Common radio trail conventions
- 1. Usually some form of The scheduling e.g. Whitney Donaldson instrumental music at some time/date/channel point; this doesn’t distract stated at the end of Typically lasts from the narration the radio trail from 30-45 seconds Controlled/consistent Fitting sound levels music/sound throughout effects/ Common ambient or wild elements/conventions track sound of radio trails that reflects the nature of the radio trail Usually a minimum of 2 tracks implemented Narrator’s tone of voice tends to mirror that of the trails target Audio extracts taken audience e.g. a narrator from segments within Use of the second the actual person pronoun ‘you’ speaking in received pronunciation is more likely to documentary addresses the audience itself/interviews directly; this is likely be targeting an upper/middle to capture their class audience as opposed to attention working class