AdImpression
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This document describes advertising packages from Ad Impression.io, including advantages, formats, and specifications. Key points: - Ad Impression.io offers a full range of advertising media across platforms, with multi-channel marketing and real-time reporting. - Package options target different audiences and include native video, screen glide banners, and dynamic multi-channel advertising. - Formats are optimized for all devices and browsers using HTML5/6 to load asynchronously without delay. - Specifications focus on rich video formats and rolls of various lengths to maximize attention, involvement and loyalty.
AdImpression
- 2. TABEL of CONTENT • ADVANTAGES • VIDEO PACKAGES • PACKAGE MUSIC «CHARTING NOW» • DINAMIC MULTI-CHANEL ADVERTAISING • PACKAGE CINEMA • PACKAGE SPORT • PACKAGE IT • PACKAGE AUTO • SPECIFICATION • OUR FORMATS • COMPARISON with AUDITING AD SERVERS
- 3. ADVANTAGES • Full range of advertising media • Cross-platform coverage • Multi-Channel Marketing • Intelligent recommendatory logic of local experience • Real-time reporting&optimization • Prioritization products CLV • Customized Solutions • Optimization of customer KPI • Streaming CRM
- 4. PACKAGE MUSIC «CHARTING NOW» Audience: younge, active, loyal, 16 – 34, B+ Unique visitor: 3 000 000/ week Formats: NATIVE VIDEO ROLL HTML5&6, ScreenGlide with video 240x400, Branding video Skin Inventory/week: 26 000 000 Additional options: DINAMIC MULTI-CHANEL ADVERTAISING
- 5. DINAMIC MULTI-CHANEL ADVERTAISING Trough placement on all sources with guaranteed stake of shows in social and license content and effective frequency with no crossing audience . Brieforiented thematic packages (for example: young mothers, teenagers 13 – 18, business audience) for comfortable media planning implementation. Multiscreen viewer - the vast majority of the audience in all commercial active age groups. No exceptions. The world is becoming more mobile, and our promotional products are ready for this. Our video media are shown to HTML5&HTML6 on any device and in any browser, including Safari. This advertising message retains its main advantage - personalization in real-time to the needs of a particular customer. Loading page content and interactive rich content video roll occurs asynchronously without delaying the loading of content and without prejudice to the interests of any advertising site or the advertiser. Merging with mobile technologies come. We were prepared for this many years ago.
- 6. PACKAGE СINEMA Audience: younge, active, loyal, 16 – 34, B+ Unique visitor: 4 500 000/ week Formats: NATIVE VIDEO ROLL HTML5&6, ScreenGlide with video 240x400, Branding video Skin Inventory/week: 20 000 000 Additional options: DINAMIC MULTI-CHANEL ADVERTAISING
- 7. PACKAGE SPORT Audience: younge, active, loyal, 18 – 44, B+ Unique visitor: 550 000/ week Formats: NATIVE VIDEO ROLL HTML5&6, ScreenGlide with video 240x400, Branding video Skin Inventory/week: 3 500 000 Additional options: DINAMIC MULTI-CHANEL ADVERTAISING
- 8. PACKAGE IT Audience: system administrators, small/middle business, IT – websites, 18 – 44 , B+ Unique visitor: 2 500 000/ week Formats: NATIVE VIDEO ROLL HTML5&6, ScreenGlide with video 240x400, Branding video Skin Inventory/week: 6 000 000 Additional options: DINAMIC MULTI-CHANEL ADVERTAISING
- 9. PACKAGE AUTO Audience: system administrators, small/middle business, IT – websites, 18 – 44 , B+ Unique visitor: 2 200 000/ week Formats: NATIVE VIDEO ROLL HTML5&6, ScreenGlide with video 240x400, Branding video Skin Inventory/week: 9 000 000 Additional options: DINAMIC MULTI-CHANEL ADVERTAISING
- 10. VPAID, VAST SPEСIFICATION FULL – FLEDGED VIDEO + EMOTIONS = MAXIMAL ATTENTION INVOLVEMENT TOOLS Max coverage : rich video rolls (5-7 seconds) Мax INVOLVED AUDIENCE: native video - rolls (7-10 seconds) Маx LOYAL AUDIENCE: interactive native video rolls (10-15 seconds) TECH SPEC Format: video content roll - mp4 (30 Mb) Parameters of coding : mp4, HTML5, HTML6 Video codec: h.264 1200 kbps, 30fps
- 11. OUR FORMATS • Screen Glide Videobanner 240x400 • Native Roll • Bonus: synchronized formats
- 12. Screen Glide expands video playing SCREEN GLIDE 240x400 & NATIVE ROLL How works native roll: 1. Video locates in the article’s body on the 2nd screen; 2. Video starts playing when it locates in min 60% in zone of vision; 3. Video stops playing when player disappeared more than on 40%. Native Roll video plaiyng
- 13. COMPARISON with AUDITING AD SERVERS AD IMPRESSION Ad Servers Impression + + Rich (people) + - Rich (cookies) + + Frequency (cookies) + - Demographics + + GRP + - Independent 3rd party + - Advertising aimed at people without cookies. AD IMPRESSION measure people. *Include specification IaB, Comscore, Web Index TnS, GtM
- 14. Thank you www.adimpression.io +7 (495) 281-65-30