50 First Dates - Poster Analysis
- 1. The main image of the poster is of a male and female, which I presume are the main characters in the film. The woman seems to be out of it, frightened and expressionless. However, the man in the photo is totally the opposite and seems to be much more relaxed , sitting casually and playing his guitar as if serenading the woman. He is gazing at the woman as if he has deep feelings for her, but it is not clear whether it is as a friend or as a lover. The background is exotic, and seems to be somewhere like the Caribbean of the couple having a picnic on the beach, which seems quite romantic. Overall, all of the features of the poster make the audience assume that they are a couple. Once I analysed the image of the poster and went onto the film title, it is obvious that the film is romantic, and seems a bit like a romantic comedy. Also, the selling line which says ‘REMEMBER THE DATE’ is witty but funny at the same time. Especially, as the storyline of the film is about a woman who loses her memory and therefore keeps forgetting who (Adam Sandler) is. A selling line is used to give the audience an insight as to what the film is about. Colloquial language is used in the selling line ‘friggin’, but complements the theme of the film well. The use of the word ‘friggin’ makes the audience perceive the film as if it is a romantic comedy. I would presume that the target audience of the film are 15 – 30 year olds. The design of the poster is consistent with the choice of colours and fonts. The predominant colours used in the poster are red, white and black. As the theme of the poster is consistent, it results in a much more professional looking poster. The poster seems clear, and simple but effective, and is not cluttered. The use of one image results in a professional looking poster, and the colours of the image contrast well against the fonts and colours used, thus resulting in the poster being effective in grabbing the audiences attention.