AI, Blockchain, IOT, Evolution or Singularity? Digital Identity And Digital Transformation Dinis Guarda

Digital Identity
And Digital Transformation
AI, Blockchain, IOT,
Evolution or Singularity?
@DinisGuarda - Founder and CEO

#change #alteration
#modification #mutation
#blockchain #variation
#conversion #revision
#amendment #ethics
#disruption #destruction
#metamorphosis #iot
#tech #transfiguration
#evolution #ai #creativity
#singularity@DinisGuarda - Founder and CEO

Context – Digital transformation – digital models
Task
automation
Digital
Trust
distributed
database
Provenance
Supply chain
auditability
P2P
Are you and your
organisation ready?

Websites, apps, sensors, AR, VR, wearable’s;
Over 1 billion websites in the world;
There are an estimated 50 billion IoT Sensors out there
around 2020;
More than 200 billion platforms “Things” on the Internet
of EveryThings by 2030.
Context – Digital increasing bigger waves

Context – Trends and scenarios
Graphic Frank Diana

So digital strategy or digital transformation should not be a
question!
The focus is on how Digital models, blockchain and IoT will
be not only transformative but also master tools for
business models and people. And how to use it?
Context – Digital Matters and needs Masters

Digital Identity
DIGITAL Evolution

AI, Blockchain, IOT
Singularity
FOUNDATIONAL
TECH EVOLUTION
@dinisguarda

Blockchain is a massive excel
database of all things digital identity

AI = Humans, Creators, Shareholders - Systems

Centralised, decentralised, distributed?

Map the business landscape, sector, create a Data driven AI
digital identity B2B2C, auditability searchable directory
profiling and connecting internal teams, organisations
resources & opportunities
Provide a clear KPI with digital message and trust IP for
organisation and a clear internal hub for research, data,
analytics, social feedback & simple tools for visual analysis
Target your audience, communities and Encourage P2P
community provenance, task automation and collaboration
to improve and corroborate efforts in ROI and ROA
Key elements for digital transformation

Digital transformation and industrial revolution 4.0

1. What does the company aim to achieve with
content, digital and social media?
2. What is your main business focus? Goals variation
between ROI (Return on attention and ROA Return on
Attention)
3. How much of this strategy do you want to focus on
Sales for domains versus other marketing / social
media impact / community building areas?
4. How much do you want to engage your audience?
(in the platform, with content, social media? define
Percentage?
5. What audience(s) to prioritise?
Digital Transformation Top 10!

6. Goals with social media / PR: outreach, mentions in
social media, traffic?
7. How much do you want to create, build and maintain
a community?
8. What are the exact resources to make available –
writer, agency, internal resource?
9. What budget? (this needs to be very clear – one
person, some media buying, PR…? what money
amounts for this? based in goals). What time frame?
10. Is this something just for the marketing department
or for all the organisation? Including management and
key personalities?
Digital Transformation Top 10!

Digital proof of identity – smart contract Transparent Distributed database transparent and scalable
Provenance Supply chain Capacity to identify and organise quality data and sources
AI - Deep learning
Use AI to create trust, process, automate and accelerate
process
Digital trust - credibility
Can access right trust information and profiles
Distributed database
Technological capacity to scale and manage different
databases and index
Brand, content, social influence, SEO Augment organisations brand outreach and visibility, search
Big data analytics - APIs
Can improve data and performance while having access to
general analytics
Holistic overview of digital transformation

it is difficult to imagine
the world in 5 years,
and although the
industrial era was
impactful, it will not
compare to what lies
ahead.
The danger of vastly
under-estimating the
sheer velocity of
change is real. For
example, in just three
months, the projection
for the number of
autonomous vehicles
sold in 2035 went from
100 million to 1.5
billion. @DinisGuarda - Founder and CEO
Scenarios – Digital Evolution – Singularity Tech

Six years ago futurist Gerd Leonhard advised a well German
auto company about the driverless car and the implications
of a sharing economy — and they laughed.
Is society truly ready for human-machine hybrids
Scenarios – Law of Network

What is your growth strategy

Modern enterprises have to have strong and up to date practical digital
data social media strategies and know that to succeed they have to change
and adapt to continuous industry and marketplace tectonic periodic shifts
and incorporate digital tools, new technology into the DNA of the company
culture and regular operations.
Conclusion

Digital transformation, digital strategy isn’t only about tools and
technology.
It’s about people, it is about bringing together teams to the power
of digital tools and related technology, data with a right balance of
people and right approach culture that embraces the disruption,
change that it can lead for the success of the organization.
Conclusion

1. Code is changing the world, aka Software is eating
the world: code - digital identity are the commodity!
2. Value has shifted to asset-light evolving data pattern
AI platforms!
3. Vertical is the new horizontal – digital identity
blockchain, IOT data identity products, services and
profiles
4. Business is about data ecosystems & alliances Brand
related Community.
5. Focus shifted from meaningful internal evangelisation
to external interactions!
6. From Rule-based to Pattern Recognition!
Conclusion 6 Notes

AI, Blockchain, IOT, Evolution or Singularity? Digital Identity And Digital Transformation Dinis Guarda

The #Future is an #evolution of #ideas #ai
#bigdata and #blockchain #iot #technology with
salt and pepper of #ethics and #commonsense

25
Who and what we are?
Product – Tech - Media Publishing Networks – reaching over 1 million people
Confidential @ztudium.com
Support business development 360 focus on digital, fintech and technology
Tailored premium Content, Reputation, Web, App and Mobile development;
PR, SEO and Social Media in-house expertise tailored services and support;
Network of Premium Partners, authors, content;
Community building and open innovation services;
Digital PR utility services and based reputation and 360 capacity.
BLOCKCHAINAGE
Percentage in partner companies that complement our core business

Dinis Guarda, Founder and CEO
dinis.guarda@ztudium.com - ztudium.com
Publisher: intelligenthq.com – hedgethink.com – tradersdna.com
thank you

AI, Blockchain, IOT, Evolution or Singularity? Digital Identity And Digital Transformation Dinis Guarda

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