5 ways to optimize your facebook page
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This document provides 5 tips for optimizing a Facebook page: 1) Use featured photos to grab attention, 2) Prioritize important tabs above the "fold" in the left panel, 3) Use rolling feedback to understand post engagement trends, 4) Feature liked brand pages to promote related businesses, and 5) Allow customization of the default wall view to focus on posts from the page itself.
5 ways to optimize your facebook page
- 1. 5 Ways to Optimize Your Facebook Page
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- 3. Featured photosGrab attention of users visiting.
- 4. Promotes further activity within the Hanes page.Any photo you upload to your page automatically flies up to the featured photo feed, a row of 5 photos that will change position every time a visitor lands on the page. But because you have to account for the pictures changing order each time the profile is refreshed, you might need to come up with branding imagery that remains consistent no matter what order it’s viewed in.
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- 6. Left-Side Links Panel The first 8 left-panel links are displayed, along with the "More" function.
- 7. 3 additional custom applications hidden below the fold.Apart from 3 default applications native to the Facebook platform, you can install as many other applications to your page as you want. It’s important to note that there is a concept of above or below the fold within the links panel: only 8 links are visible to visitors at first. For this reason, you want to make sure you’re displaying the most important tabs above the fold.
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- 9. Rolling Feedback Certain types of posts I make inspire many more likes than comments
- 10. Other types inspire more comments than likes.This function makes it very easy to see trends of interaction on your page by content type, time of day or frequency. EdgeRank algorithm works to determine how much reach your post will get. According to the initial hours of popularity your post has garnered, the numbers will show up and can change over time as more (or fewer) people interact with your page.
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- 12. Featured Likes Display the fan pages of jewellery shops and brands that carry the Verragio brand in their stores.It displays up to 5 other brand pages you have liked while logged in “as page.” Facebook now allows users to browse Facebook as a page. So, brands can like pages and leave comments as the brand itself, without bringing the person behind the brand into the mix. While the Featured Likes default to cycling randomly through all the pages your brand has liked on each page refresh, you can also set the 5 “featured” pages in your settings so that they don’t rotate.
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- 14. Wall Tab Layouts Can Be Different Changed the default wall view to “Joe’s Crab Shack Official Posts,” from the chronological ‘Most Recent’.Users can choose the default wall layout for visitors: Chronological “Most Recent” and just posts made by the page, “Page.” If the selection is chronological, users landing on the wall will see every interaction made on the page. By choosing to display posts made by the “Page” as the default, posts made by your fans don’t go away—they can be accessed by clicking into the “Most Recent” feed.
- 15. Thanks