Top 10 LinkedIn Tips - Albert Kaufman, Constant Contact Authorized Local Expert, Portland, Oregon - 2015
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This document provides top 10 tips for maximizing business networking on LinkedIn, emphasizing the importance of professionalism, complete profiles, and strategic connections. Key strategies include actively engaging with LinkedIn groups, utilizing notifications for timely opportunities, and maintaining a business-focused presence. Users are encouraged to stay updated on platform changes and leverage professional links for business growth.
Top 10 LinkedIn Tips - Albert Kaufman, Constant Contact Authorized Local Expert, Portland, Oregon - 2015
- 1. Top 10 Tips to Maximize Your Business Networking with LinkedIn Albert Kaufman Constant Contact Authorized Local Expert – Portland, OR
- 2. linkedin.com/in/albertkaufman #10 – LinkedIn Matters LinkedIn – 300 million and growing It’s where people connect on a business level Everything is about work Best approach – be professional It’s a place where people go for job-related information To find work, to offer work to others And to check out who is available and what their skills are (40% of users check LI daily)
- 3. linkedin.com/in/albertkaufman LinkedIn: Usage How is LinkedIn used? #9 People use it to look up the work histories of those they want to meet, are meeting or are recruiting. Solicit recommendations from your friends & past colleagues - then, when someone comes looking, they can be impressed.
- 4. linkedin.com/in/albertkaufman Make sure your house is in order 1st #8 Build your profile – make sure it’s complete Build your company profile – ditto How to find connections? – email list, past places you’ve worked, family, friends, repeat The last step is important – repeat – because every 2 seconds someone new joins LI Now that you’re connected – what to do?
- 5. linkedin.com/in/albertkaufman This is true with all social media – make sure you have your structure built first #7 Then, start connecting When someone reaches you, you want to be prepared for them to find the information you want them to find! Most important – what you do, and various ways to contact you – email/phone/IM/etc.
- 6. linkedin.com/in/albertkaufman Personal Pages – Your Photo
- 8. linkedin.com/in/albertkaufman #6 LinkedIn Groups – Important!
- 9. linkedin.com/in/albertkaufman #5 LI Notifications – like in FB, KEY! The little red number at the top of the page Tells you – who has written to you Tells you – who wants to connect with you Often contains job offers, and other opportunities Check these frequently for best results – as they are often timely offers I check LinkedIn at least once a day
- 10. linkedin.com/in/albertkaufman LinkedIn: How to LinkedIn - it's all about business/work - it's the water cooler on subjects having to do with work #4 Recommended: keep posts about business. You don't know who will read them and this is where people hang out to be professional. Pictures of kitties on Facebook - here, topics related to business try spending some time posting/linking as your business. @albertideation (use @ to make link to yourself or your business) IMAGES - like elsewhere - use them, frequently.
- 11. linkedin.com/in/albertkaufman LinkedIn: How to make a link
- 12. linkedin.com/in/albertkaufman LinkedIn Strategy Strategy - spend an hour just on LinkedIn. Then one just on Twitter. Then one just on as your Fan Page on Facebook. Strategy - once you are connected on LI - you now have the other person's contact info - great time to write to them and ask if they'd like to be on your email list - include a sign-up link. Include an offer, possibly. Why would they particularly like to be on your list? What will being on your list do for them? Strategy - offer a sign up link to your newsletter on LinkedIn Groups. Provide an incentive/reason… #3 Strategy - I have created an auto-responder-ish response whenever anyone connects to me on LinkedIn or Facebook Connect with me on LinkedIn to see my autoresponder
- 14. linkedin.com/in/albertkaufman LinkedIn: Upgrading Is it worth it to upgrade to paid version of LinkedIn? Here's what you get, first of all Have you upgraded? Was it worth it? Perhaps if you're job-hunting this would be useful. Upgrading for single-proprietor business person, a choice.
- 16. linkedin.com/in/albertkaufman #1 Tip for using LinkedIn Think about what to do in these areas of LinkedIn – get in touch to discuss
- 17. linkedin.com/in/albertkaufman LinkedIn: Conclusion Make sure you’re profile is set up (biz/personal) Make an effort to reach past/current connections – join groups – be helpful Keep learning, this platform, like others will continually change – #2 stay abreast of the changes! Thanks for your time! Albert Kaufman albertideation.com