Entrepreneurship & Strategy Class
My Bio Entrepreneur – 3 meaningful startups Corporate Finance – negotiated over 100 transactions, CIBC Investment Banking Boards Chair of a pre-revenue start-up Founding director of MetroBridge, recent IPO Director of award-winning local VC, BCAF
About Stirling Mercantile Divestitures M&A Advisory Expansion Capital Fairness Opinions Early-Stage Finance FAIRNESS OPINIONS Director comfort & legal protection from independent, expert valuation EXPANSION CAPITAL Multiple industry experience Seasoned corporate financiers EARLY-STAGE FINANCING Full-service approach throughout process Aligned interests likely to secure funding   DIVESTITURES Corporate financier involvement can improve price, simplify process M&A ADVISORY Sage advice in times of need or growth opportunity .
About Stirling Mercantile Divestitures M&A Advisory Expansion Capital Fairness Opinions Early-Stage Finance FAIRNESS OPINIONS Director comfort & legal protection from independent, expert valuation EXPANSION CAPITAL Multiple industry experience Seasoned corporate financiers EARLY-STAGE FINANCING Full-service approach throughout process Aligned interests likely to secure funding   DIVESTITURES Corporate financier involvement can improve price, simplify process . M&A ADVISORY Sage advice in times of need or growth opportunity
Experience
 
www.stirlingmercantile.com
 
 
 
Diverse Portfolio - Successful Exits 7 Technology IRR 342% 23x Cash 5x Cash 3x Cash Life Science
Perspectives Advisor Investor Exit Transactions . Founder
Funding Road Map Confidential F, F & E Seed, Angel Series A Series B Year  1   2  3  4  5 Early Adopters Crossing the Chasm Mainstream Growth Develop Scale Expand Phases Funding Roadmap Investor Exit Revenue today Launch .
What happens when you bring in equity investors? Dilution More governance and oversight Additional management Capital to accelerate development Access to broader network Added business insight Background .
What Do VCs Need? Strong team, with integrity Clear, lucrative and sustainable value proposition Large market opportunity and the ability to scale into it Realistic valuation and deal terms .
What Do VCs Want? Traction from the target market 2 or 3 independent board candidates Appropriate deal size for their fund Appropriate market sector for their fund Transaction ready due diligence binder/site Close proximity .
What Should You Look For in a VC? More than money Strong team, with integrity “Been there, done that” management Exit strategies  .
What Should You Look For in a VC? More than money Contacts  for additional management for customers for partnerships .
Why VCs Need ‘Home Runs’ 40% return on a fund, which lasts about 7 to 10 years
One in Ten Some make a break-even or make a modest gain. Others die.  $40m $100m
Objectives
Murphy’s Law
High Valuation Trap Problem: Follow-on investors value lower than last Forced to “cram down” last investors or no deal Solution: Understand downstream valuations  .
Valuation Consider the post $ cap table for the next round And subsequent rounds to the exit .
Exit Valuations Multiple of  Revenue (eg. $10m x 2 = $20m) Profit or EBITDA (eg. $3m x 6 = $18m) Discounted Cash Flow  (can be lame) All are better when company is growing (Importance of timing) .
Relative Valuations Big Co Experienced management, board Large revenues Diversified customer base Scaled Infrastructure Worth 3 x Revenues Small Co Great founder, some holes on team Small growing revenues Concentrated customer base Scalable infrastructure Worth 1.5 x Revenues .
Deal Drivers Accretive acquisitions You must add to buyer’s valuation For example: Buyer: $100m Revenues x 3 = $300m market cap Buys $10m Revenues x 1.5 = $15m  Adds $10m x 3 to valuation or $30m Accretive value is 2x cost .
Deal Drivers Strategic Add value to other products or assets Adds customers Keep away from competitors Product or geographic expansion .
Marketing the Exit Plan the exit from the outset Get to know your potential buyers early Get to know your service providers early .
Think Like A Buyer Strategic Market share, keep away from competitor Financial Earnings, valuation multiples, accretive value to a stock price Entrepreneur Lifestyle .
Think Like A Buyer Spend money to… …  make money, or …  save money .
Reading Fred Wilson  www.avc.com   Brad Feld  www.feld.com   Chris Dixon  www.cdixon.org   Mark Suster  www.bothsidesofthetable.com Legal  www.startupcompanylawyer.com   Bootup Labs  http://blog.bootuplabs.com/   News  www.techcrunch.com   .
Thank you A copy of this presentation is available at: www.stirlingmercantile.com/ speakers.htm   [email_address] [email_address] davidshore

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Avoid The High Valuation Trap To Bcit Nov 09 Beta Draft

  • 2. My Bio Entrepreneur – 3 meaningful startups Corporate Finance – negotiated over 100 transactions, CIBC Investment Banking Boards Chair of a pre-revenue start-up Founding director of MetroBridge, recent IPO Director of award-winning local VC, BCAF
  • 3. About Stirling Mercantile Divestitures M&A Advisory Expansion Capital Fairness Opinions Early-Stage Finance FAIRNESS OPINIONS Director comfort & legal protection from independent, expert valuation EXPANSION CAPITAL Multiple industry experience Seasoned corporate financiers EARLY-STAGE FINANCING Full-service approach throughout process Aligned interests likely to secure funding DIVESTITURES Corporate financier involvement can improve price, simplify process M&A ADVISORY Sage advice in times of need or growth opportunity .
  • 4. About Stirling Mercantile Divestitures M&A Advisory Expansion Capital Fairness Opinions Early-Stage Finance FAIRNESS OPINIONS Director comfort & legal protection from independent, expert valuation EXPANSION CAPITAL Multiple industry experience Seasoned corporate financiers EARLY-STAGE FINANCING Full-service approach throughout process Aligned interests likely to secure funding DIVESTITURES Corporate financier involvement can improve price, simplify process . M&A ADVISORY Sage advice in times of need or growth opportunity
  • 6.  
  • 8.  
  • 9.  
  • 10.  
  • 11. Diverse Portfolio - Successful Exits 7 Technology IRR 342% 23x Cash 5x Cash 3x Cash Life Science
  • 12. Perspectives Advisor Investor Exit Transactions . Founder
  • 13. Funding Road Map Confidential F, F & E Seed, Angel Series A Series B Year 1 2 3 4 5 Early Adopters Crossing the Chasm Mainstream Growth Develop Scale Expand Phases Funding Roadmap Investor Exit Revenue today Launch .
  • 14. What happens when you bring in equity investors? Dilution More governance and oversight Additional management Capital to accelerate development Access to broader network Added business insight Background .
  • 15. What Do VCs Need? Strong team, with integrity Clear, lucrative and sustainable value proposition Large market opportunity and the ability to scale into it Realistic valuation and deal terms .
  • 16. What Do VCs Want? Traction from the target market 2 or 3 independent board candidates Appropriate deal size for their fund Appropriate market sector for their fund Transaction ready due diligence binder/site Close proximity .
  • 17. What Should You Look For in a VC? More than money Strong team, with integrity “Been there, done that” management Exit strategies .
  • 18. What Should You Look For in a VC? More than money Contacts for additional management for customers for partnerships .
  • 19. Why VCs Need ‘Home Runs’ 40% return on a fund, which lasts about 7 to 10 years
  • 20. One in Ten Some make a break-even or make a modest gain. Others die. $40m $100m
  • 23. High Valuation Trap Problem: Follow-on investors value lower than last Forced to “cram down” last investors or no deal Solution: Understand downstream valuations .
  • 24. Valuation Consider the post $ cap table for the next round And subsequent rounds to the exit .
  • 25. Exit Valuations Multiple of Revenue (eg. $10m x 2 = $20m) Profit or EBITDA (eg. $3m x 6 = $18m) Discounted Cash Flow (can be lame) All are better when company is growing (Importance of timing) .
  • 26. Relative Valuations Big Co Experienced management, board Large revenues Diversified customer base Scaled Infrastructure Worth 3 x Revenues Small Co Great founder, some holes on team Small growing revenues Concentrated customer base Scalable infrastructure Worth 1.5 x Revenues .
  • 27. Deal Drivers Accretive acquisitions You must add to buyer’s valuation For example: Buyer: $100m Revenues x 3 = $300m market cap Buys $10m Revenues x 1.5 = $15m Adds $10m x 3 to valuation or $30m Accretive value is 2x cost .
  • 28. Deal Drivers Strategic Add value to other products or assets Adds customers Keep away from competitors Product or geographic expansion .
  • 29. Marketing the Exit Plan the exit from the outset Get to know your potential buyers early Get to know your service providers early .
  • 30. Think Like A Buyer Strategic Market share, keep away from competitor Financial Earnings, valuation multiples, accretive value to a stock price Entrepreneur Lifestyle .
  • 31. Think Like A Buyer Spend money to… … make money, or … save money .
  • 32. Reading Fred Wilson www.avc.com Brad Feld www.feld.com Chris Dixon www.cdixon.org Mark Suster www.bothsidesofthetable.com Legal www.startupcompanylawyer.com Bootup Labs http://blog.bootuplabs.com/ News www.techcrunch.com .
  • 33. Thank you A copy of this presentation is available at: www.stirlingmercantile.com/ speakers.htm [email_address] [email_address] davidshore

Editor's Notes

  • #14: Confidential - Here’s how our phases relate to financing and revenue - We have completed the design phase including the business logic and a comprehensive technical feasibility. - We are raising $3 million to build out an Alpha version that can generate revenue, host stored value accounts, showcase inter-device transactions, provide scalable content acquisition, offer third party affiliate tools and hook into popular social networks A Series A financing will follow for the launch and scaling phase