Better box
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The document outlines a proposal for a new cardboard box design that reduces waste and improves efficiency, highlighting the need for sustainable packing solutions in the growing e-commerce sector. The product requires less cardboard, is easier to assemble, and is made from 100% recycled linerboard. The company, Better Box, seeks funding to establish partnerships and meet the demand for their innovative packaging solution, with anticipated profitability starting in year two.
Better box
- 1. Zara YuJung Chen Haenah Chun Angie Higdon Kara Schlindwein Ploy Sungkobol
- 3. T H E P R O D U C T Traditional Box: 100 billion cardboard boxes are manufactured in the United States per year Only 37% from recycled sources 25 seconds to fold Easy Pack: 15-20% less cardboard quicker to pack easier to open easier to recycleand to store 8 seconds to fold, 1 to unfold
- 4. Easy and fast to assemble No tape required Made of high quality 100% Recycled Linerboard Reversible for reuse 260 pound weight capacity Freight classification: 49 CFR T H E P R O D U C T
- 5. Increased DemandIndustry Trends Convenience Aesthetics Reduced costs Reduced waste Reduced energy T H E I N D U S T R Y As the online retail sector grows, the demand for efficient packing solutions and brand differentiation through environmental sustainability will also increase.
- 6. e-commerce business models & sustainability initiatives T H E C L I E N T S
- 7. Change consumer’s experience T H E C O N S U M E R S
- 8. Contract with Georgia Pacific: Manufacturing at 3 U.S. locations near key customers G.P. will handle shipping logistics as part of contract Annual minimum quantity of 5million units (in Y2) Inventory Storage Manufacturing & Logistics Just-in-Time system Minimum inventory only for marketing needs O U R V E N D O R
- 9. O U R V E N D O R CA MN TN
- 10. $ 250,000 + $ 237,000 funding Build its products and obtain initial inventory Establish initial partnerships with suppliers/manufacturer Implement Sales and Marketing Plans + Build a strong client base R E Q U E S T E D F U N D I N G BETTER BOX is seeking an additional from Founding partners + Kickstarter
- 11. Revenue anticipated in Y1 Profit anticipated in Y2 Operating Profit Rate (Y2~Y5) : approx. 15% 25% Return -177 597 613 785 986 130 4,113 4,936 5,923 7,108 R E Q U E S T E D F U N D I N G Revenue Net income ($000)
- 12. T H E T E A M Strategic Implementation Experience Risk Mitigation
- 13. F U T U R E Patent to provide additional revenue stream Continued R&D for future products Ready for Retail Packaging
- 14. T H A N K Y O U