Artificial Intelligence
- 2. Artificial Intelligence • The theory and development of computer systems able to perform tasks normally requiring human intelligence. • The basic idea of AI is to reduce human efforts, errors that are commonly a problem in todays fast moving society.
- 4. Overnight, we were expected to look at a screen and make purchase decisions based on image and descriptions. But the sheer convenience of getting stuff home delivered and on time made e-commerce a superhit industry. Artificial Intelligence E-Commerce
- 5. Artificial Intelligence Striking E- Commerce Retarget potential customers Customer centric search Efficient sales process Virtual Assistant Chatbots
- 6. Customer centric search is a way that helps business to develop such software's, that helps the customers to find products based on the content that they browse on internet. • Create customer- centric search
- 7. Retarget potential customers If customer spends a notable amount of time next to a specific product e.g. an iPod, then this information will be stored for use upon their next visit. As AI develops, we anticipate customer’s need based on their time spent on the product.
- 8. Create a more efficient sales process If you want create a strong sales message that reaches consumers at the right time on the right platform, then integrating AI into your CRM is the way to go
- 9. Implement virtual assistants Virtual assistants is a machine’s ability to interpret what the customer is saying in words or text. This even enables consumers to send flowers, gifts etc. to their loved ones via voice.
- 10. Provide a personal touch with chatbots A chatbot is a specific computer program that is designed to simulate conversation with human users over the Internet.
- 11. Cons of AI High installation and maintenance cost Regular update to suite customer needs Security issuesTraining of employees
- 12. Conclusion As seen in the above presentation, we can clearly conclude that implementing AI in e- commerce industry can lead to vast developments that will benefit both the customers as well as the business.
- 13. THANK YOU…