An Introduction to the Sales force Training.

What is Sale ?
A sale is a transaction
between two or more
parties in which the
buyer receives goods,
services in exchange
for money.

What is Sales force:-
All the people that
work for that
company selling its
products.

Training:-
Training is the process for
providing required skills to the
employee for doing the job
effectively, skillfully.
According to F Cascio17:-Training.
 Improves performance of
individual,group and or on
organisational level also.

The need for Training may
generally arise for the following-
1) To improve the efficiency of employees.
2) To reduce wastage of time and money.
3) To have quality output.
4) To boost morale of employees.
5) To achieve optimum performance.
6) To build career by personal growth.
7) To bring down accidents or loss.
8) To prepare workforce for future
challenging work.

Methods of training:-
On-the-job-Training. Off-the-job-Training.
 Employees are trained
while performing the
job.
 Suitable for technical
jobs.
 While working on a
expensive machine
than this method of
training should be
avoided.
 Employees are trained
when there job is off.
 Employees are given a
break from job and
sent for training.
 Suitable for
managerial jobs and it
quite expensive.

On-the-job Training (OJT) Methods:
Job rotation.
Job instructions:
Coaching.
Internship
training.
Committee
assignments.

Off-the-job Methods:
Case study method.
Sales conference.
 Lectures.
Group discussion.
Visual Training.
Role playing.
On the Filed.

Orientation training:
In this type of training
newly hired employees
introduce with existing
employees and look
how things work in
team,department and
organisation.

Field training:-
sales person move from
work place to market.It
can be for selling of
product or it can be
finding of a new market.
#SATTE is suitable
example.

Lectures from Market Experts:-
bascially there is an
informational talks about
market trends from markets
experts or business
leaders,tycoons.
This will help to know about
new methods of selling and
also sales techniques.
# Special lectures in colleges.

Sales Conferences and Seminars:-
 It can be on
annually,monthly,quaterly
basics as it depends on the size
of organization.
 Also introduce to new sales
policies,complaints received
from coustmers and
competetion faced by firm.
 Appreciation for good
performers.
 Also sales report.
How much sales they had done.
How much sales they are doing.
How much sales they will do in
future.

Apprenticeship:-
Newly appointed salesman
is made to work as an
apprentice under a senior
salesman to learn the art
of selling.
 Helps in decrease of
loss.
 Observe and learn from
senior.
#Most popular in the filed
of Tour Manager.

Visual Training or practical training:-
 Visual type of training
methods are given to the
sales man it can be in
form of audio,vedio or
slides.
 Visual aids create more
interest in the trainees.
 They give some sort of
practical knowledge to
the trainees.

Case Discussion Method:-
 This is very effecctive
method of training
because individual cases
and problems are
discussed between seminar
executives and salesmen.
 Help us to improve on our
mistakes.
 Help us to think more and
different from others.
 In this types Seniors check
your level of thinking.

An Introduction to the Sales force Training.

An Introduction to the Sales force Training.

More Related Content

Similar to An Introduction to the Sales force Training. (20)

More from ManikManik20 (14)

Recently uploaded (20)

An Introduction to the Sales force Training.