Content-based image retrieval (CBIR) utilizes computer vision techniques to search for digital images in large databases by analyzing the image's content, such as colors, shapes, and textures, rather than relying on metadata like keywords. This approach addresses limitations of traditional concept-based searches, where the quality and completeness of annotations can hinder results. CBIR employs image distance measures to compare similarity between images, facilitating a more efficient and accurate retrieval process.