Barcelona Data Sheet 2009

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Ajuntament de Barcelona

Executive
Summary
Barcelona is one of the 10 largest urban · The rate of entrepreneurial activity (8.3%) is higher than
areas in Europe in terms of population that of countries with a long business tradition, such as
Finland and Sweden, and that of the European average
· It is the capital of Catalonia and the headquarters to the (5.4%). A total of 14,875 businesses were set up in
permanent secretariat of the Union for the Mediterranean. Barcelona in 2008 and the city has the highest rate of
business created per 1000 inhabitants of large Spanish
· With more than 1,600,000 inhabitants, the city is the urban areas.
nucleus of a metropolitan region of close to 5,000,000
people, who represent 11% of the population of Spain.
· The cosmopolitan, diverse and intercultural spirit of
Barcelona is clearly shown by the fact that more than
18% of the city’s residents are foreigners. The Barcelona labour market has a
critical mass and qualified human
capital
· More than a million jobs are located in the city and
Barcelona is a dynamic economic motor almost 2.5 million in the metropolitan area. The activity
with a diversified structure and employment rates in Barcelona (78% and 67.9%,
respectively) are higher than the Catalan, Spanish and
· In 2009, Barcelona is the fourth best city for doing European averages.
business, according to the European Cities Monitor · Some 40% of those employed in the city are university
(Cushman&Wakefield). graduates and 80% have a second-level education.
· Catalonia had a Gross Domestic Product (GDP) of Catalonia has 12 universities, with more than 225,000
€216,923 billion in 2008, representing 20% of the students, 40% of whom carry out studies in science and
Spanish GDP and reaching a per capita GDP 22% higher technology.
than that of the European Union. · Two of Barcelona’s business schools (IESE and ESADE)
· The economy of Barcelona is widely diversified with a are among the top 10 in Europe and the top 25 in the
considerable tertiary-sector component involving a high world, according to the Financial Times MBA ranking.
concentration of value-added services and a level of
industrial activity that stands out in the context of
European metropolises.

Barcelona is leading Spain in the move
toward a knowledge economy
Barcelona is a centre of a dynamic and · Some 28% of businesses and 51% of employees in the
flexible entrepreneurial activity city work in knowledge-intensive sectors.
· The province of Barcelona generates 16.9% of patent
· Barcelona is the headquarters of 467,000 businesses - applications and 23.6% of utility models in Spain.
14% of the Spanish total. These businesses are mainly
SMEs (99.7%), which are characterized by their greater · Catalonia hosts 23.5% of Spain’s innovative companies
flexibility and ability to adapt to complex environments. and accounts for 21.7% of total expenditure on
innovative activities.

· The drive for research in Catalonia in recent years places aerospace, mobility, health, media, food and other · The AVE high-speed train recorded 2.3 million Barcelona is the leading European city
expenditure on R&D at 1.5% of GDP and there has been
, advanced industries. passengers in its first year of operation. in quality of life
an increase in personnel dedicated to research and
development to above 43,000 employees. · In 2009, for the 12th year in a row, Barcelona once again
· The Barcelona area has 113 technology and research took first place in the ranking of the best European cities
centres, 33 infrastructures for innovation and for quality of life for employees, according to the
9 international reference science and technology facilities.
Barcelona has an economy that is open Barcelona is an international reference European Cities Monitor (Cushman&Wakefield).
to the world standard in terms of tourism and
· The creative sectors, with a notable presence of · In terms of sustainability, the city is committed to energy
organization of trade fairs and
architecture, design and advertising, generate 12% of saving and efficiency and a considerable effort has been
· Catalonia is headquarters to more than 3,100 foreign congresses made by the city council to develop renewable energy
employment in the Barcelona area, which has key assets companies and received a total of €2,135 billion in
such as quality of life, the climate, urban public spaces, direct foreign investment in 2008, of which France sources and electricity self-generation. Barcelona has
· The city received 6.7 million visitors in 2008, equally
the size and density of the city and its cuisine to attract contributed the largest proportion. Barcelona received levels of energy and water consumption per inhabitant
distributed between leisure and business tourism, and
local and international creative talent and generate poles 87% of direct foreign investment projects in Catalonia. that are lower than those of the reference areas.
has a large supply of quality hotels.
of creativity. In the same year, Catalan companies invested almost · The compact urban model favours sustainable mobility.
€6 billion abroad. · Moreover, it remains the leading destination among
Mediterranean ports for cruise ships, with more than · Cultural and educational opportunities are many and of
· Barcelona generates one-fifth of Spanish exports (a 2 million passengers. high quality.
figure much higher than its relative importance in terms
· Barcelona is in 3rd place in the world ranking for
Barcelona has a competitive supply of of GDP) and maintains a level of foreign sales of close to
€40 billion, despite the downturn in international trade in organizing trade fairs and congresses, with 280,000 m2
real estate for businesses 2008. of indoor exhibition space and almost 700,000
conference delegates.
The Barcelona Metropolitan Area has more than 6 million · Furthermore, Barcelona is the leader in exports of
m2 of floor space for economic activities with high added medium-to-high technological content in Spain, with 27%
value, with the ability to generate more than 200,000 of Spanish exports in this category. In 2008, more than
new jobs concentrated in three areas of economic 15% of exports from Barcelona had a high technological
activity, grouping together the best business and content and 48% were medium-to-high - higher The city is committed to a quality,
investment opportunities in the economy and in percentages than those of Spain and the European diverse, proximity-based commercial
knowledge: Union. model
· 22@Barcelona is the technology district situated in the · In 2008, Barcelona airport was the 9th European airport
centre of Barcelona for locating advanced services and in terms of passenger volume, with a total of · With 17,529 businesses and 164,670 jobs, commerce
knowledge-intensive activities linked to Information and 30,272,084 passengers. The airport has consolidated is one of the most important activities in the economic
Communication Technology (ICT), Media Technology (MT), its commitment to internationalization with the structure of Barcelona.
energy and design. inauguration of the T1 terminal in June 2009; the new · Barcelona’s municipal markets are gold standards of the
terminal will be able to cater to 55 million international Barcelona commercial model due to their economic and
· Barcelona Vallès will be one of the main poles of
passengers per year and open new intercontinental social impact on the city’s neighbourhoods.
attraction for sectors linked to science and technology,
routes.
with reference facilities such as Creapolis, the Alba
Synchrotron and the Barcelona Autonomous University · The Port of Barcelona is in 9th place in the ranking of
Research Park. European ports in terms of container traffic in 2008 - two
places higher than in 2007 -. Port activity has remained
· Barcelona Llobregat is situated in one of the main
above 50 million tonnes transported, despite the effects
industrial and logistics areas of the Spanish state and is
of the international crisis.
essentially dedicated to emerging sectors such as

Index
01. One of Europe’s main metropolitan areas ................08
02. Economic motor with a diversified structure ..........10
03. Qualified human capital ..............................................12
04. City of knowledge and creativity ................................14
05. Competitive real estate for business..........................16
06. An economy open to the world....................................18
07. Tourist reference and city of trade fairs
and congresses...............................................................21
08. Trade...............................................................................23
09. Quality of life .................................................................23
10. International positioning of Barcelona ....................26

November 2009

8 International Economic Promotion. Data Sheet 2009 9

01.
One of Europe’s main
metropolitan areas

1.1. Population, area and climate 1.2. Demographics of Barcelona 1.3. Foreign population
Barcelona, among the ten largest A cosmopolitan, diverse and intercultural
metropolitan agglomerations in Europe in city
terms of population

POPULATION AND AREA DATA BARCELONA DEMOGRAPHIC INDICATORS FOREIGNERS AS A PERCENTAGE OF THE TOTAL POPULATION FOREIGNERS IN BARCELONA BY COUNTRY, 2008
20
POPULATION POPULATION TOTAL Age structure (2008) Ecuador 22,654
JANUARY 2008 AS % OF AREA DENSITY 0-14 years 11.8% 18
18.1%
(inhabitants) SPANISH (km2) (inhab./km2) Italy 20,305
17.3%
15-64 years 67.8% 16 Bolivia 18,370
Barcelona 1,615,908 3.5% 101 16,032 65 and over 20.4% 15.9% 15.6%
14 14.2% Pakistan 15,057
Metropolitan 12.8%
region 4,928,852 10.7% 3,242 1,520 Life expectancy (2006) 12 Peru 14,945
Men 78.3 years 10.4%
Catalonia 7,364,078 16.0% 32,107 229 10 Morocco 13,438
Women 85.4 years
Spain 46,157,822 100.0% 505,990 91 8 Colombia 12,746
7.4%
Source: Barcelona City Council, INE 6 6.3% France 12,296
Birth rate (2008) 9.1 ‰
4 China 12,257
Mortality rate (2008) 9.3 ‰ Argentina 9,975
POPULATION RANKING IN EUROPEAN METROPOLITAN 2 1.9%
AGGLOMERATIONS Brazil 8,687
0
Fertility rate (2005) 37 ‰
RANKING CITY POPULATION* Births per 1000 women 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 Dominican Republic 6,910
between the ages of 15-49 years Source: Barcelona City Council. Note: data from January 1st of each year.
1 London 12,730,234 Germany 6,869
Source: Department of Statistics. Barcelona City Council
2 Paris 10,145,314 Philippines 6,837

3 Cologne 10,130,822 Romania 6,494
FOREIGNERS IN BARCELONA BY CONTINENT OF ORIGIN
4 Amsterdam-Rotterdam 6,487,918 United Kingdom 5,872
Oceania Chile 5,347
5 Liverpool-Manchester 6,444,953 Africa 0.1%
6 Milan 6,244,760 7.3% Mexico 4,367

7 Madrid 5,541,480 India 4,091
Asia
8 Barcelona 4,613,839 18.1%
9 Naples 4,586,245
10 Berlin 3,909,764 America
43.9%
* Data from 2005.
Source: Papers 50. European Metropolitan agglomerations
Barcelona Institute of Regional and Metropolitan Studies

Europe
BARCELONA CLIMATE INDICATORS 30.6%

Mean annual temperature 17.8ºC
Extreme maximum temperature 32.9ºC
Extreme minimum temperature 3.9ºC Source: Department of Statistics. Barcelona City Council

Annual hours of sun 2,526.3
Source: Barcelona City Council. 2009 Statistics Yearbook


02.
Economic motor with a
diversified structure

2.1. Economic activity and growth 2.2. Production specialization 2.3 Businesses
Catalonia generates one-fifth of Spanish A diversified structure with a predominance A business fabric with strong
GDP of services and significant industrial entrepreneurial dynamics, dominated by
clusters SMEs

GDP PER CAPITA PRODUCTION STRUCTURE. TRADING COMPANIES EARLY-STAGE ENTREPRENEURIAL ACTIVITY (% of population), 2007
Purchasing power parity*. 2008 Index (EU-27=100) PERCENTAGE OF SALARIED EMPLOYEES BY ECONOMIC SECTOR,
2008 2007 2008 % SPAIN Iceland 12.5%
Catalonia 122.00
BARCELONA METROPOLITAN CATALONIA SPAIN Creation in Barcelona* 19,195 14,875 14.2% United States 9.6%
Spain 103.90
REGION
Creation in Catalonia 25,482 19,282 18.4% Portugal 8.8%
Euro Zone 108.90
Agriculture 0.3% 0.3% 0.5% 0.6% Creation in Spain 142,763 104,912 100.0% Catalonia 8.4%
European Union 100.00
Industry 10.2% 17.9% 19.2% 15.9% Winding-up in Barcelona* 1,154 851 5.2% 8.3%
*Harmonized GDP Barcelona*
Source: Eurostat and INE Construction 4.7% 6.7% 7.9% 9.2% Winding-up in Catalonia 2,562 1,962 12.0% 8.2%
Ireland
Services 84.8% 75.1% 72.4% 74.2% Winding-up in Spain 18,047 16,368 100% 7.6%
Spain
GROSS DOMESTIC PRODUCT AT MARKET PRICES Total 100.0% 100.0% 100.0% 100.0% *Provincial data 6.9%
(Current prices) milion € Hungary
Source: INE. Central Business Directory (DIRCE)
Source: Prepared by the Department of Statistics of Barcelona City Council with data
from the Department of Labour of the Catalan Government and INE Finland 6.9%
SPAIN CATALONIA (%) CAT/SPAIN
Norway 6.5%
COMPANIES IN BARCELONA* BY NUMBER OF EMPLOYEES, 2008
2006 982,303 195,857 19.9
Switzerland 6.3%
2007 1,050,595 209,204 19.9 NUMBER OF COMPANIES PERCENTAGE
Greece 5.7%
2008 1,095,163 216,923 19.8 Without employees 258,650 55.3%
Turkey 5.6%
Source: Idescat, INE With employees
1-199 employees 207,727 44.4% UK 5.5%

+199 employees 1,008 0.2% EU 5.4%
ANNUAL RATES OF VARIATION IN GDP AT CONSTANT PRICES (in %)
Total companies 467,385 100.0% Denmark
5.4%
2007 2008
*Provincial data Netherlands
5.2%
Catalonia 3.6 0.7 5.0%
Italy
Spain 3.7 1.2 4.3%
COMPANY HEADQUARTERS, 2008 Japan
European Union 2.9 0.9 4.2%
Sweden
Source: Eurostat, INE, Idescat NUMBER OF PERCENTAGE
COMPANIES SPAIN France 3.2%

Barcelona* 467,385 13.9% Belgium 3.1%

Catalonia 619,624 18.5% Austria
2.4%
*Provincial data
Spain 3,355,830 100.0% Source: Global Entrepreneurship Monitor (GEM), Executive report Catalonia 2007
*Provincial data


03.
Qualified human capital

3.1. Rates of activity, employment and 3.3. Salaries 3.4. Training and attraction in universities
unemployment Competitive salaries in an international Business schools and universities with international projection
Activity and employment rates above the context More than 40% of Catalan university students take degrees in science
European average and technology

RATES OF ACTIVITY, EMPLOYMENT AND UNEMPLOYMENT (%) SALARY LEVEL IN WORLD CITIES, 2008 RANKING OF BUSINESS SCHOOLS
2nd quarter 2009
GROSS SALARY NET SALARY EUROPEAN RANKING 2008 BUSINESS SCHOOL CITY WORLD RANKING 2008
ACTIVITY RATE EMPLOYMENT RATE UNEMPLOYMENT RATE (NEW YORK=100) (NEW YORK=100)
1 London Business School London 2
Barcelona 78.0 67.9 13.0 130.0 Zurich 140.3
2 Insead Fontainebleau 6
Catalonia 77.2 64.9 16.0 111.7 Dublin 132.3
3 IE Business School Madrid 8
Spain 74.2 60.8 18.0 125.4 Geneva 130.4
4 University of Cambridge: Judge Cambridge 10
European Union 70.8* 65.9* 8.9 140.9 Copenhagen 114.1
5 IESE Business School Barcelona 11
*2008 data 102.2 London 110.0
Source: Labour Force Survey and Eurostat
6 IMD Lausanne 14
104.8 Frankfurt 102.4
7 HEC Paris Paris 18
100.0 New York 100.0
3.2. Jobs in Barcelona 94.8 Vienna 97.9
8 University of Oxford: Saïd Oxford 19
9 Esade Business School Barcelona 21
More than 1 million jobs in the city and 79.7 Tokyo 89.3
almost 2.5 million in the metropolitan area 10 Lancaster University Management School Lancaster 22
92.6 Amsterdam 87.3
10 Manchester Business School Manchester 22
70.3 Barcelona 81.4
WORKERS AFFILIATED TO SOCIAL SECURITY. 2nd quarter 2009 12 Warwick Business School Coventry 29
81.0 Paris 81.4
13 Cranfield School of Management Cranfield 30
TOTAL % SPAIN 67.9 Miami 74.4
13 University of Strathclyde Business School Glasgow 30
Barcelona 1,033,779 5.77 55.8 Rome 50.0
15 RSM Erasmus University Rotterdam 34
Barcelona province 2,380,199 13.28 52.3 Athens 59.3
UBS. Prices and Earnings around The Globe 2008.
16 Imperial College London: Tanaka London 35
Catalonia 3,183,193 17.77
17 City University: Cass London 41
Spain 17,917,981 100.00
18 Edinburgh University Management School Edinburgh 44
Source: Department of Labour of the Catalan Government
19 Leeds University Business School Leeds 48
Approximately 40% of jobs are held by 19 SDA Bocconi Milano 48
university graduates 21 Bradford School of Management/ Bradford 53
TiasNimbas Business School
22 University of Bath School of Management Bath 69
JOBS BY WORKERS' LEVEL OF FORMAL EDUCATION, 2006 (in %) 3.4. Training and attraction in 23 Nottingham University Business School Nottingham 76
BARCELONA METROPOLITAN universities 24 Nyenrode Business Universiteit Breukelen 82
REGION
UNIVERSITY EDUCATION 25 Eada Barcelona 95
No Formal Education 1.6 1.9
26 Vlerick Leuven Gent Ghent - Leuven 97
Primary Education 19.6 27.7 Catalan universities 12
27 University College Dublin: Smurfit Dublin 98
Secondary Education 39.2 40.6 University students (2008/2009 academic year) 226,787
28 EM Lyon Lyon 99
Tertiary Education 39.6 29.8 Foreign schools 18
Source: Financial Times
Source: IERMB, Idescat. Survey on living conditions and habits of the population of Catalonia, 2006 Source: Barcelona City Council


04.
City of knowledge and
creativity

4.1. Knowledge society and economy 4.2. Research
The city is leading Spain in the move toward a Qualitative and quantitative commitment
knowledge economy to research and development, with
reference-standard scientific infrastructures

BUSINESSES BY KNOWLEDGE INTENSITY, 2008 EVOLUTION OF EXPENDITURE IN R&D AS A PERCENTAGE OF GDP RESEARCH AND INNOVATION IN BARCELONA
IN CATALONIA AND SPAIN (1996-2007) Number of assets
BARCELONA % OF TOTAL
1.6
Technology and research centres 113
High-tech manufacturing 374 0.5%
1.5 1.48 Infrastructures for innovation 33
Medium-high-tech manufacturing 596 0.8% 1.42
1.4
1.35 Source: Barcelona Map of Research and Innovation
Knowledge-intensive services sectors 20,751 27.1% 1.33
1.3
1.27
TOTAL KNOWLEDGE-INTENSIVE BUSINESSES 21,721 28.3%
1.2
1.27
Non knowledge-intensive businesses 49,612 64.8% 1.19 SCIENTIFIC AND TECHNICAL INTERNATIONAL REFERENCE
1.2
1.1
1.06 1.06 FACILITIES IN BARCELONA
Other 5,285 6.9% 1.12
1.05 1.06
1
1.04 Nuclear Magnetic Resonance Laboratory
1.03
TOTAL BUSINESSES IN THE CITY 76,618 100% 0.9 0.99
0.9 0.92
Source: Prepared by the Department of Studies on Economic Activities and Employment 0.91 0.91 Mouse-Clínic Platform
of Barcelona City Council using data from INE 0.8 0.87 0.86
0.81
Proteomic Structural Biology Facility
0.8
0.7
Catalan Computing and Communications Centre (CESCA)
DISTRIBUTION OF SALARIED EMPLOYEES BY ECONOMIC SECTOR ACCORDING TO KNOWLEDGE INTENSITY, 2008 0.6
National Supercomputing Centre
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007
BARCELONA % OF TOTAL CATALONIA % OF TOTAL White Room of the National Microelectronics Centre
Source: INE Catalonia Spain
High-tech manufacturing 2,625 0.3% 12,136 0.5% Maritime Research and Experimentation Channel
Medium-high-tech manufacturing 45,114 4.9% 163,503 6.3% International Centre for Numerical Methods in Engineering (CIMNE)
EVOLUTION OF R&D PERSONNEL. CATALONIA (1996-2007) ALBA Synchrotron
Knowledge-intensive services sectors 419,307 45.7% 886,656 34.2%
45,000 Source: Ministry of Education and Science, Map of unique scientific and technical facilities
TOTAL KNOWLEDGE-INTENSIVE SECTORS 467,046 50.9% 1,062,295 41.0%
43,037
Non knowledge-intensive sectors 399,189 43.5% 1,293,950 50.0% 40,000 40,867.3
Other 50,826 5.5% 232,738 9.0% 37,862.3
35,000 36,634.4
TOTAL EMPLOYEES 917,061 100.0% 2,588,983 100.0%
Source: Prepared by the Department of Studies on Economic Activities and Employment 33,410.7
of Barcelona City Council using data from INSS 30,000
28,034.4
25,107.1
25,000
26,037
PENETRATION OF ICT IN HOMES
(% OF POPULATION 16 YEARS AND OLDER) 20,000 20,022.5
21,896.2
18,395.7
2007 2008 VARIATION 07/08 17,773
15,000
Computer at home 63.9 65.4 1.5
10,000
Internet connection at home 55.7 58.8 3.1
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007
Habitual use of Internet 61.4 57.4 -4 Source: INE
Source: Programming Technical Office. Barcelona City Council


05.
Competitive real estate for
business

4.3. Business innovation 5.1. Offices
Barcelona and Catalonia, leaders in More than 6 million m2 of floor space for Barcelona Economic Triangle
innovation among Spanish businesses economic activity with high added value, The Barcelona Metropolitan Region has
with capacity to generate more than 200,000 three areas that drive economic activity
new jobs and form a large economic triangle:
INDICATORS OF INNOVATION OFFICE MARKET (Barcelona city) INDICADORS D’INNOVACIÓ

PATENT APPLICATIONS APPLICATIONS FOR UTILITY MODELS Total stock of offices (1st quarter 2009) 290,000 m2 DRIVING AREA SECTORS PROJECTS TOTAL FLOOR SPACE OF MAIN INFRASTRUCTURES
2008 % SPAIN 2008 % SPAIN ECONOMIC ACTIVITY AND RESEARCH CENTRES
2
Forecast available office space (2010) 470,000 m
Barcelona* 640 16.9 628 23.6 Delta BCN Aerospace, mobility, Aerospace and Mobility 245,000 m2 Technology Centre for the
Vacancy rate 9.48% (Llobregat area) logistics Park Aerospace Industry (CTAE)
Catalonia 756 20.0 732 27.5
Source: 22@Barcelona
Spain 3,783 100.0 2,662 100.0 Wind Tunnel
INDICADORS D’INNOVACIÓ International Centre for
OFFICE PRICES (Barcelona city)
Numerical Models in
NUMBER OF INNOVATIVE EXPENDITURE ON INNOVATIVE Engineering (CIMNE)
BUSINESSES ACTIVITIES (Thousand euros) Prine (Pg Gràcia-Diagonal) 17.5-22.5 €/m2/month
2007 % SPAIN 2007 % SPAIN
Business district (consolidated centre) 15-20 €/m2/month Viladecans Business Park 98,000 m2 Institute of Photonic
Sciences (ICFO)
Catalonia 7,248 23.5 3,926,940 21.7 Periphery (Sabadell, St. Cugat, Esplugues, ...) 9-16 €/m2/month Mediterranean 93,300 m2
Spain 30,819 100.0 18,094,616 100.0 Technology Park
New business areas 16-19.5 €/m2/month
*Provincial data Source: 22@Barcelona
Source: INE
22@Barcelona Media, ICT, Medical 22@Barcelona 3,200,000 m2 Barcelona Biomedical
(Besòs area) technology, Energy, Design Research Park (PRBB)

4.4. Creative sectors Barcelona Media Park

Cultural industries, architecture, design Barcelona Digital
and advertising generate 12% of Catalan Institute for
employment in the Barcelona area Energy Research (IREC)

Campus Diagonal- Besòs 60,000 m2 Barcelona Design Hub
EMPLOYMENT IN CREATIVE SECTORS IN EUROPEAN URBAN AREAS
Sagrera station area 436,022 m2
CITY % OF TOTAL*

Milan 14 Parc de l’Alba Research, Parc de l’Alba 1,320,000 m2 Alba Synchrotron
(Vallès area) Business services
Budapest 13 2
Esade Creapolis 39,800 m
Barcelona 12
Dublin 11 Parc Taulí Health Park 93,700 m2 White Room of the
Leipzig 9 National Microelectronics
2
Vallès Technology Park 190,600 m Centre (CSIC-CNM)
Amsterdam 8
Munich 8 UAB Research Park 120,000 m2
Sofia 8
Can Sant Joan Enterprise
Helsinki 7 Park 149,845 m2 Institute for Research on
Poznan 7 Artificial Intelligence
Birmingham 6 (CSIC-IIIA)
Riga 6
Toulouse 6
* Data collected between 2000 and 2006.
Source: ACRE project (Accomodating Creative Knowledge- Competitiveness of 'European Metropolitan
Regions within the Enlarged Union), Comparing paths of 'creative knowledge regions, Deliverable
nº 5, May 2007.


06.
An economy open to
the world

6.1. Foreign investment in Catalonia 6.2. Catalan investment abroad 6.3. Exports
One of the leading European regions in Catalonia generates one-fifth of Spanish The Barcelona area is the main exporting territory of the Spanish
hosting foreign investment projects investment abroad state, with more than one-fifth of sales abroad

FOREIGN INVESTMENT. In million € INVESTMENT ABROAD. In million € EXPORTS. In million €
MAIN DESTINATION COUNTRIES FOR EXPORTS FROM BARCELONA*.
2007 2008 % CAT./SPAIN 2007 2008 % CAT./SPAIN 2007 2008 % SPAIN 2008
Percentage of total, 2008
Catalonia 2,597.8 2,135.0 7.4 Catalonia 6,908.12 5,898.26 20.4 Barcelona 39,442.37 39,814.11 21.2%
Spain 29,538.0 28,793.0 100.0 Spain 80,816.34 28,903.00 100 Catalonia 49,678.31 50,314.31 26.7% France 17.9%
Note: Total gross investments not including foreign shareholding entities (ETVE) Note: Total gross investments not including foreign shareholding entities (ETVE) Spain 185,023.22 188,184.39 100.0% Germany 9.5%
Source: Register of Foreign Investment. Spanish Secretariat of Tourism and Trade Source: Register of Foreign Investment. Spanish Secretariat of Tourism and Trade
Source: Ministry of Industry, Tourism and Trade Italy 9.0%
Portugal 8.3%
ORIGIN OF FOREIGN INVESTMENT IN CATALONIA DESTINATION OF CATALAN INVESTMENT ABROAD EVOLUTION OF EXPORTS FROM THE PROVINCE OF BARCELONA.
Percentage of total, 2008 Percentage of total, 2008 (1995-2008) UK 6.3%

45,000 Netherlands 3.3%
France 29.5% Mexico 28%
40,000 Switzerland 3.1%
Netherlands 19.1% Greece 16% 35,000 United States 2.8%
United States 9.8% Portugal 9.9% 30,000 2.6%
Belgium
UK 6.0% Belgium 8.9% 25,000
2.0%
Russia
6.0% 8.8% 20,000
Germany Morocco 1.9%
Turkey
5.9% 15,000
Italy France 7.8% 1.8%
Mexico
10,000
Luxembourg 3.2% United States 4.4% 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008
0,0 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000
* Province
Andorra 2.2% Italy 2.1% Source: Ministry of Industry, Tourism and Trade
Source: Ministry of Industry, Tourism and Trade

Canada 1.9% India 1.9%
DISTRIBUTION OF EXPORTS FROM THE PROVINCE OF BARCELONA DISTRIBUTION OF EXPORTS FROM SPAIN BY TECHNOLOGICAL
Others 16.4% Others 12.3% BY TECHNOLOGICAL CONTENT, 2008 CONTENT, 2008
0.0 5.0 10.0 15.0 20.0 25.0 30.0 35.0 0 5 10 15 20 25 30

Source: Register of Foreign Investment. Spanish Secretariat of Tourism and Trade Source: Register of Foreign Investment. Spanish Secretariat of Tourism and Trade
1.8% 0.4%

NUMBER OF FOREIGN COMPANIES ESTABLISHED IN CATALONIA, 2008
15.3% 8.7%
France 671
Germany 537
United States 392 47.7% 23.9% 41.2%
Italy 360 17.0%
Netherland 224
Japan 153
18.2% 25.7%
United Kingdom 147
Switzerland 107
Others 533
Total 3,124 High Medium-high Medium-low Low Not classified High Medium-high Medium-low Low Not classified

Source: Invest in Catalonia. ACC1Ó


07.
Tourist reference and city
of trade fairs
and congresses

6.4. Port of Barcelona 6.5. Airport 7.1. Urban tourism destination
One of the ten leading European ports in One of the ten leading European airports in One of the leading destinations for urban
container traffic number of passengers. Intercontinental tourism in Europe, both for vacation and
flights to 25 destinations, with an increase business
of 3 routes and 31 weekly flights in 2008
INDICATORS OF TRAFFIC IN THE PORT OF BARCELONA TOURISTS AND OVERNIGHT STAYS IN BARCELONA HOTEL SUPPLY INDICATORS
Data in million €
2008 2007 2008
2007 2008
BARCELONA AIRPORT
Tourists* 6,659,075 Hotels 295 310
Goods (tons) 50.05 50.55 2007 2008
Overnight stays 12,485,198 Rooms 27,806 29,143
Containers (TEU) 2.61 2.57 Total passengers 32,898,249 30,272,084
*Tourists staying in hotels Places (Beds) 54,036 56,695
Source: Turisme de Barcelona
Passengers 2.88 3.24 Goods (in tons) 104,239 96,770
Hotel occupancy rate 79.70% 76.30%
Source: Barcelona Port Authority Source: Barcelona Economia Source: Turisme de Barcelona
DISTRIBUTION OF TOURISTS BY REASON FOR TRIP, 2008
(% OF TOTAL)
RANKING OF FREIGHT CONTAINER TRAFFIC IN EUROPEAN PORTS MAIN EUROPEAN AIRPORTS BY PASSENGER VOLUME

RANKING 2008 PORT CITY TEU* CITY (AIRPORT) PASSENGERS 2008
7.2. Tourist cruises
1 Rotterdam 10,800,000 London Heathrow (LHR) 67,056,228 3.5% Top destination in cruise passengers among
Others Mediterranean ports
2 Hamburg 9,700,000 Paris Roissy (CDG) 60,851,998
3 Anvers 8,663,736 Frankfurt (FRA) 53,647,450
CRUISE INDICATORS
4 Bremer 5,500,709 Madrid (MAD) 50,823,105 48.4% 48.1%
Business and Holidays
Amsterdam (AMS) 47,429,741 2008
5 Valencia 3,602,000 Trade Fairs and
Congresses Cruise passengers 2,069,651
6 Gioia Tauro 3,467,772 Rome-Fiumicino (FCO) 35,132,879
7 Algeciras 3,324,310 Munich (MUC) 34,530,593 Embarkation 572,709

8 Felixstowe 3,100,000 London Gatwick (LGW) 34,214,474 Disembarkation 571,419

9 Barcelona 2,569,549 Barcelona (BCN) 30,195,794 Transit 925,523

10 Le Havre 2,450,000 Paris Orly (ORY) 26,207,628 Source: Turisme de Barcelona Cruises 887
* TEU = is a standard container measure and it refers to Twenty Feet Equivalent Unit Source: Airport Council International (2008), Worldwide Aiport Traffic Statistics Source: Turisme de Barcelona
Source: Cargo Systems (2008), Top 100 Containerports
ORIGIN OF TOURISTS, 2008
(% OF TOTAL)
HIGH-SPEED RAIL BARCELONA - MADRID

PASSENGERS* DURATION OF JOURNEY Spain 29.2%

High-speed rail Barcelona-Madrid 2,337,913 2 hours 40 minutes UK 10.1%

*February 2008 - February 2009 Italy 8.2%
Source: Renfe
United States 7.0%

France 6.8%

Germany 5.2%

Japan 2%
0.0 5.0 10.0 15.0 20.0 25.0 30.0
Source: Turisme de Barcelona


08. 09.
Trade Quality
of life

7.3. City of trade fairs and congresses 7.3. Ciutat de fires i congressos 7.3. Ciutat de fires i congressos
Barcelona, third city in the world in number of A model of good quality and diverse urban Leading European city in terms of quality
international meetings organized retail that generates economic activity and of life
social cohesion in the city’s neighbourhoods

INDICATORS OF CONGRESS ACTIVITY TRADE IN BARCELONA, 2008 BEST EUROPEAN CITIES IN QUALITY OF LIFE FOR EMPLOYEES, 2009

2007 2008 VARIATION 07/08 (%) TRADE RANKING 2009 CITY

Total meetings 1,775 2,482 39.83 Number of companies 17,529 1 Barcelona
Congresses 340 383 12.65 Jobs 164,670 2 Geneva
Conferences, Symposia, Courses N/A 286 - MUNICIPAL MARKETS 3 Munich
Conventions and incentives 1,435 1,813 26.34 Number of municipal markets 40 4 Oslo
Total delegates 629,704 695,902 3.52 Number of businesses 3,278 5 Madrid
Source: Turisme de Barcelona and Barcelona City Council Total area 206,000 m 2 6 Stockholm
Source: INSS and Barcelona City Council 7 Paris
WORLD RANKING OF CITIES BY NUMBER OF INTERNATIONAL MEETINGS, 2008 8 Copenhagen
9 Zurich
2008 RANKING CITY NUMBER OF MEETINGS 2008 RANKING CITY NUMBER OF MEETINGS
10 Hamburg
1 Paris 139 6 Budapest 95
Source: Cushman & Wakefield, European Cities Monitor 2009
2 Vienna 139 7 Amsterdam 89
3 Barcelona 136 8 Stockholm 87
4 Singapore 118 9 Seul 84
5 Berlin 100 10 Lisbon 83 9.1. Energy and environment
Source: International Congress & Convention Association
Commitment to energy saving and efficiency
Total covered exhibition space (M2) → 280,000 and development of renewable energy
LARGEST TRADE FAIRS IN EUROPE
INDICATORS OF GREEN ZONES IN BARCELONA, 2008
BARCELONA OTHER EUROPEAN CITIES
2008
CONSTRUMAT N.1 Batimat - Paris N.2 Bau - Munich N.3
Urban parks (green zones
PISCINA N.1 Piscine - Lyon N.2 Intervad - Düsseldorf N.3 for public use) 5,593,000 m2
3GSM N.1 Cebit - Hannover N.2
EIBTM N.1 Urban green (green spaces incorporated
into the urban fabric) 10,757,181 m2
ALIMENTÀRIA N.2 Anuga - Cologne N.1 Sial - Paris N.3
B.M.P N.2 Mipm - Cannes N.1 Inmobiliario - Madrid N.3 Green urban space per capita 6.7 m2/inhabitant
EXPOQUÍMICA N.2 Achema - Frankfurt N.1 Interchirmie - Paris N.3 Source: Barcelona City Council. 2008 Statistics Yearbook
HOSTELCO N.2 Host - Milan N.1 Equiphotel - Paris N.3
NÀUTIC N.2 Nautico - Genoa N.1 Boot - Düsseldorf N.3
S-I-L N.2 Transport et logistic - Paris N.1
Beaches (number/ km) → 7 / 4,6
SONIMAGFOTO N.2 Photokina - Cologne N.1
AUTOMÒBIL N.3 Automobil - Frankfurt N.1 Automobil - Paris N.2
CARAVANING N.3 Caravaning - Düsseldorf N.1 Caravaning - Rímini N.2
HISPACK N.3 Interpack - Düsseldorf N.1 Emballage - Paris N.2
Source: Fira de Barcelona


9.1. Energy and environment
7.3. Ciutat de fires i congressos 9.2. Sustainable mobility 9.4. Cultural and educational
Commitment to energy saving and efficiency The compact urban model favours the opportunities
La primera ciutat d’Europa en qualitatde
and development of renewable energy predominance of public transport, Vibrant cultural life with a wide range of
vida pedestrians and bicycles services and activities

STRUCTURE OF ENERGY CONSUMPTION BY SECTOR, 2006 EQUIVALENT ENERGY PRODUCED BY SOLAR ENERGY FACILITIES MODES OF TRANSPORTATION IN TRAVEL, 2008 (% OF TOTAL) CULTURAL AND EDUCATIONAL SUPPLY, 2008
IN BARCELONA
Libraries (number and users) 32 / 5,756,946
0.7%
Energy (MWh/year)

35,000
Other Museums, collections and exhibition centres
30,000 29,927 (number and users) 50 / 21,514,078
19.1% 26.4% Cultural and leisure facilities (number) 23,640,074
Industrial Tertiary 25,000
32%
23,423 On foot and 40% Public sports facilities
20,202 by bicycle Public trans- (number and users) 1,511 / 358,476
20,000
port
Pre-school, primary and secondary schools
15,000 (2007/2008 academic year) 859
30.0% 23.8%
Domestic Transport 28%
Source: Institute of Culture. Barcelona City Council
10,000 Private
7,873
transport
5,000
3,149 UNESCO PATRIMONY BUILDINGS
Source: Barcelona City Council. El comptador, 2008 0 455 665 1,064 1,483 Source: ATM
Note: Result of the analysis of data from ATM stages from the city's traffic-detection reels, tourist acti- Barcelona
1999 2000 2001 2002 2003 2004 2005 2006 2007
vity, school transport, traffic composition flows, flows of bicycles and pedestrians.
Source: Barcelona City Council. Barcelona Energy Agency
Berlin
Waste separation (% of total) → 33.6
Rome
ELECTRICITY GENERATED IN BARCELONA (1999-2006) Cycle lanes (km) → 140.2
Lisbon
ENERGY CONSUMPTION PER INHABITANT, 2006
MWh/year

1999 Vienna

Barcelona 12.50 MWh/inhab. 2000 Prague

Catalonia 25.87 MWh/inhab. 2001 Amsterdam
Spain 26.40 MWh/inhab.
2002 9.3. Residential real estate market London
Source: Barcelona City Council. El comptador, 2008
2003
More competitive housing prices Paris

2004 Madrid
WATER CONSUMPTION IN EUROPEAN CITIES, 2006 0 1 2 3 4 5
2005
AVERAGE HOUSING PRICES IN BARCELONA, 2008 Source: UNESCO
2006 RANKING CITY LITRES/INHABITANT/DAY
2006

1 Dresden 96 0.0 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 6,000,000 Rent (€/m2/month) 14.62
Source: Barcelona City Council. El comptador, 2008
2 Heidelberg 103 New housing sales (€/m ) 2 5,918
3 Brussels 108 Second-hand housing sales (€/m ) 2 4,488
4 Antwerp 108 Source: Barcelona City Council
5 Barcelona 118
6 Copenhaguen 119
7 Aarhus 120
8 Hannover 125
9 Praha 127
10 Turku 139
Source: The Urban Ecosystem Europe Report, 2007


10.
International positioning
of Barcelona

“European Cities Monitor" (2009)
4th best European city for business
3rd best known city in Europe
1st city in Europe of greatest progress
1st city in Europe for worker’s quality of life

"European Investment Monitor" (2008)
4th European destination for international investments

”Global Cities Attractiveness Survey” (2008)
12th best image city in the world
19th best-known city in the world

“BaroMed Attractiveness Survey” (2008)
Top flagship city of the Mediterranean

“World’s happiest cities ” (2009)
3rd city in the world.

“World’s best cities to eat well ” (2009)
5th city in the world
(GFK Custom Research North America)

“The Anholt City Brands Index" (2007)
1st city brand without being a state capital
9th global city brand, 4th in Europe

"World-wide cost of living survey" (2008)
Out of the group of the 30 most expensive cities in the world

“Europe’s Coolest Cities” (August 2007)
One of the most fashionable cities in Europe

“World Country & City Rankings 2008” (April 2009)
3rd city in the world for organising international meetings

“International Meeting Statistics” (2009)
5th city in the world for organising international congresses

“European Fairground Ranking” (2007)
4th city in Europe with available fairground (280,000 m2)

“Prices and Earnings around the Globe” (August 2009)
22nd global city

International
Economic Promotion
C. Llacuna 162, 1st floor
08018 Barcelona · Spain
www.bcn.cat/barcelonabusiness


Barcelona Data Sheet 2009

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Barcelona Data Sheet 2009