10@10+ Get Your Gandhi On Part 2
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This document provides tips for creating and sharing user-generated content as well as responding to online reviews. It recommends creating a 52-week content plan and uploading content across different sites tagged with keywords. Additionally, it suggests showing resident reviews on platforms like Yelp by converting Facebook reviews to images. The document outlines 10 rules for responding to online reviews, which include always responding, having supervisors approve, speaking to the entire community, and focusing on progress rather than details of complaints.
10@10+ Get Your Gandhi On Part 2
- 1. 10@10+ Episode 2 Get Your Gandhi ON, Part Two
- 3. 52 week Google Feeding schedule What will you upload this week?
- 4. Create Content including data tags and key words loaded weekly to different sites. Images VideoTips/Reviews YOU are the U in user-generated Create a 52 week plan for user-generated content marketing
- 5. Secrets of the Science of Persuasion https://www.youtube.com/watch?v=mcTijbnS9_8 Sprinkle your tour route with consensus!
- 6. Show off your resident’s reviews!
- 7. At Kate Good’s new lease-up Vargos on the Lake in Houston, TX She created JPEGs of her Facebook reviews then added them as photos to YELP!
- 8. Convert your reviews into marketing tools!
- 9. How will you respond to review posts? Be the peace maker!
- 10. Toni’s 10 Rules for Responding 1. ALWAYS RESPOND - make it your policy to be responsive! 2. Supervisors will approve each response prior to posting. 3. ALWAYS speak to the entire community. 4. First response - establish your presence 5. Finish EACH post with your contact information 6. Give it the Truth Test 7. DO NOT discuss, debate, correct, point fingers, review the situation posted. Circumstances are a trap – don’t get caught up in the nitty-gritty details. 8. Apologize each time there is any negative accusation 9. Share progress or positive new changes in response to complaints 10. Post Positive Messages with Positive reviews!
Editor's Notes
- #5: Trained taking points for our staff A monthly focus on rotating websites to spread the LOVE A tool they can pass the resident with a link / establish a monthly QR that can be scanned instantly to a review site A formal procedure to capture the resident's email and send them a reminder link to the review site