5 mins pitch v4
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The document outlines a guide for a 5-minute pitch, emphasizing the importance of defining the customer need, market size, and innovation strategy. It details sections such as target market, business model, go-to-market plan, competition analysis, and team roles, along with the funding requirements for development. Key pointers include including mock-ups, focusing on unique selling points, and preparing a compelling delivery of the pitch.
5 mins pitch v4
- 1. Guide Slides for 5 Minutes Pitch v5
- 2. Hook & Need (N) • Big and important customer need? • Why is it important to the customer? • Big how is the market size?
- 3. Approach (A) & Innovation • What it is? • Process? • Technology? Notes: • What is your idea? Please include mock-up/images/diagrams that explains your idea • What problem are you solving? • What is the innovation value in your product?
- 4. Customer, Early Adopter & Benefit (B) • Targeted Early Adopters (TM) • Key benefits per cost • Feature / function / benefit Key Feature Function Benefit Notes: • List down your target market • Highlight potential customers that you have approached and tell us their response
- 5. Business Model & Price • How would you charge your customer? • Pricing Mechanism • Back up biz model with PIRATE – AARRR numbers Notes: • How are you selling this product to your customers? • What are your pricing strategy? • Do you have multiple revenue streams?
- 6. Go To Market Plan • Your plan of entering the market • Segmentize your market to little chunks so that you can capture easily. • Option - List your experience and connections which will enter the market & gain traction easily. • Option – Mention you have secured contact purchase from client. • Best not to say SEO tactics, social media, brochure printing, bill-board advertisement as go to market plan.
- 7. Competition (C) Key Features/ Competitors My solution Competitor 2 Competitor 3 Competitor 4 Key Feature 1 Key Feature 2 Key Feature 3 Key Feature 4 Key Feature 5 Notes: •Name your top 3 competitors and how your idea is better than theirs.
- 8. Team • Who? • Experience in this idea • Roles in the project Notes: •Who are your team members? •What are their experience related to this idea? •What are their roles in this project?
- 9. Close & What is Funds for • How much do you need • What will you be developing with this funds • Produce a prototype? • Can you go-to-market with this completed prototype? Notes: • How much funding do you need? • Explain what exactly will you be developing under this funding. • Are you able to produce a complete prototype? • Are you able to go to market with this completed prototype?
- 10. • Final Notes: – Own the pitch – Pitch with full conviction – Practice – Stick to the time