Codes and conventions feature page(s)
- 2. The Source Brighton The title of the article is labelled as “Street Style” which is evidently an attempt at sibilance/alliteration, this attempts to make the text seem intelligent and intellectual, as well as being catchy on the tongue. Similarly, the bold and caps locked font is important in terms of bringing out an eye-catching nature; it also could be appealing to the younger audience as the dominant reading has fashionistic connotations, relating to the cultural demographic. Positioning of images is vaguely conventional, as it often either the image(s) are based down one side of the page or is based directly in the middle. This is the former and the images are layed out in a unique and eye-catching way. The conjoinment of many different images (almost collage-like) to create a larger original image is unique and arty, this could be aiming to attract the wide cultural audience that live in the unique city of Brighton. The basic and consistent house style used in these feature pages is one that appeals to me and most likely the rest of the younger audience. This is because the layout is simplistic yet arty at the same time, therefore every feature is easy to access, however it abides the theme of modernity at the same time. For example, the text is clearly layed out in columns and is not dotted around the page. The main image itself is an important part of the article. The simplistic portraits of these models wearing eccentric and fashionable clothing relates back to the text and the title, as it attracts the reader, especially ones who are interested in art and fashion (this is large for the Source). The target audience for this magazine tends to be a younger demographic. This is clear due to the highly image saturated page, with the text left as minimal as possible, it means the reader has what seems to be not much to read and they can gain the information they need from the images. The layout of the text is vital in terms of connecting with the readership. Like I said in the previous point, the modern young reader tends to prefer lighter texts. The thin columns of text emphasise this idea, as due to the narrowness, it doesn't look like there is much to read and therefore the audience is more likely to be engaged.