Chateau renice winery an example of blockchain traceability application
- 1. Keywords: blockchain +, supply chain, blockchain technology, traceability, red wine Information articles Eight major sectors-red wine sector Chateau Renice Winery: An Example of Blockchain Traceability Application On December 25, 2017, the French customs found a Bordeaux wine fraud, and nearly 500,000 bottles of wine were sold overseas. A bordeaux wine merchant filled 420 kiloliters of Languedoc original wine, labeled the Bordeaux wine label for sale, and then forged electronic documents to make this batch of wine untraceable. This incident caused quite a stir in the wine industry, and also made more people pay attention to the problem of industrial informatization in the wine industry.
- 2. Product information transparency is the first element to open up the market. To this end, Chateau Renice uses blockchain technology to solve the problem of chaotic prices in the wine industry and the difficulty of discerning the truth with the "blockchain + wine" project. With the introduction of blockchain technology, every bottle of wine from Chateau Renice can be obtained from brewing into a bottle, you can get an "identity card", with its own unique code, and then every action from the production, sales, circulation, every You can search by scanning the code once. Every bottle of Chateau Renice has become an identity wine. The name of the production raw material, raw material batch, finished product batch, all box ID numbers, corresponding bottle
- 3. ID numbers in each box, etc., everyone Can view. Red wine can be sold transparently and traceably, and it circulates in the hands of everyone who likes red wine culture. For customers, they can buy their favorite red wine with confidence; for the winery owner, they no longer have to worry about small workshops to copy the precious red wine that they have spent their time brewing; For other issues, the risk is minimized, and through accurate data, a marketing plan that is closer to the consumer can be formulated to increase sales; and for wine collectors, blockchain technology gives great protection and is extremely Collecting value red wines will no longer lead to a smooth transaction process due to logistics issues.
- 4. In 2019, Chateau Renice's red wine has made great strides from the European market to the East Asian market. Chateau Renice's advanced vineyard planting management skills, rigorous supply chain management, and consumer-oriented sales methods have won the favor of global wine lovers, and every wine culture lover can enjoy pure wine with high cost performance , Will be the same service promise of Chateau Renice.