Bar Management Part Two.pdf

Perum Kebonsari Indah Blok Q No. 14
Kebonsari, Sumbersari, Jember 68122
Website: https://sphm-hospitality.wixsite.com/ebrochuresphm
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TABLE OF CONTENT
TABLE OF CONTENT 1 Top Coffee Trends of 2021 99 – 106
How to Set Up a Kegerator 2 - 6
Types Specialty Coffee Equipment 107 - 114
Best Summer Beers 2021 7 - 16 Coffee Brewing Methods 115 - 119
What is the Best Glass for IPA Beer? 17 - 22 Ways to Improve Your Restaurant's Coffee Service 120 = 124
Best Fall Beers of 2020 23 - 28 Types of Coffee Drinks 125 - 134
Draft Beer Tap Towers, Faucets, and Components Guide 29 - 42 How to Become a Barista 135 – 140
Bar Essentials Buying Guide 43 - 49 How to Capitalize on Sports Bar Marketing 141 – 149
How to Clean Beer Glasses 50 - 55 How to Create the Best Bar Food Menu 150 – 154
Glassware Inventory Guide 56 - 63 Choosing the Right Waring Blender 155 – 157
How to Serve Wine & Cocktails On Tap 64 - 67 Bartending School Vs. Experience 158 - 163
Types of Cocktail Mixes 68 – 76 How to Become a Certified Cicerone® 164 - 171
Types of Blenders 77 – 85 The 10 Most Underrated Craft Beer Cities 172 - 183
Top Bar Trends for 2021 86 - 92 How to Start a Beer Festival 184 - 187
Top Restaurant Design Trends of 2021 93 - 98 12 Live Event Ideas for Restaurants 188 - 1

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How to Set Up a Kegerator
After you've deliberated and chosen the best kegerator for your business, it's time to set up your beer dispenser and start serving fresh, cold beer!
We've got step-by-step directions and an instructional video to help you through the process. Use our steps as a general guideline, but always refer
to your equipment manual for the manufacturer's specific instructions.

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1. Unpackage the Kegerator
1. First remove all the packaging from your kegerator.
2. If the unit has been transported on its side, let the unit stand upright for at least 24 hours before plugging it in.
3. Move the unit to its final location and install it on a level surface.
4. Make sure to provide clearance around the unit for ventilation, per the manufacturer's instructions.
2. Install the Draft Tower
Once your kegerator is unpackaged and placed in its final location, you can begin
installing the draft tower. Gather your materials and look for the circular opening on top
of the unit.
You'll need the following materials:
 Rubber washer
 Draft tower
 Beer line
 4 mounting screws
 Air hose
 Tap faucet handle

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Follow these steps:
1. Place a rubber washer on top of the circular opening.
2. Feed the beer line down through the opening into the interior cabinet.
3. Place the draft tower on top of the opening and secure it with 4 mounting screws.
4. Feed the air hose into the draft tower from inside the cabinet.
5. The air hose helps to keep the beer cold as it travels up the beer line.
6. Screw the tap handle onto the tap faucet.
7. Connect the tap faucet to the draft tower.
3. Connect Beer and Gas Lines
You'll need two lines to set up your kegerator - the beer line and the gas line. The beer line connects to the
keg by way of the keg coupler and delivers cold beer to the tap faucet. The gas line connects to the CO2
regulator on the CO2 tank, then also connects to the keg coupler.
Depending on the manufacturer of your unit, you may need to purchase some of these required beer
dispensing components separately. Refer to your kegerator manual for more information.
You'll need the following materials:
 (2) Rubber washers
 Nut
 Keg coupler

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 Beer line
 Gas line
 Beer keg
 CO2 tank
 CO2 regulator
Follow these steps:
1. Keep the tank upright at all times.
2. Attach the beer line to the keg coupler, placing a rubber washer at the connection point.
3. Attach the gas line to the CO2 regulator output barb and tighten screw clamp.
4. Connect the other end of the gas line to the keg coupler and tighten screw clamp.
5. Using a rubber washer and nut, attach the CO2 regulator to the CO2 tank.
6. Screw the coupler onto the keg.
7. When the coupler is fitted into place, push the coupler handle down to open the seal.
8. Place the keg inside the kegerator.

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4. Adjust the CO2 Regulator
With your beer and gas lines in place, you're almost ready to start dispensing your customers' favorite
beers. You'll just need to make some adustments to your CO2 tank and regulator to release the gas
and make sure it's at the correct pressure.
Follow these steps:
1. Turn the handwheel on the CO2 regulator to the left to open the air tank.
2. Flip the shut off valve on the regulator to ON.
3. You should hear air enter the gas lines.
4. Adjust the PSI so the pressure gauge reads between 10 and 15.
5. Carefully place the CO2 tank into the cabinet and close the door.
Now that your kegerator is in place and ready to use, set up a schedule to maintain your beer system and ensure your taps and beer lines stay
clean. Inspect the CO2 levels on your tank regularly and check the PSI gauge to make sure the pressure is at the right level. With proper
maintenance, your beer dispenser will provide many years of service.

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Best Summer Beers 2021
Summer beer fans can rejoice because everyone's favorite seasonal craft beers are hitting the shelves once again. As the temperatures climb,
preferences in beer styles start to lean towards light beers with lower alcohol content. Crisp pilsners, refreshing sours, and drinkable session beers
signal the return of warm weather and summer fun.

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Check out our recommendations for the best summer beers to drink in 2021:
 Shandy
 Saison
 Gose
 New England IPA
 Kolsch
 Session IPA
 Pilsner
 Wheat Beer
 Non-Alcoholic Beer
Summer Beer List
The perfect summer beer is crushable, which means it's easy to drink, and the alcohol percentage (ABV) is low enough that you don't have to feel
bad for having seconds or thirds. Most of all, a good summer beer should be well-balanced and thirst-quenching. We've made a list of some of the
best summer beer styles to serve at your beer garden, pool bar, or outdoor venue this season:
Shandies
A summer shandy, also called a radler, is a popular beer cocktail made by combining a blonde lager with citrus
juice or soda. The result is a light, lemony beer with a low alcohol content. Ginger beer, ginger ale, lemon-lime
soda, lemonade, or grapefruit juice can all be used to create a refreshing, sessionable beverage that's easy to
drink on a hot summer's day. You can mix your own summer shandies or save time behind the bar by stocking
the canned and bottled versions.
How Many Calories in a Summer Shandy?
Most shandies and radlers contain around 130 to 135 calories per 12 ounces, but some are lower than 100
calories.

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How Much Alcohol Is in a Summer Shandy?
Summer shandies have low ABV percentages that range from 2.5% to 4.5%, making them a great summertime beer.
Give These Popular Shandies a Try:
 Stiegl: Radler (Salzburg, Austria) 2.5% ABV
 The Traveler Beer Company: Traveler Grapefruit Shandy (Burlington, VT) 4.4% ABV
 Red Hare Brewing Company: SPF 50/50 Tangerine Radler (Marietta, GA) 4.2% ABV
 Parallel 49 Brewing Company: Tricycle Grapefruit Radler (Vancouver, BC) 3.5% ABV
Saisons
The first saisons were brewed in Belgium during the cold winter months to prevent spoilage before
refrigeration was available. When summer arrived, the beer came out of storage and was served to
farmhands to quench their thirst as they worked under the hot sun. Saisons are truly seasonal
because brewers rely on wild yeast derived from the local fruit and vegetable harvest.
What Do Saisons Taste Like?
Most saisons have a light body, high carbonation, and a dry finish. They have a touch of sourness with
fruity, spicy, and earthy notes and a balancing bitterness on the finish.
Saison vs Farmhouse Ale
Saisons are sometimes called farmhouse ales. Farmhouse beer is a broad term that encompasses

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rustic ales made by farmers from locally sourced ingredients. This ancient style of brewing was common on European farms, but Belgium is credited
with developing the saison style of farmhouse ales. Today, farmhouse ales aren't always made on farms, but the principle of using local, seasonal
ingredients still holds true.
Give These Popular Saisons a Try:
 Brasserie Dupont: Saison Dupont (Tourpes, Belgium) 6.5% ABV
 Casa Agria Specialty Ales: Saison De La Casa (Oxnard, CA) 6.3% ABV
 de Garde Brewing: Nectarine Premiere (Tillamook, OR) 7.1% ABV
 Side Project Brewing: Jammy (Maplewood, MO) 8% ABV
Gose Beers
Gose is a German sour wheat beer with added salt and coriander. These beers are tart, crisp, and
often have notes of lemon or grapefruit. The saltiness of a balanced Gose complements the sour
quality of the beer without overpowering the flavor. Low ABV and the minimal presence of hops
make sour beers highly drinkable and refreshing.
Gose Pronunciation
Gose is pronounced gohz-uh. This name originates from the town of Goslar and the Gose River in
Germany.
Gose vs Gueuze
Gose and gueuze are often confused because they are both sour beers with similar names. The
difference between the two is that gueuze (pronounced gooz) is a Belgian sour beer that is

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naturally fermented, while gose is a German sour beer that is intentionally fermented with added yeast. Gueuze has a pronounced, complex
sourness, and gose is lightly acidic and salty.
Give These Popular Gose Beers a Try:
 Hoof Hearted Brewing: Rosé Gosé (Marengo, OH) 4.2% ABV
 Terrapin Beer Company: Watermelon Gose (Athens, GA) 4.5% ABV
 Boulevard Brewing Co.: Hibiscus Gose (Kansas City, MO) 4.2% ABV
 Anderson Valley Brewing Company: Briney Melon Gose (Boonville, CA) 4.2% ABV
New England IPA
The New England IPA (NEIPA) was born out of Vermont and just recently recognized as an official
beer style in the last few years. Under this classification, you’ll find beers called Juicy IPAs or Hazy
IPAs. These unfiltered beers feature a cloudy appearance, fruity hop flavors, and very little
bitterness. Big, tropical aromatics and a smooth mouthfeel make these beers a perfect
summertime brew.
New England IPA vs West Coast IPA
The difference between these two pale ales is that New England IPAs have a silky mouthfeel with
stronger fruity, floral notes, and West Coast IPAs are sharp and bright with stronger pine notes.

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Give These Popular NEIPAs a Try:
 Tired Hands Brewing Company: Alien Church (Ardmore, PA) 7% ABV
 Lagunitas Brewing Company: Hazy Memory (Petaluma, CA) 8% ABV
 Troegs Brewing Company: Haze Charmer (Hershey, PA) 5.5% ABV
 Dogfish Head Craft Brewery: Hazy-O! (Milton, DE) 7.1% ABV
Kolsch
Kolsch-style beers are brewed with a unique process that was developed in Cologne, Germany in the
17th century. The brewing style combines elements of ales and lagers, which allowed the kolsch beer to
be stored without becoming sour. The mouthfeel of kolsch is light and crisp, while the flavor balances
sweetness with subtle hoppiness.
Kolsch vs Pilsner
Kolsch beers and pilsners are two great summer beers that sometimes get mixed up. They're both light-
bodied and crisp, but a pilsner is a lager, and a kolsch is considered a lager-ale hybrid. Pilsners have more
bitterness with a clean, dry finish, while kolsches have a softer mouthfeel with subtle fruity notes.
Stange Glass
Traditionally, the proper beer glass for serving kolsch beer is the stange glass, a narrow, straight-sided glass. This glass encourages the drinker to
enjoy the highly carbonated beer quickly and in small servings.

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Give These Popular Kolsch Beers a Try:
 Brauerei Heinrich Reissdorf: Reissdorf Kolsch (Koln, Germany) 4.8% ABV
 Dovetail Brewery: Kolsch (Chicago, IL) 4.6% ABV
 Three Weavers Brewing Company: Seafarer (Inglewood, CA) 4.8% ABV
 Trillium Brewing Company: Sprang (Boston, MA) 4.9% ABV
Session IPAs
The history of session beers goes back to England during WW1, when factory workers were allotted two
drinking sessions per workday. While it's not recommended to drink on the job today, the session beer
was created out of a necessity for a beer with low alcohol content that wouldn't impede the ability to
operate machinery. The current criteria for a session beer is an ABV of around 3 to 4 percent, though
some will reach closer to 5 percent. Session IPAs combine the fruity, hoppy flavor of an India pale ale with
a low ABV that makes them a perfect choice for a drinking session at a summer barbecue.
What Is a Sessionable Beer?
A sessionable beer strikes the balance between low alcohol content and flavor. Unlike light beers, session
beers offer the same complexity and aroma of their more alcoholic counterparts, just with a lower ABV.
Any beer style can be made into a session beer.
Give These Popular Session IPAs a Try:
 Lawson's Finest Liquids: Super Session #2 - Amarillo (Waitsfield, VT) 4.8% ABV
 SingleCut Beersmiths: 18-Watt Session IPA (Queens, NY) 5% ABV
 Bell's Brewery: Light Hearted Ale (Kalamazoo, MI) 3.7% ABV
 Fat Head's Brewery & Saloon: Sunshine Daydream Session IPA (North Olmstead, OH) 4.9% ABV

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Pilsners
Pilsners are the quintessential summer beer. Besides being light and refreshing, they also pair well with a
lot of summer foods. High carbonation, a delicate aroma, and a dry finish make pilsners one of the most
popular beer styles in the world. On a humid day, a crisp pilsner is the perfect beer to keep you cool.
What Is a Pilsner Made Of?
Pilsners are made with bottom-fermenting lager yeast, pilsner malt, hops, and water. What sets pilsners
apart from other lagers is the use of a specific type of hops. Saaz hops have low bitterness and a delicate
aroma, which gives pilsners their signature flavor.
Give These Popular Pilsners a Try:
 Peak Organic Brewing Company: Super Fresh (Portland, ME) 7.6% ABV
 Moonlight Brewing Company: Reality Czeck (Santa Rosa, CA) 4.8% ABV
 Victory Brewing Company: Prima Pils (Downingtown, PA) 5.3% ABV
 pFriem Family Brewers: Pilsner (Hood River, OR) 4.9% ABV

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Wheat Beers
Wheat beers encompass a few different styles, including hefeweizen and Belgian witbier, but all feature low
bitterness and the increased presence of fruity esters. Aromas like bananas, clove, or bubblegum are
common. These beers are light, effervescent, and have a light, tart finish. The delicate flavor of wheat beers
pairs well with summer foods like seafood, salads, and dishes flavored with citrus.
Witbier vs Hefeweizen
Witbier and hefeweizen are wheat beers that originated in different regions. Hefeweizen (pronounced hay-
fuh-vite-sen) is from south Germany and features banana or bubblegum esters with low hop bitterness.
Witbier is a Belgian-style beer known for being spiced with coriander and orange peel.
Give These Popular Wheat Beers a Try:
 Civil Society Brewing: Pulp (Jupiter, FL) 6.3% ABV
 Sierra Nevada Brewing Company: Kellerweis (Chico, CA) 4.8% ABV
 Bayerische Staatsbrauerei Weihenstephan: Hefeweissbier (Freising, Germany) 5.4% ABV
 Allagash Brewing Company: White (Portland, ME) 5.3% ABV
Non Alcoholic Beers
The low alcohol trend has paved the way for non alcoholic beers (NA beers) to experience a rebirth. Craft
brewers are experimenting with NA recipes across many beer styles, giving us low-ABV beers that don't
compromise on flavor. You'll now find legitimate non alcoholic IPAs, lagers, and even stouts that taste as good as
the real thing. Just like alcohol-free mocktails, the low alcohol content of NA beers makes them a great option
for your summer beer list.
Do Non Alcoholic Beers Have Alcohol?

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To be labeled as non alcoholic or alcohol-free, a beer must contain less than 0.5% alcohol. There are some NA beers, like Heineken 0.0, that contain
zero alcohol.
Give These Popular NA Beers a Try:
 Athletic Brewing Company: Run Wild IPA (Stratford, CT) 0.5% ABV
 BrewDog: Nanny State (Columbus, OH) 0.5% ABV
 Dogfish Head Craft Brewery: Lemon Quest (Milton, DE) 0.5% ABV
 Brooklyn Brewery: Special Effects Hoppy Amber (Brooklyn, NY) 0.5% ABV
With such a wide selection of beer styles to choose from, your summer tap list will be filled with drinkable, thirst-quenching beers that will keep
your customers cool and refreshed. Try serving these crisp, sessionable beers at outdoor weddings, barbecues, and picnics.

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What is the Best Glass for IPA Beer?
You’ve likely seen beer glass guides that help bar owners know which type of glass is most appropriate for each variety of beer. But did you know
that there are even different kinds of glasses that are specifically best for different styles of IPAs? Let’s explore some of the thoughts behind
different glass styles, how glass shapes impact the beer drinking experience, and which glasses are best for each type of IPA.
What is an IPA?
Before we dive into exploring all the different types of IPA glasses, let’s first discuss what defines an IPA. In a nutshell, an IPA is a beer that contains
more hops, and therefore features a stronger hoppy flavor, than other styles of beer.

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Some sources believe that this style of beer was developed in the 1800s as a means to preserve the flavor of beer being exported from England to
India. The aromatic flavor of the hops proved to be so delicious that it didn’t take long for IPAs to become a popular style of beer that’s still being
made today.
Types of IPAs
If we’re going to talk about which style of glass is best for each type of IPA, it makes sense for us to first
review the features that define each type of IPA and figure out what elements make them unique.
1. English IPA - The original IPA known for its dry and earthy flavor. These beers taste like golden ales
brewed with British hops for subtle citrus notes.
2. West Coast IPA - These beers span a wide range of flavors and styles, but are basically English IPAs
that have been made with California hops, which have a stronger citrus and almost pine flavor.
3. East Coast IPA - Building on the West Coast style of brewing, East Coast IPAs tend to include more
yeast, which gives brewers more to play with in the flavor department.
4. Double IPA (DIPA) - This is pretty much exactly what it sounds like… a stronger, hoppier beer with a higher alcohol content.
5. Triple IPA - For beer drinkers who simply cannot get enough hops, there’s the triple IPA. They are pretty much as strong as a beer can get
(clocking in around 13% ABV).
6. Session IPA - The best of both worlds, Session IPAs have a strong, hoppy flavor and low alcohol content.
7. Black IPA - If you assumed that a black IPA is a dark beer, you are right! This beer sits somewhere between an IPA, featuring a smooth and
deep flavor, while highlighting hoppy notes as well.
8. Belgian IPA - The word “Belgian” here refers to the type of yeast that’s used and implies that the brewer used yeast to manipulate the flavor
of the beer.

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9. Grapefruit IPA - While there are all sorts of fruity concoctions out there, the grapefruit IPA seems to stand out as a summer favorite.
Grapefruit brings out the citrus flavors in the hops to deliver a flavor that’s wonderfully fruity and slightly sour.
Why It's Important to Choose the Right Glass for IPAs
The type of glass you choose to serve beer in not only has a huge impact on the visual presentation of the
beer and the first impression a customer gets, but it also affects the way that the aroma and flavors
reach the pallet.
The shape of a beer glass will impact the foam or “head” that forms at the top of the glass after the beer
has been poured. The thickness and retention of the head has a huge effect on the aroma of a beer
because it captures compounds such as fermentation byproducts and hop oils. Just as with food, our
sense of smell is activated before we taste anything and is an important part of the tasting experience.
What is the Best Glass for an IPA?
A great IPA glass will capture the aromas and help deliver them to the nose, so any glass with a bulbous shape that tapers inward at the top will do
that. Another consideration is the depth and life of the head (or foam) that forms at the top of the beer after a perfect pour. Some glasses are
designed to maintain that head for longer than others, and the longer that foam lingers, the better the drinker will experience the aromatics of the
beer. Because aromatics are so important in IPA beers, you'll want to preserve the head of the beer for as long as you can.
Common Types of IPA Beer Glasses
While there's really no wrong way to enjoy beer, many beer experts have found that the shape of the glass does impact the way the beer behaves
after it's been poured and certain styles of glasses lend themselves better to certain styles of beer. There are even specific glasses that are more
effective for the subgenres that live under the overall IPA umbrella. Let's examine a few of them.

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Goblet or Chalice
 Double IPAs (DIPAs)
 Triple IPAs
 Belgian IPAs
The bowl shape of stemware glasses, such as a goblet or a chalice, will preserve the aromas and
carbonation of the beer. A large opening on the top accommodates a medium-sized head and options
with taller bowls help to show off the color of the liquid.
Snifter
 Imperial IPAs
 Other strong brews with a high ABV
This category includes tulips, and Belgian glasses that taper at the top. The pear shape of these glasses trap aromas to preserve them.

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The Spiegelau IPA Glass
 West Coast IPAs
 East Coast IPAs
If you tend to frequent microbreweries, you may come across custom glasses that are designed by the
people developing the beers themselves. One example of this is a Spiegelau IPA glass, which features a
wide, hollow stem with an elongated bowl that tapers slightly at the top. This glass was specially designed
through collaboration with Dogfish Head and Sierra Nevada to balance hoppy beers and create the best
tasting experience for the drinker.
The unique shape of the Spiegelau IPA glass takes elements from existing beer glasses and combines them into one perfect vessel that’s designed
to help beer drinkers experience American IPAs in the best possible way.
The owners of Dogfish Head and Sierra Nevada experimented with different shapes of glasses for years and aimed to find the perfect shape that
would bring the aromas of the beer straight to your nose.
Ridges in the hollow stem help to aerate the beer. They create more surface area and more friction, which helps to break up the aromatics as the
liquid makes contact with the solid sides of the glass. The length of the bowl on the top of the glass helps to push the aromatics in a focused stream
towards your nose, instead of dispersing them into the air, as you’d see with a standard pint glass.
What is a Nucleated Beer Glass?
Nucleated beer glasses have a ring etched into the bottom that gives the carbonation a point to form. This feature is beneficial for propelling the
aromatics upward to enhance the aromatics. However, nucleated beer glasses are also known to expel carbonation more quickly, which can make
beer go flat if it’s sitting around for too long. For this reason, nucleated glasses are mostly used for lighter, aromatic beers, and darker, heavier
beers are best served in snifter glasses.

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Nucleation at the bottom of the glass helps release CO2 bubbles and is perfect for American IPAs. For this reason, you’ll notice that the Spiegelau
IPA glass does feature nucleation. So, if you’re looking for the best IPA glass, keep in mind that Spiegelau worked directly with brewers to design
their glass.
Glasses That Are Not Recommended for Serving IPAs
Pint Glasses
Even though pint glasses are a go-to choice for many bars and pubs around the world, aromas escape from the open top too quickly and can
weaken the impact of the IPA's flavor. With that being said, the appearance of a pint glass has a classic look that’s familiar and appealing to
customers and they are easy to stack, making for easy storage.
Beer Mugs or Steins
You’ve also likely seen beer mugs, which are designed to prevent the warmth of a customer’s hand from
heating up their beer. While it’s not very common for IPAs to be served in a mug, the same principle of
preserving the temperature still applies. Just keep in mind that beer mugs are better for beers with bold
flavors, rather than beers with complex flavors and aromas.
Clearly, there’s more to choosing the best IPA glass than you might think. But while there may be some
overlap between beer styles and glass features, and you’ll even encounter opposing opinions as to which
glass is best for a beer, taking the time to do some research, talk with brewers and learn more about
different beer glasses can go a long way towards improving the experience for your customers. Most beer
lovers appreciate knowledgeable bar staff and will love to learn about the science behind IPA glasses too. So, don’t be afraid to get excited about
new barware and try tasting your favorite IPA from different glasses to see if you notice the difference for yourself.

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Best Fall Beers of 2020
The autumn season is upon us, and beer lovers everywhere are awaiting the return of their favorite fall seasonal beers. Pumpkin, maple, ginger,
and other fall flavors find their way onto beer lists everywhere this time year. Not a fan of pumpkin beers? That's OK because pumpkins aren't the
only star of the fall harvest. The end of summer marks the beginning of hop harvest season when freshly picked hops are immediately brewed into
fragrant, full-flavored beers. From seasonal stouts to fall-inspired sours, we've made a list of the 8 best fall beer styles to try in 2020.

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1. Oktoberfest Beer
Although the original Oktoberfest was held in celebration of a Bavarian royal wedding in the early
19th century, the birth of the Oktoberfest beer gives us a reason to celebrate today. You can plan
an Oktoberfest night at your bar or restaurant and promote this iconic beer. This style features a
toasted, bready flavor with relatively low hop bitterness.
Give These Oktoberfests a Try:
 Ayinger Brewing Oktober Fest-Marzen (Ayinger, Germany) 5.8% ABV
 The Olde Mecklenburg Brewery Mecktoberfest (Charlotte, NC) 5.4% ABV
 Great Lakes Brewing Company Oktoberfest (Cleveland, OH) 6.5% ABV
 New Glarus Brewing Company Staghorn Octoberfest (New Glarus, WI) 6.25% ABV
2. Hard Cider
Beer purists tend to have strong feelings about hard cider. No, it’s not beer, but it’s a smart choice to include in your seasonal offerings all the
same. Providing an alternative to the hoppy, malty flavors of beer ensures you have an option for everyone. Hard cider is usually gluten-free and
has the crisp, refreshing taste of apples or other fruit.
Give These Hard Ciders a Try:
 Blake's Hard Cider Company Caramel Apple (Armada, MI) 6.5% ABV
 Woodchuck Hard Cider Private Reserve Pumpkin (Middlebury, VT) 6.9% ABV
 Wyndridge Cider Company PA Gold Rush (York, PA) 6.5% ABV
 Angry Orchard Hard Cider Crisp Apple (Walden, NY) 5% ABV

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3. Pumpkin Beer
The minute September 1st rolls around, pumpkin domination begins and doesn’t truly end until
winter is over. Pumpkin beer is a popular part of this trend, and although not every beer lover is on
board, you should offer at least one pumpkin spice beer style for those who can’t get enough.
Give These Pumpkin Beers a Try:
 Troegs Brewing Company Master of Pumpkins Ale (Hershey, PA) 7.5% ABV
 Saint Arnold Brewing Company Pumpkinator (Houston, TX) 10% ABV
 Southern Tier Brewing Company Pumking (Lakewood, NY) 8.6% ABV
 Elysian Brewing Company The Great Pumpkin (Seattle, WA) 8.1% ABV
4. Sour Beer
Sour beers have seen a resurgence of popularity in recent years. This beer style has been around for centuries and is known for tangy, complex
flavors. The tart, acidic flavor is popular during the hot summer months, but a crisp sour ale can be satisfying on a chilly autumn day.
Give These Sour Beers a Try:
 Bruery Terreux Sour In The Rye (Anaheim, CA) 7.7% ABV
 Upland Brewing Company Pawpaw Sour (Bloomington, IN) 7.3% ABV
 New Belgium Pumpkin Tart (Fort Collins, CO) 7% ABV
 Collective Arts Brewing Sour Harvest Saison (Hamilton, Ontario) 5% ABV

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5. Amber Ale
These malty beers offer a deep amber color that matches the leaves outside while boasting a warm flavor that makes them perfect for when
sweater season is upon us. Also known as “red ale,” this style of beer gets its color from the use of specialty malts. Amber ales have a strong malt
flavor evenly balanced with hops.
Give These Amber Ales a Try:
 Half Acre Beer Company Ginger Twin (Chicago, IL) 6.5% ABV
 Pipeworks Brewing Company Blood Of The Unicorn (Chicago, IL) 6.5% ABV
 AleSmith Brewing Company Evil Dead Red (San Diego, CA) 6.66% ABV
 21st Amendment Brewery Toaster Pastry (San Francisco, CA) 7.6% ABV

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6. Stouts and Porters
When autumn sets in, lighter summer beers are moved aside in favor of darker and more filling
options. Stouts and porters offer rich, malty notes that are often complemented by caramel,
chocolate, and coffee flavors. Pair them with a hearty fall stew for a comforting seasonal treat.
Give These Porters and Stouts a Try:
 Midnight Sun Brewing Co. Treat (Anchorage, AK) 7.8% ABV
 Evil Twin Brewing Imperial Doughnut Break (Brooklyn, NY) 11.5% ABV
 Stone Brewing Xocoveza (Escondido, CA) 8.1% ABV
 Rogue Ales Chocolate Stout (Newport, OR) 5.8% ABV
7. Wet Hop Beer
Most beer is made with hops that have been harvested, dried, and shipped to the brewery for production. Beer made with wet hops is different
and can truly be called seasonal because the hops must be used within 24 hours of harvesting. The result is an earthy note with a nice citrus flavor
and floral aroma. Serve this style as soon as possible, as the flavors are best enjoyed fresh.
Give These Fresh Hop Beers a Try:
 Deschutes Brewery Chasin' Freshies (Bend, OR) 6% ABV
 Troegs Brewing Company Hop Knife Harvest IPA (Hershey, PA) 6.2% ABV
 Fat Head's Brewery & Saloon Hop Stalker (North Olmsted, OH) 7.5% ABV
 Lagunitas Brewing Company Born Yesterday (Petaluma, CA) 7.2% ABV

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8. Big IPAs
The low ABV beers and session ales of summer are now being replaced by double, triple, and imperial IPAs with bold, hoppy flavors. These big
intense beers usually have an alcohol percentage around 8% to 10%, which helps to warm up your guests on chilly, autumn evenings.
Give These Strong IPAs a Try:
 Nepenthe Brewing Company Queen Jellyfish (Baltimore, MD) 8.5% ABV
 Boneyard Beer Company Notorious Triple IPA (Bend, OR) 12% ABV
 Lagunitas Brewing Company Super Cluster (Petaluma, CA) 8% ABV
 Russian River Brewing Company Pliny the Elder (Santa Rosa, CA) 8% ABV
When you update your tap list with fall beers, consider trying some of our seasonal recommendations. Our comprehensive list has something for
everyone, from the die-hard pumpkin fans to the cider lovers.

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Draft Beer Tap Towers, Faucets, and Components Guide
If you're installing a new tap system or updating an existing system or kegerator, there are a handful of key components you should be familiar with
before you get started. First, let's take a look at a typical draft beer setup. Once you have an idea of what individual parts are involved, we can then
delve more deeply into the nitty gritty details of things like keg valves, couplers, regulators, faucets and more so that you can install a draft beer
system that's perfectly suited to your needs!

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Keg Parts Diagram
A draft beer setup requires a handful of components working together, with one of the more typical configurations highlighted
below.

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Types of Kegs
There are different keg sizes to choose from, with the ideal keg type for you depending on your volume and available space.

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The Cornelius keg is a favorite among homebrewers for its simple maintenance and as a convenient alternative to bottling. It's also worth noting
that while the slim quarter barrel has the same capacity as the quarter barrel, the tall, slim design of these barrels makes them a fantastic choice
for dual tap kegerators.
Another important factor to consider, especially if you'll be offering a diverse selection, is the keg valve. All major American breweries use a "D"
system keg valve, but when you start dealing with imports, things can get a bit tricky.
Valve Type Notes
D System
 AKA American Sankey
 Used by all major American breweries
S System
 AKA European Sankey
 Used by many European breweries

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Valve Type Notes
A System
 AKA German Slider
 Used by many German breweries
G System
 Gets its name from English manufacturer, Grundy
 Used by some European breweries
U System
 Gets its name from English manufacturer, UEC

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Valve Type Notes
M System
 Recently introduced into American market
Why do you need to know what kind of valve your keg has? Because it will directly affect the keg tap types you'll need to invest in!
Couplers
A coupler (AKA keg tap) attaches to your keg valve, so it's important that you choose one that matches your given
keg. The valve holds beer inside the keg while the coupler allows it to flow, so keg valves and couplers are often
referred to as having a lock and key relationship. The coupler gets the beer flowing by attaching to a CO2
regulator through a gas hose, allowing compressed air to enter the keg and push the beer out for your thirsty
customers.
Other Considerations
 Some will come with color-coded handles so that you can quickly and easily identify which keg needs to be changed.
 Connecting the coupler to the keg (AKA tapping the keg) is typically very simple, though a mystery to some.
1. Make sure the coupler's handle is in the upper position.

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2. Pair up the threads of the coupler and valve, and then rotate the coupler clockwise about 1/4 turn to engage.
3. Pull outward on the tap's handle and press it downward.
4. Release the tap handle to lock the coupler in place and you've got a tapped keg.
 Couplers are also available with more ergonomic handles that you only have to squeeze instead of pulling and pushing.
Regulators and Distributors
While all regulators allow you to control the flow of CO2, different types have different purposes.
Primary Regulators
A primary pressure regulator acts as the bridge between your keg and CO2 tank by connecting to the tank and the gas hose that's attached to the
keg's coupler. It controls the flow of CO2 through the line and is easily adjusted so you can find the ideal pressure for any brew.
Secondary Regulators
Like primary regulators, secondary regulators allow you to control the flow of CO2 through the line. But instead of connecting directly to a CO2
tank, they attach to the primary regulator via a gas hose for two primary benefits.
1. Different types of beer require different pressure for optimum quality, and these regulators allow you to supply different pressures to
various kegs while using only one tank.
2. Because they don't have to be connected directly to a tank, secondary regulators can be installed further down the line so you can control
the gas flow from a more convenient location.

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Type Of Gauge
Gaugeless
The absence of a gauge makes these regulators perfect for rental or event use where rough
handling is more likely to result in damage.
Single Gauge
The single gauge on these regulators is known as the output pressure gauge because it
clearly shows how much pressure is being dispensed. This is critical because having too
much or too little pressure could cause excessively foamy beer, flat beer, and a variety of
other problems.

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Type Of Gauge
Double Gauge
Dual gauge regulators feature the same output pressure gauge from the single gauge models
so you can see how much pressure is being dispensed. However, they also come with a tank
pressure gauge that shows how much CO2 is left in your tank so you can be confident that
you'll never run out.
Distributors
Distributors are similar to secondary regulators in that they connect to the primary regulator to supply
pressure to various kegs and, because they're not bound to a gas tank, can be mounted in a more convenient
location. The key difference between them is that distributors provide no way of regulating pressure, so while
they do have individual shut off valves for each keg, they don't have a gauge and must be used on kegs
requiring the same pressure. Using a distributor on kegs requiring different pressure would mean one or
more of the kegs isn't getting the ideal amount of CO2, which can lead to a bunch of other problems as
highlighted in our article on Maintaining Your Beer Tap System.

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Tap Towers
Also known as draft beer towers or draft arms, beer tap towers are mounted on top of a counter or kegerator and are responsible for not only
containing the beer lines, but also holding the beer faucets in place. There are two primary questions you need to ask yourself when choosing a
beer tap tower.
1. How many kegs will I be dispensing out of it?
o This will determine how many faucets the draft tower will need to accommodate.
2. What size column do I need?
o This is most important if you're purchasing a draft beer tower as a replacement for a worn or
broken unit. Because the cutout has already been made in your counter or kegerator, you'll want a
tower that has a column of a matching diameter.
 The most prominent size is 3", but other sizes including 2 1/2" and 4" are available.
Some specialty configurations are also available which directly impact performance, like shotgun draft towers that keep the faucets close together
so you can rapidly fill pitchers of your best-selling brews on busy nights. But once you've narrowed down your options by answering the questions
above, choosing a tower generally comes down to a matter of aesthetic preference. The components covered so far will, in most cases, not be
visible to guests, but your tap tower provides you with an opportunity to boost your presentation and complement your decor. You can choose
different finishes like stainless steel, chrome, and brass, and even different designs like standard and T-style.

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Types of Beer Taps and Handles
To accommodate different beers and a variety of filling methods, it's important to familiarize yourself with the various draft system faucet types.
Faucets
Also known as beer taps or beer spigots, there are a couple different styles of beer faucets available that each have their own unique application.
Type Of Faucet
Standard Faucet
By far the most common beer faucet style, this type is an excellent choice for dispensing all
types of lagers and ales. Simply pull the handle forward, and out flows the beer.

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Type Of Faucet
Creamer Faucet
Similar in appearance to standard faucets, creamer faucets differ in that they allow the
operator to dispense beer by pulling the handle forward for a normal pour and then push
back to finish with a dense, long-lasting, foamy head that's desirable on certain ales and
stouts.
Stout Faucet
An evolution of the creamer faucet, this style is an excellent choice for Irish-style dry stouts.
It has the same back and forth handle motion of the creamer, but features two key
differences. The first is the narrow spout which has a small opening to encourage the slow
pour needed to prevent excess foam. The second is a restrictor plate concealed within the
faucet that releases dissolved gas as the beer pours, giving brews like Guinness the creamy
texture and cascaded foam appearance they're known for.

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Type Of Faucet
Growler Filler
As the name would suggest, this draft beer faucet is the perfect solution for filling growlers.
The large opening in the spout allows your growler to easily connect to the faucet and
complete a clean, complete fill of a 1 liter bottle within a minute, and with minimal
oxidation! Snap-in spouts are also available that convert the filler into a pint-pourer to
eliminate the need for a dedicated growler filler.
Faucet Construction
As with tap towers, faucets are available in different materials and finishes but, unlike the tap towers, your beer will come in contact with the
faucet which means you need to consider more than just appearances.
 Brass: The majority of beer faucets are made of brass, some polished to a sleek finish and some with a chrome-plated finish. Brass faucets
tend to be a bit more affordable, but are also susceptible to tarnishing and pitting which can not only affect the faucet's appearance, but
create a space for bacteria to grow.
 Stainless Steel: Stainless steel faucets are available with a sleek polished finish, a brass finish, or a gold finish so you can match your existing
setup. They are a step up from brass since they won't add any "off tastes" to your beer, and won't tarnish or pit. Since stainless steel isn't
affected by acidity, these faucets can even be used to dispense wine or cider.

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Draft System Faucet Types
It may surprise some to know that many faucets come without handles. That's an obviously integral part of the
operation, so what gives?
Whether you operate a bar or have a draft beer setup at home in your man cave, tap handles are a highly-
personalized component of any system. Many who purchase faucets will be receiving branded tap handles from
their distributor, while others will want to take advantage of the many creative or customizable handles out there,
and others will just want something simple and straightforward. That being the case, even the most affordable
generic handle would be a slight added cost for what would be a throwaway to many customers, so handles are
sold separately.
Accessories
There are also a handful of great accessories available to help maintain and enhance your draft beer system for
long-lasting, reliable service. Keg transportation is made simple with the use of keg dollies and trucks, and keg
racks provide a convenient storage solution. Beer tap brushes help you keep your lines clean while beer tap
plugs keep fruit flies, dust, and other contaminants out of beer taps overnight. If theft during cleanup or shrinkage
after last call is a concern, you can also consider investing in faucet locks for each of your taps.

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Bar Essentials Buying Guide
Is there anything so exciting, so delicious, so refreshing as a perfectly mixed drink? The layers of color, the multiple levels of flavor, the beautiful
blend of recognizable tastes dancing with daring dashes of your favorite liquor, all of these things magically meld in a mixed drink to make
memorable (or sometimes not so memorable) nights for your customers. If you're planning on starting a new bar, you should be familiar with the
science of crafting drinks, also called "mixology". In this guide, we'll take a look at key bar necessities to help your bar staff become proficient
professors in the field of mixology and craft the coolest cocktails in town.

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How to Stock a Bar
Bar essentials encompass all the items you need to keep your bar running, including mixers and equipment. Keeping your bar stocked with these
key bartender essentials allows your bartenders to mix a wide variety of drinks, from signature craft cocktails to tried and true classics. Whether
you're starting a new bar or stocking your current bar, our guide to the most important bar essentials will help you to identify the items you need
to streamline your beverage service.
Bar Inventory List
Make sure your bar is properly stocked with the equipment and bartender tools your staff will need to pour liquor, blend drinks, and shake
cocktails. These key pieces of bar equipment will help your bar staff quickly prepare almost every type of drink your customers can order.
 Pourers: Liquor pourers are available in measured or standard varieties. Measured liquor pourers are sold based on the amount of liquid
dispensed with each pour. They help you save money by controlling portion sizes and reducing spills, making them ideal for beginner bar
staff. Professional bartenders often prefer standard liquor pourers because they provide a steady flow and help speed up service.
 Shakers: The bar shaker provides a fast and easy way to both mix drink ingredients and chill cocktails with ice at the same time. To separate
the ice from the drink while pouring, be sure to keep a number of bar strainers on hand.
 Speed Rails: Speed rails keep popular drink mixes and spirits close to your bar staff at all times, which helps speed up service on busy nights
and thus the name. They are normally made of stainless steel and have drain holes for quick cleaning.
 Bar Blenders: Blended drinks are some of the most popular menu items, especially during the busy summer season. Our powerful bar
blenders make preparing blended drinks fast, so your bar staff can get back to other customer orders. To find the bar blender that's right for
you, you can quickly and easily compare a variety of units with our Blender Buying Guide or by checking out our commercial blender
reviews.

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Cocktail Ingredients
Bar Ingredients are the key to a well-balanced and memorable drink. They add flavor, depth, and color to your cocktails. By stocking the following
cocktail ingredients, you'll have a great inventory base for making most any drink:
 Triple Sec: Most commonly, triple sec is used as a generic term to refer to any orange-flavored liqueur. There are also non-alcoholic versions
that add flavor without increasing the ABV percentage. Made with dried orange peels, triple sec has a very strong orange flavor that
complements many drinks.
Used in: Margaritas, Cosmopolitans, Long Island Iced Teas, Hurricanes, Grateful Deads, Mai Tais
 Grenadine: Grenadine is a popular, non-alcoholic ingredient that's easily identified by its bright, red color. Aromatic and sweet, grenadine is
made from pomegranate juice.
Used in: Shirley Temples, Tequila Sunrises, Singapore Slings, Shark Bites, Roy Rogers, Bahama Mamas
 Simple Syrup: Also called bar syrup, this non-alcoholic ingredient is used to sweeten cold drinks, where it is more difficult to dissolve sugar.
Used in: Caipirinhas, Mojitos, Sloe Gin Fizzes, Iced tea, Lemonade
 Lime Juice : This citrus juice can be fresh squeezed or concentrated. The acidity in the juice works well to balance out the bitter taste of
alcohol in mixed drinks.
Used in: Margaritas, Red Deaths, Tonic Drinks
 Bitters: Bitters are flavor extracts infused in an alcohol base that are used to add subtle spice flavor and aroma to drinks.
Used in: Old Fashioneds, Mojitos, Manhattans, Sazeracs, Bahamas Rum Punches, Island Breezes
 Cream of Coconut: Cream of coconut is made from a blend of coconut cream and sugar. Its creamy consistency is perfect for tropical
blended cocktails.
Used in: Pina Coladas

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 Bar Juices: Also used in non-alcoholic beverages, bar juices are your typical flavor additives. Apple, lime, pineapple, and a variety of other
juices add a sweet or sour bite to your beverages for a refreshing taste.
Used in: A wide variety of mixed drinks
Pre-Made Cocktail Mixes
Bar drink mixes help your bar staff make popular drinks faster to maintain a consistent service time frame and taste, and to keep customers happy.
Because they are premixed, bar drinks mixes also cut down on prep time. They are often available in value added, bulk 1 gallon bottles that will
need to be transferred into smaller store and pour bottles, or smaller, ready to serve 1 liter bottles with convenient pourer tops. For more detailed
information on cocktail mixes, be sure to check out our Cocktail Mix Buying Guide.
 Sweet and Sour Mix: Sweet and sour mix, often just called sour mix, is a mixture of lemon or lime juice and simple syrup. It adds a sweet
and citrus-y flavor to cocktails.
Used in: Whiskey Sours, Midori Sours, Amaretto Sours, Long Island Iced Teas, Daiquiris, and Alabama Slammers
 Margarita Mix: Margarita mix contains all the ingredients you need to make a margarita, except the tequila. Similar to sour mix, margarita
mix has a higher concentration of lime juice and may also contain triple sec.
Used in: Frozen Margaritas, Margaritas on the Rocks
 Cosmopolitan Mix: Cosmopolitan mix is made with lime juice, cranberry juice, and triple sec. This fruity blend just requires the addition of
alcohol to mix up a cocktail.
Used in: Cosmopolitans
 Daiquiri Mix: Often referred to as puree mixes, daiquiri mixes are normally a blend of one single fruit flavor. Daiquiris are traditionally
blended drinks which are popular profit power-houses especially at bars with outside decks.
Used in: Daiquiris, Margaritas

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 Tom Collins Mix: Pre-made Tom Collins mix contains a refreshing blend of lemon, lime, or grapefruit juice mixed with simple syrup. Use it to
make any variation on the Collins cocktail.
Used in: Tom Collins, John Collins, Vodka Collins
 Mojito Mix: An unmistakable blend of fresh mint flavor and lime juice used to make another popular summer drink, the Mojito. Mojito
mixes are also available with infused fruit flavors.
Used in: Classic Mojitos, Strawberry Mojitos. Watermelon Mojitos
 Smoothie Mix: Useful for frozen beverages, smoothie mixes are designed to add a creamy, fruity taste to blended cocktails. They come in
fruit flavors like strawberry, mango, and banana.
Used in: Margaritas, Daiquiris, Alcoholic Smoothies and Slushies
Cocktail Glasses
Using the right cocktail glass can actually make your drinks better and improve the experience for your guests. Instead of using the same rocks
glass or pint glass for every drink, enhance your presentation with the following line up of cocktail glasses:
 Highball Glass: The highball glass is a versatile glass to keep stocked at your bar. You can serve a variety of cocktails in the tall, straight-side
glass. Try to stick with drinks that have a lot of ice and a high ratio of mixers.
Serve: Rum and Coke, Dark and Stormy, Gin and Tonic
 Collins Glass: Sometimes confused with the highball glass, the Collins glass is actually taller and more narrow than the highball. The
cylindrical shape is ideal for drinks that are served with a lot ice.
Serve: Tom Collins, John Collins, Gin Fizz
 Zombie Glass: The zombie glass is the tallest of the straight-sided glasses and is meant to hold colorful drinks with a lot of ice, like its
namesake, the Zombie cocktail.
Serve: Zombie, Seabreeze, Mai Tai

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 Rocks Glass: The rocks glass is short and wide with a heavy bottom. Use it for spirits served neat or drinks with few mixers, like an Old
Fashioned.
Serve: White Russian, Old Fashioned, Sazerac
 Coupe Glass: Sophisticated coupe glasses are reserved to show off strained cocktails. The shape of the glass highlights brightly colored
drinks.
Serve: Gimlet, Manhattan, Boulevardier
 Martini Glass: Martini glasses are also used for strained, chilled cocktails. This recognizable cocktail glass features a v-shaped bowl designed
for sipping.
Serve: Martini, Cosmopolitan, Sidecar
 Copper Mug: The copper mug is a stylish way to serve cocktails like the Moscow Mule, but it's also very functional. Copper keeps the drink
cold and might also enhance the flavor of ginger beer and citrus.
Serve: Moscow Mule, Mint Julep, Greyhound
 Margarita Glass: Margarita glasses feature an iconic shape that's easy to hold and provides plenty of room for garnishes.
Serve: Margarita, Daiquiri
 Hurricane Glass: The hurricane glass has a unique tulip shape that highlights the colors of fruity, tropical drinks.
Serve: Hurricane, Pina Colada, Singapore Sling
 Snifter Glass: The snifter glass is a short, stemmed glass with a wide bowl and narrow rim. The rim concentrates the aroma of the spirit at
the top of the glass to maximize the drinking experience.
Serve: Brandy, Cognac, Whiskey

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Cocktail Garnishes
Presentation is just as important as taste when it comes to mixed drinks. That is why the process of making incredible mixed drinks ends with
selecting the ideal garnish for your glass, perfected with garnishing tools. Here are three drink garnishes that no successful bar can live without:
 Rimming salts and rimming sugars are used to flavor and color the rims of margarita glasses and martini glasses. To store and apply rimming
salts and sugars quickly and conveniently, pick up a few of our glass rimmers / margarita salters.
 Cherries can be used to garnish any fruit based mixed drink. They are also used to garnish a variety of blended drinks and dessert drinks, like
Mudslides.
 Olives are a popular garnish for martinis. They are often skewered on a drink pick and placed along the side of the glass prior to service. Our
drink olives are available in both Queen and Manz styles.
By keeping your bar stocked with these essential items, you can ensure that your bar staff will be able to make any drink that your customers
request. Your beverage service will be efficient and streamlined so that you can serve guests quickly and optimize your alcohol sales.

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How to Clean Beer Glasses
In a properly cleaned glass, beer should produce a 1/2" to 1" tall head. This means you would only need to fill a 16 oz. glass with 14 oz. of beer,
translating to more glasses per barrel and more profit for you! To achieve the best beer service possible, make sure you have an effective bar glass
cleaner and warewashing process.

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The Importance of Cleaning Your Beer Glasses
Pouring a perfect beer doesn't start with your draft. It starts with a clean glass. If the glass is dirty, it
can make your beer go flat quickly and lose its distinct aroma. Plus, it inhibits you from having a 1/2" to
1" thick head on top, ultimately wasting product.
To achieve the perfect pour, your glass needs to be "beer clean." This industry term means that it's
clean from impurities that give C02 a place to cling to. Once the spots are removed, the beer can pour
better for its best look and taste.
A standard half barrel keg with 15.5 gallons of beer should yield approximately:
 (124) 16 oz. glasses
 (142) 14 oz. glasses
However, with a proper cleaner and washing system, you'd only need to pour 14 oz. into a 16 oz. glass because of how the product head is forming.
This could give you up to 18 more glasses per keg. If you're not seeing results like this in your bar, it may be time to take a look at your cleaning
process.
How Can You Tell if a Beer Glass is Clean?
Some culprits that cause a dirty glass include fat or grease-based residue from food, lipstick, and dish soap residue. Some of these are less visible
on a glass, but they speed up the release of carbonation making beer go flat quickly.

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To check how well you're cleaning your beer glasses, try doing one of these three tests on your glassware:
Sheeting Test
1. Dip the glass in water
2. Check to see how it coats
3. If it coats the glass evenly, it's clean
4. If it breaks into droplets, it's dirty
Salt Test
1. Sprinkle salt inside a wet glass
2. Check to see how it coats
3. If it coats the glass evenly, it's clean
4. If it doesn't stick on spots, the glass is dirty
Lacing Test
1. Fill a glass with beer
2. Pour a bit out to let foam settle
3. If it creates parallel rings, it's clean
4. If it has a random pattern or no pattern, it's dirty

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How to Clean Beer Glasses Properly
If you're looking to keep your glassware clean, it's important avoid the following:
 Avoid using the glass for other beverages like milk, soda, or juice
 Do not dry the glass with a regular towel
 Take care to not store the glass near grease, dust, or heavy odors
It's best to put together an effective washing, rinsing, sanitation, and drying process to keep glasses
ready for use. While selecting chemicals, keep in mind that portion packets are also easier to use over
large jars.
The benefits of portion packs include:
 No need to measure behind the bar on a busy night
 Less waste due to over-mixing - many over-measure when diluting cleaning chemicals
 Less chance of under-mixing - especially important when it comes to sanitizer
1. Pick a Detergent
Bar glass detergent is specifically made for quick and easy cleaning thanks to its concentrated formulation. It can remove stains (like lipstick) with
ease, but also get rid of other less visible stains such as grease-based residue.
Regular glass cleaner should only be used with manual glass washing brushes for best results. Plus, this detergent is specially made to rinse
completely and leave your glass crystal clear and free of any soap residue.

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If you're going to use an electric glass washing brush, be sure to pick a low suds cleaner. It offers the same benefits as regular bar glass detergent,
but the low sudsing formula is more friendly for use with an electric brush system.
2. Choose an Effective Sanitizer
It's important in any warewashing system to use a good sanitizer after washing and rinsing your items, so
you can rid them of bacteria that cause infections. For proper sanitizing, be sure to use water heated to at
least 75 degrees Fahrenheit. When used properly, your sanitizer can also meet the Federal sanitation
guidelines so your kitchen is compliant.
If you're worried about appearance, the Noble Chemical Last Call liquid sanitizer packet is a great option.
Its special formula makes glassware shine while sanitizing your glassware to rid it of any dangerous bacteria.
3. Properly Dry Glassware
The best way to keep your glassware clean while drying is to always air dry it. Using a towel can leave lint,
odors, and germs on the glass. However if you need to speed up the drying process, you can use
a microfiber towel to get the job done and keep your glass clean.
Just make sure you always dry glassware thoroughly so that no mildew is able to grow. Also consider storing
your glassware in a spot that has good air circulation and is away from odors, dust, grease, or smoke.

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Steps for Cleaning a Beer Glass
Once you've selected the chemicals you want to use, it's time to create your warewashing system. You should follow directions on your cleaning
chemicals for mixing it, however below is a guideline of what your process should look like for a clean beer glass.
1. Start with a clean stainless steel sink. Use a little bit of bar glass cleaner and a clean brush.
2. Fill the bowl with hot water almost to the top of the brushes. Add mineral solvents to prevent hard water spots while the glass dries.
3. Measure the proper amount of glass cleaner mentioned on your packet and add it to the first sink, sprinkling over the brushes.
4. Fill the second bowl with clean hot running water to rinse the detergent off glassware coming from the first bowl.
5. Fill the third bowl with about 3 gallons of hot water. Add the proper amount of sanitizer and test that it's the proper concentration.
6. Wash the glass in the first sink, making sure all parts of it come in contact with the brushes. If using a 3-brush manual system, clean with the
center brush.
7. Rinse glass in the second bowl placing the bottom of it in at an angle and then withdrawing at an angle to prevent air from forming, for a
thorough rinse.
8. Repeat this process in the third bowl, dipping the glass into your sanitizing solution. Follow any local and/or national sanitation guidelines
for proper sanitizing.
9. Air dry the sanitized glass upside down, on a corrugated drain board to allow for maximum airflow around the glass and optimal results.

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Glassware Inventory Guide
Glassware is an essential component to everyday food service. The pieces you choose to serve your beverages in emphasize the image you've
worked so hard to perfect. But how much glassware inventory do you need to keep your business running and what style works best to meet your
needs?

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Types of Service and Calculating Inventory
It can be tricky to figure out how many glasses to buy for your business. The volume of glassware needed varies depending on the style of your
establishment. Food service businesses fall into three categories:
1. Casual dining
2. Formal dining
3. Bar service
Each chart below breaks down popular glassware styles and gives an estimate of how many glasses to buy for a
restaurant based on its type of service. You can figure out how many glasses to purchase using this simple formula:
The number of glasses needed = ( number of chairs ) x ( the ordering factor* )
*Ordering Factor: A number determined by consumer behavior trends in each environment. For example, guests
are more likely to order a second glass of wine in a casual restaurant than in a formal one, where a glass sells at a
higher price.
To order an accurate amount, remember to adjust the reference numbers below using your exact seating capacity.

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What to Consider When Selecting Inventory
When estimating the amount you need it's good to keep the following points in mind:
 The speed and capacity of your commercial dishwasher (how many racks per hour it can clean)
 Wait time between washing a glass and letting it sit before using again (direct use after washing
can lead to thermal shock and breaking)
 The volume of your business and your restaurant's capacity
Taking these factors into account ensures you order enough of each glass type to prevent a shortage while serving guests.
Inventory Calculator
 Casual Dining
 Formal Dining
 Bar Service
Casual Dining Glassware
At this type of establishment, prices are lower and the environment is informal. Customers typically order a few fountain drinks, water, or a few
beers if available, and eat a one-course meal.

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Enter the number of seats in your restaurant:
Calculate
TYPE OF GLASSWARE ORDERING FACTOR GUEST SEATING CAPACITY
Beverage Glasses 3
Iced Tea Glasses 1.5
Juice Glasses 1.5
Water Goblet Glasses 3
Cocktail Glasses 1.5
Wine Glasses 1.5
Champagne Glasses 1
Beer Glasses 2
Coffee Mug Glasses 1
Cordial & Dessert Glasses 1.5

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Glassware for Special Occasions
Sometimes glassware goes beyond just serving a beverage and it's a way to convey a style or theme of your restaurant. Whether it's a rustic feel or
an upscale vintage look, there are all kinds of glasses that can help you create a unique experience for customers.
Typically you'll require less of these glasses since they're used for specialty drinks or occasional novelty orders. However, below are some popular
styles of glassware that offer a distinctive presentation to tantalize customers:
Chemistry Bar Glasses

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Mason Drinking Jars
Giant Glasses

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Colored Glasses
Recycled Wine Glasses

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Vintage Glasses

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How to Serve Wine & Cocktails On Tap
Imagine a world where every cocktail you served tasted the same no matter which bartender made it, and every glass of wine stayed as fresh as
the first. You can stop imagining now because taps aren’t just for beer anymore! Serving wine and cocktails on tap is becoming a popular trend in
many restaurants and bars. Having these drinks ready to serve straight from the tap not only cuts down on drink preparation time, but it also
ensures consistency among drinks. In this article, you’ll learn whether or not these systems are beneficial in your particular establishment, and if
they are, we’ll give some recommendations for your setup.

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Wine on Tap
Do you ever wonder why certain wines can’t be ordered by the glass and only by the bottle? Truth
is wine is a tricky beverage. Traditionally, it goes through a rather pricey packaging process. It has
to be bottled, labeled, printed, sealed, and cased. Then, the cases finally get shipped to the
restaurant or bar who has to pay for all of those costs. If all the wine is sold in a timely fashion,
then it’s no big deal. But, for many establishments, someone will order a single glass of premium
wine, and then that wine won’t get ordered again for some time after.
Once a bottle of wine is uncorked, the wine begins to oxidize. Oxidation changes the taste of the
wine the longer it sits in the bottle, even if it's recorked. If someone orders a glass of wine from a
bottle that’s been opened a week previously, it won’t taste nearly as fresh, and it won’t have the
flavor it should. More often than not, the glass will be sent back, and the bartender will have to
pour out the entire bottle of wine. That’s why it’s too risky for many establishments to offer wine
by the glass. But now, there’s a solution to this wine wasting!
Benefits of a Wine Tap System
 More cost-efficient to package stainless steel kegs than multiple bottles
 Many kegs are reusable
 Keg is lighter weight than a case of bottles
 No oxidation since wine is constantly pressurized by an inert gas that prevents oxidation
 The last glass of the keg is as fresh as the first
 More premium options by the glass can be made available
 No wasted time pulling corks
 No bottles, corks, and cardboard boxes to get rid of at the end of the night
 Increased wine sales since customers can order premium options by the glass
 Kegs take up less storage space than bottles
 One keg equals approximately 26 bottles

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Setting up a Wine Dispensing System
On average, it can cost anywhere from $3,000 to $5,000 to have a wine dispensing unit set up in your
restaurant or bar; however, this cost will quickly pay for itself due to savings per bottle and savings from
waste. In fact, many establishments will see a return on their initial investment within nine months.
Setting up a wine tap system is similar to setting up a beer dispenser. First, you simply have to decide
where to place your dispensing system. Do you serve a lot of wine on a daily basis? If so, you should
consider locating it centrally behind-the-bar. If wine orders aren't nearly as popular as beer orders, then
maybe you can place your wine dispenser off to one side.
You also have to consider the special requirements for a wine tap. The valve coupler, tubing nipples, and
faucet must all be constructed of 304 grade stainless steel. If wine doesn’t flow through a special 304 grade draft system, then the flavor will be
affected. You must also have a 304 stainless steel oxygen barrier to prevent oxygen permeation, as well as an air tank that has a blend of 75
percent Nitrogen and 25 percent CO2. This blend preserves the wine’s quality and freshness and is readily available in many bars because Guinness
also requires this gas blend.
Cocktails on Tap
Now, it’s time to picture this: It’s thirty minutes prior to your home team’s kickoff time. You own a sports
bar, and the lines are at least five people deep. You have a cocktail special, but you still have to take the time
to measure out perfect rum to lemonade ratios. Then, you get a complaint about someone’s drink not being
as strong at their friend’s. There has to be an easier way!
Now there is. Outfit your high volume sports bar, night club, or casual restaurant with a cocktail dispensing
machine that offers liquor on tap. These types of machines hold bottles of liquor on a tray that slides out for
easy refilling. They also hold the bag-in-box mixer of your choice. With the simple pull of the unit’s tap
handle, you’ll have a perfectly mixed and consistent drink within seconds. And, the best part about this is,

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you didn’t have to measure out a single ounce of alcohol!
Benefits of a Cocktails on Tap System
 Makes 5 – 7 cocktails per minute, compared to the 1 drink per minute average when done by hand
 Consistent drinks every time, so nobody gets a stronger or weaker beverage than someone else
 Units come prefixed with a set liquor to mixer ratio
 No more waste from over pouring
 Keeps lines in busy bars moving quickly
 Less dirty dishes from not using shakers and jiggers
 Attractive styling of tap head lets you advertise drink specials and drive impulse sales
Setting up a Cocktail Dispensing System
A cocktail dispensing system is very easy to install! Its compact size allows its base to fit underneath your bar,
while the tap platform slides onto the bartop with no mounting hardware required. An included hose attaches
to the tap and connects to the base, allowing you to dispense product. These units are also powered by a CO2
tank and require no electricity, which means you can place your unit almost anywhere. Simply choose a spot
where bartenders can easily access the tap during happy hour, kickoff, or a special event.
If you're looking to reduce wine waste, offer more premium wine options by the glass, and ultimately increase wine sales, then offering wine on tap
is a great choice for your restaurant, upscale bar, or lounge. However, if you're running a crowded sports bar, night club, or casual restaurant, you
will benefit from having cocktails on tap. Not only will these systems cut down drink prep time, but they'll also provide consistency among drinks.

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Types of Cocktail Mixes
Create the signature cocktails your guests expect by stocking your bar with a variety of classic cocktail mixes. Selecting the correct mix or flavoring
can enhance your bar service without compromising taste. That way your staff can quickly make drinks and move on to serving the next customer,
creating a positive experience for guests!

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What is a Cocktail?
While there are many methods and mixology techniques, a cocktail is defined as any mixed alcoholic drink of one or more spirits combined with
other ingredients such as fruit juice, flavored syrup, or cream.
What is an Aperitif?
Cocktails are also referred to as "aperitifs," which is simply an alcoholic drink taken before a meal to stimulate the appetite. It can be considered an
appetizer or starter. The bar classic cosmopolitan cocktail is an example of a popular aperitif many bar-goers can recognize.
Since many customers like to enjoy a cocktail before their meal or while sharing appetizers, it's important that your staff can quickly produce drinks
with great flavor but a low wait time. This is why having the right cocktail mixes available for your bartender can be a huge benefit to your
operation during service rushes.
Types of Liquor
Any great cocktail mix starts with its star ingredient - the liquor. This is one of the biggest determiners for your guests while they browse your
cocktail menu.
Before selecting what mixes you want to keep on hand, it's important to make sure your bar is fully stocked with at least each type of alcohol from
the 6 essential base liquors. Having one of each allows you to cater to a range of tastes and create the classic cocktails customers expect to be able
to order at your bar.

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Vodka
Distilled from: Potatoes or neutral grains like
rye, corn, and wheat, or potatoes
Flavor: Neutral alcohol or ethanol taste
Cocktail Uses: Screwdriver, Bloody Mary
Tequila
Distilled from: Agave plant native to hot, arid
regions of the Americas
Flavor: Has a semi-sweet, spicy taste
Cocktail Uses: Margarita, Long Island Tea
Gin
Distilled from: Neutral grains such as corn, rye,
barley, or wheat, with the addition of juniper
berries and botanicals
Flavor: Dry and slighlty herbal taste
Cocktail Uses: Dry Martini, Gin & Tonic
Rum
Distilled from: Pure sugar cane or molasses
also known as black treacle
Flavor: Sweet, toasted sugar taste that varies
by style
Cocktail Uses: Daiquiri, Mojito, Piña Colada
Whiskey
Distilled from: Malted grains such as rye,
wheat, barley, or corn
Flavor: Malted grain taste with roasted, oak
undertones
Cocktail Uses: Old Fashioned, Manhattan, Irish
Coffee
Brandy
Distilled from: Mostly grapes but also apricots,
cherries, or peaches
Flavor: Sweet, fruity wine
Cocktail Uses: Brandy Sour, Sazerac, Sangria

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Choosing Classic Cocktails
Once you have your bar stocked with liquor, it's time to pick cocktail mixes that complement your selection of alcohol! With so many options, it's
best to keep in mind what type of flavors you want to offer. Thanks to the mix however, your bartender won't have to spend a lot of time muddling
or creating the drink from scratch.
Your staff can simply pour out the mix, add the alcohol, and then garnish the drink in an atractive cocktail glass with ease. That way guests get their
great-tasting order quickly, leaving them with the memory of a positve experience.
With so many mixes available, it can be hard to choose. Here are some of the top options available though for some of the most ordered
drinks. Keeping any of these on hand can help your bar staff handle a rush of orders and cut down wait time for these bar favorites!
Margarita Mix
An iconic bar drink, and one of the most ordered on bar menus across America, this cocktail is a classic.
Keep a mix on hand in your establishment to satisfy tequila fans.
How to make a margarita:
 4 oz. margarita mix
 1 1/2 oz. tequila
 1 1/2 oz. water
 Rim a glass with salt and pour "on the rocks"

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Bloody Mary Mix
A delicious and full bodied cocktail bursting with unique flavors, Bloody Marys have a huge fan base.
Vodka lovers are sure to be happy when they see it on your menu.
How to make a Bloody Mary:
 4 parts bloody mary mix
 1 part vodka
 Pour over ice and stir
 Garnish with celery stalk, lime, or cucumber slice
Sweet & Sour Mix
This all-time favorite mix creates a cocktail with complex flavors. Combined with your choice liquor the
end result is a delicious cocktail layered with sour, sweet, and strong flavors.
How to make a classic sour cocktail:
 4 oz. of sweet & sour mix
 1 1/2 oz. of bourbon, whiskey, vodka, or brandy
 Rim a glass with salt
 Pour over ice and garnish with a lemon

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Martini Mix
Popular enough to have a glass named after it, martinis are standard bar fare. Shaken or stirred, they're
a refreshing cocktail drink that's withstood the trends of time.
How to make a cosmopolitan martini:
 2 oz. cosmopolitan mix
 2 oz. vodka
 Shake vigorously in an ice filled shaker
 Strain into a martini glass and garnish with a lemon
Blended Mix
A variety of fruity drinks have the option of coming as blended cocktails. In warm seasons, guests can't
get enough of refreshing blended maragritas, daiquiris, or pina coladas.
How to make a pina colada:
 4 oz. pina colada mix
 1 oz. rum
 1 1/2 cups ice
 Blend for 10 seconds, pour, and garnish

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Seasonal Mix
Showcasing herbal or fruit flavors seasonally is a great way to excite customers and keep your cocktail
menu fresh. For example, offer mojitos in the summertime featuring freshly picked mint.
How to make a mojito:
 3 oz. mojito mix
 1 1/2 oz. white rum
 Pour over ice and top with club soda or seltzer
 Garnish with sprig of spearmint and lime
Enhancing Your Cocktail Mixes
Take your cocktail concoctions up to a whole new level by also arming your bartender with a variety of alcohol infusers, bar syrups, bitters, and
concentrated flavors. Incorporating these side ingredients into the cocktail mixing process can turn your classic cocktail into a signature drink with a
unique flavor only found at your bar. This in turn can drive customers to keep coming back and ordering more!

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Alcohol Infusers & How to Use Them
With infusers, you can experiment and make signature flavored spirits in-house ultimately leading to
signature cocktails that only you serve. This gives you an edge against other bars and allows
for competitive pricing.
Simply pour your choice of liquor or alcohol like vodka, rum, tequila, or white wine into the infusion
bottle. Allow it time to absorb the flavors until it reaches your desired strength and then add it into your
recipes!
The perks of using infusers include:
 consistent drink results for customers
 fresh taste without the hassle of using fresh ingredients
Cocktail Bitters & Concentrated Flavors
As salt accenuates an entree dish, concentrated bitters or flavorings add an extra layer of taste to
cocktails. A little bit of the powerful flavoring can go a long way. Keeping some behind your bar is the
perfect way to easily create bar favorites with a slightly more sophisticated and complex flavor that
guests will notice.
The perks of using bitters or concentrated flavors include:
 Precise control of the flavoring
 Adds an unexpected, edgy taste to improve the drink

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Cocktail Syrups & Their Benefits
Many cocktails are best enjoyed sweet, but sugar isn't always the best way to achieve that taste.
Granulated sugar doesn't disolve well in cold drinks or alcohol. This is where having the right cocktail
syrups at your bartender's fingertips can be a great way to get that sweet taste in your cocktails.
The perks of using syrup include:
 Easily dissolves into cold mixtures
 Can be controlled to achieve the right amount of sweet flavor

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Types of Blenders
There are so many options between Waring commercial blenders, Hamilton Beach commercial blenders, Avamix commercial blenders, and other
brands that choosing the right model for your business can be a chore. This guide breaks down the types of blenders along with the features to
look for when buying a commercial blender. Whether you are looking for a robust commercial smoothie blender or a small handheld immersion
blender, we'll help you consider your options and make an informed decision.

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Types of Blenders
Food Blenders
These commercial blenders are designed for frequent use and can withstand continuous operation
without burning out. They can blend thick drinks like smoothies or milkshakes and even break down
hard foods like chocolate chips, carrots, almonds, or ice.
Choose a commercial food blender when you need a professional unit for a high-volume operation.
Bar Blenders
Ranging from lighter-duty models to high-volume units, bar blenders are perfect for making signature
cocktails like margaritas, daiquiris, or piña coladas. While many aren’t as robust as food blenders, most
of our bar units can handle the occasional smoothie.
Many of these blenders have clear jars that promote product visibility and some even come with sound
enclosures, a plus for operating in already loud bar environments.

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Immersion Blenders
Ranging in size from 7" long all the way up to 29" long, handheld blenders work well for chopping up
soft foods, whipping cream, mashing potatoes, and pureeing soups or sauces. One of the greatest
benefits of this type is that you aren’t constrained by the capacity of a blender jar.
Choose a standard-duty, heavy-duty, or cordless immersion blender to meet the needs of your business.
Many immersion blenders also work with optional attachments like emulsion disks and whisks for even
greater versatility.
Application
The type of blender that you need depends heavily on the environment where it will be used. For instance, making smoothies all day will require a
completely different blender than making only a few margaritas per night.
First off, consider the type of business you run. What foods will you use the blender for? Will you be using it to
puree creamy soups, or will you be making tantalizing smoothies? Then, think about how often you'll be using the
blender. Some blenders are designed for lighter-duty use and wouldn't last in an environment where they are used
to make dozens of drinks every day.
Also, some blenders have features like programmable controls or timers that make them more efficient for use in
high-volume kitchens and bars. If you are going to be making the same recipe over and over, or you want to set
the blender for a specific time and perform other tasks while it does its job, some of these features can make up
for the higher price tag by saving you hours of time and labor.

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Choosing the Right Jar
There are a lot of different blenders out there with a lot of different types of blender jars. Some of the features
may not be relevant to your business, but here are some you'll want to think about when purchasing a blender:
 Material - Do you need polycarbonate or stainless steel? Copolyester or glass? Depending on how much
your blender jars will be used and washed, one type of material may be better for your business than
another. Stainless steel jars are durable, easy to clean, and great for foods of different temperatures but
don't offer the transparency of other types. Polycarbonate is virtually unbreakable, so this type of jar works
great in fast-paced environments but the material does contain BPA and so shouldn't be used for hot foods.
Glass jars are great for showing off in display cooking or bar areas. Finally, copolyester jars are very durable
and ideal for a wide variety of applications as they can stand up to different temperatures and acidic foods
better than polycarbonate.
 Capacity - If you will be making one serving at a time, a smaller 32 - 44 oz. capacity may be better and save you money on the purchase. If
you need to prepare large amounts of blended foods at once you'll want to consider a larger jar. We offer models with jars up to 128 oz. in
our bar blender lineup and units topping out at 832 oz. in the food blender category.
 Handles - Did you know we offer blender jars without handles? Most of the larger blender jars will have handles for easy lifting and carrying
but some of our smaller containers come without handles for easier washing, stacking, and storage.
 Stackable - If your business needs several blenders (or several blender containers), consider buying stackable jars to save precious storage
space.
 Graduations - Many of the blenders we offer come marked with measurements so that you can measure in the jar itself. This will save time
if you make the same recipes every day or multiple times each day and eliminate the need to wash additional measuring tools.

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 Go Jar-Less - If you need to process large amounts of soft or liquid foods at a time, your best option may be to do it without the jar, using a
commercial immersion blender instead. Since there is no jar, there are fewer limits to how much food you can process at once.
Most blenders come with only one blender jar but you may need multiple containers to keep up with customer demand
since jars need to be washed between uses. You can find a selection of additional blender jars with our other blender parts
and accessories.
Power!
More power isn't always better. Once again, it all comes down to your application. If you will be making thick smoothies or milkshakes all day, you'll
definitely need a unit with more power. But if all you need is a blender to turn out a couple of margaritas every night you can save some money by
going with a smaller, less powerful one.
Common HP Ratings Ideal Applications
1/2 HP Light food preparation, no more than 50 servings per day.
1-1 1/2 HP Medium food preparation, up to 75 servings per day.
2 HP Medium to heavy food preparation, between 75 - 100 servings per day.
3 1/2 HP Heavy food and beverage preparation, more than 100 servings per day.

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Keep in mind that power isn't the only indicator of performance. You'll want to make sure that the power rating you choose
is paired with an aggressive blade assembly for the best results.
Controls
There are several types of blender controls for you to choose from: electronic, programmable, and toggle or paddle controls. Each version has their
own benefits and an application where they work best. For example, programmable controls are great timesavers for high-volume businesses that
make blended foods and beverages from set recipes every day. The programming allows you to set blending parameters once and use them again
and again as you repeatedly make the same recipes.
Toggle / Paddle
 Great for blending where you don’t need precise control over the blender speed and timing.
 The simplest versions are geared more toward low-volume businesses.

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Electronic
 Perfect for more control over the blending cycle than toggle controls.
 There are a wide variety of control options that fall within this group, including units with automatic timers,
touchpad start / stop buttons, and multiple power levels.
Programmable
 Mostly used in busy, high-volume environments where the same beverages or food products are made
repeatedly throughout the day.
 Times and power levels can be programmed for future use.

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Noise
To help keep the noise down in your establishment, you can choose a blender that has a sound enclosure. This
feature is a polycarbonate shield that surrounds your blender during use to reduce the amount of noise produced
by the unit. It may reduce the immediate accessibility of the jar and controls, but if noise is a problem for your
business, choosing a unit with an enclosure may be your best choice in the long run.
While a certain amount of noise is expected in a bar or restaurant setting, keeping the noise down in your front of the house
areas will encourage customer conversations and create a more welcoming environment. Plus, reducing the ambient noise in
your back of the house areas can have a significant impact on the comfort and productivity of your employees.

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Cleaning
At the end of the day, there are plenty of things you would rather be doing than cleaning your equipment for the next day. To make life easier on
yourself, consider some of these features that are designed to make cleaning a blender easier and more efficient.
 Removable jar pads: Some models have removable jar pads to catch spills or splatters so they don't accumulate on your blender's base. At
the end of the day, you can just carry the jar pad to the sink rather than scrubbing your blender in place.
 Removable blade assemblies: On many models, you can remove the blade assembly from the base of the blender jar for more thorough
cleaning. This way, no food is left in the crevices of the jar and gaskets.
 Removable shafts: On immersion blenders, you'll want to consider a dishwasher safe, removable shaft. This way, you won't need to worry
about getting the blender's motor wet during washing. Plus, they eliminate the need to clean the area around the blades by hand.

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Top Bar Trends for 2021
The past year has seen a disruption to the hospitality industry, with bars taking one of the biggest hits. In order to pay employees and keep the
lights on, bar owners have struggled to keep serving customers in a way that's safe and adheres to pandemic restrictions. In 2021, successful bar
service must be reimagined to survive. We are probably saying goodbye to traditional social drinking in crowded spaces, at least for now. The top
bar trends for the new year include creative ways bar owners are adapting to save their businesses and preserve bar culture.

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1. Off Premise Alcohol Sales
For bars and restaurants that serve alcohol, off premise sales will be an essential bar industry
trend in 2021. Many businesses have already dipped their toe into alcohol takeout options, but
the new year will see a surge of off premise alcohol sales. The pandemic gave this already
growing segment a boost and we expect breweries, distilleries, and beer distributors to get in on
the action. Off premise sales can take several forms:
 Cocktail Kits - These drink kits are popping up on takeout menus everywhere. The
perfect kit contains all the ingredients, and sometimes the tools, needed to create
signature cocktails at home.
 Growler Pours - Regulations on growler fills vary by state, but where allowed, growlers
provide a safe option for beer enthusiasts to enjoy craft beer from their favorite brewery.
 Adult Slushies - These boozy slushies are the adult version of your favorite childhood
treat. States like Pennsylvania allow the sale of these frozen cocktails for takeout. To-go
cocktail containers and supplies make it easy to send customers home with adult
slushies or mixed drinks.
 Whole Bottle Sales - Liquidation of liquor inventory was a knee-jerk reaction when the pandemic hit, but whole bottle sales by bars and
restaurants are predicted to continue in the new year.

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2. Alcohol Delivery
The intricate laws governing alcohol delivery were loosened in the last year, giving bars and restaurants
in some states the opportunity to offer alcohol options on their delivery menu.
The demand for alcohol delivery will only continue to grow in 2021 as the expectation for convenience
climbs ever higher. To take advantage of this trend, bars and restaurants may have to jump through a
few hoops to make sure they are abiding by state and local regulations.
3. Curated Subscription Services
If the theme of 2021 is "drinking at home" then curated subscription services are another bar trend that
helps to connect bar owners with their customer base, beyond just basic alcohol delivery. Some bars
have kept their bartenders employed by putting them to work on cocktail subscriptions that channel
their mixology talents into a slightly different medium.
Breweries are partnering with subscription services like Tavour, an app-based business that notifies
subscribers immediately when new, highly rated craft beers become available for shipping. For wine
bars, a hand-selected bottle with a handwritten note from the in-house sommelier makes a special
monthly subscription box for wine lovers. These types of services will continue to become more creative
and more sought after in the new year.

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4. Digital Shops and Merchandise
Branded merchandise is nothing new for bars, but you can expect a more sophisticated digital shopping
experience in 2021. For many bar websites, the merchandise page used to be an afterthought with a
limited product offering. Standard merch might include a branded t-shirt, a shot glass, and maybe a beer
glass or two.
Bars will be upping the ante and making improvements to their merchandise selection to include
branded growlers, bar tools, and high-quality apparel. If customers can't visit their favorite watering
hole, they can show their support by bringing a little piece of the bar into their home.
5. Craft Canned Cocktails
The canned beverage trend was already quite popular when the pandemic gave it an even bigger boost.
Now canned hard seltzer and canned rose wine aren't the only stars of the show. Ready-to-drink
cocktails in a can are an appealing bar trend for a few different reasons.
For one, the quality of canned cocktails has vastly improved and you can expect a perfectly blended
drink that rivals a made-from-scratch cocktail. Also consider the safety benefits of offering your
customers a pre-packaged beverage verses a hand-mixed cocktail. To top it off, a canned cocktail is a
convenient option for imbibing in the comfort of your own home.

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6. Premium Products
Quality over quantity is another common theme for 2021. All the time spent in quarantine has resulted in
many drinkers becoming quite educated about mixing their own cocktails. This has a far-reaching impact
on the industry because educated consumers expect the best and they're willing to pay for premium
spirits and ingredients.
Bars can take advantage of this shift by offering a smaller cocktail list that features local, sustainable, or
top-shelf spirits. Use illustrative drink descriptions on your menu and don't neglect the mixers. Premium
bar ingredients like homemade bitters and infused simple syrups can elevate the cocktail experience
even more.
7. Outdoor Drinking Spaces
The past year has shown that outdoor activities are safer than indoor activities, which has left many bars
looking for ways to create outdoor drinking spaces. The question becomes, how do you provide an
outdoor drinking space when you have no available space? For bars located in certain parts of the
country, the outside temperature alone is a huge obstacle to overcome.
In 2021, bars will become more creative with their approach to outdoor drinking. Alleys, parking lots,
and sidewalks will be transformed into temporary drinking spaces and remodels to balconies and
rooftops will increase. To battle the cold temps and create an outdoor winter destination, bar culture
will start to include a different type of BYOB in the form of bring your own blanket.

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8. Advanced Online Ordering
Online ordering is a big part of the pivotal shift to reduce contact in the hospitality industry and allow
consumers to perform most functions digitally. As the platforms designed for online ordering become
more advanced, we will see enhanced options for bar service.
Instead of ordering drinks directly from a bartender, online ordering and digital payment can be
performed by mobile phone to reduce person-to-person contact. In the past, online ordering was
commonly used prior to arriving at the destination. In 2021, we'll see online ordering being used as a
method of ordering drinks and food onsite.
9. Social Media Presence
Social media is the gathering place where many go to feel like they are connected. With the present
challenges imposed by the pandemic, an increased social media presence provides a way bar owners can
connect with their customer base in spite of an onsite closure. But in 2021, maintaining a social media
presence goes beyond just making regular Instagram updates.
Weekly video tutorials that put the mixologist front and center help to keep customers loyal to their
favorite bar. Videos can be posted for free or offered as a subscription service to increase revenue.
Many bars will start offering digital gatherings like wine or whiskey tastings in conjunction with an
alcohol purchase so customers can follow along virtually.

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For bar owners in 2021, the stakes are much higher than they've ever been. The bar industry trends that will shape the future bar scene are being
adopted out of necessity rather than a need to keep up with changing fads. Diversifying revenue streams and providing safe, convenient methods
of serving will continue to dominate bar culture for the unforeseeable future.

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Top Restaurant Design Trends of 2021
2020 presented unforeseen challenges with the coronavirus outbreak that shaped the face of the foodservice industry and how restaurant design
will look in the coming year. The way a restaurant is designed, from its kitchens to dining room, makes a lasting impression on customers and their
decision to become loyal patrons. By taking advantage of some of these design trends, like updating your kitchen and dining room layout, you can
showcase a professional and modern look to your customers and stay ahead of the competition.
The top design trends of 2021 can be split into two main categories: kitchen trends that restaurants design their menu and food prep around, and
dining room design trends, which dictate how and where customers enjoy their meal.

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KITCHEN DESIGN TRENDS
Many restaurants are making structural changes to their kitchen layouts and food pickup services in order to make their food more accessible to
customers and their service speed more efficient. Here are the major changes in kitchen and restaurant design coming in 2021:
EXPRESS KITCHENS
Heading into 2021, we expect to see the rise of express kitchens. Inspired by social distancing rules
caused by the pandemic, this new design takes the concept of a ghost restaurant up a notch. While
ghost restaurants are just for delivery teams, customers will be allowed to visit these "kitchen-only"
establishments to order and pick up food. Most locations will also accept phone and mobile orders.
Unlike a standard restaurant, express kitchens won't feature a seating area, just an ordering kiosk and
waiting area. Some locations may provide a full view of the kitchen so customers can experience all the
sounds and smells of a standard restaurant. Chipotle and Captain D's have already started to implement
these paired-down establishments, launching this design trend into the new year.
WALK-UP PICKUP WINDOWS
With businesses required to reduce their capacity due to COVID-19, walk-up pickup windows will allow
you to serve your customers without bringing them inside. We expect more urban locations that cannot
add a drive-thru to take advantage of a pickup window on their storefront in the coming year. Pickup
windows provide for customers' desires for fast service with limited contact while also keeping your
staff inside and out of the elements. Add a pickup window by repurposing an existing window in your
business or swapping out a standard exterior door for a dutch door. If you have sliding windowed walls,
you can open up a section to run a pickup window right from the side of your restaurant.

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DESIGNATED PICKUP AREAS
While designated pick-up areas may not be a new concept, you'll most likely see those shelves get an
innovative face-lift in 2021. With the decrease of indoor dining, more customers are placing orders to
go. To keep up with demand, restaurant owners are setting up areas that require little to no customer
interaction where customers can grab their meal and be on their way. These innovative pickup warmers
lockers help you keep meals at food-safe temperatures before your customer arrives. All they need is a
code from their order confirmation to access their food and be on their way.
DRIVE-THRU INNOVATIONS
2021 is expected to bring greater innovations in drive-thru design than ever before. McDonald's has led
the charge in streamlining their drive-thru format to take orders faster and shorten lines. Instead of
using a singular drive-thru lane, more locations will be implementing multiple lanes with digital menu
boards. Some menu boards are being programmed for contactless payment as well. After payment is
made, cars are directed to numbered parking spots to await the delivery of their food out of the line.
These waiting areas help reduce congestion during rushes.

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DINING ROOMS DESIGN TRENDS
Social distancing efforts have significantly impacted how restaurant dining rooms are set up, if they are being used at all. Here are some dining
room design trends that are going to stand out in 2021:
DINING PODS
The summer of 2020 saw an uptick in outdoor dining options, however, those tables are often unusable in cold or
inclement weather. With the new year, more restaurants will be moving towards the addition of outdoor dining
pods. Whether they are plastic igloo tents or plexiglass sheds, dining pods provide your customers with privacy and
social distance from other diners. You can add these pods to reserved parking spots or the outdoor patio in the
wintertime. You can also provide space heaters to keep your customers comfortable as they dine outside. It's
important to note that each pod should be well ventilated and properly cleaned between each party.
PRIVATE HOTEL DINING ROOMS
Hotels have suffered from the impacts of COVID-19 due to a decrease in global travel. In an attempt to increase
revenue, some hotels have started providing private 2-hour dining experiences in their hotel rooms. Since most
hotel restaurants have been forced to reduce in-person dining capacities, these private dining rooms allow hotels to
put their room service systems and unbooked rooms to good use and serve customers socially distant from other
guests. Customers get to enjoy an upscale meal with minimal contact without being locked into booking a night's
stay. Hotels in Sweden are already seeing some success with this practice and we expect the trend to be more
widespread in the upcoming year.

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ROOFTOP DINING
Many customers enjoy dining outside, and the demand for outdoor dining has only increased as a result of the
coronavirus. With multiple story high rises and limited outdoor space in big cities, rooftop dining experiences are
becoming very popular. Whether the temperature is warm or cold, rooftop bars and restaurants are making the
accommodations for customers to dine year-round. Plants and umbrellas liven up rooftop spaces in the summer,
while blankets, fireplaces, and outdoor patio heaters make a rooftop the coziest space during the winter.
Rooftop dining offers beautiful views and elevates experiences that can draw more people to your restaurant.
DRIVE IN DINERS
Nostalgic drive in diners are seeing a revival as the demand to reduce crowds sweeps the nation because of
COVID-19. Many restaurants are adopting this retro dining set up in their parking lots to mitigate the spread of
the virus while still providing delicious meals to their customers. To offer drive in services at your restaurant, add
numbers to some of the reserved parking spots in your lot for your guests and provide a way for them to order
directly from their cars, whether that be with a mobile app, call-in service, or online ordering system. Lean into
the nostalgic vibe with menu options fit for the '50s. Train your staff for this new outdoor setup to provide your
customers with a memorable experience.

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WHAT CAN WE TAKE AWAY FROM THIS YEAR'S RESTAURANT DESIGN TRENDS?
In all of these emerging design trends, there are a few general takeaways that you should keep in mind when updating your restaurant's design and
layout.
Customers Want to Have Easier Food Pickup
One of the most important aspects for diners is being able to pick up their food quickly and efficiently. With the increase of mobile ordering, many
customers want to have their food waiting for them and ready to go by the time they approach the restaurant. Once they arrive, it’s as simple as
walking in and finding the order on the designated counter for pickup, or cruising through the drive-thru lane. These options make the need for
seating areas less important and the demand for easy-to-use ordering and retrieval systems highly essential for the coming year.
Social Distancing Practices Make Customer More Comfortable Dining in Person
Even though the coronavirus has made it harder for people to go out in public spaces, customers have shown that they still desire to have meals
outside of the home. By implementing design practices that respect and enforce social distancing rules, you can provide an opportunity for your
guests to visit your location and still feel safe.
Trends in the foodservice industry are constantly changing and adjusting based on the needs of society and what's popular with consumers.
Whether you choose to completely remodel or do a few updates to stay trendy and accessible, your diners will notice your efforts come 2021!

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Top Coffee Trends of 2021
While businesses must limit their occupancy and implement social distancing solutions, the usual crowded coffee shop scene of studying students,
remote workers, and laughing friends has temporarily faded from our view. Coffee house culture may require short-term amendments, but one
thing remains the same: people love coffee. As creative and cultural epicenters, coffee shops are navigating what it means to operate during a
pandemic with persistence and ingenuity. From international coffee drinks to subscription services, grab a cup of joe and dive into the top coffee
trends of 2021.

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1. International Coffee Flavors
Coffee lovers turned to the world wide web for coffee recipes during the pandemic, igniting their
interest in international coffee flavors. We expect this trend to rise, with many Asian coffee drinks
taking center stage as the caffeinated beverages of choice in 2021.
Dalgona Coffee
Dalgona coffee is a Korean whipped coffee trend first popularized on TikTok in March of 2020 and
was shared by millions in the next 8 months. Dalgona coffee contains four ingredients: instant
coffee, sugar, water, and milk. While Dalgona coffee is simple in its composition, its pleasing
presentation of fluffy whipped coffee floating atop iced milk captured the public’s attention. Now
that consumers have mastered basic dalgona coffee, specialty dalgona coffee recipes will emerge.
Dalgona Coffee Recipes Shaking up Menus in 2021
 Dalgona Boba Tea: boba tea topped with whipped dalgona coffee.
 Seasonal Dalgona: pumpkin spice latte or peppermint mocha and dalgona coffee hybrids.
 Dirty Dalgona: a cross between a dirty chai and a dalgona coffee.
 Dalgona Affogato: gelato topped with whipped dalgona coffee.
 Ano Nuevo Horchata: a boozy horchata cocktail topped with dalgona coffee.

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Turkish Coffee
Turkish coffee is extra-fine ground coffee dissolved into water. Turkish coffee has a powerful coffee bean taste and is served in small, 2-2.5 fl. oz.
Turkish coffee cups. To offset the overly extracted coffee bean flavor of Turkish coffee, you can offer a cold-water palette cleanser with a small,
sweet item such as chocolate or Turkish delight.
How to Make Turkish Coffee
The key to making Turkish coffee is the powdery, Turkish grind consistency, which is not achievable by most burr grinders and requires an
extra Turkish grinder tool. You can grind any coffee bean variety to a Turkish coffee consistency.
Vietnamese Coffee
Vietnam is the second leading exporter of coffee by volume, so it’s no surprise that Vietnamese coffee drinks are taking off as some of the hottest
international coffee flavors of 2021. Most of Vietnam’s coffee beans are from the robusta species. Characteristics of robusta coffee beans include
their double caffeine strength, increased acidity, and thicker mouthfeel. The preparation methods of Vietnamese coffee drinks ca phe trung (egg
coffee) and ca phe sua da (Vietnamese iced coffee) offset robusta bean’s strong flavor and create beverages both coffee enthusiasts and novices
can enjoy.
How to Make Vietnamese Iced Coffee
Ca phe sua da, which translates literally to "coffee milk ice", is the most popular Vietnamese iced coffee preparation method. To make Vietnamese
iced coffee, pour a shallow layer of sweetened condensed milk into a cup and brew approximately 2 oz. of robusta coffee over it. Once the coffee is
brewed, add ice and serve.

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How to Make Egg Coffee
Vietnamese egg coffee (ca phe trung) is rich robusta coffee topped with a fluffy meringue composed of whipped egg yolk and sweetened
condensed milk. This sweet, airy meringue can serve as a topper for either hot robusta coffee or iced coffee. For a truly authentic Vietnamese egg
coffee, extract your robusta beans with a Vietnamese coffee filter, phin. If you don’t have a phin, you can use espresso or a strong pour over
brewed coffee. If you cannot access robusta beans, French roast beans are the second-best choice for making egg coffee.
2. Easy Coffee Drinks to Make at Home
With many coffee consumers working from home and more unable to lounge in their favorite coffee
shop, there is a growing demand for easy coffee drinks to make at home. While some will hone barista
skills to try different types of coffee drinks and craft international coffee flavors, the majority are
looking for simple ways to simulate a high-end coffee house experience in 2021.
Instant Coffee
Throw out what you know about instant coffee, because bitter and stale are not on the menu in 2021.
Consumer interest in instant coffee was building momentum before dalgona coffee, and instant coffee
sales have skyrocketed since. However, instant coffee won't just be an ingredient in more complex
drinks; it will be the main event. While consumers want the convenience instant coffee provides, they
aren’t willing to sacrifice flavor. In 2021, businesses will compete to become the most trusted brand of
organic instant coffee that is fair trade, delicious, and healthy.
Canned Coffee
In 2021 and beyond, canned coffee will replace soft drinks as consumers become increasingly health-conscious. As far back as 2018, marketing
intelligence agency Mintel identified ready-to-drink (RTD) coffee as the fastest growing segment in the retail coffee market and the fastest growing
nonalcoholic beverage product. Gen Z consumers (those born between 1995 and 2007) are the primary RTD coffee audience, with 46% of this age
group purchasing RTD coffee. Gen Z consumers care about environmental impact, so 2021's RTD coffee will be made of recyclable materials.

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Recyclable Coffee Pods
While many coffee drinkers appreciate the convenience of single-use pods, they’re also concerned about plastic pods' environmental impact. To
stay relevant in 2021, coffee pod producers will address consumer concerns and supply recyclable coffee pods. We will also see several coffee pod
subscription services emerge in 2021, allowing people to sample multiple roasts in the easy-to-use coffee pod form. When they use recyclable
materials, coffee pod subscriptions turn three 2021 coffee trends, environmentally friendly products, home delivery, and convenience, into a single
service.
3. Healthy Coffee
Thanks to an increasingly health-conscious population, the trend toward healthy coffee will boom in
2021. Despite recent studies by the Harvard School of Public Health showing that coffee can reduce the
risk of developing type two diabetes, some consumers hold on to outdated beliefs that coffee is
unhealthy and seek coffee substitutes. Those who understand coffee's health benefits want to
incorporate supplements and other nutritional boosters into their morning cup.
Coffee Substitute
While the theory that coffee is unhealthy is outdated, a scientific study showed that coffee consumption
should not exceed four 8 oz. cups per day because of its high caffeine content. Many turn to coffee
substitutes to replace their second (or third) cup of coffee. Others want a healthy beverage but don’t like
the taste of coffee. These are the coffee substitutes everyone will be craving in 2021.
 Matcha: Matcha is specially produced green tea leaves ground to a fine powder. You can make matcha lattes, frappuccinos, and lemonades.
 Golden Milk Latte: A golden milk latte, or turmeric milk latte, is milk mixed with turmeric and spices such as cinnamon and ginger. Touted
for its health benefits, golden milk is growing popular in Western cultures and has long been a staple in India.

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 Brewed Cacao: Roasting, grinding, and brewing cacao beans like you would coffee unlocks their rich nutrients and delivers a nourishing
coffee alternative that tastes like a warm cup of dark chocolate.
Healthy Coffee Additives
Consumers who have up-to-date information on coffee’s inherent health benefits want to expand them. Since coffee is a part of many people’s
daily routine, slipping healthy ingredients into their cup helps them ingest supplements. These are the healthy coffee additions people won't be
able to get enough of in 2021.
 Mushroom Coffee: Mushroom coffee is conventional black coffee mixed with medicinal mushroom powder. Mushroom coffee is valued as
an antioxidant that aids digestion.
 Turmeric Coffee: Turmeric coffee is perfect for those who want the health benefits of turmeric without giving up their coffee because
turmeric coffee is brewed coffee with turmeric mixed into it.
 Collagen Creamer: Collagen supplements will become a top 2021 trend for their positive effects on skin, gut, and joint health, and collagen
creamers are a great way for health enthusiasts to incorporate a collagen supplement into their morning coffee routine. Additionally,
collagen is an excellent source of protein, and busy people will turn to collagen creamer as a fast way to nourish themselves in the morning.

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4. Coffee Subscription Boxes
When you take Americans’ coffee consumption and buying habits into consideration, coffee subscription
boxes just make sense. Approximately 79% of coffee drinkers consume coffee at home, and 45% of that
group are using roasted coffee that is preground. More and more, coffee shops and roasteries will create
subscription services and send customers personalized coffee deliveries. The most effective coffee
subscriptions will cater to niche markets. Discover the top coffee subscription business models of 2021.
Unroasted Coffee Beans
Third-wave coffee enthusiasts know coffee beans only maintain their peak freshness 7-10 days after
roasting. Subsequently, coffee drinkers are interested in roasting coffee at home and are eager to
purchase unroasted coffee beans. Unroasted coffee bean subscription services will also sell home coffee
roasting equipment, creating one-stop-shops for achieving the perfect extraction.
Single Origin Coffee
With travel plans interrupted due to the coronavirus pandemic, receiving single origin coffee beans from around the world is a fun way for coffee
lovers to experience a taste of other cultures. Also, this coffee subscription business model is potentially the most profitable because coffee
drinkers will pay nearly 200% more for coffee with a clear origin country. Single origin coffee subscriptions will provide information on the country
the beans came from, as well as photos and snack pairings to create at-home destination experiences.
Local Coffee Roasters
Seeking fresh roasts, high-quality tastes, and more ethical business practices, coffee drinkers will pay 25% more for coffee from a premium local
roaster. Coffee subscription services will capture this trend by curating a collection of local roasters. They may define local as anything from their
metro area to their region. However, a quality service will make sure they're able to deliver freshly roasted beans.

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Cold Brew Coffee Subscription
Cold brew coffee meets the demand for highly caffeinated and evenly extracted coffee, but it's time-consuming to make. Cold brew coffee
subscriptions will streamline the cold brewing process by delivering cold brew pods, gallons, or half gallons based on customer’s preferences.
Of all the 2021 foodservice trends, new coffee trends create uniquely profitable business ventures. Approximately 83% of Americans drink coffee,
and 64% drink coffee daily. Staying on top of coffee trends and learning how to market them to coffee’s many diverse consumers will help your
business thrive in any climate, so keep calm and roast on.

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Types of Specialty Coffee Equipment
There is nothing more satisfying for a customer than walking into a coffee shop and seeing a menu full of varying cappuccinos, lattes, espressos,
and more. Having specialty coffee drink options adds unmatched versatility to your business that, in turn, draws in a much larger variety of
caffeine-craving guests. By following this guide, you can find the right specialty coffee equipment and accessories to make sure your business is
serving flavorful hot drinks that turn one-time hopefuls into regular patrons.

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Types of Coffee Drinks You Can Make with Specialty Coffee Equipment
There are virtually limitless possibilities when it comes to creating specialty coffee drinks that tailor to your customers' taste buds. Below are some
examples of popular choices you can make by using different specialty coffee equipment:
Espresso Machines - Espresso machines are used to brew highly concentrated black coffee by forcing pressurized hot water through finely ground
coffee beans.
 Americano
 Long Black
 Macchiato
 Cortado
 Breve
 Cappuccino
 Cafe Latte
 Mocha
 Vienna
 Affogato
Commercial Coffee Makers - Commercial coffee makers are used to brew your standard cup of coffee. They brew by dripping hot water through a
filter basket of coffee grounds and allow gravity to pull the prepared black coffee into the pot.
 Red Eye*
 Black Eye*
 Iced Coffee
*These drinks also feature espresso in their recipes.
Coffee Presses - Coffee presses are used to produce coffee that features a rich texture and concentrated flavor. Boiling water is poured on coarse
ground coffee and then pressed down after steeping to separate the grounds from the liquid.
 Cafe au Lait

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Types of Specialty Coffee Machines
Espresso and espresso-based drinks are a rapidly growing industry that attracts a broad demographic.
Traditionally, creating these beverages required extensive knowledge of how to craft the perfect cup, including
the coffee bean, how it's roasted, grinding and tamping, extracting and finally, adding the perfectly frothed milk.
With the new advancements in hot beverage equipment, like espresso and cappuccino machines, these drinks are
easier than ever to produce, since you don't need a highly trained barista. Operators can now choose from an
automatic, semi-automatic, or super automatic machine to best suit the needs of their business. Check out the list
below to learn more about each kind.
Semi-Automatic: If you are looking to continue down the traditional route of producing specialty coffee drinks, a semi-automatic machine will work
best for you. These units require an experienced barista to grind the coffee beans, tamp the grounds, control the extraction time, and steam the
milk. The authenticity of the process often achieves the highest-quality flavor.
Automatic: These units automate the espresso grinding production, but the steaming and addition of milk still occurs manually. Sometimes called
volumetric machines, these are often the most sought after machines, because they still require some knowledge of how to properly steam milk,
but the more complicated dynamic of grinding and tamping coffee beans is removed.
Super automatic: Super automatic machines can be used in both full and self-service settings. These units fully integrate espresso production with
milk steaming and frothing at the simple push of a button. These labor-reducing machines most often come with programmable settings as well,
which offers your customers a choice between espresso drink sizes and varieties.

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Selecting The Right Specialty Coffee Equipment for Your Establishment
Now that you have some background knowledge on espresso and cappuccino machines, it's time to decide which equipment is right for you. The
chart below lays out some examples of what we offer.
Coffee Bean Grinders
Common Drinks: Lattes, mochas, cortados
Benefits: Grinding your coffee right before brewing it is one of the most effective ways to serve up the best-
tasting drinks. Unless your machine uses pods, a grinder is required to use your espresso machine properly.
Experts say that within 2 minutes, coffee beans begin to oxidize, which changes the flavor. The sooner you brew
your coffee after it's been through the grinder, the better your coffee will taste.
Iced Coffee Dispensers
Common Drinks: Iced lattes, cold brews, frappes
Benefits: Serving iced coffee drinks at your establishment will keep guests coming during all seasons of the year.
After a hot summer's day, guests will love coming into your coffee shop and ordering an iced latte that serves as
both a cool refresher and a caffeine boost.

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Milk Frothers and Steamers
Common Drinks: Lattes, cappuccinos, hot chocolate
Benefits: Topping your beverages with latte art helps to enhance the perceived value and drinking experience of
your specialty coffee drinks.
Types of Gourmet Coffee Supplies
If you decide that buying specialty coffee equipment is a good investment for your business, it's important to
consider the tools and supplies your baristas will need to effectively produce hot coffee drinks from the
machines. Check out the chart below for a list of common accessories that help to enhance the drinks you serve
to your guests.
Frothing Thermometers
Frothed milk adds flavor and texture to drinks. The key is to bring the milk just to its boiling point, but not
beyond. If your milk gets too hot, it can curdle and ruin the drink. Having a frothing thermometer will help you
monitor the temperature of the milk, and thus achieve consistent results every time.

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Flavoring Syrups
Having a variety of flavoring syrups will add versatility to your cafe, bistro, or coffee shop. Serving a signature
drink with creamy caramel or rich vanilla flavor will keep customers coming back for more. If you really want to
impress your guests, try offering them holiday classics as well, like pumpkin spice or peppermint mocha.
Coffee Decanters
Coffee decanters keep your freshly brewed coffee hot and ready to serve. By having a full carafe on-hand, you'll
always be able to mix up a breve or Irish coffee while another pot is brewing.

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Coffee Urns
Coffee machine urns are made with different specifications and capacities, which allow you to dispense more
than 100 cups with every refill! They also come in different sizes and styles, so you can find one to match any
decor, theme, or atmosphere.
Frothing Pitchers
Frothing pitchers are great for foaming milk for your specialty drinks, or even to serve cold cream at a condiment
bar. The fine point at the end of the pitcher makes pouring easy, so you can create delicate designs in your
customers' drinks. Plus, the durable metal is easy to clean.
Coffee-To-Go Boxes
Offering customers coffee-to-go boxes will encourage them to purchase group-sized take-out orders, which will
increase your sales and reach new customers. You can purchase to-go boxes that hold several gallons of coffee for a
catered event, or individual cups for an office or work site setting.

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Other Considerations for Your Coffee Equipment
Water Filtration
Water filtration is necessary in protecting the integrity of the drinks you serve, as well as the service life of your
machine. Water filtration systems block contaminants and help to extend the life of your equipment by
consistently preventing sediments, cysts, and scale from clogging the internal workings of your machines. For
example, the mineral content in an espresso/cappuccino machine should be kept below five and as close to three
grains per gallon (or GPG) as possible. This has the potential to eliminate up to 70 percent of machine failures! For
more information on the importance of water filtration for your equipment, check out our water filtration
systems article.
Voltage
Electrical voltage is another important factor when deciding to purchase a specialty coffee drink machine.
Operators will need to verify that their location has the proper voltage capacity required to run the machine. If
not, an electrician will need to run a utility line to hook up the unit. Check out our amps, voltage, and watts
calculator to determine if your location is properly equipped.
Availability of Parts
Since these drinks are huge revenue generators, it's crucial to know which parts are available if your machine ever
malfunctions. Most operations can't afford downtime caused by a delay in repairs, so make sure to ask your
manufacturer about service and parts prior to making the purchase. In most cases, group gaskets in
espresso/cappuccino machines ought to be replaced every six months and clean water level probes twice a year.
It pays to know!

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Coffee Brewing Methods
Java, Joe, liquid energy, and brew are just some of the terms used to describe one of the world’s most highly consumed beverages - coffee. One of
the most important factors that affect the taste of coffee is the way in which you brew it. Understanding these coffee brewing methods helps to
build the foundation for some of the most popular coffee drinks offered in cafes and coffee bars, and will greatly improve your staff’s knowledge
and success!

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Ways to Brew Coffee
Once coffee beans have been harvested and roasted, it’s time to convert them into a liquid. The most popular methods of doing this include using a
drip coffee maker, French press, or espresso machine. Understanding these three processes is essential when running a successful café since each
variation produces a different flavor, brew time, and caffeine level for your customers’ favorite drinks.
Drip Coffee Maker
Coffee that comes from a drip coffee maker is brewed through a filter containing the ground, coarse coffee
beans as boiling water is “dripped” on top. The filter leaves behind the ground coffee beans as liquid passes
through and into a decanter or coffee pot that is then used for serving.
Making drip coffee takes more time compared to using an espresso machine since hot water is in contact
with the ground coffee beans for a longer period. When comparing drip coffee to pressed, drip coffee vs.
French press can produce coffee in a faster amount of time since water doesn't need to be steeped.
How to Use a Drip Coffee Maker:
1. Place a new coffee filter in the drip coffee maker.
2. Add ground coffee beans to the filter in a ratio of 2 tablespoons to every cup of water.
3. Add filtered water to the reservoir container.
4. Program the machine to brew at a certain time, or press the brew button to start working immediately.

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French Press
French pressed coffee is intended to be consumed immediately after brewing. Some coffee drinkers
believe that making French press coffee produces a beverage that contains stronger flavor compared
to a drip coffee machine since it allows the oils from the ground coffee beans to mix with the water.
A French press features a cylindrical glass carafe with a mesh filter inside which separates the ground
coffee from the hot water. When it’s time to pour and serve, a lever is pushed down which strains and
separates the coffee grounds from the brewed coffee, leaving the grounds on the bottom and liquid
coffee above the filter. Before brewing with a French press coffee maker, coffee grounds should be a
medium or coarse grind to obtain the best flavor possible, and to prevent them from passing through
the filter.
A benefit of using a French press compared to a drip coffee maker is that you’re able to regulate the
temperature of the water so your beans reach the maximum potential flavor possible when brewing.
Also, filters aren’t needed since a pressing screen is used at the very end to separate the grounds from
the liquid coffee.
How to Use a French Press:
1. Add ground coffee to the bottom of the French press carafe. Use a ratio of 1 tablespoon ground coffee to 4 oz. of water.
2. Bring water to a boil (about 195 degrees Fahrenheit) and add to the French press carafe. Stir to mix with the coffee grounds.
3. Place the lid and filter on top of the press and steep 90 seconds to 4 minutes depending on your desired flavor. The longer you let your
coffee steep, the stronger the flavor will be.
4. Press down on the French press “plunger” with a firm, yet slow motion to strain the beans from the liquid brew.

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Espresso Machine
Besides the method of brewing, another difference between dripped, French pressed coffee, and
espresso is the texture and size of the types of coffee grounds used. Espresso beans are ground much
finer than drip and French pressed coffee, and resemble the consistency of powdered sugar, which are
then brewed using an espresso machine. The ground coffee beans are placed into a portafilter, which is
the handled part of an espresso machine that attaches to the machine’s gasket. Next, the brewing
process begins when water is pressurized through the beans to produce a liquid.
Espresso machines are designed to force a small amount of hot water through the coffee grounds at a
very fast speed, and a single shot of espresso can take as little as 20 seconds to brew. Espresso is
stronger in taste than the other two brewing methods, and is also creamier due to the creamy froth
called crema that is produced.
How to Use An Espresso Machine:
1. Grind coffee beans to a consistency of powdered sugar.
2. Pour filtered water into the espresso machine’s water chamber. Use 1 oz. of water for every shot of espresso desired.
3. Add espresso grounds to the portafilter.
4. Use a tamping tool to pack the grounds into the portafilter.
5. Place an espresso cup underneath the espresso machine’s spout to catch the liquid.
6. Place the portafilter into its holder and lock into position.
7. Press the “start” button and espresso will be extracted in as little as 20 seconds.

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Whether you run a busy coffee shop, bakery, bistro, or diner, understanding the various coffee brewing techniques is essential to running a
successful coffee service. Now that you understand the various methods of brewing coffee, you can create a wide variety of coffee drinks ranging
from cappuccinos and lattes to breves and mochas. With this basic knowledge, you and your staff will be able to adequately determine which type
of coffee and technique is best suited for your business, as well as your customers’ needs.

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Ways to Improve Your Restaurant's Coffee Service
The expectation for good coffee doesn’t stop at cafes. From bars to bistros, customers are demanding the best when it comes to their caffeine fix.
By serving fresh, quality coffee, you can increase your customer’s stay while encouraging additional add-on purchases, including pastries or dessert.
From beans to brew, there’s room for improvement at every step of your coffee-making process. Once you have chosen the proper coffee
equipment for your restaurant, follow these guidelines to produce bold, flavorful coffee that your customers will pay a premium for.

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1. Use Whole Bean Coffee
Serving stale coffee is an instant turn-off for customers, and grinding your own whole beans is the easiest way to avoid that. When possible, always
choose whole coffee beans for your restaurant or coffee shop.
Whole Bean vs Ground Coffee
Whole bean coffee retains its freshness longer than pre-ground coffee. The majority of your coffee’s flavor is
found in the beans’ essential oils. Once ground, these oils evaporate quickly, taking their flavor with them.
Unfortunately, beginning with lackluster coffee grounds means your final product will be undesirable from the
start.
Instead, invest in a commercial coffee grinder that includes varying grind levels to give you maximum
versatility. Grind beans very fine for bold espresso, or keep them coarser for use in a French press. Make sure
the beans are ground to the appropriate size to avoid creating an overpowering or underwhelming cup of
coffee depending on the style.
2. Choose the Right Grinder
Believe it or not, choosing the right commercial grinder can impact the outcome of your customer’s coffee. When choosing a grinder to produce
better coffee, a burr grinder is recommended instead of a blade grinder.
Burr Grinder vs Blade Grinder
A burr grinder has two revolving surfaces that grind coffee between them, while a blade grinder features blades in the center of it similar to a
blender. Because they grind beans between surfaces instead of chopping them up with a blade, burr grinders consistently produce same-sized
grounds. On the contrary, the grounds produced by a blade grinder are uneven in size, which means your flavor will be inconsistent from cup to
cup.

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3. Properly Store Your Coffee Grounds
The way you store your coffee grounds after your grind the beans down can impact how long the coffee will stay fresh to produce a satisfying
caffeine pick-me-up.
How Do You Store Coffee Grounds?
Store your coffee grounds in an opaque, airtight bag or container in a dark, dry place. It is not recommended you store coffee grounds in a
refrigerator or freezer. The thawing and refreezing process that occurs when you remove and place the grounds back in the cold can cause
moisture buildup inside the bag that compromises the flavor of your guests’ coffee.
When it comes to storing large amounts of coffee beans, some baristas believe keeping them in the freezer can help preserve freshness. It is only
appropriate to store coffee in the freezer or refrigerator when it is still in its whole bean form and tucked away inside an airtight bag. Once the
beans have been removed from the cold, they should be ground and used within two weeks. Do not re-freeze or refrigerate already thawed beans.
Coffee Brewing Tips
Once you have fresh grounds to work with, it’s important to consider these factors before and during the
brewing process to learn how to make coffee better. These elements are easy to control and can instantly
improve the taste of your customer’s cup of coffee.
 Keep your equipment clean. Your carefully crafted grounds can pick up an undesirable taste from
dirty, unclean equipment. From the grinder to the brewer, make sure staff members are cleaning
out coffee equipment regularly.
 Brew at the right temperature. Brew your coffee grounds in water between 198 and 202 degrees
Fahrenheit, with 200 degrees being the optimal temperature. Brewing below 195 degrees results in
poor flavor extraction and a flat, unappealing product for your customers. On the other hand,
water that’s too hot will result in a bitter flavor.

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 Pay attention to your water quality. Since water makes up about 98% of your customer’s cup of coffee, always be sure you’re using a water
filtration system with your brewer. Water that’s slightly hard, preferably 50 to 100 ppm of dissolved minerals, will deliver the best-tasting
coffee. If it’s too hard, however, lime scale buildup can occur in your equipment, and less flavor will be extracted from your coffee grounds.
Too soft or distilled water may prolong the brewing process and result in a poor or bitter taste.
 Experiment with the bean to water ratio. The industry standard for the perfect cup of coffee is 1 part coffee to 18 parts water. Use a scale
to weigh beans as opposed to measuring by volume. This will help create a more definitive and exact ratio, which leads to more consistent
cups of coffee every time.
 Adjust your brewing time. The time in which your coffee needs to brew is largely dependent on how fine you have ground the beans. The
finer the grind, the shorter the amount of time is needed to brew. When you have a coarser grind, more time is needed for water to make
contact and extract flavor from the bean particles.
Ways to Upgrade Your Coffee Service
If your basic cup of Joe isn’t cutting it anymore, here are a few ways to spruce up coffee service.
 Ensure staff is properly trained. It’s so simple that it can often be overlooked. Take time to train
your staff on how to make a cup or pot of coffee. This creates consistency from shift to shift,
which your customers will appreciate.
 Embrace change and trends in the industry. Coffee will always be classic, but the ways in which
we use it changes year-to-year. Get on board and capitalize on the year’s hottest (or coldest)
coffee trend.
 Get creative with alternative uses for coffee. Coffee doesn’t just belong in a mug anymore. Incorporate it into cocktails, or create a cold
brew and imperial stout mashup. Additionally, you can use it to enhance the flavor of your house-made desserts or signature soups.

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When done right, coffee is an enticing and aromatic treat that customers are happy to spend money on day after day. Its versatile nature means
the perfect cup of coffee can be served at breakfast, lunch, dinner, or even dessert to customers who will appreciate its bold, rich flavor. Follow the
above guidelines to ensure that you're getting the most out of your equipment and serving delicious and profitable coffee to customers.

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Types of Coffee Drinks
If you have ever been to a cafe or coffee shop, you know the drink menu is often overwhelming. As a coffee shop owner, there are so many types
of coffee drinks you can offer your customers that it's difficult to understand the difference between them. We explored the most popular coffee
drinks and their recipes so you can get familiar with them and keep up with current coffee trends.

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Brewing Styles Compared
Not all coffee is brewed in the same way. Different brewing styles can cause changes in the flavor and strength of the drink. Here are just a few
brewing styles that you may incorporate in your shop:
 Drip Brew
Ground coffee is added to a brew basket and placed in an automatic coffee machine for this brewing style. Gravity is used to pass water
through the grounds, resulting in a traditional cup of coffee.
 Pour Over
This brewing style is achieved by pouring boiling water slowly through coffee grounds as they sit in a filter basket. The coffee then drips into
a single cup, resulting in a potent brew.
 Cold Brew
For this method, coarsely ground coffee is placed in room temperature water and allowed to steep for an extended period of time. This
results in a less bitter, highly caffeinated brew.
 Espresso
To achieve an espresso brew, you'll need an espresso or cappuccino machine. These machines pass pressurized hot water through a filter
containing dark roasted finely ground coffee beans. The force of the water produces a highly concentrated coffee shot. This is the method
most commonly used for the base of coffee drinks.
 Ristretto
Brewed in a similar method to the espresso, pressurized water is passed through the coffee grounds. However, you would use half the
amount of water. The shorter brewing cycle creates a more concentrated and darker shot of espresso.

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Different Coffee Drinks
Most coffee drinks comprise three common ingredients: espresso, steamed milk, and foam. Additional toppings can be added based on your
customers’ unique preferences. The following are just some of the coffee drinks and possible cup pairings you may consider adding to your menu.
It’s important to note that drink ratios may vary from coffee shop to coffee shop.
Espresso
The espresso, also known as a short black, is approximately 1 oz. of highly concentrated coffee. Although simple in
appearance, it can be difficult to master.
 Ratio: 1 shot of espresso
 Cup: 2-4 oz. Espresso Cup
Double Espresso
A double espresso may also be listed as doppio, which is the Italian word for double. This drink is highly
concentrated and strong.
 Ratio: 2 shots of espresso
 Cup: 3-4 oz. Demitasse Cup

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Red Eye
The red eye's purpose is to add a boost of caffeine to your standard cup of coffee.
 Ratio: 1 shot of espresso + 6 oz. of drip-brewed coffee
 Cup: 8 oz. Coffee Mug
Black Eye
The black eye is just the doubled version of the red eye and is very high in caffeine.
 Ratio: 2 shots of espresso + 6 oz. of drip-brewed coffee
 Cup: 8-10 oz. Coffee Mug
Americano
Americanos are popular breakfast drinks and thought to have originated during World War II. Soldiers would add
water to their coffee to extend their rations farther. The water dilutes the espresso while still maintaining a high
level of caffeine.
 Ratio: 1 shot of espresso + 3 oz. of hot water
 Cup: 5-6 oz. Glass Coffee Mug

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Long Black
The long black is a similar coffee drink to the americano, but it originated in New Zealand and Australia. It generally
has more crema than an americano.
 Ratio: 2 shots of espresso + 3 oz. of hot water
 Cup: 6-8 oz. Glass Coffee Mug
Macchiato
The word “macchiato” means mark or stain. This is in reference to the mark that steamed milk leaves on the surface
of the espresso as it is dashed into the drink. Flavoring syrups are often added to the drink according to customer
preference.
 Ratio: 1 shot of espresso + 1 to 2 teaspoons of steamed milk
 Cup: 3 oz. Glass Espresso Cup
Long Macchiato
Often confused with a standard macchiato, the long macchiato is a taller version and will usually be identifiable by
its distinct layers of coffee and steamed milk.
 Ratio: 2 shots of espresso + 2 to 4 teaspoons of steamed milk
 Cup: 5 oz. Rocks Glass

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Cortado
The cortado takes the macchiato one step further by evenly balancing the espresso with warm milk in order to
reduce the acidity.
 Ratio: 1 shot of espresso + 1 oz. of warm milk + 1 cm of foam
 Cup: 5 oz. Rocks Glass
Breve
The breve provides a decadent twist on the average espresso, adding steamed half-and-half to create a rich and
creamy texture.
 Ratio: 1 shot of espresso + 3 oz. of steamed half-and-half + 1 cm of foam
 Cup: 5-7 oz. Low Cup
Cappuccino
This creamy coffee drink is usually consumed at breakfast time in Italy and is loved in the United States as well. It is
usually associated with indulgence and comfort because of its thick foam layer and additional flavorings that can be
added to it.
 Ratio: 1-2 shots of espresso + 2 oz. of steamed milk + 2 oz. of foamed milk + sprinkling of chocolate powder
(optional)
 Cup: 6-8 oz. Cappuccino Mug

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Flat White
A flat white also originates from New Zealand and Australia and is very similar to a cappuccino but lacks the foam
layer and chocolate powder. To keep the drink creamy rather than frothy, steamed milk from the bottom of the jug
is used instead of from the top.
 Ratio: 1 shot of espresso + 4 oz. of steamed milk
 Cup: 6 oz. Glass Tumbler
Cafe Latte
Cafe lattes are considered an introductory coffee drink since the acidity and bitterness of coffee is cut by the amount
of milk in the beverage. Flavoring syrups are often added to the latte for those who enjoy sweeter drinks.
 Ratio: 1 shot of espresso + 8-10 oz. of steamed milk + 1 cm of foam
 Cup: 14 oz. Mixing Glass
Mocha
The mocha is considered a coffee and hot chocolate hybrid. The chocolate powder or syrup gives it a rich and
creamy flavor and cuts the acidity of the espresso.
 Ratio: 1 shot of espresso + 1-2 oz. of chocolate syrup/powder + 1-3 oz. of steamed milk + 2-3 cm of foam or
whipped cream
 Cup: 6-8 oz. Irish Coffee Mug

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Vienna
There are a few variations on the Vienna, but one of the most common is made with two ingredients: espresso and
whipped cream. The whipped cream takes the place of milk and sugar to provide a creamy texture.
 Ratio: 1-2 shots of espresso + 2 oz. of whipped cream
 Cup: 4-5 oz. Espresso Mug
Affogato
Affogatos are more for a dessert coffee than a drink you would find at a cafe, but they can add a fun twist to your
menu. They are made by pouring a shot of espresso over a scoop of vanilla ice cream to create a sweet after-meal
treat.
 Ratio: 1-2 shots of espresso + 1 scoop of vanilla ice cream
 Cup: 5-7 oz. Dessert Dish
Cafe au Lait
The cafe au lait is typically made with French press coffee instead of an espresso shot to bring out the different
flavors in the coffee. It is then paired with scalded milk instead of steamed milk and poured at a 50/50 ratio.
 Ratio: 5 oz. French press coffee + 5 oz. scalded milk
 Cup: 12 oz. Coffee Mug

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Iced Coffee
Iced coffees become very popular in the summertime in the United States. The recipes do have some variance, with
some locations choosing to interchange milk with water in the recipe. Often, different flavoring syrups will be added
per the preference of the customer.
 Ratio: 2 oz. drip coffee or espresso + 4 oz. of ice + 4-6 oz of milk or water + flavoring syrup to taste
 Cup: 14 oz. Mixing Glass
Being familiar with different types of coffee drinks allows you to cater to even more customers and improve your coffee service. Providing this
information where customers can see it can help them make confident decisions about their coffee order and properly kick start their day.

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How to Become a Barista
Working as a barista is ideal for people who have a passion for coffee, those who are looking to get into the foodservice industry, or for young
people that want a great first job that will teach them lots of transferable skills. Keep reading to learn what a barista is, what a typical barista job
description looks like, how to advance your career as a barista, and what qualities coffee shop owners look for in a potential hire.

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Barista Job Description
Baristas work in many different kinds of settings that range from chain coffee shops to upscale coffee houses that brew gourmet coffee. Where you
work as a barista will affect your responsibilities. That being said, there is a general barista job description that applies to most positions:
 Serving customers and taking orders.
 Brewing and pouring coffee for customers.
 Grinding fresh coffee beans to brew coffee.
 Preparing other types of drinks such as teas, lattes, frappes, cold brew, and more.
 Managing a drive thru window, depending on the type of establishment.
 Handling money and making change for customers.
 Preparing, assembling, or serving food to customers.
 Janitorial duties such as cleaning coffee equipment, washing smallwares, cleaning the dining
space, and maintaining the bathrooms.
Professional Barista Job Description
While the responsibilities above apply to all baristas, there are some additional duties that professional baristas may need to fill. A professional
barista would be someone who has expanded knowledge of coffee, flavor profiles, roasts and the best brewing practices.
They would most likely work in higher-end coffee shop that caters to coffee aficionados that are willing to spend more for a quality cup of coffee.
Here are some additional job responsibilities professional baristas might have:

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 Learning about different types of coffee and beans.
 Creating different flavor profiles and coffee blends.
 Making recommendations to customers based on their preferences.
 Using high-end coffee equipment to brew a better cup of coffee that fully brings out the tastes and aromas.
 Preparing a variety of espresso-based drinks, such as lattes, cappuccinos, caffe macchiato, and more.
 Making latte art for customers.
How to Become a Barista
Becoming a barista is an excellent job for college students or people looking to get into the foodservice
industry because many coffee shops and cafes look for baristas with no experience.
While having experience isn't necessary for many barista jobs, having some experience with coffee and
foodservice can help you earn a job at more gourmet coffee shops. We'll explain how to become a
barista with no experience as well as how to further your career as a barista with a certification.
How to Become a Barista With No Experience
It's very possible to become a barista with no experience, and many coffee shop owners and managers
prefer applicants that have no experience. We spoke to Kelly Kissinger from Speakeasy Coffeehouse in
Quitman, Texas who said, "Most of the baristas that work here have no prior experience, which I feel is a
positive thing."
Many other coffee shop owners also said they prefer baristas with no experience. For example, Katelyn Reed from Strange Brew Coffeehouse in
Starkville, Mississippi said, "We generally keep staff 1-3 years, but very few come in with experience because they are mostly students. I actually
prefer this because I can train the crew how I want to without having to "untrain" previous techniques."

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So, if you're considering becoming a barista, don't be intimidated if you don't have previous experience working in coffee shops. If you don't have
previous experience, look for barista jobs at major coffee chains or at small coffee shops that are willing to put in the time to train you well.
How to Be a Successful Barista
Rather than hard skills, many potential employers look for qualities and characteristics that make for a successful barista. Here are some of the top
skills a barista should have:
 Excellent People Skills: Katelyn Reed from Strange Brew Coffeehouse said, "We are a fast-paced work environment, so we need people that
can keep a smile on their face during busy shifts."
 Eagerness to Learn: Tommy Lowery from Village Coffee in Troy, Alabama looks for someone with a great personality that's teachable, and
then he can teach them the rest.
 Ability to Function in a Fast-Paced Environment: The foodservice industry, including the coffee industry, can be hectic and fast paced.
Potential baristas need to be able to handle stress and juggle multiple orders at once.
 Detail Oriented Mindset: Brewing coffee requires many steps to fully bring out the flavors, and making a mistake can drastically alter the
flavor profile of the coffee. Successful baristas should pay close attention to each step in the process to ensure quality and consistency.
 Ability to Build Relationships: Building relationships with customers is essential for baristas. Learning the names of your regulars and their
orders makes them feel welcomed and helps keep them coming back.

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How to Become a Certified Barista
For baristas who have been working the industry for a few years and are looking to turn their job into a
career, there are several certifications out there that you can consider. Many different types of
organizations run barista certification courses, so search and see what's available in your area.
Why Get a Barista Certification?
A barista certification is ideal for baristas who are looking to move from a chain store to a high-end store
that deals more in espresso and espresso-based drinks. Additionally, many baristas choose to take the
courses to learn more about their craft and to increase the quality of their coffee and beverages.
Coffee shop owners and managers can also benefit from a barista certification by using the knowledge to
improve their coffee selection and to make their training more authoritative.
What Do You Learn in a Barista Certification Course?
Here's a brief list of some of the topics a barista certification course will cover:
 The science of brewing coffee
 Barista fundamentals like grinding coffee, making espresso, and steaming milk
 The coffee trade and where it comes from
 Coffee cupping and tasting
 Advanced courses on preparing espresso, grinding coffee beans, and tamping
 The ins and outs of specialty coffee equipment
 Customer service
 Cold brewing coffee

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What Is a Barista?
In the United States, we use the term "barista" to refer to someone who prepares and serves coffee and coffee drinks. But where did the term
originate?
What Does Barista Mean?
The word "barista" comes from Italy, and it translates to bartender. In Italy, baristas are responsible for serving both alcoholic and non-alcoholic
beverages, which include coffee and espresso-based drinks. The term generally only applies to those who make coffee drinks and not alcoholic
ones in the United States.
Whether you're a college student looking for a part-time job, or you're a coffee aficionado who wants to share your passion with the world,
working as a barista is an excellent choice. Additionally, you don't need any previous foodservice experience to learn to be a barista, which makes it
an excellent entry-level position in the industry.

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How to Capitalize on Sports Bar Marketing
There are a lot of tips out there that can help you run a successful bar, but sports bars present their own unique set of challenges and
opportunities. By targeting the sports community, you can create a fun environment and a set of regular customers. But, how can you combat lulls
between major sporting events and keep the interest and excitement piqued year-round? Can you appeal to a casual crowd without alienating
sports fans? Read on for a few sports bar marketing ideas that apply to new and established operations alike.

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Use the following links to navigate to a particular portion of the article:
 What to Broadcast at a Sports Bar
 How to Create a Sports Bar Atmosphere
 How to Advertise a Sports Bar
 What to Offer at a Sports Bar for Non-Sports Fans
What to Broadcast at a Sports Bar
You may already be equipped with a great menu, great service, and great pricing, but what you televise at your sports bar can make or break your
business. Perhaps the most important thing to consider when it comes to sports bars is excellent programming. Broadcasting the local teams'
games is an absolute must, but you’ll also want to create a broadcasting schedule to cover your establishment year-round.
Cater to Your Local Fan Base
To create regular customers, be sure to take full advantage of a fan base that is already established in your area during game season. If your sports
bar is located in a town or city with a champion team, be sure to make your loyalty known by broadcasting their every game and getting into the
excitement. Fans will then be able to use your establishment as a place to celebrate team victories or mourn team losses together. Even if the local
team is off their game, maintaining a commitment to that team throughout the season can earn you some goodwill with its most ardent
supporters. You can also draw local fans into your location by:
 Hosting a tailgate party for pre-game hype
 Throwing big parties for significant games
 Celebrating the opening of a sports season
 Providing an after-party location for team victories

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Beyond Regional Sports
Broadcasting games from your local teams is important, but they will not provide you year-round
coverage. So, what should you broadcast when many of the major sports enjoy their off-season?
Consider showcasing classic sports broadcasts from years past that have local, national, or worldwide
significance.
It's also important to expand your scope beyond regional sports coverage, especially when it comes to
big games and events with broad appeal. You can really take things to the next level by offering
premium content that customers otherwise wouldn't have access to without paying subscription fees.
This could mean showing pay-per-view events like boxing matches or providing access to every pro
football game (which are regionally restricted). The key is to draw patrons in with something they
couldn't just tune into at home on basic cable.
Not sure what to show? Poll your customers on sporting events they would be interested in viewing that go beyond what regional cable can offer.
Once you establish what you will be broadcasting, prepare a schedule that customers can access so they don’t miss their favorite events.
How to Create a Sports Bar Atmosphere
Once you have decided what you will be broadcasting in your sports bar, you’ll need to make sure that the sports atmosphere is established to
accompany the games and matches. The atmosphere depends not only on your decor but on your staff as well.

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Decorating Your Sports Bar
Help your customers become fully immersed in the wide world of sports with some careful interior
decorating. Pennants, pictures, jerseys, sports movie posters, balls, and other memorabilia should be
craftily sprawled across the walls of your sports bar, with extra points for anything that's autographed.
Here are some more ways to embrace the fandom in your establishment:
 Name a meal or beverage after teams or players
 Print stat charts for your customers during big games
 Set up a photo booth station with creative backgrounds and props for customers to take
pictures
Presenting Your Sports Bar Staff
Your location may be decorated in the right way, but your staff can truly make the sports atmosphere come alive with their attire and their
conversations. You may choose to have your wait staff all in referee uniforms to embrace the sporting theme while keeping it general. Another
option would be to design a custom jersey for your sports bar featuring each staff member's name on the back. On special occasions, you might
encourage them to wear their favorite team's jersey. And remember— sporting events are a social experience so, while not everyone needs to be a
die-hard fan, hiring those who have a basic level of sports knowledge can turn some of your more passionate customers into regulars.
How to Advertise a Sports Bar
One of the most important elements of sports bar marketing is advertising. You may have great food and a lively atmosphere but, advertising
through social media and other more traditional methods can help fill your seats, even during your local team’s off-season.

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Social Media
Using social media as a sports bar marketing tool provides you with instantaneous connections with
your customers. Establish a presence on Facebook, Twitter, Instagram, and other social media
platforms to make your business more accessible to followers. These sites can give you a strong and
free way to spread the word about special deals and events to your target audience.
But if promotions are all you have to offer on social media, they can easily become white noise, so be
sure to actively communicate with your followers to establish a more meaningful and profitable
rapport. Consider the following social media features to get your sports bar’s name known:
 Use Facebook Events to spread the word on upcoming events and gauge interest
 Go live to notify customers of what they are missing out on at your location
 Share Instagram Stories with with some behind-the-scenes video of your location and staff
 Purchase a Snapchat Filter that customers can play with while in your sports bar and share with
friends
 Join a beer-based community like Beer Advocate, TapHunter, or Untappd to indicate to
customers what new beers you’ll be featuring at your establishment
Mobile Options
If you’re not into the social media scene, consider creating a website where customers can access information about your sports bar and
promotions you’re currently running. The National Restaurant Association discovered in a 2017 study that 90% of smartphone users first search for
restaurant information online when choosing a dining establishment. A website, Google listing, or Yelp page may make your location more
prevalent during their search. You can also try creating a loyalty app or mobile club using SMS marketing where customers can opt-in to have
coupons and other special offers sent directly to their phones. There are a lot of things to consider when going this route, so be sure to research
how to set up an SMS campaign system before you get started.

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Traditional Methods
In an age of technology, you may find that there is a lot of competition in an online setting. Here are some traditional sports marketing methods
that can help you advertise directly to your local community:
Advertise at a Local Game
 Get your advertisement in the program
 Buy banner space in the stadium
 Ask to cater food during the game
On Air Advertisements
 Run a short radio commercial around game days
 Submit a television commercial to run a few days before a big game
 See if a television station would be willing to cast a pre- or post-game segment at your establishment
Run Promotions
 Provide limited-time offers like new appetizers or drinks
 Have a raffle giveaway
 Incentivize large parties with group rates or discounts on larger dishes
 Offer a freebie after team victories
 Provide play-by-pay discounts according to the action during a big game

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Sponsor a Team
Sponsoring a local team or charity can be a highly effective advertising choice in traditional sports
bar marketing. This allows your bar to create connections with the local community while getting
exposure for your brand name. Supporting your community establishes your company as a valuable
asset to the neighborhood while providing a place where locals can come to dine and relax.
When you sponsor an amateur league team, your advertisement may be placed on banners in the
stadium, in the program during games, and sometimes even on their jerseys. Your sports bar also
becomes a location where the team can bring their friends and family to celebrate victories or
unwind after losses.
What to Offer at a Sports Bar for Non-Sports Fans
It’s understandable that your target customers for your sports bar will be sports fans; however, to maintain a steady flow of business, you’ll also
want to provide ways to attract and entertain non-sports fans. The key is knowing how far you can go to create an environment that will appeal to
the casual crowd, without interfering with the sporting atmosphere enjoyed by your regular customers. There are various ways that you can cater
to both sports fans and non-sports fans alike.
Set up Game Stations
Creating a game room in your sports bar can give customers fun activities to do while they wait for their food and keep them ordering drinks while
they play. You can include games like:
 Arcade games
 Dart boards
 Board games
 Jenga
 Pinball machines
 Billiards

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Feature Competitive Events
Competitive games get guests involved and excited, especially when there are prizes to be won. For prizes, you can offer a free beverage or
appetizer, merchandise with your sports bar's logo on it, or gift cards. Here are some competitive events you may be interested in featuring:
 Trivia nights
 Cornhole tournaments
 Backyard beer games
 Card table games
 A basketball hoop to shoot for prizes
Host Live Appearances
Creating events like live appearances can give your customers something to look forward to and bring
in a new crowd of faces who come to support the act and order food and drinks while they are there.
Some suggestions for live appearances include:
 Booking a local band
 Featuring a local comedian
 Hosting an open mic night
 Bringing in a local celebrity to do signings
Rent out Spaces
Larger parties of customers tend to gravitate toward locations where their group can have an added level of privacy. By adding a party room that
can be rented or a patio that can be reserved, customers can then host private events at your sports bar. When those areas are not booked, they
can be used for overflow seating.

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You can build these tips into your sports bar marketing plan to start bringing in customers and keep them coming back for more, whether they are
sports fans or not. However, don’t be discouraged if you do not see immediate positive feedback after implementing one of these ideas. Give it
time, poll your regular customers about their needs and wants, and adjust accordingly to achieve success in your sports bar.

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How to Create the Best Bar Food Menu
Your guests likely crave a range of tastes when enjoying drinks at your bar, so what is the best bar food to serve? Creating a bar food menu can be
challenging, since some customers just want your standard basket of fries, while others want a unique experience. To meet the needs of your
guests, listing typical bar foods as well as your own inventive recipes are both great ideas. Below are some useful tips and bar food ideas to create a
well-rounded menu that’s sure to satisfy any hungry customer.

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Create a Bar Food Menu with the Classics
Among the changing bar trends in the industry, some of the best bar food staples remain the same.
Below are some common bar menu ideas to satisfy your customers and maximize your profits.
 French fries
 Onion rings
 Nachos
 Wings
 Mozzarella sticks
 Quesadillas
 Burger sliders
 Artichoke dip
 Roasted cauliflower, Brussels sprouts, or other roasted vegetable assortment
There's always room for more classics. Add a regional or local favorite that your customers will love, like Philly cheesesteaks or Chicago-style hot
dogs. Either way, you've started your bar food menu off right by including some classic options.

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Bar Menu Ideas: The Eye-Catchers
In addition to the classics, you can (and should) show off your unique recipes. To come up with new bar
food ideas, you can develop a fresh take on the classics above or form your own new concepts. If you
are just opening your bar or are looking to reinvigorate your bar food menu, take some inspiration
from some of the hottest spots in major cities:
 Cheese fries with cheddar, Gouda, and chives from The Penrose in NYC. By including unique
ingredients like Gouda cheese and chives, the Penrose offers an upscale, new twist on a favorite
bar food.
 Roasted portobello with artichoke-truffle mousse and parmesan from Tap 79 in Miami. This unique item combines complementing flavors
and hearty finishing touches that create a fulfilling bar snack.
 Cheesecake eggrolls from Far Bar, an Asian fusion bar in Los Angeles. Most of us might be accustomed to savory eggrolls, but Far Bar offers
a rare version with this sweet snack that’s sure to entice late-night guests.
 House-made sausage plate from Hopleaf Bar in Chicago. This plate features seasonal accompaniments to go with the sausage. Try creating
your own version to offer guests a variety of one type of food, like a cheese board, or make a platter that’s an assortment of house
specialties.
Restaurants and bars can set themselves apart with more intricate or aesthetically pleasing dishes that include exotic ingredients or that combine
uncommon flavors. By offering your guests something different, you can create a memorable experience for guests who will look forward to
returning.

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Serve the Best Bar Food by Pairing Food and Beverages
The best bar food typically pairs well with the drinks served at your bar. When creating your bar food
menu, it's always a good idea to consider foods that can complement your drink selection. You can
also use your drink selection as inspiration to come up with bar menu ideas.
 Beer is a great all-around choice that pairs well with carbs, red meats, and heavier food in
general. For example, if you serve light lagers and wheat beers, try including spicy food or burgers
on your bar food menu. If you offer a selection of stouts, go for chocolate desserts, shellfish, or
Mexican food.
 Cocktails can be tailored to accent certain dishes. For instance, a ginger-infused drink would go
well with sushi, which normally includes ginger as a palate cleanser. On the other hand, a light
cocktail with herbal notes would not overwhelm a light goat cheese board. Or try offering a
specialty margarita to be enjoyed with your nachos or quesadillas.
 Wine also has common pairings, so it is wise to include bar food menu options that would go well
with your wine assortment. Many white wines are great with seafood and poultry, while red
wines often complement pasta and red meat. However, food has the ability to greatly alter the
taste of the wine, so be sure to understand how your food and wine offerings interact when
recommending pairings to guests.
Pricing Your Bar Food Menu
Pricing your bar menu can be tricky, especially if you are serving a range of food, such as cheap, easy-to-make options like french fries, along with
more complex items that might cost more and require more labor. Below are some suggestions for pricing your bar food menu.
Classic Bar Food Has a High Profit Margin

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Traditional bar food, such as french fries, onion rings, and wings, can be made quite cheaply. Not only can you find inexpensive bulk bar food, but
most of it is quick to make and does not require much labor. This makes your more classic bar food excellent to feature on your menu for two
reasons. It lets you keep your food affordable for virtually every customer, and you can turn a handsome profit even with low prices.
Scale Your Bar Food Prices Based on Labor
For foods that are more complicated and require more prep work than simple batches of fries or quick burgers, you should adjust pricing
accordingly to turn over a profit while meeting the budgets of your customer base.
Keep Track of Customer Demand for Your Bar Food
One innovative option for pricing your bar food menu is to gauge prices by keeping track of customer
demand for certain items. You can raise the price of food and drink with high demands while lowering
other items, mimicking the supply and demand mechanisms that affect the stock market.
If you're shooting for a more practical angle, you can check out some user-friendly formulas that teach
you how to price items on your menu according to your restaurant's needs and parameters. That way,
you can satisfy your customers' appetites and wallets while maintaining healthy profit margins for your
business.
Whether your run a swanky, upscale bar or a casual pub, having a great bar food menu is essential. The
best bar food ranges from your classic bar grub to unique and innovative dishes from your kitchen, so a
well-rounded menu is ideal. And, by pricing your menu correctly, you will not only satisfy your guests, but
your business can flourish as well.

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Choosing the Right Waring Blender
Can't decide which to choose amongst the best commercial blenders? Below you will find a table containing the product specifications for the
various Waring Blenders we offer here. If you wish to view the detailed product page for a specific blender or accessory, simply click on the image
of that blender and you will be transferred to that product's detailed listing. You can view even more options by browsing our commercial and
professional blenders category.

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Feature Chart
Item Features Usage Ideal Business
Recommended
Application
929MX1000XT
 Powerful 3.5 hp
motor
 45,000 RPMs on high
 64 oz copolyester
container
 Limited three year
motor and two year
parts & labor
warranties
Heavy food
and
beverage
prep
Smoothie shops,
coffee shops,
restaurants, bars,
healthcare
Fruit smoothies, iced
coffee drinks, frozen
cocktails, salsas, soups,
desserts, dressings, and
more
929MX1100XTP
 Heavy duty 3.75
hp motor
 1 gallon stainless
steel container
with two handles
 Limited three year
motor warranty
Heavy food
prep
Large restaurants,
healthcare,
schools,
institutions
Dressings, salsa, sauces,
soups, and more

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Item Features Usage Ideal Business
Recommended
Application
929SE1000
 Covers bar
blenders to
reduce noise
Noise
reduction
Any Noise reduction

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Bartending School Vs. Experience
For any bar owner, the difference between success and failure often depends on the skill of their bartenders. Having well-trained, professional
bartenders on your staff is essential for any kind of establishment from your local dive bar to an upscale lounge. But when it comes to experienced
professionals, what’s the best way to become a great bartender? Read on to learn the pros and cons of bartending school versus bartending
experience.

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Bartending School
Generally speaking, most bar managers won’t hire a bartender straight out of school. But, having a
certificate from a reputable institution shows that you’re serious about this career, and it can prove that
you have a basic understanding of mixology.
You will most likely still be starting out as a busser or barback, but the education you’ve received could
help you move up the ladder quicker than if you came into the position with no background knowledge.
Below are some important pros and cons to consider when deciding if bartending school is right for you.
Pros of Attending Bartending School
Some bartenders and bar owners look down upon bartending schools. However, there are benefits to
hiring a new bartender who has not yet developed bad bar habits, including overpouring, failing to
upsell, and fixating on tips.
There are several other advantages bartending school offers:
 Provides guidance for someone who doesn’t know where to begin
 Gives students hands-on practice in a no-pressure environment
 Builds confidence for those new to the restaurant industry
 Offers resume help or interview practice
 Creates networking opportunities
 Often offers job placement programs for successful graduates

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Cons of Attending Bartending School
The main risk with attending bartending school is having a potential employer look down on you and your certificate. Below are a few cons to
consider before attending bartending school:
 Employers could see you as someone who isn’t willing to start at the bottom and work your way up
 You’re not guaranteed a job at the end of the course (even if a school claims so)
 Unless you keep practicing or land a job right away, any recipes or techniques you learned can quickly be forgotten
 It can be a large upfront expense
How Much Does Bartending School Cost?
Bartending school can cost anywhere from $200 to $600 for an in-person 40-hour course. Online courses often cost less, but they won’t provide
you with the hands-on learning that’s needed to build your dexterity and gain experience. For comparison, bartenders will average anywhere from
$100 to $200 a night in tips with an average wage of $10 an hour.

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Bartending Experience
In most states, there is no certificate or schooling required to become a bartender. And if you survey
the bartenders at your local watering hole, chances are most haven’t attended bartending school.
That’s because many bartenders find that experience behind the bar is the most effective way to learn.
Lee Bonds is a bartender at Art and Soul Restaurant in Washington D.C. Bonds, who has a culinary
background and no bartender license, said, "It isn't necessary to go to bartending school or classes to
become a bartender at an upscale restaurant or in the industry in general." He added, "Most bartenders
start off working in a restaurant and work their way up to bartender learning the tricks of the trade
along the way."
Pros of Bartending Experience
Working from the ground up to gain expertise through work experiences has several advantages:
 You are essentially paid to learn rather than spending money on tuition
 The knowledge gained is more tailored toward your specific place of business
 More time is spent working in the restaurant industry
 Connections and relationships are formed with management and staff
 Management often favors those who choose experience over schooling

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Cons of Bartending Experience
While gaining experience by working your way up the ladder works for some, there are a few disadvantages to consider:
 It may take longer to become a bartender without the schooling
 Being thrown into the restaurant industry with no experience or expectations can be overwhelming
 You’re starting from scratch with no additional guidance on resumes, interviews, or job placement
How to Become a Bartender with No Experience
Rather than attending bartending school, most of today’s successful bartenders started out in other areas of the restaurant. They were hired as
bussers, barbacks, or runners with the hopes of gaining industry knowledge and working their way to the top. It’s through experience they were
able to learn the basics of customer service and get an understanding of the fast-paced style of the restaurant industry.
Here are a few tips to becoming a bartender with no experience:
 Memorize classic cocktails and shots such as Manhattans, martinis, and Long Island Iced Teas
 Learn common terminology like muddling, neat, on the rocks, and other bar lingo
 Begin as a barback so you can observe how the bartenders move and work
 Invest in tools at home to practice pouring, mixing, shaking, and stirring on your own time

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Bartending is a very hands-on craft that can only be perfected through years of experience. Whether you choose to begin your journey with an
educational course or decide to jump right behind the bar, it’ll take time, patience, and a commitment to the craft. A combination of bartender
education and on-the-job experience and training are both crucial to becoming a great bartender. For those that have the skill and determination,
it can be a rewarding and lucrative career.

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How to Become a Certified Cicerone®
You may be familiar with Sommeliers, the experts who can help you choose which wine to pair with your food at dinner, but did you know that
there is an equivalent position for expertise in beer? A beer expert is called a Cicerone®. Since the 1980s, the craft beer industry has experienced
exponential growth. With this beer boom comes the need for educated, knowledgeable beer service professionals who not only have a grasp of the
140 + beer styles, but who also understand how to serve, store, brew, and pair those various beer types. Below, we detail what a Cicerone® is,
what it takes to become a Cicerone® beer server, and how you can prepare for your certification.

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What is a Cicerone®?
A Cicerone®, pronounced sis-uh-rohn, is an individual who is an expert in the brewing, selection, and serving of beers in all varieties. This title is
earned through a certification process that involves both written and tasting examinations as well as required demonstration of beer
pairing experience.
What Does a Cicerone® Do?
Aside from making pairing suggestions and serving beer to customers, a Cicerone® is responsible for ensuring that an establishment’s beer is stored
and handled properly. The Cicerone® will be familiar with the proper temperatures and conditions in which all beer styles should be kept, so they
can help to keep a restaurant or tap room’s selections in their best condition.
How to Become a Certified Cicerone®
There are four levels of certification in the Cicerone® Certification Program, ranging from Certified Beer Server to Master Cicerone®. In the table
below, we provide information on the certification requirements of each level.

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Level 1: Certified Beer Server
Prerequisites: None
Exam format:
 Online only
 60 multiple-choice questions
 75% required passing grade
 Must pass a short quiz about Cicerone® program in addition to exam
 2 attempts per payment
Cost: Initial: $69 Retakes: $69
How to Take: Register online and purchase the exam from the “My Account” page
Things to Know/Syllabus:
 Thorough knowledge of beer storage and service as well as basic knowledge of brewing processes and ingredients
 See Certified Beer Server Syllabus for specific information

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Level 2: Certified Cicerone®
Prerequisites: Must be 21 years or older and have passed the Certified Beer Server exam
Exam format:
 In-person only
 Written exam with short answer and essay questions
 Tasting and demonstration component
 80% required passing grade overall, with at least 70% for tasting portion
Cost: Initial: $395 Retakes: $175 Retake Tasting: $100
How to Take: Register online and view the exam schedule to find a test year you. Sign up through the My Account page.
 Extensive knowledge of beer storage, service, and styles as well as relative knowledge of beer history
 Must identify flawed beers and appropriate beer pairings
 See Certified Cicerone® Syllabus for specific information

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Level 3: Advanced Cicerone®
Prerequesites: Must be 21 years or older and have passed the Certified Cicerone® exam. Must pass both written and tasting sections within a
three-year period.
Exam format:
 In-person only
 1-Day exam with multiple written, oral, and tasting components
 80% required passing grade overall, with at least 75% for tasting portion
Cost: Initial: $795 Retakes: $375 Retake Tasting: $250
How to Take: Register online. Exams are held 10 to 12 times per year in various locations.
 Expert knowledge of brewing, beer, and beer service issues
 Theoretical and hands-on knowledge of draft systems
 Thorough knowledge of beer styles and beer and food pairings
 See Advanced Cicerone® Syllabus for specific information

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Level 4: Master Cicerone®
Prerequesites: Must be 21 years or older and have passed the Advanced Cicerone® exam.
Exam format:
 In-person only
 2-Day exam with multiple written, oral, and tasting components
 85% required passing grade overall
Cost: Initial: $995 Retakes: $775
How to Take: Register online. Exams are held once or twice a year in Chicago.
 “Encyclopedic knowledge” of all brewing, beer, and beer service issues
 Theoretical and hands-on knowledge of draft systems
 Thorough knowledge of beer styles and experience collaborating with chefs for beer and food pairings
 See Master Cicerone® Syllabus for specific information
Choosing Your Level of Cicerone® Certification
Depending on the type of establishment you’d like to work in, your certification goals may vary. Being a Certified Beer Server may be helpful in a
variety of casual bars and restaurants, but working towards the title of Master Cicerone® may make more sense if you intend to work in upscale
environments.
It is also important to consider the monetary investment that comes with your certifications. If you obtain a title of Advanced Cicerone™, for
example, are you going to be working in a position that utilizes your knowledge and can help to offset the certification cost? Before you make the

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investment, it may be a good idea to ensure that there are opportunities for high-level Cicerones® in your location. If there are not, would you
consider relocating? Could you find flexibility somewhere to create a position for yourself? Because the process for becoming a Master Cicerone®
takes time, you can make these decisions over the period it takes you to earn the certifications.
Ways to Prepare for the Certified Beer Server® Exam
Whether you're studying for a Master Cicerone® certification or wondering how to become Cicerone Certified Beer Server®, there is undoubtedly a
large amount of information to absorb and put to use. Thankfully, the Cicerone® Certification Program has plenty of tools and resources you can
take advantage of or purchase to help get you ready for your exam.
Beginners can make preparing for their Certified Beer Server exam easier by taking the BeerSavvy®
optional paid course prior to taking the test. This program teaches you the information found on
the exam and is available online as an e-learning program as well as in-person.
For the Master Cicerone® exam, the Cicerone® Certification Program suggests the following in
addition to studying their free resources:
 Taste a wide range of beer styles, and be familiar enough with their flavors to describe them
in great detail
 Practice recognizing when a beer is flawed by using off-flavor kits and training
 Travel to beer producing areas (particularly in Europe) to learn more about the brewing
process
 Brew alone or with partners to gain hands-on experience
 Know the proper beer glass types for serving
 Practice beer and food pairing, especially in collaboration with chefs

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The Cicerone® Corporate Certification Program
The Cicerone® Certification Program offers discounted group exam rates for companies who produce and serve beer. Businesses can take
advantage of individual training for staff or on-site training by a Cicerone® representative. Your employees then take their Certified Beer Server
exams individually online. This is a great option for any restaurant, brewery, or foodservice establishment that deals with the handling,
manufacturing, or serving of beer.
Becoming a Certified Cicerone® is a great investment for individuals seeking careers in all parts of the beer industry. With these certifications, you
can prove your knowledge of beer and make yourself an attractive candidate for positions in breweries, restaurants, tap rooms, and more.

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The 10 Most Underrated Craft Beer Cities
As beer drinkers continue to jump on the craft brew bandwagon, cities like Asheville, Denver, and both Portlands have come to prominence as
some of the best beer towns in the United States. However, several lesser-known cities are also appearing on the craft beer scene, many of which
produce beer just as delicious as the big name breweries. If you're wondering where to go on your next beercation, the towns on our list below are
sure to keep your beer mugs overflowing with tasty brews. Keep reading to learn more about the most underrated craft beer cities in America!

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Frederick, Maryland
While Frederick may not be Maryland's largest city, it offers plenty of things to do for locals and tourists alike. If you're a history buff or have an
interest in learning more about the Civil War, Frederick is jam-packed with historic landmarks, African American heritage sites, and museums. One
of Frederick's other great assets is its craft beer scene, which continues to blossom. Two of its finest breweries are listed below:
Flying Dog Brewery
Flying Dog Brewery was founded as a brewpub in Aspen, Colorado by George Stranahan in 1990. In 1994, Stranahan and
partner Richard McIntyre constructed a full-fledged brewery in Denver. The pair then purchased Frederick Brewing
Company in 2006, moved across the country, and the rest, as they say, is history. Their signature beers include:
 Raging Bitch, a Belgian IPA (8.3%)
 Gonzo, a Baltic imperial porter (9.2%)
 Bloodline Blood Orange IPA, an American IPA with blood orange (7%)
Monocacy Brewing Company
Monocacy Brewing Company was founded in 2012 as the off-site expansion facility for Brewer's Alley brewpub. In addition to producing all of
Brewer's Alley beers, Monocacy also makes their own brews. Their goal is to embody the rich history of Frederick, which is evidenced by their name
referencing the historic Monocacy Aqueduct on the C&O Canal. Their signature brews include:
 Riot Rye, a rye pale ale (6.2%)
 Brewtus, a coffee imperial stout (8.6%)
 H.L. Rex, an American session pale ale (3.7%)

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Louisville, Kentucky
Whether you're visiting the Kentucky Derby Museum, catching a University of Louisville football game, or traveling the Louisville Urban Bourbon
Trail, you'll love all that this town has to offer. While the city's brewing scene may not be as well known as some of its regional neighbors, Louisville
still has plenty to offer beer lovers. To learn more, check out the list below:
Great Flood Brewing Company
Founded by Vince Cain, Zach Barnes, and Matt Fuller in 2014, Great Flood Brewing Company is
one of Louisville's most popular beer spots. Dissatisfied with their day jobs, the three learned the
art of craft brewing in 2012 and moved into a historic building on Bardstown Road, which is a hub
of culture and great food. A few of their signature beers include:
 Tomahawk IPA, an American imperial IPA (9%)
 '37 Porter, a Baltic porter (6.8%)
 Juniper Wheat, a light wheat ale (5%)
Cumberland Brewery
Cumberland Brewery was founded in 2000 by entrepreneur Mark Allgeier. Along with brewers Cameron Finnis and Evan Blanford, Allgeier only
served beer in-house for many years, but the trio has recently begun bottling their unique craft beers for distribution around the country. A few of
their must-try brews include:
 Nitro Porter (5.8%)
 Matt's Red, an American amber ale (5.5%)
 Pale Ale (5.9%)

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Grand Rapids, Michigan
Declared one of The New York Times 52 Places to Go in 2016, Grand Rapids is renowned as one of the country's favorite travel destinations. Perfect
for music lovers, history buffs, and families of all shapes and sizes, Grand Rapids is a smart choice for your next vacation or long weekend. The city's
40+ breweries, hotel brew packages, and ale trail also make it an ideal spot for any beer aficionado. To learn more, check out the list below:
Founders Brewing Company
The road to opening Founders wasn't an easy one, but owners Mike Stevens and Dave Engbers opened what is
now one of the top breweries in the country in 1996. Their goal is to create beers for those in search of complex
brews bursting with aromatics, flavor, and body. A few of their signature beers include:
 All Day IPA, an American session IPA (4.7%)
 Porter (6.5%)
 ReDANKulous, an American imperial red IPA (9.5%)
Grand Rapids Brewing Company
Grand Rapids Brewing Company was originally created in 1893, when six local breweries joined forces in what is
now the site of a state office building. Today's brewpub opened in 2012 and is owned by Mark Sellers, who
founded BarFly Ventures and also runs three other Grand Rapids bars. Grand Rapids Brewing Company's
signature brews include:
 Silver Foam, an American lager (4.5%)
 Pannell's Flanders Red (8%)
 Downtown Dank, an American imperial IPA (9.3%)

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Temecula, California
The warm climate of Temecula makes it the perfect tourist destination for golfers, wine lovers, outdoor enthusiasts, and just about everyone else.
The Old Town district also features a number of historic buildings and plenty of antique shops, making Temecula a great choice for history buffs,
too. While California is primarily known for its vineyards and wineries, Temecula is full of unique craft breweries that deserve a visit. Two of the
best are listed below:
Black Market Brewing Company
Founded by Kevin Dyer in 2007, Black Market Brewing Company was originally housed in a small
warehouse the size of a large garage. Black Market is dedicated to using only the best yeast,
malt, and hops, and is known for their creative, experimental, and innovative brews. Their
signature beers include:
 Invasion Imperial Red Ale (6.5%)
 1945 Berliner Weisse, a sour wheat ale (3.8%)
 Holiday Triple Black Rye IPA, an American black ale (7.5%)
Relentless Brewing
Relentless Brewing is a family-owned craft brewery that was founded in 2013 by brewmaster James Hess. They are best known for their sours and
barrel aged brews, but you'll also find saisons, IPAs, and dark beers. Nestled between two other popular breweries, this spot is definitely a must-
try. Their signature brews include:
 Ride or Die, a golden sour (4.5%)
 Tripel (6.7%)
 Eta a la Ferme, a French farmhouse ale (6.7%)

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Bend, Oregon
Bend is one of the country's up-and-coming destinations for leisure, but you'll also find plenty of skiing, whitewater rafting, and other outdoor
activities to keep you busy. If you like to bring your furry friends along when you travel, you'll love Bend's status as one of the most dog-friendly
cities in the country. Bend is also drinker-friendly and is home to the Bend Ale Trail, the largest brew trail in the West. To learn more, check out the
list below:
Deschutes Brewery
Deschutes Brewery was founded by Gary Fish in 1988 as a small pub in downtown Bend. The brewery is family- and employee-
owned and dedicated to improving their processes for maximum energy efficiency. With pubs in both Bend and Portland,
Deschutes is one of the most well-known breweries in the country. A few of their signature beers include:
 Black Butte Porter (5.2%)
 Fresh Squeezed IPA (6.4%)
 Mirror Pond Pale Ale (5%)
Bend Brewing Company
This brewery was founded in 1995 by Dave Hill and Jerry Fox, who were originally planning on opening a downtown brewing
company called Brooks Street Brewery. The pair ended up changing the name to more closely associate it with the city, as it was
only the town's second craft brewing company upon its inception. Their signature brews include:
 Ching Ching, a Berliner Weisse (4.5%)
 Hophead Imperial IPA (9.2%)
 Outback X, an old ale (9.5%)

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St. Petersburg, Florida
Located between the Gulf of Mexico and Tampa Bay, St. Petersburg is famous for its warm weather, sparkling water, and beautiful beaches. The
city is also a cultural hub and is home to the world-renowned Salvador Dali Museum and the Creative Clay Cultural Arts Center. If you're a fan of
the great outdoors, you'll love St. Pete's state parks, bike and walking trails, and fishing spots. The city is also home to a host of breweries, two of
which are listed below:
Green Bench Brewing Company
This brewery was founded in 2013 by Steven Duffy, Nathan Stonecipher, and Khris
Johnson. In the early 1900s, St. Petersburg was known as the "City of Green Benches,"
as some 2,500 benches once lined the downtown sidewalks. These seats represented
hospitality and brought people together, which is how this brewery came to be named.
Their signature brews include:
 Skyway Wheat, an American pale wheat ale (4.5%)
 Maximo Milk Stout (5%)
 Green Bench IPA (6.8%)
St. Pete Brewing Company
St. Pete Brewing Company was founded by Tom Williams and Jon McCracken. The latter was a former chef who enjoyed homebrewing and
graduated from the American Brewers Guild, but never intended to become a commercial brewer. When he and Williams joined forces in 2014,
though, St. Pete Brewing Company was born. Their signature brews include:
 Orange Wheat, an American wheat ale (4.7%)
 Evacuation Route ESB, an extra special bitter (5.3%)
 Scottish Ale (5.9%)

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Ithaca, New York
If you love the outdoors, Ithaca is the perfect place for your next adventure. With over 150 waterfalls in 10 square miles, an expansive network of
hiking trails, and countless fishing spots on the shores of Cayuga Lake, you'll enjoy all of Ithaca's natural wonders. While the Finger Lakes region is
usually known for its wineries, Ithaca is also a mecca for craft beer lovers and boasts a number of taprooms, brewpubs, and brewing companies to
suit any palate. To learn more about Ithaca's flourishing beer scene, keep reading:
Ithaca Beer Company
This brewery was founded by Dan Mitchell in 1998 with the goal of exemplifying the unique spirit of the Finger Lakes.
The brewery opened a new facility in 2012 that features a state-of-the art brewing area in addition to a taproom and
beer garden that offer the perfect environment to enjoy Ithaca's award-winning and creative brews. Their signature
beers include:
 Flower Power, an American IPA (7.5%)
 Nut Brown, an English brown ale (5.4%)
 Happy Pils, a German pilsener (5%)
Bacchus Brewing Company
Conveniently located on the historic Finger Lakes Beer Trail, this brewery is an innovative addition to Ithaca's
blossoming craft beer scene. Founded in 2012 by David McCune, the company's master brewer is Richie Shallcross,
who was originally hired to help with a variety of tasks. Their signature brews include:
 Blonde Ale (5.5%)
 Bacchus IPA (6.5%)
 Beerded Brown, a brown ale (5.2%)

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Omaha, Nebraska
From casinos and golf courses to day spas and shopping, Omaha is the perfect tourist destination. Whether you're hanging out in Benson, Dundee,
Old Market, or North Downtown, the city is bursting with culture, nightlife, and a rich culinary scene. Omaha is also one of the country's up-and-
coming craft beer cities, and if you're interested in visiting them, the Omaha Craft Brewery Tour is sure to quench your thirst. Two of the city's
finest breweries are listed below:
Infusion Brewing Company
Infusion Brewing Company is located in a historic building that operated as a market and butcher shop
in the first half of the twentieth century. This brewery was founded in 2012 by Bill Baburek, who also
owns Crescent Moon, a local alehouse. With another location in West Omaha, you're sure to find
Infusion beer wherever you go. Their signature brews include:
 Mango Habanero Wit, a spicy witbier (5%)
 Keg Stand Session IPA (4.8%)
 Splish Splash Tart Cherry Wheat Ale (5.4%)
Farnam House Brewing Company
Farnam House Brewing Company was founded by brewmasters Phil Doerr and Tony Thomas in 2014. They specialize in Belgian, French, and
German beers, and began their brewing journey by crafting unique saisons. Additionally, they always have a rotating sour or brett ale on tap, along
with spontaneously fermented ciders. Their signature beers include:
 Oud Bruin, a Flanders oud bruin (7%)
 Farnam House IPA, a Belgian IPA (7.7%)
 Farnam House Gratzer, a smoked beer (3.5%)

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San Diego, California
From the beaches of La Jolla to the famous Torrey Pines golf course and a world-famous zoo, San Diego is a sunny paradise that has something for
everyone. California's second largest city, San Diego is also home to over 70 miles of scenic coastline, making it the perfect spot for whale watching
and other aquatic attractions. While San Diego isn't one of the country's well-known beer cities, it is packed with innovative craft breweries. To
learn more, check out the list below:
Green Flash Brewing Company
Green Flash Brewing Company was founded in 2002 by husband-and-wife team Mike and Lisa Hinkley. Since the brewery's
inception, they have focused on producing aggressive, hoppy, and high IBU IPAs, which has gained them recognition around
the country. They also own Cellar 3, which specializes in barrel-aged and bottle-conditioned ales. Their signature beers include:
 West Coast IPA, a American double IPA (8.1%)
 Passion Fruit Kicker, an American pale wheat ale with passion fruit (5.5%)
 Sea to Sea Lager, a zwickel lager (4.0%)
Ballast Point Brewing Company
This "back room" brewery grew from founder Jack White's Home Brew Mart, which he opened in 1992. Along with his friends,
Pete A'Hearn and Yuseff Cherney, White officially opened Ballast Point Brewing Company in 1996. Dedicated to blending
science and art, this company has reinterpreted brewing while also reinvigorating the industry. Their signature brews include:
 Pineapple Sculpin, an American IPA (7%)
 California Kolsch (5.2%)
 Fathom, an India pale lager (7%)

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Bozeman, Montana
Bozeman is an outdoor lover's paradise, and you'll find plenty of biking and hiking trails, campgrounds, fishing spots, and even ranches where you
can go horseback riding. Bozeman is also located a mere 90 minutes from Yellowstone National Park, making it a perfect vacation destination.
You'll also find a number of unique craft breweries that are sure to please any beer enthusiast. To learn more about what Bozeman has to offer,
check out the list below:
Bozeman Brewing Company
Bozeman Brewing Company was founded by husband-and-wife team Todd and Lisa Danzl Scott. A
homebrewer for many years, Todd worked at Napa Valley Brewing Company and Spanish Peaks
before starting the Bozeman Brewing Company in 2001. Their signature beers include:
 Hopzone IPA (7%)
 Bozone Select Amber Ale (5.4%)
 Berliner Weisse (3.2%)
Bridger Brewing
This brewery was founded by David Breck and David Singler in 2011. The pair met in 2007 and formed an engineering consulting company, but
soon decided their mutual dream was to open a brewery. After building their company from the ground up, they brought on head chef Jim
Eberhard and opened for business. Their signature brews include:
 Bobcat Brown, an American brown ale (5.2%)
 Ghost Town Coffee Stout (5.8%)
 Vigilante IPA (6.7%)

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From Frederick to Grand Rapids and Bend to San Diego, the craft beer scene continues to maintain its popularity in small towns and big cities
around the country. While the U.S.'s major beer cities are certainly worth visiting, there is also a host of lesser well-known brew towns that are
focused on sustainability, fresh ingredients, and unique craft creations. Whether you're a seasoned beer drinker or a craft brew newbie, our list of
the 10 most underrated craft beer cities is sure to help you expand your palate and nurture your love of beer.

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How to Start a Beer Festival
If your restaurant, bar, or brewery is interested in starting a beer festival in your town, you may find yourself feeling overwhelmed and wondering
where to start. There are many different things to consider when holding a beer festival. Where will you hold your event? How can you make it
special or unique? How should you go about advertising the festival and selling tickets? What kind of equipment will you need on the day of the
event? For the answers to these questions and helpful beer event ideas, keep reading our tips on how to start a beer festival.

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Where Should You Hold Your Beer Festival?
Location, location, location! Choosing the perfect spot for your beer festival is very important. If
you're holding the event during a warmer month, consider using a park, sports field, or air
conditioned event center. If it's a colder time of year, you might choose a convention center, hotel,
or indoor sports complex to keep attendees out of the elements. You'll also want to be aware of
weather, and, if you hold an outdoor event, have a back-up plan ready in case it rains. Regardless,
you should choose a high-traffic location that will draw the attention of passersby who don't
already have tickets or know about the event.
One other thing: make sure you have plenty of bathrooms, as guests will be consuming lots of beer
and won't want to wait in long restroom lines. Timing is also very important. You should always
make sure your festival doesn't conflict with other events in the area, as this will negatively impact attendance.
Which Permits Do You Need for Your Beer Festival?
The amount of permits you'll need will vary based upon your state and town, but you'll probably need a temporary special event license.
Additionally, you'll want to procure insurance that protects you against liability, should attendees be injured or choose to drink and drive. Special
event licenses often limit the size or number of samples guests can consume, and some areas may also require you to serve food to counteract the
effects of alcohol. Be sure to apply for permits well in advance, as securing them can be a very intricate and time-consuming process.

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How Will You Sell Tickets to Your Beer Festival?
In addition to procuring licenses for your beer event, you'll also want to think about how
you'll go about selling tickets. Choose a reliable ticketing service for attendees to purchase
tickets ahead of time online or by phone, and decide whether guests will also be able to
purchase tickets at the door.
Similarly, will you charge one flat fee, or will patrons pay per drink as they move from table
to table? Charging a flat fee up front is usually your best bet, as it will slow down vendors if
they have to make change or run credit cards for every guest. However, if the participating
breweries disagree over what the flat fee should be, it's probably best to have patrons pay
for each drink. You can also institute a voucher system where guests
purchase tickets ahead of time and then exchange them for each beer.
How Will You Advertise Your Beer Festival?
When it comes to advertising your beer event, social media is your best bet. Use Facebook, Twitter, Instagram, and other social media platforms to
get the word out, and you might also consider advertising in newspapers, magazines, and even on local radio or TV stations. Putting up fliers at
bars, bottle shops, breweries, and brewpubs is also a great way to draw in beer enthusiasts.
You could also send an email blast to different beer aficionado groups and give away free tickets to drum up interest. Another great way to attract
attendees is to partner with drinking apps, some of which promote nearby beer festivals or provide discount codes for participants. Also, decide
whether your event is 21 and over only or if families are also welcome. This information should be clearly advertised ahead of time, as it will help
patrons decide whether or not to attend.

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What Supplies Do You Need for Your Beer Festival?
When the big day arrives, there are several important supplies you'll need to keep the beer flowing all day. First, if
you're providing the beer yourself (rather than leaving that up to the breweries), you'll need several kegerators to
keep beer cold and ready to serve. You'll also want to have plenty of sampler glasses on hand for patrons to carry
from table to table.
To save money, provide each attendee with one sampler glass they'll use throughout the festival. Concurrently,
make sure to set up plenty of rinsing stations throughout the event for them to clean their glass between samples.
Depending on your preferences and expectations, you may also want to obtain chairs, tables, and tents.
General event management supplies like wristbands, crowd control materials, and safety products are
necessary, too.
What Should You Do on the Day of Your Beer Festival?
To increase sales, consider offering beer-related merchandise like t-shirts, glassware, and other memorabilia at your festival. You can also create a
customized souvenir for guests to take home to remember the event. Another option is to employ musical acts and local food trucks to keep
patrons entertained and full of delicious food.
If attendees can bring children, you might also want to include areas where they can play. Finally, make you and your staff available throughout the
day to answer questions and accommodate any concerns your guests may have. Providing this level of service will improve your patrons' overall
experience and increase the likelihood they'll visit your business in the future.
Holding a beer festival in your town is a great way to improve your business's visibility and profits, while also introducing attendees to beers
they've never tried before. When planning your event, be sure to consider elements like venue, timing, advertising, permitting, tickets, and what to
do on the day of the event. Addressing these questions beforehand is crucial to the success of your beer festival and will increase the chances of it
becoming an annual event.

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12 Live Event Ideas for Restaurants
As a restaurateur, you’re in the business of food. To see more repeat customers, get into the business of fun by hosting weekly live events. As time
goes on, Americans are increasingly interested in spending their money on entertaining experiences, and this is the perfect opportunity for your
business to provide that entertainment. From running live trivia games to teaching a bartending class, these 12 easy live event ideas will bring
guests back on repeat – without breaking the bank for your restaurant.

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Host Live Trivia Games
Bring everyone together over a little friendly competition. Trivia games are popular everywhere from neighborhood restaurants to sports bars.
Here’s how to get into the action:
1. Live Trivia Tournament
You have several options when it comes to hosting live trivia games. Some restaurants hire an outside
trivia host. Others do it all themselves, from creating the questions to the hosting. No matter which
format you choose, there is one “secret” to success when running trivia: make it an ongoing tournament
to ensure repeat business. Invite guests to form teams and compete for 6-7 weeks. Select a great prize,
like a sizeable gift card or bar tab for the winning team.
2. Corporate Trivia Faceoff
Companies are always looking for team-building events and exciting off-site venues for meetings. Invite
them to your restaurant and offer to run a game of trivia. You could also create a tournament where
teams made up of employees from different companies compete against each other. The winning
company can select a charity – and your restaurant makes a donation.
3. Trivia with a Tasting Twist
If you want to spotlight some of your beverages or new menu items, you can host trivia games that double as tasting events. To make the event
even more engaging, create a special menu and incorporate trivia questions based on the dishes’ ingredients.
Educational Entertainment Ideas
If your customers are eager for interactive fun, you can engage them with these educational events and workshops.

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4. Craft Workshop
No, we’re not talking about craft beer. The latest trend in restaurant entertainment is craft night: from painting a masterpiece to planting a fairy
garden. (Although, if you have a killer craft brew list, why not call your event “Arts and Crafts?”). Like trivia, these workshops spark socializing
among patrons – creating a lively atmosphere that everyone wants to be a part of:
 Build a Terrarium: Provide guests who have signed up ahead of time with supplies like stones, plants, and soil in order to create their own
terrariums. This interactive activity not only keeps your customers interested, but it gives them something to take home that they can
associate with your event.
 Paint and Sip: Hire an artist to walk your guests through a painting step-by-step as they sip your beverages and eat appetizers. Just like the
terrarium event, your guests leave with something and have made memories at your business.
 Pint Glass Painting: This event could be hosted by your own staff members. Provide pint glasses and painting supplies (look at your local
craft store for paint that is specifically for painting glass). Then, let guests get creative!
5. Chef and Bartender Demos
Show off the talents of your team with live bartender and chef classes. You give patrons a chance to bond with your staff, which helps to foster
loyalty. Once a week, try running these live events:
 Mini Mixology Class: Ask your bartender to run a short, 15-minute class once a week. The class can be a short tutorial on how to make
classic cocktails: from mojitos to whiskey sours. These classes can double as marketing moves. Use Facebook Live to live stream your class:
you’ll show everyone what they’re missing!
 Secrets of the Chefs: Similar to the mixology course, your chef steps outside the kitchen for a quick demo. She can reveal “secrets” like how
to achieve perfect grill marks on steak and how to really know when pasta is al dente.

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Musical Entertainment
We’ve covered trivia and classes, but no list of live event ideas is complete without music. There’s
nothing wrong with bringing in a band or musician, but it can get expensive. You also run the risk of
your live music becoming just background music. Instead, try these live music events to add
excitement and an interactive element.
6. Open Mic Night
Invite local musicians or other creatives to take the stage with a weekly open mic night:
 Make Music Competitive: Just like trivia games, open mic nights are best when prizes are on
the line. You can run your open mic night like the hit TV show American Idol. Invite a
professional musician or two to judge the performers. The winning musician becomes the next
week’s judge.
 Stand Up Comedy: Already run an open mic night for musicians? Now, let aspiring comedians
take the stage with a comedy open mic night. Create themes like “Best Dad Joke” and let the
crowd vote on their favorite contestant.
7. Radio Station Remote Broadcast
Contact a local radio station that plays music which appeals to your target audience. Cater to millennials? Aim for Top 40. See more seniors at your
restaurant? Contact the oldies radio station. Invite the DJ from the radio station to broadcast live from your restaurant. On top of the
entertainment appeal, it’s great exposure for the radio station and your establishment.

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8. Dance Party
Dim the lights. Move the tables. There, you’ve got a dance floor. Just add music and these live event ideas:
 Offer a Dance Class: Hire a dance instructor to teach guests at your restaurant. Vary the theme each week from salsa to the foxtrot, hip hop
to line dancing.
 Let Your Staff be DJs: DJs can be pricey to hire. Why not let a staff member create a playlist and emcee a dance party?
 Have Decade Theme Nights: Each week, play tunes from a different decade. Invite patrons to dress up for that decade. What about a
throwback prom night? Guests can rock that 1990s tux or dress (or find one at the thrift store).
Create a Club
There’s a reason bars and restaurants create “mug clubs.” Clubs give patrons VIP status and a built-in
community. You can even invite members of existing clubs to hold their weekly meetings and
gatherings at your restaurant and then use these ideas for launching your own clubs.
9. Game Night Club
Invite patrons to get their game on at your place:
 Trivia Club: Trivia lovers may not be satisfied with just one night of live trivia games! Invite the
diehards back on a separate night for extra-challenging trivia. Or, they could be tasked with
creating questions for your next night of trivia.
 Classic Bar Games: Have a dart board, pool table, or shuffleboard? Ask the best players if
they’d like to teach newbies how to play in a weekly bar games club. Offer them a small bar tab
as a thank you.

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10. Book Club
Book clubs are big with everyone from seniors to young adults. While book club members typically meet at a different member’s home each week
or month, you can bring them into your restaurant instead. You could even ask your bartender to create a cocktail based on the club’s featured
book.
11. Booze Club
Create a spirited club around a love of spirits, wine, or beer:
 For Craft Beer Fans: Let craft beer fans be first to taste your new brews. On occasion, invite a local brewmaster in to share tasting notes.
 Wine Wednesday or Whiskey Wednesday: Run specials on wine or whiskey on Wednesdays and offer exclusive tastings for club members.
12. Charity Meetups
Charities and non-profits need places to hold weekly and monthly meetings. Could you provide the space for free?
 Charity Night: Take your charitable efforts a step further with a weekly “charity night.” Donate 10% of the proceeds to the featured charity.
Your heartfelt ways will pay off, because customers may remember your generosity and come back to support more charitable events.
After guests exit your restaurant, they should still be hungry…for their next visit. Entertaining events – like live trivia games and interactive
workshops – send them home with great memories, and a reason to return for more.

Bar Management Part Two.pdf

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Bar Management Part Two.pdf