The document discusses best practices for backups on AWS. It recommends using Veeam Backup for AWS, which provides native AWS backup and restoration. This allows users to resolve any cloud data loss issues within minutes. It emphasizes automating backups, snapshots, and retention policies. It also recommends cross-account protection using separate IAM roles, multi-factor authentication for security, and flexible storage tiers by backing up snapshots to Amazon S3 for long-term retention.