CPC Newsletter 121514v2
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Critical Path Consulting, Inc. offers various services to help companies successfully launch new products, including product management, project management, sourcing products from Asia, quality control, marketing, and legal services. They address 8 of the top 10 critical success factors for new product development identified in research. Their experience can help clients achieve growth goals by increasing the odds of commercial success when bringing new products to market. Interested companies can contact Critical Path Consulting to discuss scoping customized solutions.
![December 15, 20 14
Key Values
- Needs-based resource flexibility
- Purchase products from Asia by
selecting your source, let us do the rest
- Improve National Account Product Line
Review success preparing with us
- Strong Product / Project Management
experience and focus for greatly
improved New Product Launches
- As we grow, consultants are being
added to expand our capabilities
Critical Path Consulting, Inc.
Email Brandon@criticalpathconsultinginc.com
Phone (980) 875-0911
Address
1620 Meadowood Ln
Charlotte, NC 28211-4030
https://www.linkedin.com/company/
critical-path-consulting-inc
[Recipient]
Address Line 1
Address Line 2
Address Line 3
Address Line 4
Brandon Everett
President](https://image.slidesharecdn.com/771681da-f0d8-4656-9caa-7b0b15c4d909-141215141938-conversion-gate02/85/CPC-Newsletter-121514v2-4-320.jpg)
CPC Newsletter 121514v2
- 1. Critical Path Consulting, Inc. December 15, 2014 Project Management ineffective for commercial launches? Results weak following key account Product Line Reviews? Purchase from Asia with unknown Quality and Logistics? Wish to protect your ideas Legally? Introducing…Critical Path Consulting, Inc. A new solution is available to achieve growth. Connect the dots between the P&L owners, sales, engineering, manufacturing, and marketing while reducing the resources required for successful commercialization. Whether produced in the USA or Asia, our experience is key to your market success. CPC has been founded upon services designed to help you where you need it most…Product Management, Project Management, Sourced Products, Quality, Legal, and Marketing. Just call us to scope solutions for your new product launch. inside A Case Study: Critical Success Factors in New Product Development Success Solutions Menu 2 3 Key Values / Contact Information 4
- 2. New Product Success Factors From: A Case Study of Critical success factors of new product development (1) Role of top management (2) High quality on execution (3) Focus on customers (4) Strong support for and empowerment to teams with a flat organization structure (5) Organize cross-functional project teams with strong project leader (6) Balanced, sufficient resources (7) Rewards and recognition to teams (8) On Time Development and launching of products (9) High-quality NP project teams (10) Retaining team members with relevant experience Bolded to indicate CPC key impact www.academicjournals.org/abjm ISSN 1993-8233 “The details are not the details. They make the product. It will in the end be these details that give the product its life.” - Charles Eames 1 New Product Development is a collision of art and science. The black and white world of Engineering and Manufacturing meets the behavioral psychology in Design, Marketing, and Consumer Spending. The best ideas meet the emotional aspiration of the consumer opening their wallet…it’s the execution that gets them to take out their money. You have invested in strong growth, but may not necessarily have the full capabilities to bring new products to a successful commercial launch. How do you increase the odds of success? Address the “Critical Success Factors” of New Product Development to increase your chances at success. CPC services address 8 of the top 10 success factors in new product development. 2 Our services are crafted to plug in where you have the greatest needs. Select a single gap or multiple ones. We will work together to assess capabilities required so we can agree on scope. Our Project Management experience will bring the right knowledge together to plan the work and track and act to execute the project on time and on cost. Engineering, Manufacturing, Quality, Design, Marketing, and Executive Leadership should be involved early in the process to win. Commercialization requires mundane but ultra critical details such as product information and messaging in addition to merchandising and promotional plans so a turn key package can be presented to customers at point of sale. Together, we can help you achieve your business’ goals. Select one or more of our services today.
- 3. Critical Path ! SOLUTIONS ! Product Management - Generation Planning, Market Analysis, Profit Analysis, P&L Evaluation, Investment Requests, New Product Justification Project Management - New Product Introductions, Capital Investment Execution, Gate based Project Tracking/Commercialization 00 Sourced Product Execution - New product introduction with new supplier, Commercialization Process Management, Logistics setup, Asia sourcing specialty 00 ! TERMS ! Payments – Net 15 after invoicing for services rendered 00 This menu provides the critical solutions offered to secure the success of your product launch. The most costly and tedious risks occur with decisions made within these steps. Work with us to scope your solutions today. Quality - Quality process improvement, Root Cause Analysis, Design for Manufacturability and Quality, FMEA Marketing – Consumer Insight Planning, Execution, Product merchandising for market success, Promotional Development, Messaging for New Product Legal – Patent Process, Liability, Contract Development, Pricing Policies 00 00 00 Your Business Solutions Partner
- 4. December 15, 20 14 Key Values - Needs-based resource flexibility - Purchase products from Asia by selecting your source, let us do the rest - Improve National Account Product Line Review success preparing with us - Strong Product / Project Management experience and focus for greatly improved New Product Launches - As we grow, consultants are being added to expand our capabilities Critical Path Consulting, Inc. Email Brandon@criticalpathconsultinginc.com Phone (980) 875-0911 Address 1620 Meadowood Ln Charlotte, NC 28211-4030 https://www.linkedin.com/company/ critical-path-consulting-inc [Recipient] Address Line 1 Address Line 2 Address Line 3 Address Line 4 Brandon Everett President