Cloud9 pitch
- 2. WHO ARE WE? We are Cloud 9Productions, a very successful films production team. Our main focus is creating and delivering cutting-edge films in a way that is not commonly found as all our employees has had the opportunity to add an essence of their own intuition to our projects which has helped to produce films that are unique and entertaining. Our focus is on creating the best horror films that give audiences a truly horrifying but highly entertaining experience. Our company has produced horror films, such as The Lullaby, Brocken Wards (which won a BAFTA award) and Libellus. We are in partnership with advertisements by Sony, Bose and Monster Drink which have all been very successful over the nation .
- 3. OUR TEAM Directors: Jennifer Torres, Myah Bellevue. We both have a degree in Cinematography and have worked together and achieved a BAFTA Award for their success with the film Broken Wards. We have a critical mind send that helps us with analysis in finding positive and negative elements within our own work. We also work very well in troubleshooting these grey areas so that our work, in the end, will be deemed as successful. Cameramen/women: Valentino Pajarillo, Myah Bellevue We are both professionally trained and qualified for this role as we both have a degree in Digital Film Production and Media. We have had experience in freelancing for independent film companies but we have been involved in British broadcasting for 10 years. Our efforts were made in Doctor Who for example. We also had the privilege of filming at the 2008 Beijing Olympics. Editor: Valentino Pajarillo I have had professional experience in this field as he has been the Executive Editor for numerous fast paced, music videos; and has been on the Editing Crew for company Procter and Gamble. I also have a degree in Art and Graphics.
- 4. OUR GENRE As we previously mentioned, horror is our main genre of focus. This is probably because the majority of the members on our team find that this is their favourite genre of film. This is helpful to us as we believe our enjoyment for horror films help us to create a variation of them that are truly frightening and enticing.
- 5. TARGET AUDIENCE Our Target Audience are 15-25 year olds (and possibly older). This is because teenagers may relate better to our film due to the use of teenage characters. Also, our film will contain colloquial language, that teens may have an easier time understanding as it is stemmed from common slang. Additionally, frightening content seems to thrill teenagers and our film certainly includes this element. Our film will be classified as a 15 due to the frightening content, as the BBFC has mentioned that our strong contents of horror has deemed this age rating to be suitable.
- 6. RESEARCH For our research stage we have constructed multiple questionnaires in the purpose of finding out the demands of our target audience. For example, we proposed a number of 10 questions for our 'guinea pigs' to answer that revolved around the research of our genre. i.e. “What scares you most during a Horror film?”, “What makes you want to watch a horror film after watching the trailer?” We also constructed a questionnaire in regards to the tagline for our upcoming trailer, to help us in the post production stage which will help it to be successful as it has come from the demands of the public.
- 7. OUR FILM Our film will be about a group of three teenagers that discover an odd looking book which they later find out to be bedevilled by a demonic power. It contains songs that have the intention of possessing their victims The songs begin to haunt the individuals psychologically until their minds and will become weak to this evil force. One member of the group of teenagers becomes a victim of possession, her character gradually becomes dangerous and unstable and in the end turns on the other teenagers. The sub-genre to our film is possession as it will play a big part in the narrative and is in some form a catalyst for the change of character for one of the teenagers. The conventions for this sub-genre in our film are the humming and singing of nursery rhymes in a way that would be deemed 'creepy' and 'uncomfortable'. We will also have our possessed character speaking in different tongues.
- 8. OUR SUB-GENRE The sub-genre to our film is possession as it will play a big part in the narrative and is in some form a catalyst for the change of character for one of the teenagers. The conventions for this sub-genre in our film are the humming and singing of nursery rhymes in a way that would be deemed 'creepy' and 'uncomfortable'. We will also have our possessed character speaking in different tongues which is a convention that holds obvious connotations of possession.
- 9. As the sub-genre of our film is possession, there are many stereotypical themes that this sub-genre carries. For example the protagonist who is being possessed is usually female, this could be because females are stereotypically weaker in both the emotional and physical state in which this can quicken the process of possession, this has been shown in films such as ‘The Last Exorcism’ and ‘The Exorcist’. Because of this we have chosen to use the female of our film the victim to possession, this is so it can appeal to audiences who have been originally attracted to successful films that have the sub-genre of possession. Male’s in possession films are usually very dominant and is much stronger emotionally and physically. They usually play the hero in which they are able to stop or ‘heal’ the possession process. In our film there are two males in which one of the males challenges the role of male dominance as he is much weaker and slowly falls into the arms of possession. CHARACTER REPRESENTATION
- 10. VISUAL CONCEPTS We took inspiration from these 3 fonts to visualise how our ideal font would look like, typography can add character and add to the effect of ‘horror’ so by choosing the correct one we can appeal to the target audience properly. The film poster all share several common conventions, one being the close up shot. By doing this, the audience would immediately understand the main focus of the film. Another convention are the eyes of these characters, in which they’re usually very dark and sinister which would add to the horrific effect. We could apply these conventions to our own poster’s and within the film to continue to hit the high standards of a good horror film, this would also attract audiences who have a love for horror films.
- 11. TITLE IDEAS FOR OUR FILM We had come up with other possible titles for our film, some that tied in well with the theme and sub-genre, however, some were ruled out due to the ambiguity of the language. For example, we came up with the title “Broken Wards” which could be interpreted for broken hospital wards. However, in the ‘supernatural world’ the term “wards” are considered to be shields that are used to keep unwanted guests out.
- 12. • We looked at various horror films and focused on the sound and soundtracks. An example of this would be ‘Paranormal Activity’ where they used ‘subsonic’ sound waves to create a tense atmosphere. • We have taken inspiration from nursery rhymes which plays a big role in our up coming film, as the ‘book’ will contain demonic melodies. • http:// www.youtube.com/watch?v=gl7O SOUND CONCEPTS
- 13. FINAL TITLE IDEA INVICTUS In the end we decided to choose "Invictus", the Latin word for "invincible, unbeatable, unconquered". We believe that it would relate well to the synopsis of the trailer as it revolves around possession and demonic components. The demon will be unbeatable and so the protagonists in the end, will be condemned to death.