Advertisements 2
- 2. The picture of the group is the centre of focus which grabs the attention of the reader instantly . In the center of focus we have Here each performer has the name of their own pose to the band in establish their different personalities. The bright colours costume presents the and in bold font slogan ‘Burning up the so that it charts, Burning down captivates the the house’. audience quickly
- 3. The group are poised in formation which is The powerful image typical for a girl band. of the girls’ face The are also shown in represents female Long shot to establish power along with the the girls as a girl band slogan ‘Boot camp” and to show their full and their costume. costume. This again establishes the group and the type of music they This produce. costume is genre related as it is typical wear for a The center of focus is RnB band. on the name “Booty camp” which relates the the costume and The caption in the the girls known corner of the phrase “Bootylicious”. advertisement sums This grips the up the group in a few audience and attracts words . It is a good the target audience. addition to the ad as It also defines the it emphasizes the group as it reflects groups style and lets their common phrase the audience feel like and their style. they personally known the band making it easier to reach the target audience.