95Theses: Part1
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Markets consist of conversations between people, as they exchange ideas and information in a natural, uncontrived way. These conversations are deeply human, as they vary over time, carry aspects of people's personalities, and contain pieces of individuals' perspectives on different topics. Since markets are made up of diverse human beings who are always changing, no single study can fully capture or define them.
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95Theses: Part1
- 1. Markets are conversations. The markets being refer to in here are the people; us. Conversations are our exchange of ideas or information; there we express ourselves. People create conversations. Verbal and Body language.
- 2. Markets consist of human beings, not demographic sectors. There are no boundaries and labels set. Each one of us is different; we undergo a lot of changes whether to our ideas, likes, or actions. There is no study that can tell exactly how we are, markets.
- 3. Conversations among human beings sound human. They are conducted in a human voice. It carries within it characteristics and nature of the person. Conversations can change, it varies, it tells something about things, and it is deep, like human beings. There is a piece of the ‘me’ in it.
- 4. Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived. Open – the exchange of ideas can be of anything. Natural – it is common for people to give out their opinions; it is in our nature. Uncontrived – pure. There is a part of the self in those exchange of ideas.