Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Reactive – Tiger Teams
Coordinated – POC
Resourced – Established
Trusted – Ingrained
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Strategy
Team
Structure
Process
Content
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Market
Product
Sales
Customer
Image	
  credit:	
  2007,	
  Wikimedia,	
  S.B.	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Image	
  credit:	
  2007,	
  Wikimedia,	
  W.G.	
  Sco<	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Image	
  credit:	
  2009,	
  Wikimedia,	
  E.	
  Charlton	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Image	
  credit:	
  1967,	
  Wikimedia,	
  J.	
  Good	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Image	
  credit:	
  2007,	
  Wikimedia,	
  T.S.	
  Lee	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  
Big Rules of Competitive Intelligence
 Engage, Share
@ShahinKhan	
  

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Big Rules of Competitive Intelligence (CI)

  • 1. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 2. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 3. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 4. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 5. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 6. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Reactive – Tiger Teams Coordinated – POC Resourced – Established Trusted – Ingrained
  • 7. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Strategy Team Structure Process Content
  • 8. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 9. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Market Product Sales Customer Image  credit:  2007,  Wikimedia,  S.B.  
  • 10. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Image  credit:  2007,  Wikimedia,  W.G.  Sco<  
  • 11. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Image  credit:  2009,  Wikimedia,  E.  Charlton  
  • 12. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Image  credit:  1967,  Wikimedia,  J.  Good  
  • 13. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan   Image  credit:  2007,  Wikimedia,  T.S.  Lee  
  • 14. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 15. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 16. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan  
  • 17. Big Rules of Competitive Intelligence Engage, Share @ShahinKhan