Typing	
  and	
  advanced	
  constructs	
  
Knowledge	
  in	
  the	
  Cloud	
  
Adding	
  Seman3cs	
  and	
  
Metadata	
  to	
  the	
  
unstructured	
  data-­‐
world	
  
2	
  
Typing	
  
!  Captures	
  the	
  seman3c	
  knowledge	
  in	
  a	
  topic	
  map	
  
▫ Topics	
  (mul3ple	
  types)	
  
▫ Occurrences	
  
▫ Associa3ons	
  
3	
  
Topic	
  Types	
  
!  Reid	
  Hoffman	
  is	
  a	
  
Person	
  	
  
!  CEO	
  is	
  a	
  Posi)on	
  	
  
!  We	
  model	
  this	
  as	
  topic	
  
types	
  of	
  the	
  
corresponding	
  topics	
   CEO	
  
Person	
   Posi3on	
  
Reid	
  Hoffman	
  
4	
  
 Topic	
  Types	
  
!  Indicate	
  that	
  Reid	
  Hoffman	
  is	
  an	
  instance	
  of	
  the	
  topic	
  
type	
  Person	
  
!  This	
  can	
  be	
  done	
  at	
  the	
  topic	
  details	
  page	
  
!  When	
  you	
  first	
  use	
  Person	
  as	
  a	
  type,	
  Kamala	
  asks	
  
whether	
  to	
  create	
  a	
  new	
  topic	
  
▫ ANer	
  that	
  you	
  can	
  reuse	
  it	
  
5	
  
 Topic	
  Types	
  
!  Do	
  the	
  same	
  for	
  the	
  topic	
  on	
  the	
  Posi)on	
  of	
  CEO	
  
!  Define	
  your	
  own	
  topic	
  types	
  and	
  add	
  them	
  as	
  type	
  
to	
  the	
  corresponding	
  topics	
  
6	
  
Occurrence	
  type	
  
!  The	
  type	
  of	
  an	
  occurrence	
  
indicates	
  the	
  seman3cs	
  of	
  
the	
  occurrence	
  
!  For	
  example:	
  
▫ Date	
  of	
  birth	
  
▫ Email	
  address	
  
!  Occurrence	
  types	
  are	
  
mandatory	
  
Reid	
  Hoffman	
  
1967-­‐08-­‐05	
  
Date	
  of	
  birth	
  
7	
  
Associa4on	
  Type	
  
!  Typing	
  associa3ons	
  is	
  also	
  
mandatory	
  
!  Again,	
  the	
  type	
  indicates	
  
the	
  seman3c	
  of	
  the	
  rela3on	
  
between	
  the	
  topics	
  
!  For	
  example	
  
▫ Employment	
  
L
R
Employment	
  
8	
  
Direc4on	
  of	
  Associa4on	
  name	
  
Reid	
  Hoffman	
   LinkedIn	
  
Employed	
  at	
  
Employed	
  at??	
  
Employs	
  
9	
  
Direc4on	
  of	
  Associa4on	
  name	
  
Employs	
  
Employed	
  at	
  
10	
  
!  Note:	
  one	
  of	
  the	
  names	
  already	
  exists	
  
▫ We	
  already	
  defined	
  it	
  when	
  crea3ng	
  the	
  first	
  
associa3on	
  
Direc4on	
  of	
  Associa4on	
  name	
  
!  Go	
  to	
  the	
  employment	
  topic	
  by	
  clicking	
  on	
  employs	
  
at	
  the	
  LinkedIn	
  topic	
  page	
  
▫ Or	
  search	
  for	
  employs	
  
!  Add	
  the	
  second	
  name	
  for	
  the	
  employment	
  
associa3on	
  
!  Add	
  the	
  full	
  name:	
  Employment	
  
!  Complete	
  the	
  names	
  for	
  all	
  your	
  associa3on	
  types	
  
11	
  
Roles	
  
Walt	
  
Disney	
  
Company	
  
Pixar	
  	
  
Subsidiary	
  
12	
  
Roles	
  
Pixar	
  
Organisa3on	
   Subsidiary	
  
13	
  
Walt	
  
Disney	
  
Company	
  
Organisa3on	
  
Roles	
  
Pixar	
  
Subsidiary	
  Parent	
   Daughter	
  
14	
  
Walt	
  
Disney	
  
Company	
  
Roles	
  
W
P
Daughter	
  
Parent	
  
15	
  
Roles	
  
!  Think	
  of	
  appropriate	
  roles	
  for	
  your	
  associa3on	
  types	
  
!  Note:	
  in	
  many	
  cases	
  role	
  types	
  are	
  equal	
  to	
  the	
  
player	
  types	
  
16	
  
Ontology	
  page	
  
!  Now	
  that	
  our	
  topic	
  maps	
  contain	
  types,	
  we	
  can	
  use	
  
them	
  as	
  entry-­‐points	
  
!  You	
  can	
  use	
  the	
  ontology	
  page	
  for	
  an	
  overview	
  at	
  
type	
  level	
  
17	
  
Scoping,	
  iden3fica3on,	
  merging,	
  reifica3on	
  
18	
  
Scope	
  
!  Scope	
  adds	
  seman3c	
  context	
  to	
  topic	
  characteris3cs	
  
!  For	
  example:	
  	
  
▫ Mouse	
  House	
  is	
  the	
  nickname	
  for	
  Walt	
  Disney	
  
▫ BackRub	
  was	
  renamed	
  to	
  Google	
  in	
  1998	
  
!  Scope	
  makes	
  this	
  difference	
  possible	
  
▫ Nickname	
  can	
  be	
  a	
  scope	
  
▫ Past	
  can	
  be	
  a	
  scope	
  
!  Scoping	
  is	
  also	
  oNen	
  used	
  for	
  transla3ons	
  
19	
  
Scope	
  
!  Scope	
  is	
  a	
  set	
  of	
  topics	
  on	
  
▫ Names	
  
▫ Occurrences	
  
▫ Associa3ons	
  
▫ Roles	
  
!  Naming	
  associa3on	
  types	
  is	
  done	
  by	
  scoping	
  
▫ The	
  name	
  for	
  a	
  direc3on	
  is	
  scoped	
  by	
  the	
  appropriate	
  
role	
  type	
  topic	
  
20	
  
!  Experiment	
  with	
  scoping	
  topic	
  names	
  in	
  your	
  topic	
  
map	
  
!  Add	
  a	
  scope	
  to	
  a	
  name	
  by	
  hovering	
  over	
  the	
  name	
  
and	
  click	
  Add	
  scope	
  
!  The	
  entry	
  field	
  that	
  appears	
  works	
  just	
  like	
  any	
  other	
  
topic	
  field	
  in	
  Kamala	
  
Scope	
  
21	
  
Iden4fica4on	
  
!  A	
  topic	
  name	
  is	
  not	
  necessarily	
  unique	
  
▫ The	
  name	
  Springfield	
  is	
  used	
  for	
  a	
  lot	
  of	
  loca3ons	
  and	
  
people	
  
 hbp://en.wikipedia.org/wiki/Springfield	
  
 Note	
  that	
  this	
  URL	
  is	
  not	
  a	
  good	
  iden3fica3on	
  
!  A	
  name	
  can	
  have	
  mul3ple	
  meanings,	
  such	
  as	
  spring	
  
▫ The	
  season	
  
▫ Origin	
  /	
  source	
  
▫ A	
  verb:	
  to	
  rise	
  
22	
  
Iden4fica4on	
  
!  To	
  uniquely	
  iden3fy	
  a	
  topic,	
  naming	
  is	
  not	
  enough	
  
!  We	
  use	
  URIs	
  	
  
!  Iden3fica3on	
  makes	
  it	
  possible	
  to	
  recognize	
  and	
  
merge	
  topics	
  describing	
  the	
  same	
  subject	
  
23	
  
Iden4fica4on	
  
!  Go	
  to	
  hbp://www.linkedin.com/in/reidhoffman	
  
!  This	
  page	
  is	
  about	
  Reid	
  Hoffman,	
  execu3ve	
  chairman	
  
of	
  LinkedIn	
  
!  We	
  can	
  use	
  this	
  URI	
  to	
  iden3fy	
  the	
  topic	
  on	
  Reid	
  
Hoffman	
  in	
  our	
  topic	
  map	
  
24	
  
Iden4fica4on	
  
!  Add	
  the	
  URI	
  as	
  iden3fier	
  via	
  de	
  topic	
  page	
  of	
  Reid	
  
Hoffman	
  
25	
  
Iden4fica4on	
  
!  Do	
  the	
  same	
  for	
  the	
  topic	
  Execu)ve	
  Chairman	
  with	
  
the	
  URL	
  
hbp://live.dbpedia.org/page/Chairman	
  
!  Now	
  add	
  other	
  topic	
  iden3fiers	
  for	
  your	
  topics	
  
26	
  
Merging	
  topics	
  
!  When	
  two	
  topics	
  describe	
  the	
  same	
  subject,	
  they	
  
should	
  be	
  merged	
  
▫ One	
  topic	
  equals	
  one	
  subject	
  
▫ One	
  subject	
  equals	
  one	
  topic	
  
!  Make	
  a	
  new	
  topic	
  with	
  the	
  name	
  Chairman	
  
!  This	
  topic	
  represents	
  the	
  same	
  subject	
  as	
  the	
  topic	
  
Execu)ve	
  chairman	
  and	
  should	
  therefore	
  be	
  merged	
  
!  By	
  merging	
  two	
  topics,	
  the	
  proper3es	
  of	
  both	
  topics	
  
are	
  combined	
  
27	
  
Merging	
  topics	
  
!  Go	
  to	
  the	
  overview	
  of	
  Execu3ve	
  Chairman	
  
!  Click	
  the	
  icon	
  for	
  merging	
  (	
  	
  	
  	
  	
  	
  )	
  
!  Click	
  Remember	
  this	
  topic	
  on	
  the	
  tab	
  By	
  selec)on	
  
!  Go	
  to	
  the	
  Chairman	
  page	
  and	
  click	
  the	
  icon	
  for	
  
merging	
  
!  Choose	
  	
  Merge	
  remembered	
  topic	
  with	
  this	
  topic	
  
28	
  
Reifica4on	
  
!  What	
  if	
  we	
  want	
  to	
  state	
  something	
  about	
  an	
  
associa3on	
  instead	
  of	
  a	
  topic,	
  for	
  example	
  the	
  
Employment	
  of	
  Reid	
  Hoffman	
  as	
  execu3ve	
  chairman	
  
!  Reifica3on	
  is	
  used	
  to	
  represent	
  a	
  topic	
  name,	
  
associa3on	
  or	
  occurrence	
  by	
  a	
  topic	
  
!  For	
  the	
  associa3on	
  between	
  Reid	
  Hoffman	
  and	
  
execu3ve	
  chairman,	
  you	
  can	
  state	
  that	
  this	
  
associa3on	
  started	
  in	
  February	
  2007	
  
29	
  
Reifica4on	
  
Execu3ve	
  
Chairman	
  Employment	
  as	
  
Execu3ve	
  Chairman	
  
Hoffman’s	
  employment	
  as	
  EC	
  
February	
  2007	
  
Start	
  date	
  
30	
  
Reid	
  
Hoffman	
  
Reifica4on	
  
!  Go	
  to	
  the	
  topic	
  Reid	
  Hoffman	
  
!  At	
  the	
  role	
  execu)ve	
  chairman,	
  hover	
  over	
  the	
  arrow	
  
!  Choose	
  Add	
  reifica)on	
  
!  Name	
  the	
  new	
  topic	
  Hoffman’s	
  employment	
  as	
  EC	
  
!  OK	
  or	
  enter	
  and	
  accept	
  the	
  crea3on	
  of	
  a	
  new	
  topic	
  
31	
  
Reifica4on	
  
!  Click	
  on	
  Reified	
  as	
  Hoffman’s	
  employment	
  as	
  EC	
  
!  Add	
  an	
  occurrence	
  of	
  the	
  type	
  Start	
  date	
  and	
  value	
  
February	
  1st	
  2007	
  with	
  Add	
  Quick	
  Characteris3cs	
  
32	
  
Wrap	
  up	
  advanced	
  constructs	
  
!  Using	
  types,	
  scopes,	
  reifica3on	
  and	
  other	
  constructs	
  
allows	
  you	
  to	
  add	
  structure	
  and	
  enrich	
  your	
  
knowledge	
  map	
  
!  View	
  the	
  next	
  prac3cal	
  session	
  to	
  learn	
  more	
  about	
  
ontology	
  and	
  schema	
  
Thank	
  you	
  for	
  your	
  interest	
  in	
  Kamala.	
  	
  
Keep	
  up	
  to	
  date	
  on	
  new	
  features	
  at	
  kamala-­‐cloud.com	
  
34	
  

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3.typing and advanced constructs

  • 1. Typing  and  advanced  constructs   Knowledge  in  the  Cloud  
  • 2. Adding  Seman3cs  and   Metadata  to  the   unstructured  data-­‐ world   2  
  • 3. Typing   !  Captures  the  seman3c  knowledge  in  a  topic  map   ▫ Topics  (mul3ple  types)   ▫ Occurrences   ▫ Associa3ons   3  
  • 4. Topic  Types   !  Reid  Hoffman  is  a   Person     !  CEO  is  a  Posi)on     !  We  model  this  as  topic   types  of  the   corresponding  topics   CEO   Person   Posi3on   Reid  Hoffman   4  
  • 5.  Topic  Types   !  Indicate  that  Reid  Hoffman  is  an  instance  of  the  topic   type  Person   !  This  can  be  done  at  the  topic  details  page   !  When  you  first  use  Person  as  a  type,  Kamala  asks   whether  to  create  a  new  topic   ▫ ANer  that  you  can  reuse  it   5  
  • 6.  Topic  Types   !  Do  the  same  for  the  topic  on  the  Posi)on  of  CEO   !  Define  your  own  topic  types  and  add  them  as  type   to  the  corresponding  topics   6  
  • 7. Occurrence  type   !  The  type  of  an  occurrence   indicates  the  seman3cs  of   the  occurrence   !  For  example:   ▫ Date  of  birth   ▫ Email  address   !  Occurrence  types  are   mandatory   Reid  Hoffman   1967-­‐08-­‐05   Date  of  birth   7  
  • 8. Associa4on  Type   !  Typing  associa3ons  is  also   mandatory   !  Again,  the  type  indicates   the  seman3c  of  the  rela3on   between  the  topics   !  For  example   ▫ Employment   L R Employment   8  
  • 9. Direc4on  of  Associa4on  name   Reid  Hoffman   LinkedIn   Employed  at   Employed  at??   Employs   9  
  • 10. Direc4on  of  Associa4on  name   Employs   Employed  at   10   !  Note:  one  of  the  names  already  exists   ▫ We  already  defined  it  when  crea3ng  the  first   associa3on  
  • 11. Direc4on  of  Associa4on  name   !  Go  to  the  employment  topic  by  clicking  on  employs   at  the  LinkedIn  topic  page   ▫ Or  search  for  employs   !  Add  the  second  name  for  the  employment   associa3on   !  Add  the  full  name:  Employment   !  Complete  the  names  for  all  your  associa3on  types   11  
  • 12. Roles   Walt   Disney   Company   Pixar     Subsidiary   12  
  • 13. Roles   Pixar   Organisa3on   Subsidiary   13   Walt   Disney   Company   Organisa3on  
  • 14. Roles   Pixar   Subsidiary  Parent   Daughter   14   Walt   Disney   Company  
  • 16. Roles   !  Think  of  appropriate  roles  for  your  associa3on  types   !  Note:  in  many  cases  role  types  are  equal  to  the   player  types   16  
  • 17. Ontology  page   !  Now  that  our  topic  maps  contain  types,  we  can  use   them  as  entry-­‐points   !  You  can  use  the  ontology  page  for  an  overview  at   type  level   17  
  • 18. Scoping,  iden3fica3on,  merging,  reifica3on   18  
  • 19. Scope   !  Scope  adds  seman3c  context  to  topic  characteris3cs   !  For  example:     ▫ Mouse  House  is  the  nickname  for  Walt  Disney   ▫ BackRub  was  renamed  to  Google  in  1998   !  Scope  makes  this  difference  possible   ▫ Nickname  can  be  a  scope   ▫ Past  can  be  a  scope   !  Scoping  is  also  oNen  used  for  transla3ons   19  
  • 20. Scope   !  Scope  is  a  set  of  topics  on   ▫ Names   ▫ Occurrences   ▫ Associa3ons   ▫ Roles   !  Naming  associa3on  types  is  done  by  scoping   ▫ The  name  for  a  direc3on  is  scoped  by  the  appropriate   role  type  topic   20  
  • 21. !  Experiment  with  scoping  topic  names  in  your  topic   map   !  Add  a  scope  to  a  name  by  hovering  over  the  name   and  click  Add  scope   !  The  entry  field  that  appears  works  just  like  any  other   topic  field  in  Kamala   Scope   21  
  • 22. Iden4fica4on   !  A  topic  name  is  not  necessarily  unique   ▫ The  name  Springfield  is  used  for  a  lot  of  loca3ons  and   people    hbp://en.wikipedia.org/wiki/Springfield    Note  that  this  URL  is  not  a  good  iden3fica3on   !  A  name  can  have  mul3ple  meanings,  such  as  spring   ▫ The  season   ▫ Origin  /  source   ▫ A  verb:  to  rise   22  
  • 23. Iden4fica4on   !  To  uniquely  iden3fy  a  topic,  naming  is  not  enough   !  We  use  URIs     !  Iden3fica3on  makes  it  possible  to  recognize  and   merge  topics  describing  the  same  subject   23  
  • 24. Iden4fica4on   !  Go  to  hbp://www.linkedin.com/in/reidhoffman   !  This  page  is  about  Reid  Hoffman,  execu3ve  chairman   of  LinkedIn   !  We  can  use  this  URI  to  iden3fy  the  topic  on  Reid   Hoffman  in  our  topic  map   24  
  • 25. Iden4fica4on   !  Add  the  URI  as  iden3fier  via  de  topic  page  of  Reid   Hoffman   25  
  • 26. Iden4fica4on   !  Do  the  same  for  the  topic  Execu)ve  Chairman  with   the  URL   hbp://live.dbpedia.org/page/Chairman   !  Now  add  other  topic  iden3fiers  for  your  topics   26  
  • 27. Merging  topics   !  When  two  topics  describe  the  same  subject,  they   should  be  merged   ▫ One  topic  equals  one  subject   ▫ One  subject  equals  one  topic   !  Make  a  new  topic  with  the  name  Chairman   !  This  topic  represents  the  same  subject  as  the  topic   Execu)ve  chairman  and  should  therefore  be  merged   !  By  merging  two  topics,  the  proper3es  of  both  topics   are  combined   27  
  • 28. Merging  topics   !  Go  to  the  overview  of  Execu3ve  Chairman   !  Click  the  icon  for  merging  (            )   !  Click  Remember  this  topic  on  the  tab  By  selec)on   !  Go  to  the  Chairman  page  and  click  the  icon  for   merging   !  Choose    Merge  remembered  topic  with  this  topic   28  
  • 29. Reifica4on   !  What  if  we  want  to  state  something  about  an   associa3on  instead  of  a  topic,  for  example  the   Employment  of  Reid  Hoffman  as  execu3ve  chairman   !  Reifica3on  is  used  to  represent  a  topic  name,   associa3on  or  occurrence  by  a  topic   !  For  the  associa3on  between  Reid  Hoffman  and   execu3ve  chairman,  you  can  state  that  this   associa3on  started  in  February  2007   29  
  • 30. Reifica4on   Execu3ve   Chairman  Employment  as   Execu3ve  Chairman   Hoffman’s  employment  as  EC   February  2007   Start  date   30   Reid   Hoffman  
  • 31. Reifica4on   !  Go  to  the  topic  Reid  Hoffman   !  At  the  role  execu)ve  chairman,  hover  over  the  arrow   !  Choose  Add  reifica)on   !  Name  the  new  topic  Hoffman’s  employment  as  EC   !  OK  or  enter  and  accept  the  crea3on  of  a  new  topic   31  
  • 32. Reifica4on   !  Click  on  Reified  as  Hoffman’s  employment  as  EC   !  Add  an  occurrence  of  the  type  Start  date  and  value   February  1st  2007  with  Add  Quick  Characteris3cs   32  
  • 33. Wrap  up  advanced  constructs   !  Using  types,  scopes,  reifica3on  and  other  constructs   allows  you  to  add  structure  and  enrich  your   knowledge  map   !  View  the  next  prac3cal  session  to  learn  more  about   ontology  and  schema  
  • 34. Thank  you  for  your  interest  in  Kamala.     Keep  up  to  date  on  new  features  at  kamala-­‐cloud.com   34