case study of Online branding of website at ima appweb
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The document outlines a creative graphic design and digital agency that specializes in visual communication, emphasizing the importance of understanding client values and branding strategies. It details two case studies for clients in the luxury travel and hair restoration sectors, showcasing their approaches to online branding and communication. The agency focuses on engaging design elements and effective marketing strategies to enhance client identities and user experiences.
case study of Online branding of website at ima appweb
- 1. c r e a t i v e g r a p h i c d e s i g n h o u s e & w e b s i t e d e v e l o p m e n t c o m p a n y
- 2. About Us: We are a design house + digital agency, an expert in visual communication. We develop concept for a brand which is based on your marketing strategy , which carries your ethics, values and responsibility and help create an identity which directly communicates with your profile. First we try to understand your business, your values, your scope, your clients. Then With our design we try to develop and create a digital service by giving it a color or creating a typography or defining the medium of execution, which can be carried throughout the website design, be it a logo, an advertisement, stationary, micro sites or any collateral.
- 3. Case Study 1. Mahakumbh.teertham.com for Absolute Management Services Pvt. Ltd. 2. Trichology.co the art of hair for The Orange Tree
- 4. Online Branding • Company Name : Absolute Management Services • Work Profile: Luxury Resort and Pilgrimage travel management company. • Based: New Delhi, India • Target Clients: Corporate, Senior Citizens. • Task : To create online communication for Mahakumbh 2013. Mahakumbh.teertham.com
- 5. Logo
- 6. Home Page
- 8. Presentation online/ PPT The Presentation was created for the marketing personnel. It contained Story of Mahakumbh, Snan Dates, Mahakumbh tent photographs. The content provided was huge in text, so the first task was to slash down the text. Second task was the create a good and intellectual use of colors and typography.
- 9. mailers: Mailers are most efficient online marketing weapons. The strategy was to literate the clients about our offer and Mahakumbh 2013. The online campaign was launched and lasted till January 2013
- 11. Online Branding • Company Name : Orange Tree (The Aesthetic Surgery Clinic ) • Work Profile: Hair Transplantation and plastic surgery clinic • Based: New Delhi, India • Target Clients: Upper Middle Class, Upper Class • Task : To create online communication for their clinic especially dedicated for hair restoration. Trichology.co
- 12. Logo
- 13. Home Page
- 14. • Communication oriented. • Interactive site. • Illustrated image. • Story telling and story boarding • Menu was changed into graphical representation. Site Description “The task was to create an unique communication which was not there in the hair restoration domain. So in order to create an unique site we decided using illustration, create user experience, and interaction. “ We are sure one who will access the site wont be bored and will attain very good information about hair restoration and hair transplant.
- 15. Snap Shots For further detail on how we improve the image of company kindly visit our site www.ima-appweb.com www.ima-appweb.com/edu