This document analyzes the contents page and double page spread (DPS) of NME Magazine from November 2008 and 2011. It summarizes the key conventions used, including subheadings in boxes to label sections, a band index, a subscription box, colored drop capitals, pull quotes, and filling most of the DPS with an image of a featured artist. The document concludes that incorporating these conventions would help appeal to the target audience of a music magazine and increase readership based on theories of star appeal and genre expectations.