2. Injury Statistics . . . In INDIA
Question: Are injuries totally eliminated?
In 2021, the Labor Ministry informed
Parliament that at least 6,500 employees had
died while working at factories, ports, mines
and construction sites in the preceding 5 years.
3. Session Objectives:
Understand how safety Behaviour is shaped
Understand Principles of BBS
Analyze employee Behaviour
Pinpoint, observe, and measure specific Behaviours
Provide positive feedback
Use positive reinforcement successfully to improve safety performance
Safety Culture Adherences periodically assessment
5. Theories of Accident Causation:
The most widely known theories of accident causation:
Domino theory
Human factors theory
Accident / incident theory
Epidemiological theory
Systems theory
Combination theory
Behavioural theory
6. Heinrich’s
Theorems
Accidents: An event which is, Unplanned & Unexpected which may or
may not have resulted in damage to property or injury to person.
Injury - Caused by accidents.
Accidents- Caused by an unsafe act –injured person or an unsafe condition – work
place.
Unsafe acts/conditions - caused by careless persons or poorly designed or
improperly maintained equipment.
Fault of persons- created by social environment or acquired by ancestry.
Social environment/ancestry (वंश परंपरा)- where and how a person was raised
and educated.
8. Domino
Theory
Herbert W. Heinrich – Traveler’s Insurance Company
In the late 1920’s, studying reports of 75,000 workplace accidents, he
concluded the following:
88% of accidents are caused by unsafe acts committed by fellow
workers
10% of accidents are caused by unsafe conditions
2% of accidents are unavoidable
Contemporary research considers domino theory as outdated however today’s
more widely accepted theories can be traced back to Heinrich’s study.
11. Domino
Theory
1932 First Scientific Approach to
Accident/Prevention - H.W. Heinrich
“Industrial Accident
Prevention”
Social Environment
and Ancestry
Fault of the
Person
(Carelessness)
Unsafe Act
or
Condition
Accident Injury
MISTAKES OF PEOPLE
12. Physiological &
Psychological
Lack of Knowledge
& Unskill
Improper Mechanical or Physical
condition, Unsafe system of work,
Social Environment
Origin Of Faults
Human Failure
Unsafe Acts
Accident
Injury Loss
Direct Cause
Unsafe Condition
Direct Cause
CHAIN OF
EVENTS RESULT
14. What Is Behaviour Based
Safety?
Behaviour Based Safety (BBS) is the “application of
science of Behaviour change to real world problems.”
BBS “focuses on what people do, analyses why they do
it, and then applies a research – supported intervention
strategy to improve what people do. At its very core BBS
is based on a larger scientific field called Organizational
Behaviour Analysis.
15. Please think . . .
How many of the above elements can be directly traced to
injury elimination just at the moment the injury is about to
occur ?
Question: Are injuries totally eliminated?
16. To Conclude . . .
Good Safety Management systems exist
Still workplace is injury prone & not safe
Injury although declined, still persists
WHAT IS MISSING? WHERE IS THE
CATCH?
17. E. Scott Geller – Safety Performance Solutions, Inc., and professor of psychology
Believes in 7 basic principles of BBS
1. Direct Behaviour with activator or events antecedent to the desired Behavior, and motivate
employees to behave as desired with incentives and rewards that follow desired Behaviour.
2. Use intervention that is focused on employee Behaviour
3. Identify external factors that aid in understanding and improving employee Behaviour
4. Focus on the positive consequences that result from the desired Behaviour as a way to
motivate employees.
5. Apply scientific method to improve attempts at Behavioural interventions.
6. Use theory to integrate information rather than to limit possibilities.
7. Plan interventions with the feelings and attitudes of the individual employee in mind.
Behavioural Theory
18. Activators (what needs to be done)
Competencies (how it needs to be done)
Consequences (what happens if it is done)
Human Behaviour is a function of :
19. Attitudes
Are inside a person’s head -therefore they
are not observable or measurable
however
Attitudes can be changed
by changing Behaviours
20. Human Behaviour is both:
Observable
Measurable
therefore
Behaviour can be managed !
21. WHAT IS Behaviour?
Motivation.
Intelligence.
Emotions.
Experience.
Attitude
Situational Conditions.
Behaviour Is What a Person Does or Says. What Causes a Person to Take
This Particular Behaviour or Course of Action Depends On Other
Influencing Factors. Attitude and Situational Conditions Cause The Particular
Behaviour.
What Influences Behaviour?
Desire
Need.
Abilities.
Skills.
Ambition.
What Else Can You Think Of?
22. When The Reason For Behaviour is Not
Known.
Determine What Motivates The Behaviour.
-- Lack of Training?
-- Working Conditions?
-- Personal Problems?
Work-Related Problem? - Try and Fix It.
Personal Problem? - Work Within Company Resources
Find Positive Ways To Discourage Unacceptable Behaviour.
23. Unsafe Acts & Objectives of BBS
1. Unsafe Acts is a Behavioural process
2. Also defined as “at risk” Behaviour
Objective of BBS is to minimize “at risk” Behaviour at
workplace
24. Human beings Cause Unsafe Behaviour
Unsafe
Behaviour
Violation
Human
Error
(Carelessness)
Limit of Human
Capacity
Mistakes (Slips)
Forgetfullness
Lack of Knowage &
Skill
Unable to see, to listen or
rememver
Mixing up, assumption or
misunderstanding
No thinking, absent
mindeness or temporary
Not knowing or unable to do
some thing
Too much bother, Probably ok , It is only
little, so…., Every body does it
Risk taking
25. How do we stop unsafe Behaviour from occuring
• Ans: Analyze unsafe Behaviours.
• Pinpoint desired safe Behaviours
• Ans: Measure safe Behaviours on daily basis.
• Give feedback to pepole
• Ans: No Accidents / injuries.
• Supervisor/ peer recognition
What do we need to
do ?
How do we know
how we are doing ?
What’s in it for you
?
26. 1
Major
29 Minor
300 Near
miss
At Risk Behaviour
Unsafe act/condition
Lack of Emergency
Preparedness & Inspection
Improper Hazard identification
Safety Management Weakness
Proactive
Recative
OHSAS
18001
KY/JSA/HIRA
Investigation &
counter measure
Risk
Reporting &
assessment
Behaviour based
Safety
Mock drill/ Audit
AVOID
ANSIDENT
ELIMINATE
HAZARDS
27. BBS Track Record:
Implemented at more than 1,000 sites
worldwide
90% of companies adopting BBS
continue
Average 5-year incident/accident
reduction: 62%
28. Why Employees Engage in At-Risk
Behaviours
Jobs get done faster
Perception that risk is low
“Nothing is going to happen to me” attitude
At-risk Behaviour is reinforced
Lack of awareness that Behaviour is risky
29. ABC
Model
Based on scientific research in Behaviour analysis
Three-term contingency (if-then relationship)
A – Antecedents
• Before Behaviour
• Anything that prompts people to act
B – Behaviour
• Actions
• What we do, what we say
C – Consequences
• Effects of Behaviour
• What happens to the person as a result of the
30. The ABC Model
Explains Why We Do What We
Do
Activators
Consequences
परिणाम
Behaviour
व्यवहाि
Direct
Motivate
31. Why People Do What They Do
Antecedent
(Trigger)
Behaviour Consequences
e.g Telephone Rings
Anything that gets
People to act in a
Specific way.
A trigger that leads
To a Behaviour
Eye
unc
Protection feels
omfortable
What we do
How We Act
Don’t wear
Eye protection
What happens to us
During and after the
Behaviour
Positive or Negative
Or Neutral
Comfort(+)
Eye Injury (-)
Past Behaviour influence future Behaviour
Police Car Flashing Red Lights Slow down/speed up
Pick up
Citation/nothing
Talk to caller
32. The ABC Model
Explains Why People
Speed
Speeding
Activators
Guides or directs
the Behaviour
Behaviour
Consequences
Motivates
future occurrences
of the Behaviour
Late
day
Emergency
Open road Sports
car
No Cops
Police
car
Others are
Speeding
Speed Limit signs
Sunny
Drivers
Education
Wear & Tear
Wreck
Personal
Injury
Ticket
Property
Damage
Waste
Gas
Fun!
Save
Time
33. Activators(A)
(What factors lead to
risky Behaviour?)
Behaviours(B)
(Risk taking or
protective
Behaviours).
Consequences (C)
(What factors or
events happen as a
result of the
Behaviour?)
Fellow workers do
not wear hearing
protection.
Not comfortable
Knowledge that
hearing protection
is supplied.
Not wearing
hearing
protection.
Wearing the right
PPE for the task.
Take risks like your
workmates.
Risk of damaging
hearing.
ABC Model (Explain Why PPE not wear)
34. ABC Model (Door bell
ringing)
Antecedent ►Before Behaviour ► Door bell ringing
Behaviour ► Observable act ► Answer the bell
Consequences ► Result of Behaviour ► Greet the Caller
35. Antecedents
Antecedents Trigger Behaviour And Include
Signs, Meetings, Slogans, and Training
Prompt people to act
Precede the Behaviour
Communicate information
Work best with consequences
Work only in short term if no consequences
39. Some Consequences
Weigh More Than
Others
Risky Behaviour: You're late and you speed 20 MPH over limit
Consequences: Save Time vs. Ticket
Save Time
Ticket
Uncerta
in
Soon
Significant
Soon
Certain
Significant
40. What are the Consequences परिर् ाम
क्या ह?
Consequences परिर्ाम Soon/
Later
Certain/
Uncertain
Positive/
Negative
Possible Injury संभव चोट S U -
Reprimand टोकना S/L U -
Save Time समय की बचि S C +
Comfort आिाम S C +
Convenience सुतवधाजनक S C +
Peer Approval सहकमी स्वीकृ
ति
S C +
Better vision बेहिि दृति S C +
44. Negative
Reinforcement
Not getting what you don’t want
Avoiding criticism, unpleasant tasks, or accidents
Performing desired Behaviour to avoid punishment
Performing desired Behaviour only when boss is watching
45. Positive
Reinforcement
Getting what you want
Acknowledgement, recognition, better work assignments
Maintains or increases desired Behaviour
Gives discretionary effort (more than asked)
Behaviour occurs more frequently
48. Behaviour
Observation
Observation Lead to Feedback And
Involment
Observation checklist
Spot check Behaviours
If safe Behaviour, mark “safe”
In unsafe Behaviour, mark “At Risk”
Turn card in
49. Observation and
Feedback
Employees observe one another
Improves safety-related behaviours
Observer follows checklist of critical safety-related behaviours
Observer provides feedback to the observee
Observer and observee problem solve to identify improvements.
50. Observation and
Feedback
Collect and compile observation checklists
Graph collected data
Review resulting information periodically with all
employees
Analyze and discuss results to identify follow-up actions.
51. Measurement
Records observations and analyzes
Uses objective measurement
Measures safety process, not just results
Gives feedback to employees and capture small
improvements
Is specific about performance and becomes positive
reinforcement
52. Positive Verbal Feedback
Be specific
Be sincere
Deliver immediately
Be personal
Don’t use “but” or “however”
Corrective Verbal Feedback
Don’t ignore unsafe Behaviour
Acknowledge small improvements
Be objective
Be specific
Use a questioning approach
Graphic Feedback
Past performance or baseline
Current goals
Presented and discussed frequently
54. Types of Positive Reinforcement
Social reinforcement
Written
Verbal
Physical
Smile
Humor
Time or attention
Just say “Thank you”
Tangible reinforcement
Food
Gifts
Certificates
Privileges
Money
55. Benefits of Observation and Feedback
Heightened awareness
Receive recognition
Learn through feedback
Learn through observation
Builds trust
Employees design and led
Increase commitment
Builds trust
Fosters communication
Anonymous and
confidential
Dynamic
Non-directive
Non-punitive
56. Total Safety
Culture
IRONMENT
ment, Tools, Machines,
sekeeping, Climate,
nagement Systems
BEHAVIOUR
Putting on PPE, Lifting properly, Following procedures,
Locking out power, Cleaning up spills,
Sweeping floors, Coaching peers
PERSON
Knowledge, Skills, A
Intelligence, Mot
Attitude, Perso
ENV
bilities, Equip
ives, Hou
nality Ma
SAFETY
CULTURE