Creating a strong narrative
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The document outlines a three-stage process for creating a strong public narrative that turns values into action for individuals, communities, and nations. The process involves constructing an identity, formulating choices, and motivating action. It also discusses the art of leadership which includes telling the story of self, the story of us, and the story of now to instruct, inspire, and motivate action through the head, heart, and hands. The overall goal is to provide a framework for developing public narratives that can drive positive change.
Creating a strong narrative
- 1. Creating a Strong Public Narrative Sharon Davidson : Aresko 07932 641313 Aresko: You stand out when we step in
- 2. Turning values into action • Discursive process for – Individuals – Communities – Nations • Three stage process: – Construct identity – Formulate choices – Motivate action Aresko: You stand out when we step in
- 3. Leadership Art • Includes – Story of self – Story of us – Story of now Aresko: You stand out when we step in
- 4. Story of Self • Who am I? – Values – Experience – Why I do what I do Aresko: You stand out when we step in
- 5. Story of Us • Who we are: – Shared values – Shared experience – Why we do what we do Aresko: You stand out when we step in
- 6. Story of Now • Articulates the present as a moment of: – Challenge – Choice – Hope Aresko: You stand out when we step in
- 7. Head, Heart and Hands • Head – Instruct • Heart – Inspire • Hands – The “how” – Motivates us to act Aresko: You stand out when we step in
- 8. Has this worked? Aresko: You stand out when we step in Yes they did ….. In 2008 Senator Obama + Marshall Ganz = The Presidency of the United States of America
- 9. Contact us for all your OD needs Aresko: You stand out when we step in
Editor's Notes
- #3: Construct identity = hopeFormulate choices = change we can believe inMotivate action = yes we can!