AAPBriefingNov2015

Editor's Notes

• #2: Target Audience: Info Systems / IT faculty, Dept Chairs, CIO / IT staff at colleges & universities Think: NetApp has insights on key IT trends and can help to enrich our courses Feel: Wow, this could make a big difference for the skills and learning opportunities for our students Do: Engage with NetApp as a strategic partner – Help us find a Faculty Champions who wants to work with an Industry Leader _________________________ Purpose: To highlight the teaching materials & resources that NetApp can bring to a college – and WHY faculty should care about Storage!! Script: Thank you for your time today. I plan to cover THREE key points in our discussion today: Set the stage by discussing what is changing in the IT Market today Discuss, why faculty should care – what are the implications of these changes on IT / CS education Finally, to highlight and review How NetApp can Help – what can we bring to the table
• #3: NetApp is a Fortune 500 global provider of software, systems and services that help you manage and store data. We were founded in 1992. We have more than 12,000 employees in 150 countries, as well as a vast network of partners to meet your needs around the world. We have a strong portfolio of Intellectual Property, including 200 patents in the hot area of flash technology alone.
• #5: Technology innovation is one of the levers organizations use to drive growth. NetApp is prioritizing our investments in key technologies we believe will accelerate our customers’ ability to succeed. We have a strong point of view about how each of these brings value to you. And we believe the way we deliver these capabilities to you differentiates us from our competitors. The biggest disruptor we see is the Cloud. Think of the potential in a resource you can turn on instantly when you need it, and turn off when your project moves to the next phase or runs its course. That is a cloud capability you cannot have when storing data on-premises, no matter how much scale you have yourself.  There are compelling use cases where a cloud offering will be superior to anything you can do on-premises. Think of temporary workloads like proofs of concept, or test-and-dev. Also, new ventures being created can spend their first dollars on something other than infrastructure. But the cloud story is not that straightforward for all workloads. We hear from a number of customers that using on-premises storage technology, including ours, allows them to run certain workloads for a fraction of the cost of the cloud. Typically, these are high bandwidth and low latency workloads, with a very high activity level. And there are other concerns that are not cost related, such as security, performance, or regulatory issues. This is why we see the Hybrid cloud as being the dominant model for the next decade or more. Organizations are going to build infrastructure that encompasses both cloud and on premises resources. We’ll talk more to the dynamics of the hybrid cloud and NetApp’s vision around it in a bit. (NOTES CONTINUE OFF PAGE) Integrated Infrastructure: In a hybrid cloud world, integrated infrastructures – such as our FlexPod – are still compelling. Our customers typically don’t have the time, the interest or the skill set to evaluate a whole landscape of products and do the integration work themselves. However, the need to integrate at a higher level is increasing. One approach to solving this problem, pitched by the server vendors, is an integrated solution composed entirely of their own technology. We take a different view. We’ve chosen to integrate our storage with components from other best-in-class players. We have a set of FlexPod reference designs we can share. It is every bit as integrated as anything you can buy from the traditional server providers. But it is built from best-in-class components. You are able to benefit from new technologies to get that compelling business value, while removing the burden of integration, lowering risk and accelerating time to deployment. And the problem we’re helping you solve is not just about integrating infrastructure, it is about integration itself. Your integration challenge extends to the apps as well.. And that's why you see FlexPod for Microsoft, SAP, Oracle, Red Hat and Citrix, and so on. Flash: Let’s look at another key component of on-premises computing – Flash We’re all excited by flash. It has very high performance and is cheaper than rotating media on a cost-per-IO basis. It has low latency and low power consumption. But on a cost per bit basis, it's actually more expensive. Yes, the cost gap is closing for traditional enterprise disk drives, which will be obsolete before long. But for capacity-based drives, the cost gap is wider – and it is not closing. The solution is simple from an architectural point of view. Data that meets the performance criteria belongs on flash. The 95 percent of data that doesn't have that requirement belongs on rotating media. You can’t argue with the truth of this, but it’s a static world view. In reality, the 95 percent of your data sitting idle today once met the performance criteria. But it doesn't anymore. Data ages, and then it ceases to meet the performance criteria. So it needs to get off flash. If it doesn't, you're going to be building up idle data on the most expensive storage you can buy. That brings me to a key point in the flash conversation -- for flash to become truly mainstream, it really needs to have a data migration component to it. You need to account for the mobility of the data. This could be caching, it could be any number of things, and that’s where we see the greatest opportunity. Data has a life cycle. You need to manage your data across platforms -- Flash, the hard drive, and perhaps to the cloud if that makes sense. And if you can't make the data management seamless, you're going to be very inefficient -- with a lot of idle data sitting on very expensive storage. And that’s where we come in. Data management is our sweet spot. We give you that seamless capability so you can deploy successfully across all your platforms. Software-defined Storage: To make that seamless transition and extend your business into the hybrid cloud, you’ll need strong data management and mobility. We hear from some customers that the great thing about all the cloud providers is that they're interchangeable. Run on Azure today, Amazon tomorrow, and so on. This works to some extent when resources like servers and networking have no history, no state. In those cases, once something is executed, it's over. But storage is different. Once I have a byte of data, I need to protect, store and secure it. If required, I need to produce it on demand forever. Data has mass; it accumulates. Even with high bandwidth connections, you can only move about one four terabyte disk drive per hour. Dynamically moving data in real time to create brokering among cloud players is not simple. For example, an application can be born in the cloud, come back and run on premises, and go back into the cloud. We already have made substantial progress to give you a single set of tools and processes and one catalogue across all of your data, whether it runs on our equipment, a competitors’ or commodity, whether it's on premises or not. Our flagship software, Data ONTAP, is built on this principle. It gives you a single data management platform. With Data ONTAP, we created the industry’s best example of software-defined storage. SDS is a set of data management capabilities that are independent of the underlying hardware. It is not a thin veneer of software to unite disparate hardware, as some will tell you. It is not a software-only solution that will deal with certain applications or workloads, but won’t deal with the hybrid cloud or span your entire enterprise. That's our definition. Software defined is a set of data management capabilities that is independent of the underlying hardware. When you base your storage architecture on NetApp, you get a true software-defined foundation. It helps you realize the full opportunity of extending your on premises computing to the cloud.
• #6: We also have to think differently about data in the hybrid cloud Data is at the CENTER of the hybrid cloud. Compute and application capabilities come and go. Devices are disposable. But data endures. The enterprise still “owns” the data and is responsible for it. You may not own the infrastructure or the application, but you will ALWAYS need to control what happens to your data. It is the lifeblood of your organization. It needs to be managed, secured and protected. It needs to be shareable, moveable and integrated across the hybrid cloud to deliver business value. One example is moving from one email system to another What do you care about in that transition? Your Data! You about photographs and digital memories of children you want to bring forward from old to new. Data is centerpiece of hybrid cloud. Transition to next slide But today’s hybrid cloud is NOT operational when it comes to data.
• #8: Highly programmable infrastructure changes the way we think .. If you want to get the purported benefits of SDDC, you need to change your mindset … architecture becomes much more important because software can directly implement that architecture instead of asking warm bodies to plug cables and rack servers and storage … all of this assumes of course that the underlying hardware has the grunt and the programmability to do so.
• #10: While there is some debate re: the role of cloud computing on jobs – studies indicates that cloud services will actually create jobs in IT – but they will require NEW skills!
• #11: Academia recognizes that the evolution of IT requires that they update their courses and curriculum – but if you plug in new materials and content – what gets dropped? And where do they find current and relevant teaching materials?
• #12: Well, the NetApp Academic Alliances Program can help – here is how
• #13: PROGRAM IS 5 YEARS OLD NOW FLEXIBLE DESIGN - > WE CAN PROVIDE WEB-BASED COURSES, DATA ON TAP VSIMS FOR HANDS-ON LEARNING AND FULL BLOWN CERTIFICATIONS 80% OF SCHOOLS WE WORK WITH BUILD STORAGE INTO AN EXISITING IT/IS/CIS COURSE; 20% BUILD OUT A DEDICATED STORAGE COURSE THE #1 CSF - > FINDING A FACULTY CHAMPION – WE WOULD LOVE TO WORK WITH SEVERAL VCCS CAMPUS TO FIND THAT CHAMPIONS
• #14: THE NETAPP ACADEMIC ALLIANCES PROGRAM IS VERY FLEXIBLE: IF A PROFESSOR ONLY WANTS 1-2 HRS OF STORAGE CONTENT, OUR STORAGE 101 OFFER INCLUDES 3 WEB-BASED COURSES THAT REPRESENT ABOUT 2 HRS OF CONTENT – ALL VERY INTRODUCTORY AND EASY FOR STUDENTS TO UNDERSTAND. IF THE PROFESSOR/SCHOOL WOULD LIKE TO OFFER MORE TECHNCIALLY IN—DEPTH COURSES AND / OR HANDS-ON EXPERIENCE, WE CAN PROVIDE ACCESS TO VIRTUAL SIMULATORS OF OUR SOFTWARE, COUPLE THEM WITH A 5-6 HR COURSE ON NETAPP STORAGE MANAGEMENT SOFTWARE – WHICH WITH THE VSIMS CAN FILL IN 10 – 14 HRS OF COURSE TIME OR, WE CAN PROVIDE ACCESS TO A FULL-BLOWN INDUSTRY CERTIFICATION TRACK TOO ALL AT NO CHARGE!!
• #15: In addition to actual courseware, we have a WEALTH of content – from videos, case studies, white papers, analyst reports and even presentations that faculty can leverage to update and refresh their courses.
• #16: THE NCAS ENTIALS APPROX 27-28 HOURS OF COURSE AND LAB CONTENT THERE ARE 9 WEB-BASED COURSES THAT INTRODUCE THE STUDENTS TO STORAGE SYSTEMS, NETAPP PRODUCTS AND NETAPP’S DATA ONTAP STORAGE MANAGEMENT SOFTWARE THERE ARE TWO VIRTUAL LAB COMPONENTS THAT INCLUDES 5-6 HOURS OF HANDS-ON LAB EXERCISES AND THERE IS A PROCTORED EXAM THAT WILL BE OFFERED BY PEARSON VU
• #17: There is an Updated Practice Exam A new Instructors Guide for faculty with ALL of the course source materials A new study guide for students too.
• #21: One EXCITING new initiative we have underway is the development of our first MOOC. We are working in conjunction with the IEEE to develop and offer the course via Edx. The course will launch in the first half of 2016.
• #23: NetApp has had a long-standing technical partnership with Teradata as they OEM our storage devices for all of their Data Warehouse appliances – we are now expanding that alliances to also offer NetApp certification and training resources to faculty and students in the Teradata University Network – Teradata’s global academic alliances program.
• #24: HERE ARE SOME OF THE INTIAL SCHOOLS THAT WE ARE WORKING WITH – WHAT IS OF INTEREST IS THAT SOME ARE: TWO-YEAR COMMUNITY COLLEGES - 4 YEAR schools with CS PROGRAMS - GRADUATE MIS/MBA PROGRAMS - GRADUATE CS AND CIS PROGRAMS, ETC.. WE HAVE RESOURCES THAT CAN FIT WITH A WIDE VARIETY OF SCHOOLS AND TECHNCIAL PROGRAM FROM THE VERY BASIC OR INTRODUCTORY TO VERY DEEP-DIVE TECHNICAL.