Finding Your Mustache: How To Standout In a Clean Shaven Marketing World
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The document discusses the evolution of business and marketing in the digital age, emphasizing that financing, hiring, and physical locations are no longer necessary for success. It highlights the importance of humor in leadership and the effectiveness of word-of-mouth marketing, which has been amplified by the internet. Additionally, it mentions the significant cultural phenomenon of Movember, which raises funds for men's health awareness through mustache growing.
Finding Your Mustache: How To Standout In a Clean Shaven Marketing World
- 5. we don’t need to go to a bank for financing
- 9. you don’t need to hire people
- 11. you don’t need a building or pay for an entire office
- 14. we don’t need a taxi
- 17. we don’t need to stay at a hotel
- 20. we don’t have to go to a restaurant
- 23. “research by Goleman and The Hay Group found that within organizations, the most effective leaders were funny. these leaders had their employees laughing three times more often than their counterparts.” -dan pink, a whole new mind
- 24. what happened?
- 27. the flynn effect
- 28. what happened to the media?
- 32. do you believe everything see on tv?
- 34. what is the most powerful form of marketing?
- 35. word of mouth is still the most powerful form of marketing. it’s just easier now.
- 38. In 2003 – 30 people in Australia In 2011 – Canada was the largest contributing nation In 2012 – 1.1 million mustaches & $146 million raised
- 54. people only go on the internet for two reasons, to either solve a problem or to be entertained. nothing else.
Editor's Notes
- #35: RSS = Rich Site Summary
- #36: RSS = Rich Site Summary
- #38: From 2007-2012, has tripled the amount of money raised for prostate Cancer worldwide to an impressive $146 million in 2012 from 1.1 million mutaches
- #43: http://finance.fortune.cnn.com/2010/09/15/vernon-hill-is-the-best-damn-banker-alive-just-ask-him/Started in 1973 grew it at 23% for 30 years rivaled Berkshire HathawayWhen they open new stores they have a block party. They reimburse atm fees,
- #64: RSS = Rich Site Summary