposal well : 26-40 GUIDANCE FOR STUDENTS IN THE COMPLETION OF TASKS NOTE: The guidance offered below is linked to the five common assessment criteria above. 1. Research-informed Literature Your work must be informed and supported by scholarly material that is relevant to and focused on the task(s) set. You should provide evidence that you have accessed a wide range of sources, which may be academic, governmental and industrial; these sources may include academic journal articles, textbooks, current news articles, organisational documents, and websites. You should consider the credibility of your sources; academic journals are normally highly credible sources while websites require careful consideration/selection and should be used sparingly. Any sources you use should be current and up-to-date, mostly published within the last five years or so, though seminal/important works in the field may be older. You must provide evidence of your research/own reading throughout your work, using in-text citations in the main body of your work and a reference list that is alphabetical at the end of your work. Please
  • 17. use the Harvard referencing system. Specific to this assignment: Good answers show evidence of research beyond the case material provided. 2. Knowledge and Understanding of Subject Your work must demonstrate the growing extent of your knowledge and understanding of concepts and underlying principles associated with the subject area. Knowledge relates to the facts, information and skills you have acquired through your learning. You demonstrate your understanding by interpreting the meaning of the facts and information (knowledge). This means that you need to select and include in your work the concepts, techniques, models, theories, etc. appropriate to the task(s) set. You should be able to explain the theories, concepts, etc. meaningfully to show your understanding. Your mark/grade will also depend upon the extent to which you demonstrate your knowledge and understanding; ideally each should be complete and detailed, with comprehensive coverage. Specific to this assignment: Marks are given for identification and application of relevant theoretical models. 3. Analysis Your work must contain evidence of logical, analytical thinking, evaluation and synthesis. For example, to examine and break information down into parts, make inferences, compile, compare and contrast information. This means not just describing what! But also justifying: Why? How? When? Who? Where? At all times, you must provide justification for
  • 18. your arguments and judgements. Evidence that you have reflected upon the ideas of others within the subject area is crucial to you providing a reasoned and informed debate within your work. Furthermore, you should provide evidence that you are able to make sound judgements and convincing arguments using data and concepts. Sound, valid conclusions are necessary and must be derived from the content of your work. There should be no new information presented within your conclusion. Where relevant, alternative solutions and recommendations may be proposed. Specific to this assignment: Analysis comes from appropriate data and information to provide insights. 8 4. Practical Application and Deployment You should be able to demonstrate how the subject-related concepts and ideas relate to real world situations or a particular context. How do they work in practice? You will deploy models, methods, techniques, and/or theories, in that context, to assess current situations, perhaps to formulate plans or solutions to solve problems, some of which may be innovative and creative. This is likely to involve, for instance, the use of real world examples and cases, the application of a model within an organisation and/or benchmarking one organisation against others based on stated criteria. You should show awareness of the limitations of
  • 19. concepts and theories when applied in particular contexts. Specific to this assignment: ALL recommendations to be sourced from and relevant to the analysis provided. 5. Skills for Professional PracticeYour work must provide evidence of the attributes expected in professional practice. This includes demonstrating your individual initiative and/or collaborative working. You must communicate effectively in a suitable format, which may be written and/or oral, for example, essay, management report, presentation. Work should be coherent and well- structured in presentation and organisation. Specific to this assignment: Report format normally includes the following sections: Executive Summary, Introduction, Main Findings, Conclusions, Recommendations, References and Appendices. Your report should be written in a suitable academic writing style i.e. using the third person. 9 UNDERGRADUATE - COMMON ASSESSMENT AND MARKING CRITERIA OUTRIGHT FAIL UNSATISFACTORY SATISFACTORY GOOD VERY GOOD EXCELLENT
  • 20. EXCEPTIONAL Assessment Criteria 0-29% 30-39%* 40-49% 50- 59% 60-69% 70-79% 80-100% 1. Research-informed Literature Extent of research and/or own reading, selection of credible sources, application of appropriate referencing conventions 2. Knowledge and Understanding of Subject Extent of knowledge and understanding of concepts and underlying principles associated with the discipline. 3. Analysis Analysis, evaluation and synthesis; logic, argument and judgement; analytical reflection; organisation of ideas and evidence
  • 21. 4. Practical Application and Deployment Effective deployment of appropriate methods, materials, tools and techniques; extent of skill demonstrated in the application of concepts to a variety of processes and/or contexts; formulation of innovative and creative solutions to solve problems. Little or no evidence of reading. Views and findings unsupported and non-authoritative. Referencing conventions largely ignored. Major gaps in knowledge and understanding of
  • 22. material at this level. Substantial inaccuracies. Unsubstantiated generalisations, made without use of any credible evidence. Lack of logic, leading to unsupportable/ missing conclusions. Lack of any attempt to analyse, synthesise or evaluate. Limited or no use of methods, materials, tools and/or techniques. Little or no appreciation of the context of the application. Poor evidence of reading and/or of reliance on inappropriate sources, and/or indiscriminate use
  • 23. of sources. Referencing conventions used inconsistently. Gaps in knowledge, with only superficial understanding. Some significant inaccuracies. Some evidence of analytical intellectual skills, but for the most part descriptive. Ideas/findings sometimes illogical and contradictory. Generalized statements made with scant evidence. Conclusions lack relevance.
  • 24. Rudimentary application of methods, materials, tools and/or techniques but without consideration and competence. Flawed appreciation of the context of the application. References to a limited range of mostly relevant sources. Some omissions and minor errors. Referencing conventions evident though not always applied consistently. Evidence of basic knowledge and understanding of the relevant concepts and underlying principles.
  • 25. Evidence of some logical, analytical thinking and some attempts to synthesise, albeit with some weaknesses. Some evidence to support findings/ views, but evidence not consistently interpreted. Some relevant conclusions and recommendations, where relevant An adequate awareness and mostly appropriate application of well- established methods, materials, tools and/or techniques. Basic appreciation of the context of the application. Inclusion of a range
  • 26. of research- informed literature, including sources retrieved independently. Referencing conventions mostly consistently applied. Knowledge is accurate with a good understanding of the field of study. Evidence of some logical, analytical thinking and synthesis. Can analyse new and/or abstract data and situations without guidance. An emerging awareness of
  • 27. different stances and ability to use evidence to support the argument. Valid conclusions and recommendations, where relevant A good and appropriate application of standard methods, materials, tools and/or techniques. Good appreciation of the context of the application, with some use of examples, where relevant. Inclusion of a wide range of research- informed literature, including sources retrieved independently. Selection of relevant and credible sources. Very good use of referencing conventions,
  • 28. consistently applied. Knowledge is extensive. Exhibits understanding of the breadth and depth of established views. Sound, logical, analytical thinking; synthesis and evaluation. Ability to devise and sustain persuasive arguments, and to review the reliability, validity & significance of evidence. Ability to communicate ideas and evidence accurately and convincingly. Sound, convincing conclusions / recommendations.
  • 29. A very good application of a range of methods, materials, tools and/or techniques. Very good consideration of the context of the application, with perceptive use of examples, where relevant. Evidence of some innovation and creativity. A comprehensive range of research informed literature embedded in the work. Excellent selection of relevant and credible sources. High-level referencing skills, consistently applied. Excellent knowledge and understanding of the main concepts and key theories. Clear awareness of
  • 30. challenges to established views and the limitations of the knowledge base. Thoroughly logical work, supported by evaluated evidence. High quality analysis, developed independently or through effective collaboration. Ability to investigate contradictory information and identify reasons for contradictions. Strong, persuasive, conclusions, justifiable recommendations. An advanced application of a range of methods, materials, tools and/or techniques. The context of the application is well
  • 31. considered, with extensive use of relevant examples. Application and deployment extend beyond established conventions. Innovation and creativity evident throughout. Outstanding knowledge of research- informed literature embedded in the work. Outstanding selection of relevant and credible sources. High- level referencing skills consistently and professionally applied. Highly detailed knowledge and understanding of the main theories/concep ts, and a critical awareness of
  • 32. the ambiguities and limitations of knowledge. Exceptional work; judiciously selected and evaluated evidence. Very high quality analysis, developed independently or through effective collaboration. Ability to investigate contradictory information and identify reasons for contradictions. Highly persuasive conclusions Outstanding levels of application and deployment skills. Assimilation and development of cutting edge
  • 33. processes and techniques. 5. Skills for Professional Practice Demonstrates attributes expected in professional practice including: individual initiative and collaborative working; deployment of appropriate media to communicate (including written and oral); clarity and effectiveness in presentation and organisation. Communication media is inappropriate or misapplied. Little or no evidence of autonomy in the completion of tasks. Work is poorly structured and/or largely incoherent. Media is poorly designed and/or not suitable for the audience. Poor independent or collaborative
  • 34. initiative. Work lacks structure, organisation, and/or coherence Can communicate in a suitable format but with some room for improvement. Can work as part of a team, but with limited involvement in group activities. Work lacks coherence in places and could be better structured. Can communicate effectively in a suitable format, but may have minor errors. Can work effectively as part of a team, with clear contribution to group activities. Mostly coherent work and is in a suitable structure. Can communicate well, confidently and consistently in a
  • 35. suitable format. Can work very well as part of a team, with very good contribution to group activities. Work is coherent and fluent and is well structured and organised. Can communicate professionally and, confidently in a suitable format. Can work professionally within a team, showing leadership skills as appropriate, managing conflict and meeting obligations. Work is coherent, very fluent and is presented professionally. Can communicate with an exceptionally high level of professionalism. Can work exceptionally
  • 36. well and professionally within a team, showing advanced leadership skills. Work is exceptionally coherent, very fluent and is presented professionally. 10 Student Self Evaluation Form Student name: Student number: Programme: Year of programme Assignment Title: This section repeats in brief the common assessment criteria detailed on previous pages. The extent to which these are
  • 37. demonstrated by you determines your mark. Using these criteria, tick the box that best indicates the level of achievement you feel you have achieved with regard to each of them. Please note that this self-assessment is used as a developmental tool only and has no impact on the way in which your work will be marked. Common Assessment Criteria Applied Level of Achievement REFER 3rd 2:2 2:1 1st 1st OUTRIGHT FAIL UNSATISFACTORY SATISFACTORY GOOD VERY GOOD EXCELLENT EXCEPTIONAL 1. Research-informed Literature 2. Knowledge and Understanding of Subject 0-29% 30-39% 40-49% 50-59% 60-69% 70-79% 80-100%
  • 38. 0-29% 30-39% 40-49% 50-59% 60-69% 70-79% 80-100% 3. Analysis 0-29% 30-39% 40-49% 50-59% 60-69% 70-79% 80-100% 4. Practical Application and Deployment 5. Skills for Professional Practice 0-29% 30-39% 40-49% 50-59% 60-69% 70-79% 80-100%
  • 39. 0-29% 30-39% 40-49% 50-59% 60-69% 70-79% 80-100% PLEASE COMMENT ON AREAS IN WHICH YOU FEEL THAT YOU HAVE PERFORMED WELL PLEASE COMMENT ON AREAS YOU FEEL THAT YOU NEED TO DEVELOP Student’s Name Date Student’s Signature