Chotukool
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Team TCIS developed Chotukool, an affordable and portable battery-operated refrigerator that can store daily items like vegetables, juices, and drinks. Chotukool won the 2012 Edison Award Gold prize in the Social Impact category for addressing the need of 80% of Indian families that cannot afford a traditional refrigerator. It weighs only 8.9 kg, runs on a cooling chip and fan like those in computers, and maintains cool temperatures on a 12-volt battery. Priced at only 3,790 INR, Chotukool has the potential to improve lives and standards of living for millions of people in India.
Chotukool
- 2. Team TCIS
- 3. Ever imagined how it is to live without a refrigerator???? 80% of Indian families can’t afford a refrigerator!!!
- 4. Chotu Kool Awarded the 2012 Edison Award Gold prize For the Social Impact category.
- 5. Idea • Chotukool, an answer to the prayers of millions of Indians. • An economic, effective, portable, battery operated refrigerator- improving the lives of millions. • It can store daily items like vegetables, juices, drinks etc. It does not have a compressor.
- 6. Features • The refrigerator weighs only 8.9 kg. • Runs on a cooling chip that and a fan similar to those used to cool computers. • It maintains a cool temperature on a 12-volt DC current or an external battery • The unconventional opening ensures cold air settles down in the cabinet to minimize heat loss and power consumption. • Priced at 3790 INR only.
- 7. MEN BEHIND THE DISRUPTIVE INNOVATION
- 8. STRENGTHS WEAKNESS Economic Not the best cooling Portable Less storage space Environment friendly Boon to millions of people, improving standard of living. SWOT OPPORTUNITIES Large untapped market THREAT Better marketing and Breakthrough technology in promotion refrigeration from competitors.
Editor's Notes
- #6: Add picEver imagined how it is to live without a refrigerator?
- #7: based on a thermoelectric chipThe operational cost is low the refrigerator consumes half the power consumed by regular refrigerators.The unit is highly portable, with 45 liters of volume inside a fully plastic body weighing less than 10 pounds.