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Chapter 3 – Corporate Governance in Global
                    Operations: Design and Actions

A. 1. Global operations influence corporate governance
 
[




   MNCs have extended their presence all over the globe, conducting a 
   multitude  of  activities  for  a  multitude  purposes.  MNCs  have  had  to 
   manage  the  various  forces  –  geographic,  product,  market  and 
   technology  –  that  interact  and  become  more  complex  on  a  global 
   scale.
 
   The complexity of an MNC faces is directly related to its geographic 
   dispersion  for  several  reasons  including  but  not  limited  to  its 
   dependence  on  (a)  foreign  sales  and  value  creation  inputs,  (2)  the 
   diverse  institutional  and  task  environments  within  which  it  operates, 
   (3)  and  increased  competitive  pressures  for  cooperation  and 
   coordination across geographically distributed operations.
Corporate  accountability  is  concerned  with  the 
  extent  to  which  a  company  is  transparent  in  its 
  corporate  activities.  Central  to  corporate 
  accounting  is  the  widespread  availability  of 
  relevant, reliable and accurate information about a 
  firm’s      performance,      financial     position, 
  investment,  opportunities,  governance,  value  and 
  risk.
   
•      Accountability affects the investment and value of
    firm’s in three ways:
•  1. By identifying promising investment
 opportunities
• 2. By guiding managers to direct resources
 toward “good” projects and way from those
 that primarily benefit them over shareholders
 and stakeholders
• 3. By reducing information asymmetries
 among investors and among the various
 stakeholders
Information-processing    theory  holds  that  a 
firm  s  are  open  social  systems  that  interface 
with  internal  and  environmental  sources  of 
complexity  and  a  firm  must  develop 
information-processing mechanisms capable of 
dealing with the resulting complexity.
For  corporate  governance,  the  ability  of  the 
board  to  vigilantly  monitor  the  CEO  is  a 
function  of  its  access  to  information  and  its 
power to exert control. 
• Both information-processing and agency
  theory are ultimately with the efficient
  organization and distribution of information,
  and thus with information reporting and
  decision making accountability
• Agency theory holds that organizations can
  invest in information system in order to
  enhance accountability and hence control
  opportunism
Information-processing  theory  maintains  that 
  organizations  will  be  more  effective  when 
  there  is  harmony  between  their  information-
  processing requirements and their information-
  processing capacity
Information-processing  capacity  is  critical  to 
  accountability,      which       requires     the 
  development  of  a  system  for  gathering, 
  interpreting  and  synthesizing    information  in 
  the context of organizational decision making
Globalization Scale and Corporate
           Governance
 Globalization is defined as the level or quantity of 
 an  MNC  active  foreign  direct  investment  (FDI) 
 over  which  the  parent  firm  maintain  control.  As 
 globalization  scale  increases,  information 
 processing and agency demands increase as well.

 Pfeiffer  and  Salancik  posit  that  increases  in  the 
 number  of  dependencies  between  a  firm  and  its 
 external  environment  are  likely  to  lead  to 
 increased organization ties.
Sander  and  Carpenter  argue  that  international 
firms  often  handle  increased  and  varied 
dependencies  by  adding  board  members  who 
increase  the  overall  information-processing   
capacity  of  the  group  either  because  they  have 
valuable  experience  with  the  international 
constituencies or some  particular expertise that 
applies
A  subsidiary-level  board  of  directors 
presumably  governs  that  subsidiary  as  a  legal 
entity,  although  there  is  considerable  variation 
in local and legal requirements and how parent 
and subsidiary management choose to structure 
the roles, responsibility and use of such boards
Corporate  board  frequently  establish  various  specialized 
committees to fulfill certain specific duties such as auditing, 
selecting top management, monitoring conducts and ethics, 
and deciding executive compensation among others.

Board  composition  (proportion  of  insider  vs.  outsider 
members).  Outside  directors  with  strong  network 
backgrounds  and  with  demanded  are  often  a  cost  effective 
solution.  At  the  corporate  level,  outside  directors  can 
contribute to the MNC by networking with global suppliers, 
buyers  and  distributors;  at  the  subsidiary  level,  outside 
directors  can  network  with  local  regulators,  politicians, 
competitors and other business community members.
C. Foreign Responsiveness and Corporate Governance

     Required adaptation or responsiveness to
foreign market unique demands or market
conditions influences corporate governance and
accountability for several ways:
     1. Increased local responsiveness requirements 
lead to higher information-processing costs
     2. Subsidiary executives are essentially agents of 
the parent; this agency cost increases when required 
local responsiveness rises
     3. Local responsiveness may increase the 
difficulty of maintaining accountability
Required local responsiveness may influence corporate-
level board size. Higher required responsiveness is often
associated such MNCs that are:
1. Pursuing market share and competitive power in host country
2.  Establishing  presence  in  different  foreign  markets  and 
seeking transnational market power
3.  Diversifying  and  financial  risk  by  investing  in  foreign 
countries
4.  Exploring  production  factor  advantages  in  various  host 
countries
5. Seizing pre emptive opportunities in  emerging market
6. Enhancing learning in partnership with indigenous firms
7. Improving host country-specific experience
8.  Gaining  footholds  by  actively  participating  in  local 
environments
The I-R framework holds that required local responsiveness
     will be effectively fulfilled if an MNC has;
    
1)     superior abilities to reduce risk and manage uncertainties 
2)       rich international experience
  competency in local operations and the organizational expertise    
     needed for such operations
1) interpersonal  and  inter-organizational  networking  abilities  with 
  local business communities.
Having a larger board, especially one with directors who
have international experience in managing risk and
uncertainty and who have international market
knowledge can significantly help an MNC accommodate
the above needs without losing corporate governance
effectiveness.      Therefore,   as    required      local
responsiveness increases, corporate level board size is
likely to increase.
An  increased  need  for  local  responsiveness  may  escalate  the 
activity  and  independence  of  an  MNC's  subsidiary  boards  for 
several reasons. First, one of a subsidiary boards most active roles 
is  fostering  local  responsiveness. Krigers  survey  (1998)  identifies 
the  following  common  activities    in  achieving  this  goal:
1.guiding and encouraging management in dealing with local legal 
conditions
2.advising  management  on  local  country  developments
.3.Appraising and reviewing local subsidiary operations.4.Helping 
subsidiary  management  anticipate  necessary  strategic  changes. 
reviewing               local          subsidiary           operations.
4.Helping  subsidiary  management  anticipate  necessary  strategic 
changes.
Subsidiary boards should be active in approving budgets and
short terms strategies, monitoring operation performance,
implementing corrective measures, participating in developing
the subsidiaries strategic plan and appraising and mitigating the
political and economic risk inherent to local projects.
The number of outside directors at each subsidiary board is also
expected to increase when there is a stronger demand for local
responsiveness.
Having outside directors who have network ties with strategically
related firms can contribute to firm performance in an uncertain
environment.
• Incentive-based discipline (IBD) exist when
  the parent firm employs financial and non-
  financial measures such as bonuses ,
  shareholding, name recognition, merit
  adjustment, rewards, promotions and
  penalties from senior subsidiary managers to
  improve subsidiary transparency and
  accountability. The IBD system links these
  measures with:
• 1.Quality of subsidiary reporting, including
  measurement principles, timeliness and
  credibility of disclosure.
• 2.Quality of information dissemination to
  headquarters and regional headquarters as well
  as corporate members located in other countries
  and regions
• 3. Quality of information reporting concerning
  the off-the-balance sheet activities such as
  pooled investment schemes , insider trading
  activities, executives internal accounts,
  reinvoicing of intra-corporate transactions,
  transfer pricing practices, entertainment
  expenses for government officials and
  facilitation fees for new projects among others.
• IBD becomes particularly essential to this type of
  MNC for two reasons: first, process and
  bureaucratic controls, two commonly used
  control schemes are often difficult for every
  global MNC’s. process control requires direct
  personal surveillance and high levels of
  management direction and intervention. Second,
  using them is not realistic for financial , temporal
  or labor costs reason. This type of MNC cannot
  efficiently dispatch internal teams to each
  individual subsidiary abroad to conduct
  frequent , thorough and rigorous auditing.
Global competition and corporate
           governance
• Rapid technological development, reduction
  of cross border trade and non-trade barriers,
  shortened industry life cycle, and increasingly
  sophisticated global consumption have
  considerably increased global competition.
  This occurs as: (i) rivals use the same
  competitive strategies or place emphasis on
  the same competitive advantage blocks, (ii)
  product, business and market portfolios
  become more similar as mnc’s globally
• Global competition influences corporate
  governance and accountability in several
  ways. First as global competition increases,
  corporate governance needs to foster a more
  stimulating environment that motivates senior
   executives to strive to excel at global
  competition.
• Second, global competition increases the
  pressure to separate the CEO position from
  the board chairmanship, corporate
  transparency and accountability even more
  critical in the eye of shareholders, consumers,
  creditors, suppliers, and partners.
• Third when global competition is fierce, the
  mechanisms for monitoring the agency’s
  global organizing and decision making should
  be largely output-based, rather than behavior-
  based.
• Finally, global competition provokes a greater
   need for the coordination of the MNC’s two-
  tiered governance system.
• An MNC’s executive pay schemes are an
  important part of corporate governance.
• CEO, should be paid more than other
  executives who do not manage such
  complexity arising from global competition
  because the agent’s ability is a scarce and
  valuable resource. Corporate board may
  implement a ‘’long-term pay’’ schedule for
  the CEO to shape his or her commitment and
  behavior. Long-term pay for the CEO often
  works because it ameliorates the board’s
  burden of gathering information in the face of
  such geographic dispersion of sales, assets,
  capital, investments, and personnel.
• .
• Long-term incentive plans encourage CEOs to
  monitor themselves, converge their interests
  with the principal’s interests, and streamline
  the implementation of long –haul business
  strategies for more effective global
  competition.
• The above logic applies to subsidiary
  executives as well.
• Higher pay and greater long-term incentives
  offered to subsidiary executives should make
  it less likely for such executives to take
  personal advantage of the information
  asymmetry resulting from diversified global
  competition. Country managers have
  considerable control over local operations in
  competitive markets, their pay includes
  significantly greater performance incentives.
• Global competition may also reduce duality
  and inbreeding in the parent-level governance
  system. Duality is the situation in which the
  CEO is also the board chairperson. Inbreeding
  occurs when a retired CEO joins the board.
• Global competition increases the duty burden
  for both the CEO and board chairperson
  positions.
• Ceo is able to concentrate on designing and
  monitoring viable strategies for global
  competition while the chairperson
  concentrates on designing and monitoring
• Inbreeding, may hinder the appropriate
  governance needed for effective global
  competiton because it hampers the board’s
  ability to detect and correct governance
  problems such as fraud and illicit activities.
  Inbreeding also increases emotional
  dependence and attitudinal dependence of
  some board members on key executives.
• Global competition increases, duality and
  inbreeding are likely to diminish.
International experience and
       corporate governance
• Experience is a prime source of learning ; it
  leads to country-specific and/ or international
  knowledge that helps MNC’s to reduce
  transaction costs that arise during global
  expansion. Two types of experience are
  especially general international operations
  experience and country –specific experience.
• t
                                         •

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Chap. 3 corp. gov. in global operations.ppt.

  • 1. Chapter 3 – Corporate Governance in Global Operations: Design and Actions A. 1. Global operations influence corporate governance   [ MNCs have extended their presence all over the globe, conducting a  multitude  of  activities  for  a  multitude  purposes.  MNCs  have  had  to  manage  the  various  forces  –  geographic,  product,  market  and  technology  –  that  interact  and  become  more  complex  on  a  global  scale.   The complexity of an MNC faces is directly related to its geographic  dispersion  for  several  reasons  including  but  not  limited  to  its  dependence  on  (a)  foreign  sales  and  value  creation  inputs,  (2)  the  diverse  institutional  and  task  environments  within  which  it  operates,  (3)  and  increased  competitive  pressures  for  cooperation  and  coordination across geographically distributed operations.
  • 2. Corporate  accountability  is  concerned  with  the  extent  to  which  a  company  is  transparent  in  its  corporate  activities.  Central  to  corporate  accounting  is  the  widespread  availability  of  relevant, reliable and accurate information about a  firm’s  performance,  financial  position,  investment,  opportunities,  governance,  value  and  risk.    
  • 3. Accountability affects the investment and value of firm’s in three ways: • 1. By identifying promising investment opportunities • 2. By guiding managers to direct resources toward “good” projects and way from those that primarily benefit them over shareholders and stakeholders • 3. By reducing information asymmetries among investors and among the various stakeholders
  • 4. Information-processing    theory  holds  that  a  firm  s  are  open  social  systems  that  interface  with  internal  and  environmental  sources  of  complexity  and  a  firm  must  develop  information-processing mechanisms capable of  dealing with the resulting complexity. For  corporate  governance,  the  ability  of  the  board  to  vigilantly  monitor  the  CEO  is  a  function  of  its  access  to  information  and  its  power to exert control. 
  • 5. • Both information-processing and agency theory are ultimately with the efficient organization and distribution of information, and thus with information reporting and decision making accountability • Agency theory holds that organizations can invest in information system in order to enhance accountability and hence control opportunism
  • 6. Information-processing  theory  maintains  that  organizations  will  be  more  effective  when  there  is  harmony  between  their  information- processing requirements and their information- processing capacity Information-processing  capacity  is  critical  to  accountability,  which  requires  the  development  of  a  system  for  gathering,  interpreting  and  synthesizing    information  in  the context of organizational decision making
  • 7. Globalization Scale and Corporate Governance Globalization is defined as the level or quantity of  an  MNC  active  foreign  direct  investment  (FDI)  over  which  the  parent  firm  maintain  control.  As  globalization  scale  increases,  information  processing and agency demands increase as well. Pfeiffer  and  Salancik  posit  that  increases  in  the  number  of  dependencies  between  a  firm  and  its  external  environment  are  likely  to  lead  to  increased organization ties.
  • 8. Sander  and  Carpenter  argue  that  international  firms  often  handle  increased  and  varied  dependencies  by  adding  board  members  who  increase  the  overall  information-processing    capacity  of  the  group  either  because  they  have  valuable  experience  with  the  international  constituencies or some  particular expertise that  applies A  subsidiary-level  board  of  directors  presumably  governs  that  subsidiary  as  a  legal  entity,  although  there  is  considerable  variation  in local and legal requirements and how parent  and subsidiary management choose to structure  the roles, responsibility and use of such boards
  • 9. Corporate  board  frequently  establish  various  specialized  committees to fulfill certain specific duties such as auditing,  selecting top management, monitoring conducts and ethics,  and deciding executive compensation among others. Board  composition  (proportion  of  insider  vs.  outsider  members).  Outside  directors  with  strong  network  backgrounds  and  with  demanded  are  often  a  cost  effective  solution.  At  the  corporate  level,  outside  directors  can  contribute to the MNC by networking with global suppliers,  buyers  and  distributors;  at  the  subsidiary  level,  outside  directors  can  network  with  local  regulators,  politicians,  competitors and other business community members.
  • 10. C. Foreign Responsiveness and Corporate Governance Required adaptation or responsiveness to foreign market unique demands or market conditions influences corporate governance and accountability for several ways: 1. Increased local responsiveness requirements  lead to higher information-processing costs 2. Subsidiary executives are essentially agents of  the parent; this agency cost increases when required  local responsiveness rises 3. Local responsiveness may increase the  difficulty of maintaining accountability
  • 11. Required local responsiveness may influence corporate- level board size. Higher required responsiveness is often associated such MNCs that are: 1. Pursuing market share and competitive power in host country 2.  Establishing  presence  in  different  foreign  markets  and  seeking transnational market power 3.  Diversifying  and  financial  risk  by  investing  in  foreign  countries 4.  Exploring  production  factor  advantages  in  various  host  countries 5. Seizing pre emptive opportunities in  emerging market 6. Enhancing learning in partnership with indigenous firms 7. Improving host country-specific experience 8.  Gaining  footholds  by  actively  participating  in  local  environments
  • 12. The I-R framework holds that required local responsiveness will be effectively fulfilled if an MNC has;      1)     superior abilities to reduce risk and manage uncertainties  2)       rich international experience   competency in local operations and the organizational expertise        needed for such operations 1) interpersonal  and  inter-organizational  networking  abilities  with  local business communities.
  • 13. Having a larger board, especially one with directors who have international experience in managing risk and uncertainty and who have international market knowledge can significantly help an MNC accommodate the above needs without losing corporate governance effectiveness. Therefore, as required local responsiveness increases, corporate level board size is likely to increase.
  • 14. An  increased  need  for  local  responsiveness  may  escalate  the  activity  and  independence  of  an  MNC's  subsidiary  boards  for  several reasons. First, one of a subsidiary boards most active roles  is  fostering  local  responsiveness. Krigers  survey  (1998)  identifies  the  following  common  activities    in  achieving  this  goal: 1.guiding and encouraging management in dealing with local legal  conditions 2.advising  management  on  local  country  developments .3.Appraising and reviewing local subsidiary operations.4.Helping  subsidiary  management  anticipate  necessary  strategic  changes.  reviewing  local  subsidiary  operations. 4.Helping  subsidiary  management  anticipate  necessary  strategic  changes.
  • 15. Subsidiary boards should be active in approving budgets and short terms strategies, monitoring operation performance, implementing corrective measures, participating in developing the subsidiaries strategic plan and appraising and mitigating the political and economic risk inherent to local projects. The number of outside directors at each subsidiary board is also expected to increase when there is a stronger demand for local responsiveness. Having outside directors who have network ties with strategically related firms can contribute to firm performance in an uncertain environment.
  • 16. • Incentive-based discipline (IBD) exist when the parent firm employs financial and non- financial measures such as bonuses , shareholding, name recognition, merit adjustment, rewards, promotions and penalties from senior subsidiary managers to improve subsidiary transparency and accountability. The IBD system links these measures with: • 1.Quality of subsidiary reporting, including measurement principles, timeliness and credibility of disclosure.
  • 17. • 2.Quality of information dissemination to headquarters and regional headquarters as well as corporate members located in other countries and regions • 3. Quality of information reporting concerning the off-the-balance sheet activities such as pooled investment schemes , insider trading activities, executives internal accounts, reinvoicing of intra-corporate transactions, transfer pricing practices, entertainment expenses for government officials and facilitation fees for new projects among others.
  • 18. • IBD becomes particularly essential to this type of MNC for two reasons: first, process and bureaucratic controls, two commonly used control schemes are often difficult for every global MNC’s. process control requires direct personal surveillance and high levels of management direction and intervention. Second, using them is not realistic for financial , temporal or labor costs reason. This type of MNC cannot efficiently dispatch internal teams to each individual subsidiary abroad to conduct frequent , thorough and rigorous auditing.
  • 19. Global competition and corporate governance • Rapid technological development, reduction of cross border trade and non-trade barriers, shortened industry life cycle, and increasingly sophisticated global consumption have considerably increased global competition. This occurs as: (i) rivals use the same competitive strategies or place emphasis on the same competitive advantage blocks, (ii) product, business and market portfolios become more similar as mnc’s globally
  • 20. • Global competition influences corporate governance and accountability in several ways. First as global competition increases, corporate governance needs to foster a more stimulating environment that motivates senior executives to strive to excel at global competition. • Second, global competition increases the pressure to separate the CEO position from the board chairmanship, corporate transparency and accountability even more critical in the eye of shareholders, consumers, creditors, suppliers, and partners.
  • 21. • Third when global competition is fierce, the mechanisms for monitoring the agency’s global organizing and decision making should be largely output-based, rather than behavior- based. • Finally, global competition provokes a greater need for the coordination of the MNC’s two- tiered governance system. • An MNC’s executive pay schemes are an important part of corporate governance.
  • 22. • CEO, should be paid more than other executives who do not manage such complexity arising from global competition because the agent’s ability is a scarce and valuable resource. Corporate board may implement a ‘’long-term pay’’ schedule for the CEO to shape his or her commitment and behavior. Long-term pay for the CEO often works because it ameliorates the board’s burden of gathering information in the face of such geographic dispersion of sales, assets, capital, investments, and personnel.
  • 23. • . • Long-term incentive plans encourage CEOs to monitor themselves, converge their interests with the principal’s interests, and streamline the implementation of long –haul business strategies for more effective global competition.
  • 24. • The above logic applies to subsidiary executives as well. • Higher pay and greater long-term incentives offered to subsidiary executives should make it less likely for such executives to take personal advantage of the information asymmetry resulting from diversified global competition. Country managers have considerable control over local operations in competitive markets, their pay includes significantly greater performance incentives.
  • 25. • Global competition may also reduce duality and inbreeding in the parent-level governance system. Duality is the situation in which the CEO is also the board chairperson. Inbreeding occurs when a retired CEO joins the board. • Global competition increases the duty burden for both the CEO and board chairperson positions. • Ceo is able to concentrate on designing and monitoring viable strategies for global competition while the chairperson concentrates on designing and monitoring
  • 26. • Inbreeding, may hinder the appropriate governance needed for effective global competiton because it hampers the board’s ability to detect and correct governance problems such as fraud and illicit activities. Inbreeding also increases emotional dependence and attitudinal dependence of some board members on key executives. • Global competition increases, duality and inbreeding are likely to diminish.
  • 27. International experience and corporate governance • Experience is a prime source of learning ; it leads to country-specific and/ or international knowledge that helps MNC’s to reduce transaction costs that arise during global expansion. Two types of experience are especially general international operations experience and country –specific experience. • t •