This document discusses extended reality (XR) technologies like virtual reality (VR), augmented reality (AR), and mixed reality (MR). It provides examples of using XR, asks the reader about their first experiences with XR and opportunities to use it. The document then guides the reader in developing an XR proposition by outlining who the target audience is, the main goal, desired effect, and call to action. It also provides inspiration and tools for prototyping an XR scenario or experience.
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