Analysis of existing magazine cd adverts
- 1. Analysis of existing magazine CD advertsI couldn’t find any Owl City magazine adverts, so I looked through the music magazines ‘Q’ and ‘NME’ to find other adverts that I thought looked effective to see if this gave me any ideas for my own CD cover. Here is my analysis of my 4 favourite magazine adverts.
- 2. Simple colour scheme – white, black and a pink/purple colour – links with colours of CD coverImage of the star taking up most of the pageName of artist and CD name in biggest fontWebsite of the artistPicture of CD front cover on the advert – relates to the picture and text on the advertDetails at the bottom of the page such as when it’s released, quotes about the CD etc.
- 3. Quotes about CD, top of the pageSimple image taking up the page – brightness looks enhancedArtist name and track name centre of the pageSimple font style – all text in blackWhite ring around main text – drawing focusColour links with artist name – white belt yellow tagYellow banner at bottom of page – details and logo
- 4. Image on advert relates to image on CD coverPuff at the top of page – stating its ‘mind blowing’Simple colour scheme – grey, black and red hair and lipstick – image looks like it has been made to look more subduedCD cover used within advertAll details – price, quotes etc.Simple font style – all text in blackHMV logo – where to get the CD from
- 5. Big, heavy font used in black – creating a statementCD cover only image on page – takes up over half of the pageName of artist and track biggest text on pageDetails – when its out etc.CD cover is the only coloured part of the advertWebsite of the bandStraight lines used with text to contrast with the curve within the CD cover
- 6. Aspects I would like to use for my own CD coverAfter looking at these 4 completely different magazine adverts I found some parts of each of them that I would like to incorporate into my own CD magazine advert, such as:In the 2nd magazine advert I really liked the use of the banner at the bottom of the page containing some information In the majority of the adverts they placed the front cover of the CD within the advert – which I really think works wellI liked the overall style of the 3rd advert – using an image as a background that relates to the image in the CD cover – I also like that the artists name and CD name is only written on the CD I think this looks a bit more interesting.I also like the use of putting the bands webpage on the advert as in the 1st and 4th adverts. The use of quotes, praising the album or artist also seem like a good way of advertising the CD