Consumer Behaviour

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This document discusses the emotional aspect of consumer behavior and brands. It mentions Rakhi, sweets before auspicious work, and advertising for a car brand and telecom brand.

Related topics:

Behavioral Science

CONTENTS TO BE COVERED
• EMOTIONAL ASPECT OF
CONSUMER BEHAVIOUR
• BRANDS

EMOTIONAL ASPECT OF CONSUMER
BEHAVIOUR
SHARE OF

Rakhi
SHUBH KAAM SE
PEHLE KUCH
MEETHA HO JAYE

Consumer Behaviour

Consumer Behaviour

Consumer Behaviour

THE SUNSHINE CAR

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Consumer Behaviour

Consumer Behaviour

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Consumer Behaviour

1. CONTENTS TO BE COVERED • EMOTIONAL ASPECT OF CONSUMER BEHAVIOUR • BRANDS

2. EMOTIONAL ASPECT OF CONSUMER BEHAVIOUR SHARE OF

3. Rakhi SHUBH KAAM SE PEHLE KUCH MEETHA HO JAYE

7. THE SUNSHINE CAR