Building Community Groups with Facebook
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Jennifer Corcoran provides tips for businesses to build community on Facebook beyond their business page using groups. She outlines tools for creating and managing groups including group roles, privacy settings and insights. Tips for success include getting new members involved, encouraging sharing, asking questions, commenting on and tagging people in posts, creating polls and events. Moderation tools like membership approvals and comment moderation help control discussions. The key takeaways are creating community beyond the page, using group management tools, and following tips for engaging members.
Building Community Groups with Facebook
- 1. Building Community with Groups
- 2. © My Super Connector 2018 Jennifer Corcoran My Super Connector Croydon / London
- 3. My Journey with Enterprise Nation
- 4. 1. Create a community beyond your Page 2. Tools for building your group 3. Tips for success AGENDA
- 5. Build a community Provide a safe space for people to talk Value of Facebook Groups Learn about what matters to your community
- 8. How do you know if a Group is right for your business?
- 9. I’m a first-time gardener. Winter is coming and I’m not sure what to do with my outdoor plants. Any tips? I’m an avid gardener and am happy to host a gardening night once a month. Any takers? Learn from my mistakes: Make sure you give young plants plenty of water, but always avoid wetting the plant’s leaves! • Are they right for you? Groups © My Super Connector 2018
- 10. Post as your Page
- 11. The Peach Truck The Peach Truck Recipe Swap
- 12. The Peach Truck Recipe Swap The Peach Truck “It’s a great way to get your fans talking. People want the opportunity to be a part of something bigger than themselves, and this is a great opportunity to do that.” – Stephen Rose Danielle Cohen Wei Freitas Renee Fang
- 13. Love Your Melon Love Your Melon Campus Crews
- 14. Create Community Beyond your page Tips For success Tools For building a group
- 15. Tools: Overview
- 16. Group roles Privacy settings Group Insights Choose to have Group admins and moderators Create a public, closed, or secret group See metrics on the growth, activity, and membership of your group Tools: Overview
- 18. Public Closed Secret Tools: Privacy settings
- 19. Approve All
- 20. Group Insights Growth of your community Growth in engagement Graph view of community growth
- 21. Engagement on posts Most popular days Top contributors Group Insights Member demographics
- 22. Create Community Beyond your page Tips For success Tools For building a group
- 23. TIPS FOR SUCCESS
- 24. Get new members involved Include a description of the group Welcome new group members Encourage people to invite friends Description Group by Share your best recipes with our community of food lovers and baking enthusiasts. We’d love to hear from you! Thanks for joining, Colby! Great to have you as a part of our community, Megan. Happy Friday, everyone! Let’s welcome our newest members: Katie M., Tara B. and Matt A. T I P 1
- 25. Ask questions T I P 2 Waterford Luxe Resorts What tips do you have for traveling internationally? Share them in the comments below! Jane Freitas I always try to fit everything in to a carry-on bag. Nobody wants to deal with lost luggage! Bob Sun I carry antibacterial wipes with me to avoid getting sick on the airplanes and in hotels.
- 26. Comment and tag people in posts T I P 3 Great tip, Jane. We totally agree! Thanks for sharing, Bob. Great idea! Waterford Luxe Resorts What tips do you have for traveling internationally? Share them in the comments below! Jane Freitas I always try to fit everything in to a carry-on bag. Nobody wants to deal with lost luggage! Bob Sun I carry antibacterial wipes with me to avoid getting sick on the airplanes and in hotels.
- 27. Create a poll Create an event Collaborate with members T I P 4
- 28. Turn on membership approvals T I P 5
- 29. Commenting is on Commenting is off Moderate posts T I P 6
- 30. KEY TAKEAWAYS 1. Create community beyond your page 2. Tools for building your group 3.Tips for success
- 32. Thank you! © My Super Connector 2018 www.linkedin.com/in/jennifercorcoran1 www.superconnector.co.uk jennifer@mysuperconnector.co.uk My Super Connector @SuperConnector