Analysis of organization and its environment

The document discusses the analysis of an organization's internal and external environment. It defines the organization's environment as the conditions, events, and influences that surround and affect it. The internal environment includes owners, board of directors, employees, and culture. The external environment is divided into the micro environment of suppliers, customers, competitors, and publics, and the macro environment of economic, political/legal, demographic, socio-cultural, technological, and natural forces. Various analytical tools for strategic analysis are also mentioned such as PEST, PESTLE, and STEEPLE analyses.