2019 Fall Cape Cod Broker Roundtables
- 3. EMPOWER EXCELLENCE STENGTHEN VALUE CULTIVATE PROFESSIONALISM OPERATE EFFECTIVELY GROW INFLUENCE CCIAOR STRATEGIC PLAN
- 4. PROFESSIONALISM PROGRAMS DEVELOPING CE COURSES - Pathways to Professionalism - Short-Term Rentals CAPE COD REAL ESTATE SPECIALIST DESIGNATION - AGENT TRACK, BROKER TRACK NEED MORE CERTIFIED LOCAL INSTRUCTORS CAPE COD REAL ESTATE CONFERENCE - APRIL 2, WEQUASSETT LEADERSHIP ACADEMY
- 5. CAPE COD REAL ESTATE SPECIALIST Understanding Agency Transaction from Start to Finish Pathways to Professionalism Electives in Cape Cod specific knowledge online and in-person classes Transaction requirement; No Code of Ethics infractions
- 6. STATE LEGISLATIVE ISSUES MANDATORY ENERGY AUDITS REAL ESTATE TRANSFER TAXES RENT CONTROL PROPERTY RIGHTS ISSUES/ZONING Victory: Paid Family & Medical Leave Exemption
- 7. LOCAL LEGISLATIVE ISSUES COALITION FOR THE FIX - Bridge Replacement FUTURE CAPE COD - Allocation of short-term rental revenues: Wastewater, Housing, Transportation, Broadband SMARTER HOUSING FOR CAPE CODDERS - Better Accessory Dwelling bylaws, what's next? An Agenda for Attainable Housing (i.e. reduce minimum lot size when sewer gets put in) SHORT-TERM RENTAL ISSUES - Towns are considering regulating short-term rentals, adding rental registries and inspections COASTAL RESILIENCY ISSUES - Promoting pro-property rights ways towns can become more resilient from storms; ensure they are respecting property rights on conservation issues, etc. Victories: Passed Raze & Replace Bylaw in Mashpee Opposed Real Estate Transfer Tax in Chatham
- 11. The product lab is an online group who views live and/or recorded webinars and gives us feedback through answering a survey about the proposed products. This is an easy way to engage with us and provide input on the products and services we may offer. Sign up at cciaor.com/product-lab
- 12. COMMITTEES & GROUPS FOR 2020 FINANCE COMMITTEE - 2 seats, 3-year terms GOVERNMENT AFFAIRS GROUP MLS ADVISORY GROUP GRIEVANCE COMMITTEE COMMUNITY & MEMBER ENGAGEMENT GROUP MAR DIRECTORS - Appointment to MAR Government Affairs Committee - Appoint to MAR Forms Advisory Committee Still to Come in 2019-20: GOVERNANCE TASK FORCE To ensure we are recruiting top real estate leaders into our leadership and our governing policies confirm with an evolving industry
- 13. FOCUS ON DATA - Comparables policy ADVANCE FLUENCY - Concierge training, webinars, in-person trainings ENSURE RELEVANCY -Provide innovative products and updated policies that ensure the MLS and real estate brokerages remain relevant to today's consumer EMPOWER PARTICIPANTS - Provide the broker the power, tools, and training to manage their listing data and distribution CCIMLS STRATEGIC PLAN
- 14. COMPARABLES POLICY MLS WITHHELD LISTINGS SOLD BEFORE ENTERED INTO MLS OTHER MLS TRANSACTIONS FSBO’S
- 15. 5MOST VIOLATED MLS RULES FAILURE TO UPLOAD PROPER LISTING DOCUMENTATION MISUSE OF PUBLIC REMARKS CLOSING LISTINGS WITHIN 72 HOURS BRANDED PHOTOS OR VIDEOS PASSWORD SHARING
- 16. RECENT UPDATES YOU MAY NOT KNOW PHOTO LIMIT NOW 100 PUBLIC REMARKS - 1200 CHARACTERS FLOOD ZONE FROM FEMA BEACH/LAKE/POND EXPIRATION DATE
- 17. LICENSE RENEWAL BROKER MUST REGISTER REQUEST AUTHORIZATION CODE All license renewals are now online The brokerage must register first You need to request your authorization code to set up your account. Email dplauthcodes@mass.gov
- 18. 45-DAY EMAIL Focus on how to actually renew your license 7-DAY EMAIL Last-minute reminder; how to take online CE 90-DAY EMAIL Alert of license renewal; How to check credits; Upcoming classes LICENSE RENEWAL AUTOMATED CAMPAIGN
- 19. BOARD OF REGISTRATION BROKERS & SALESPERSONS CHANGE TO PROCEDURE MUST UNDERGO BACKGROUND CHECK BEFORE SITTING FOR REAL ESTATE EXAM only 33% of applicants are passing the test 1430 out of 4330 passed the exam since March Approximatley 10% of applicants fail the background check
- 20. BOARD OF REGISTRATION UPDATE BROKERAGE DISCLOSURE PAYING SALESPERSONS ESCROW ACCOUNTS Find CCIAOR's new Resource Directory at www.cciaor.com Social Media Advertising Short-Term Rentals More to Come
- 21. WHAT BINDS AN OFFER?
- 22. AUDIO & VIDEO SURVELLIANCE 2-PARTY CONSENT CHANGE TO MAR LISTING AGREEMENT VACATION RENTALS MLS FIELDS
- 23. PHOTO MANIPULATION Never hide holes in walls or floors or cracks in cement Grass or plants should not be added Leave all power and telephone lines as is Do not add fire to a fireplace
- 24. THE REAL ESTATE INDUSTRY HAS BEEN SUED LARGEST REAL ESTATE ENTITIES INVOLVED INDUSTRY CHANGE HAS COME THROUGH LAWSUITS THREATS POSED BY LAWSUIT SOME MLSS ARE CHANGING RULES TO ALLOW THE DISPLAY OF BUYER BROKER COMMISSIONS TO THE PUBLIC
- 25. NAR POLICY PROPOSAL CLEAR COMPENSATION POLICY Within 24 hours of marketing a property to the public, the listing broker must submit the listing to the MLS for cooperation with other MLS participants. Public marketing includes, but is not limited to, flyers displayed in windows, yard signs, digital marketing on public facing websites, brokerage website displays (including IDX and VOW), digital communications marketing (email blasts), multi-brokerage listing sharing networks, and applications available to the general public.
- 26. MOST VIOLATED ARTICLES OF THE CODE OF ETHICS ARTICLE 1 When representing a buyer, seller, landlord, tenant, or other client as an agent, REALTORS® pledge themselves to protect and promote the interests of their client. This obligation to the client is primary, but it does not relieve REALTORS® of their obligation to treat all parties honestly. When serving a buyer, seller, landlord, tenant or other party in a non-agency capacity, REALTORS® remain obligated to treat all parties honestly. Disclose Dual Agency; Consumer Agency Disclosure Form
- 27. MOST VIOLATED ARTICLES OF THE CODE OF ETHICS ARTICLE 2 REALTORS® shall avoid exaggeration, misrepresentation, or concealment of pertinent facts relating to the property or the transaction. REALTORS® shall not, however, be obligated to discover latent defects in the property, to advise on matters outside the scope of their real estate license, or to disclose facts which are confidential under the scope of agency or non-agency relationships as defined by state law. Hid existence of bedroom; $7,500 fine
- 28. MOST VIOLATED ARTICLES OF THE CODE OF ETHICS ARTICLE 12 REALTORS® shall be honest and truthful in their real estate communications and shall present a true picture in their advertising, marketing, and other representations. REALTORS® shall ensure that their status as real estate professionals is readily apparent in their advertising, marketing, and other representations, and that the recipients of all real estate communications are, or have been, notified that those communications are from a real estate professional. Brokerage Disclosure; One-Click Away Rule; Complies with COE, but not Mass Law
- 29. MOST VIOLATED ARTICLES OF THE CODE OF ETHICS ARTICLE 15 REALTORS® shall not knowingly or recklessly make false or misleading statements about other real estate professionals, their businesses, or their business practices. Misleading or false statements about another REALTOR®; Saying disparaging things about another REALTOR® on social media
- 30. MOST VIOLATED ARTICLES OF THE CODE OF ETHICS ARTICLE 16 REALTORS® shall not engage in any practice or take any action inconsistent with exclusive representation or exclusive brokerage relationship agreements that other REALTORS® have with clients. Continuing to email or text a potential client after client has told you they have gone with another REALTOR®; trying to go directly to seller with buyer
- 31. OPEN DISCUSSION
- 32. PLACEMAKING GRANTS Funds the creation of new, outdoor public spaces and destinations in a community; up to $5,000 SMART GROWTH Land use or transportation Issues affecting public policies that support smart growth development HOUSING OPPORTUNITIES Education, studies, or activities that promote housing affordability solutions LAND USE POLICY REVIEW Outside counsel reviews proposed land use proposals (zoning codes, rental bylaws, comprehensive plans) for how it would impact the real estate industry ISSUE MOBILIZATION Town meeting articles where we can mobilize voters around an issue we support or oppose NAR GRANTS THAT CCIAOR CAN APPLY FOR
- 34. 2 didn't exist in 2010 6 didn't exist in 2000 Consolidation happening so quick the 10th largest brokerage by volume was out of business Brokerage in CCIMLS
- 35. TRENDING ISSUE: IBUYER Whether IBUYER works or not, it will change the consumer experience Buyers will be buying here that have experienced it elsewhere It is not fun to sell a house How can we make it a better process?