More Is Never Enough Notes

In her talk at the IDSA National Conference, Ivy Chuang explores the complexities and emotional challenges faced by designers in addressing sustainability amidst a culture of excessive consumption. She critiques the flawed mantra of 'reduce, recycle, reuse,' arguing it often leads to complacency rather than genuine change, and reflects on her personal struggles with the role of design in a world driven by materialism. Through an honest account of her journey, she aims to ignite thoughtful conversations around the responsibilities of designers and the urgent need for a shift in how we approach creation and consumption.