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Assignment #6: Research of
magazine and double page spreads
            Debbie Marques
Listings magazines




                    Time out

The Listing
What kind of things are in ‘The
    Listing’ magazine ?

                          • Clubs
                          • Gifts
                          • Health
                          • Beauty
                          • Accommodation
                          • Business
                          • Community
                          • Organisations
                          • Food and drink
                          • what’s on
                          • Homes and
                            gardens
                          • Useful phone
                            numbers
                          • Activities
Who is the target audience ?
  Mature audience from ages 30-60
  Mass audience
  Lengthy articles
  Mature style of font (no decorated writing)
  Magazine cover : concurs which represents the season we are in
  Colours used on the front cover are very autumn like, use of
  browns, yellows and oranges wouldn’t attract a young audience
  Adverts included would be more for couples and families
 Adverts for homing
 Holidays
 Dental care
 Restaurants
How is the magazine organized ?

Double page spreads are found towards the middle of
the magazine
First page included contents and homing adverts
Towards the end the adverts are more about
restaurants and business
Most of the magazine is adverts however of different
topics such as business, beauty, health etc.
The Listing magazine

Where is it available :
Through the post
Online
Local households
Facebook
Twitter
LinkedIn
Price :
from £30 plus VAT
Procedures of getting features :
Call phone number included on website
What kind of things are in TimeOut
            magazine
 Tickets and offers
 TV guide
 Restaurants
 Bars & pubs
 Hotels
 Around town
 Museums & attractions
 Music
 Art
 Theatre
 Dance
 Books poetry
 Clubs
 Sport & fitness
 Shopping
 Properties
 Competitions
 Dating
Who is the target audience



Teenagers 18-30
Interest in Clubs and gigs
Interests in music and nightlife
Enjoy going out with friends
Have interest for tourist attractions
How is magazine organised


First page is about the week in London followed by
pictures and adverts in between.
Double page spreads come after.
Then mentions things that can be done in London.
Followed by film, art, music and shopping.
Last page includes what will be shown on TV during
the week.
TimeOut magazine

Where is it available :
Train stations
zones 1 and 2, larger stations on zones 3 and 4
Museums
Galleries
post
Cost of double page spread:
 £8,400
Price of mag:
Free
Through post : pay postage
Stage two: double page spreads
Layout

     Name of
     person
     mentioned
     on article                         Main person’s
                                        picture taking
                                        up whole page
Colours used
matching the colours
used on the picture



   Information                               Main
   about the                                 focus on
   person on           Little                this
   picture             description of        character
                       who he is
How is it effective and eye catching ?



                      Name in bold writing

                      The picture taking up a
                      whole page

                      Font in black , crabs
                      attention

                      On the picture quite a lot of
                      things are happening behind
                      him however the main focus
                      is on him, gives a 3D effect
Style of font


         Black font on white
         background makes it
         stand out

         White writing in purple
         background matches the
         tie on

         Title in bold and mature
         writing makes it easier to
         read
Photo manipulation


           Focus on main actor

           Looks serious
           emphasise role he
           plays

           Character stands out
           although in a busy
           background
Organisation of information


                 Text very well organised
                 into paragraphs

                 Has some purple writing in
                 the middle of whole text to
                 emphasise a quote.

                 Has a little picture at the
                 bottom that also connects
                 to what the article is about
Layout
                      Image of person
                      trying to shoot the
                      man juxtaposes the
                      colours used


Unusual
                               Title in same
image
                               kind of font as
used
                               previous
                               advert


Mix of
blues make
                            White text with red
it seem
                            background makes
calm
                            it stand out more
How is it effective and eye catching ?


                          The helicopter flying
                          behind the man in white
                          get the audience
                          attention

  Use of blues
  makes is
  relaxing at
  therefore get
  people’s
  attention
                                Red background makes
                                writing more visible for
                                reader and gets
                                audience attention
Style of font


       Black bold writing gets
       stands out

       Mature and clear font
       makes easier to read

       Font used the same as
       previous advert , therefore
       common in this magazine
Photo manipulation


          Man trying to escape in a
          beautiful back ground

          Juxtaposition between
          beauties of the sea with
          the man on the helicopter
          trying to shoot the man in
          white

          Rarely see this in real life,
          not very realistic
Organisation of information


               Not too much text

               Easy to read

               Organised clearly
               therefore makes reader
               want to read it
Layout


Male sitting                      Bouquet of
on the floor                      flowers
mysteriously                      juxtaposes the
                                  fact that it is
                                  about males



White text made to             Many yellows
stand out however              and purples
a lot of things are            used which
going on , on the              symbolises
background                     warmth
How is it effective and eye catching ?



                      Don’t usually see a male
                      sitting down in that kind of
                      position

                      Room is looking very posh
                      and welcoming with all the
                      yellows

                      The colours grab attention
                      and the flowers as they is a
                      lot going on at the same
                      time
Style of font


      Bold white writing to make
      it stand out , however can
      be a little difficult to read

      Font is the same as previous
      adverts , font used
      throughout magazine

      White information given on
      background to make it
      easier to read
Photo manipulation


         Juxtaposition as male are not
         usually associated with
         flowers

         Position in which character is
         in is not very male like

         Setting looks very welcoming
         due to the yellows used.
Organisation of information


               Information very well
               organised

               Font that would be hard to
               see in white a black
               background was put to
               make info more clear

               Has some red and yellow
               text in the middle of writing
               to make info stand out.
Layout


                             Title in white to
Whole page
                             match the snow
with picture
                             on the background
of main
                             of the picture
person/
model



Costume                          Text put at the
representing                     corner so reader
winter as this is                can also focus
the November                     on picture
edition
How is it effective and eye catching ?



                     Both pages have her as
                     the main focus

                     Mise-en-scene looks
                     really beautiful

                     The fact that she is in a
                     mini dress when there
                     snow behind her
Style of font


         White and bold font stands
         on the background used

         The colour white lets the
         reader also focus on the
         picture as well as the text

         Some text is highlighted in
         red and other in green in
         order to make it clearer to
         reader
Photo manipulation


          The winter clothes, everyone
          is interested in seeing the kind
          of fashion

          The fact that although there is
          snow on the background she
          is still showing her legs

          The clothes she is wearing
          looks very warm and
          comfortable

          Realistic
Organisation of information


               Put on the corner of the
               page so focus is mainly on
               the female

               Clearly organised text

               Information some is
               highlighted in red and
               other in green so it is
               separated.
THE END

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Assignment #6

  • 1. Assignment #6: Research of magazine and double page spreads Debbie Marques
  • 2. Listings magazines Time out The Listing
  • 3. What kind of things are in ‘The Listing’ magazine ? • Clubs • Gifts • Health • Beauty • Accommodation • Business • Community • Organisations • Food and drink • what’s on • Homes and gardens • Useful phone numbers • Activities
  • 4. Who is the target audience ? Mature audience from ages 30-60 Mass audience Lengthy articles Mature style of font (no decorated writing) Magazine cover : concurs which represents the season we are in Colours used on the front cover are very autumn like, use of browns, yellows and oranges wouldn’t attract a young audience Adverts included would be more for couples and families  Adverts for homing  Holidays  Dental care  Restaurants
  • 5. How is the magazine organized ? Double page spreads are found towards the middle of the magazine First page included contents and homing adverts Towards the end the adverts are more about restaurants and business Most of the magazine is adverts however of different topics such as business, beauty, health etc.
  • 6. The Listing magazine Where is it available : Through the post Online Local households Facebook Twitter LinkedIn Price : from £30 plus VAT Procedures of getting features : Call phone number included on website
  • 7. What kind of things are in TimeOut magazine Tickets and offers TV guide Restaurants Bars & pubs Hotels Around town Museums & attractions Music Art Theatre Dance Books poetry Clubs Sport & fitness Shopping Properties Competitions Dating
  • 8. Who is the target audience Teenagers 18-30 Interest in Clubs and gigs Interests in music and nightlife Enjoy going out with friends Have interest for tourist attractions
  • 9. How is magazine organised First page is about the week in London followed by pictures and adverts in between. Double page spreads come after. Then mentions things that can be done in London. Followed by film, art, music and shopping. Last page includes what will be shown on TV during the week.
  • 10. TimeOut magazine Where is it available : Train stations zones 1 and 2, larger stations on zones 3 and 4 Museums Galleries post Cost of double page spread:  £8,400 Price of mag: Free Through post : pay postage
  • 11. Stage two: double page spreads
  • 12. Layout Name of person mentioned on article Main person’s picture taking up whole page Colours used matching the colours used on the picture Information Main about the focus on person on Little this picture description of character who he is
  • 13. How is it effective and eye catching ? Name in bold writing The picture taking up a whole page Font in black , crabs attention On the picture quite a lot of things are happening behind him however the main focus is on him, gives a 3D effect
  • 14. Style of font Black font on white background makes it stand out White writing in purple background matches the tie on Title in bold and mature writing makes it easier to read
  • 15. Photo manipulation Focus on main actor Looks serious emphasise role he plays Character stands out although in a busy background
  • 16. Organisation of information Text very well organised into paragraphs Has some purple writing in the middle of whole text to emphasise a quote. Has a little picture at the bottom that also connects to what the article is about
  • 17. Layout Image of person trying to shoot the man juxtaposes the colours used Unusual Title in same image kind of font as used previous advert Mix of blues make White text with red it seem background makes calm it stand out more
  • 18. How is it effective and eye catching ? The helicopter flying behind the man in white get the audience attention Use of blues makes is relaxing at therefore get people’s attention Red background makes writing more visible for reader and gets audience attention
  • 19. Style of font Black bold writing gets stands out Mature and clear font makes easier to read Font used the same as previous advert , therefore common in this magazine
  • 20. Photo manipulation Man trying to escape in a beautiful back ground Juxtaposition between beauties of the sea with the man on the helicopter trying to shoot the man in white Rarely see this in real life, not very realistic
  • 21. Organisation of information Not too much text Easy to read Organised clearly therefore makes reader want to read it
  • 22. Layout Male sitting Bouquet of on the floor flowers mysteriously juxtaposes the fact that it is about males White text made to Many yellows stand out however and purples a lot of things are used which going on , on the symbolises background warmth
  • 23. How is it effective and eye catching ? Don’t usually see a male sitting down in that kind of position Room is looking very posh and welcoming with all the yellows The colours grab attention and the flowers as they is a lot going on at the same time
  • 24. Style of font Bold white writing to make it stand out , however can be a little difficult to read Font is the same as previous adverts , font used throughout magazine White information given on background to make it easier to read
  • 25. Photo manipulation Juxtaposition as male are not usually associated with flowers Position in which character is in is not very male like Setting looks very welcoming due to the yellows used.
  • 26. Organisation of information Information very well organised Font that would be hard to see in white a black background was put to make info more clear Has some red and yellow text in the middle of writing to make info stand out.
  • 27. Layout Title in white to Whole page match the snow with picture on the background of main of the picture person/ model Costume Text put at the representing corner so reader winter as this is can also focus the November on picture edition
  • 28. How is it effective and eye catching ? Both pages have her as the main focus Mise-en-scene looks really beautiful The fact that she is in a mini dress when there snow behind her
  • 29. Style of font White and bold font stands on the background used The colour white lets the reader also focus on the picture as well as the text Some text is highlighted in red and other in green in order to make it clearer to reader
  • 30. Photo manipulation The winter clothes, everyone is interested in seeing the kind of fashion The fact that although there is snow on the background she is still showing her legs The clothes she is wearing looks very warm and comfortable Realistic
  • 31. Organisation of information Put on the corner of the page so focus is mainly on the female Clearly organised text Information some is highlighted in red and other in green so it is separated.