Andrew goodwin analysis loadstar between
- 1. Andrew Goodwin 6 features of Music Videos
- 2. Summary Goodwin explains that there are 6 features of a music video: - The relationship between the lyrics and the visuals - Music and visuals relationship which either illustrate, amplify or disjuncture - Demonstrate genre characteristics - The close ups of the artists and the motifs which are important for the demands of the record label - Reference to the notion of looking and it been heavily influence by voyeurism - Intertextuality reference to films, TV, magazines.
- 3. Relationship between lyrics and visuals At the start the lyrics are “Lost Feelings, without you” are represented by the main character’s emotion, showing that he is lost and not knowing what has happened. “It starts and ends with you” is shown throughout the music video representing a connection of love between the female and male characters.
- 4. Relationship between music and visuals The guitar playing at the start creates a lonely atmosphere which amplifies the theme of love, loss, and being departed. The explosions illustrate the frustration of the music video and the drums add intensity throughout. The main colours are grey, black, brown and blue which creates a tense, suspicious and spooky atmosphere
- 5. Shot types and visual style The record label has to reach out to a young audience and look modern and professional, they have achieved this by adding close ups of main characters and special effects. There are lots of mid shots showing some of the background but focusing more on the main characters.
- 6. Notion of Looking There are extreme close ups of faces showing their reaction but not at what they are looking at which adds a suspicious atmosphere. There are some mirror shots that show the body of the female character and her face.