Neo4j, Inc. All rights reserved 2022
1
Who Owns That Yacht?
How Graphs Are Used to Identify Assets for Sanctions and Seizures
DataCon Los Angeles 2022
Mark Quinsland
Senior Field Engineer - Neo4j
mark.quinsland@neo4j.com
Neo4j, Inc. All rights reserved 2022
2
Welcome!
Mark Quinsland
Senior Field Engineer - Americas
mark.quinsland@neo4j.com
Neo4j, Inc. All rights reserved 2022
Agenda
● How the Ultra-wealthy exploit loopholes to shield assets
● Ultimate Beneficial Ownership Tracking - promise vs reality
● ICIJ
● How are Graph Databases being used
● Graph Data Science tools
● Questions
These slides (and additional bonus material) will be available for download
© 2022 Neo4j, Inc. All rights reserved.
Graph Databases Are the Future
© 2022 Neo4j, Inc. All rights reserved.
75+
Insurance
of the Top 10
8
Banks
of the Top 20
North American
20
Automakers
of the Top 10
8
Retailers
of the Top 10
7 Telcos
of the Top 10
7
Hotels
of the Top 5
3
Aircraft
Manufacturers
of the Top 5
3
Pharmaceuticals
of the Top 5
5
A word from our sponsor…
Neo4j, Inc. All rights reserved 2022
6
This is the story of an Egg
https://robbreport.com/lifestyle/news/faberge-egg-russian-superyacht-1234729438/
Neo4j, Inc. All rights reserved 2022
7
That was found on this yacht
Neo4j, Inc. All rights reserved 2022
8
That was owned by:
Suleyman Kerimov Eduard Khudainatov
OR
Neo4j, Inc. All rights reserved 2022
9
Explore Visually
TODO: use Bloom to create
A subgraph of this - andbuild it out
Neo4j, Inc. All rights reserved 2022
10
USA #2 Tax Haven
• Registering LLC or
trust is simple
• South Dakota and
Delaware lead the US
https://www.visualcapitalist.com/worlds-biggest-private-
tax-havens/
Neo4j, Inc. All rights reserved 2022
11
(almost) Every Country is a Tax Haven
Neo4j, Inc. All rights reserved 2022
12
IOR (Vatican Bank)
• Founded 1942 by Leo XII to transfer funds for
church members and official purposes
• Vatican City-State status provided secrecy
shield
• Exploited to move money & gold for Nazis,
Axis companies, war criminals, church
officials, and other corrupt persons
• On-going process to provide transparency
and follow international standards.
https://www.simonandschuster.com/books/Gods-Bankers/Gerald-Posner/9781416576594
Neo4j, Inc. All rights reserved 2022
13
Neo4j, Inc. All rights reserved 2022
14
Seized Yachts
Neo4j, Inc. All rights reserved 2022
15
OpenScreening - Search & Explore
https://resources.linkurious.com/openscreening
Neo4j, Inc. All rights reserved 2022
16
OpenScreening - quick demo
https://resources.linkurious.com/openscreening
Neo4j, Inc. All rights reserved 2022
17
Denmark Business Authority
• Fraudsters were hiding their
ownership in order to avoid
taxes.
• Goal was to Reduce the
yearly VAT deficit by 1 billion
DKK (136M USD)
https://www.slideshare.net/neo4j/graphtalk-copenhagen-fraud-detection-with-graphs
Neo4j, Inc. All rights reserved 2022
18
Reduce VAT Tax Avoidance
• DBA combined insights from
graph algorithms to improve
the metadata about
customers.
• Improved metadata was
used as input to ML
processes.
• VAT fraud was reduced
‘considerably’
https://www.slideshare.net/neo4j/graphtalk-copenhagen-fraud-detection-with-graphs
Neo4j, Inc. All rights reserved 2022
19
Money Laundering 101
Neo4j, Inc. All rights reserved 2022
20
The ‘Patriot’ Act Created a Massive Loophole
• Real Estate transactions
were exempt from
reporting requirements
• Multi-million $$ CASH
transactions became the
preferred way
• Sales of luxury condos to
shell companies and
foreign buyers
skyrocketed
Neo4j, Inc. All rights reserved 2022
21
Out with the Old In with the New!
Neo4j, Inc. All rights reserved 2022
22
Trump and Russians
Neo4j, Inc. All rights reserved 2022
23
Trump + Condos + Russians + Shell Companies = $$$
Neo4j, Inc. All rights reserved 2022
24
Trump + Condos + Russians + Shell Companies
• 1/3 of units in Trump
Tower sold to
Russians or Russian
shell companies
• One of 2 NYC
buildings selling to
anonymous buyers.
https://newrepublic.com/article/143586/trumps-russian-laundromat-trump-
tower-luxury-high-rises-dirty-money-international-crime-syndicate
Neo4j, Inc. All rights reserved 2022
25
Financial Crimes Enforcement Network (FinCEN)
• Corporate Transparency Act
passed in 2020
• Anyone forming a shell company
in US must list owner’s name &
TIN
• Banks must file Suspicious
Activity Reports to report
potentially illegal $$ movement
• Goal was to cut down on
largeCash payments for real
estate
https://www.bbc.com/news/uk-54226107
Neo4j, Inc. All rights reserved 2022
26
FinCEN Files Leak
https://www.bbc.com/news/uk-54226107
• 2600 leaked documents including
2100 Suspicious Activity Reports
(SAR)
• Most SARs resulted in no punitive
measures.
• HSBC, JP Morgan, Barclays,
Deutsche Bank all made the SAR
‘Greatest Hits’ offender list.
Neo4j, Inc. All rights reserved 2022
28
Beneficial Ownership - D&B
• Describe new regulation
https://www.facebook.com/watch/?v=281716713045688
https://neo4j.com/case-studies/dun-bradstreet/
Neo4j, Inc. All rights reserved 2022
31
Graph Example
• Use the yacht guys to show their relationships
• This will need some researching
• Visualize in Bloom, but use workbench first to show the concept
Neo4j, Inc. All rights reserved 2022
32
Morning: GDS Intro and GDS Internals
Graph Data Science
Graph Catalog
Graph Algorithms
Graph projection Graph machine learning
Neo4j, Inc. All rights reserved 2022
33
Afternoon: Applying Graph Data Science
Graph Embeddings Graph visualization Best Practices
A
Fraud Detection
Neo4j, Inc. All rights reserved 2022
Neo4j Browser
• Data Scientist and Developer direct access to Neo4j
Graph Databases
• CRUD operations using Cypher query language
• Execute Neo4j GDS Algorithms
Neo4j GDS - End User Experience
• Point-and-Click Graph Visualization for Data Scientists,
Analysts
• Search, Visualize, Explore, and Discover
• Share and Collaborate with Business Stakeholders
Neo4j Bloom
Neo4j, Inc. All rights reserved 2022
35
Neo4j GDS - End User Experience
Neo4j, Inc. All rights reserved 2021
Neo4j, Inc. All rights reserved 2022
36
Why Are Graph Databases ideal
for this problem!
© 2022 Neo4j, Inc. All rights reserved.
37
https://en.wikipedia.org/wiki/Domain_model
Start With a Domain Model
© 2022 Neo4j, Inc. All rights reserved.
38
Relational
© 2022 Neo4j, Inc. All rights reserved.
39
Relational
{}
Document
© 2022 Neo4j, Inc. All rights reserved.
40
{}
Document
Relational Graph
Neo4j, Inc. All rights reserved 2022
Neo4j Platform
Neo4j, Inc. All rights reserved 2022
Finding A Needle in a Haystack
Neo4j, Inc. All rights reserved 2022
Find the needle in the haystack using Graph Data Science
45
Gartner’s Approach to Using Graph Analytics
https://neo4j.com/whitepapers/gartner-graph-technology-business-use-case/
46
Graph Centrality Algorithms Assist in Analysis
• Closeness algorithms identify:
• Highly-connected nodes
• Built-in redundancy
• Betweenness algorithms identify:
• Strategically-connected nodes
• Single points of failure
• Potentially vulnerable nodes
betweenness
closeness
Neo4j, Inc. All rights reserved 2022
Highest Page Rank Score
Affected Models
Visually Exploring Impact Analysis
Replace this
Neo4j, Inc. All rights reserved 2022
Neo4j Platform
Neo4j, Inc. All rights reserved 2022
Demo & Questions
Neo4j, Inc. All rights reserved 2022
Summary: Key Points
• Complex Digital Twin data are naturally and easily modeled as a graph.
• Digital Twin graphs can become very large, with potentially millions of connected data elements
that require frequent near-real time updates.
• Neo4j’s in-memory graph database provides the flexibility, performance and analytical
capabilities needed to build, manage and query Digital Twins on enterprise scale.
• Enriching the Digital Twin graph with data unified across multiple sources opens up many
related use cases and provides the most business value.
Update this
Neo4j, Inc. All rights reserved 2022
Director’s Cut / Bonus Material
Additional Slides skipped due to time restrictions
Neo4j, Inc. All rights reserved 2022
Additional Resources
• https://neo4j.com/whitepapers/forrester-total-economic-impact/?ref=who-uses
• https://www.synopsys.com/blogs/software-security/software-bill-of-materials-bom/
• https://neo4j.com/case-studies/japanese-auto-manufacturer
• https://www.zdnet.com/article/how-daimler-is-using-graph-database-technology-in-hr/
• https://neo4j.com/case-studies/caterpillar/
• https://neo4j.com/case-studies/us-army/
• https://cdn.vector.com/cms/content/events/2020/VK/VVCK/1027/1.UNECE-SW.pdf
• https://www.linkedin.com/pulse/thats-power-graph-chris-seiler/
• https://www.unece.org/info/media/presscurrent-press-h/transport/2020/un-regulations-on-cybersecurity-and-software-
updates-to-pave-the-way-for-mass-roll-out-of-connected-vehicles/doc.html
• https://www.youtube.com/watch?v=JSfW3e2Cxcs
• https://neo4j.com/videos/graph-tour-2019-volvo-cars/
• https://neo4j.com/blog/graphs-in-automotive-and-manufacturing/
• https://www.slideshare.net/neo4j/volvo-cars-build-a-car-with-graphs
• https://www.slideshare.net/neo4j/modeling-manufacturing-with-graph-databases-a-journey-towards-a-digital-factory
• https://neo4j.com/blog/how-boston-scientific-improves-manufacturing-quality-using-graph-analytics/
Resources https://neo4j.com/product/graph-data-science/
Neo4j, Inc. All rights reserved 2022
ICIJ used Neo4j to uncover the world’s largest
journalistic leak to date, The Panama Papers,
exposing criminals, corruption and extensive tax
evasion.
The US space agency uses Neo4j for their
“Lessons Learned” database to connect
information to improve search ability
effectiveness in space mission.
German Centre for Diabetes Research (DZD)
uses Neo4j to make research more
accessible with multiple perspectives as
well as for machine learning
Knowledge Graph for humans & ML
Fraud Detection Knowledge Graph for humans
55
Neo4j: Making Sense of Highly-Connected Data - For Good!
Neo4j, Inc. All rights reserved 2022
The Labeled Property Graph Model
56
Nodes
• Describe the persons, things, etc
Relationships
• Describe how the Nodes are related
• Can have names and properties
• Often more important than the nodes
Replace graphic with Yacht
Neo4j, Inc. All rights reserved 2022

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Data Con LA 2022 - Who Owns That Yacht? How Graphs Are Used to Identify Assets for Sanctions

  • 1. Neo4j, Inc. All rights reserved 2022 1 Who Owns That Yacht? How Graphs Are Used to Identify Assets for Sanctions and Seizures DataCon Los Angeles 2022 Mark Quinsland Senior Field Engineer - Neo4j mark.quinsland@neo4j.com
  • 2. Neo4j, Inc. All rights reserved 2022 2 Welcome! Mark Quinsland Senior Field Engineer - Americas mark.quinsland@neo4j.com
  • 3. Neo4j, Inc. All rights reserved 2022 Agenda ● How the Ultra-wealthy exploit loopholes to shield assets ● Ultimate Beneficial Ownership Tracking - promise vs reality ● ICIJ ● How are Graph Databases being used ● Graph Data Science tools ● Questions These slides (and additional bonus material) will be available for download
  • 4. © 2022 Neo4j, Inc. All rights reserved. Graph Databases Are the Future
  • 5. © 2022 Neo4j, Inc. All rights reserved. 75+ Insurance of the Top 10 8 Banks of the Top 20 North American 20 Automakers of the Top 10 8 Retailers of the Top 10 7 Telcos of the Top 10 7 Hotels of the Top 5 3 Aircraft Manufacturers of the Top 5 3 Pharmaceuticals of the Top 5 5 A word from our sponsor…
  • 6. Neo4j, Inc. All rights reserved 2022 6 This is the story of an Egg https://robbreport.com/lifestyle/news/faberge-egg-russian-superyacht-1234729438/
  • 7. Neo4j, Inc. All rights reserved 2022 7 That was found on this yacht
  • 8. Neo4j, Inc. All rights reserved 2022 8 That was owned by: Suleyman Kerimov Eduard Khudainatov OR
  • 9. Neo4j, Inc. All rights reserved 2022 9 Explore Visually TODO: use Bloom to create A subgraph of this - andbuild it out
  • 10. Neo4j, Inc. All rights reserved 2022 10 USA #2 Tax Haven • Registering LLC or trust is simple • South Dakota and Delaware lead the US https://www.visualcapitalist.com/worlds-biggest-private- tax-havens/
  • 11. Neo4j, Inc. All rights reserved 2022 11 (almost) Every Country is a Tax Haven
  • 12. Neo4j, Inc. All rights reserved 2022 12 IOR (Vatican Bank) • Founded 1942 by Leo XII to transfer funds for church members and official purposes • Vatican City-State status provided secrecy shield • Exploited to move money & gold for Nazis, Axis companies, war criminals, church officials, and other corrupt persons • On-going process to provide transparency and follow international standards. https://www.simonandschuster.com/books/Gods-Bankers/Gerald-Posner/9781416576594
  • 13. Neo4j, Inc. All rights reserved 2022 13
  • 14. Neo4j, Inc. All rights reserved 2022 14 Seized Yachts
  • 15. Neo4j, Inc. All rights reserved 2022 15 OpenScreening - Search & Explore https://resources.linkurious.com/openscreening
  • 16. Neo4j, Inc. All rights reserved 2022 16 OpenScreening - quick demo https://resources.linkurious.com/openscreening
  • 17. Neo4j, Inc. All rights reserved 2022 17 Denmark Business Authority • Fraudsters were hiding their ownership in order to avoid taxes. • Goal was to Reduce the yearly VAT deficit by 1 billion DKK (136M USD) https://www.slideshare.net/neo4j/graphtalk-copenhagen-fraud-detection-with-graphs
  • 18. Neo4j, Inc. All rights reserved 2022 18 Reduce VAT Tax Avoidance • DBA combined insights from graph algorithms to improve the metadata about customers. • Improved metadata was used as input to ML processes. • VAT fraud was reduced ‘considerably’ https://www.slideshare.net/neo4j/graphtalk-copenhagen-fraud-detection-with-graphs
  • 19. Neo4j, Inc. All rights reserved 2022 19 Money Laundering 101
  • 20. Neo4j, Inc. All rights reserved 2022 20 The ‘Patriot’ Act Created a Massive Loophole • Real Estate transactions were exempt from reporting requirements • Multi-million $$ CASH transactions became the preferred way • Sales of luxury condos to shell companies and foreign buyers skyrocketed
  • 21. Neo4j, Inc. All rights reserved 2022 21 Out with the Old In with the New!
  • 22. Neo4j, Inc. All rights reserved 2022 22 Trump and Russians
  • 23. Neo4j, Inc. All rights reserved 2022 23 Trump + Condos + Russians + Shell Companies = $$$
  • 24. Neo4j, Inc. All rights reserved 2022 24 Trump + Condos + Russians + Shell Companies • 1/3 of units in Trump Tower sold to Russians or Russian shell companies • One of 2 NYC buildings selling to anonymous buyers. https://newrepublic.com/article/143586/trumps-russian-laundromat-trump- tower-luxury-high-rises-dirty-money-international-crime-syndicate
  • 25. Neo4j, Inc. All rights reserved 2022 25 Financial Crimes Enforcement Network (FinCEN) • Corporate Transparency Act passed in 2020 • Anyone forming a shell company in US must list owner’s name & TIN • Banks must file Suspicious Activity Reports to report potentially illegal $$ movement • Goal was to cut down on largeCash payments for real estate https://www.bbc.com/news/uk-54226107
  • 26. Neo4j, Inc. All rights reserved 2022 26 FinCEN Files Leak https://www.bbc.com/news/uk-54226107 • 2600 leaked documents including 2100 Suspicious Activity Reports (SAR) • Most SARs resulted in no punitive measures. • HSBC, JP Morgan, Barclays, Deutsche Bank all made the SAR ‘Greatest Hits’ offender list.
  • 27. Neo4j, Inc. All rights reserved 2022 28 Beneficial Ownership - D&B • Describe new regulation https://www.facebook.com/watch/?v=281716713045688 https://neo4j.com/case-studies/dun-bradstreet/
  • 28. Neo4j, Inc. All rights reserved 2022 31 Graph Example • Use the yacht guys to show their relationships • This will need some researching • Visualize in Bloom, but use workbench first to show the concept
  • 29. Neo4j, Inc. All rights reserved 2022 32 Morning: GDS Intro and GDS Internals Graph Data Science Graph Catalog Graph Algorithms Graph projection Graph machine learning
  • 30. Neo4j, Inc. All rights reserved 2022 33 Afternoon: Applying Graph Data Science Graph Embeddings Graph visualization Best Practices A Fraud Detection
  • 31. Neo4j, Inc. All rights reserved 2022 Neo4j Browser • Data Scientist and Developer direct access to Neo4j Graph Databases • CRUD operations using Cypher query language • Execute Neo4j GDS Algorithms Neo4j GDS - End User Experience • Point-and-Click Graph Visualization for Data Scientists, Analysts • Search, Visualize, Explore, and Discover • Share and Collaborate with Business Stakeholders Neo4j Bloom
  • 32. Neo4j, Inc. All rights reserved 2022 35 Neo4j GDS - End User Experience
  • 33. Neo4j, Inc. All rights reserved 2021 Neo4j, Inc. All rights reserved 2022 36 Why Are Graph Databases ideal for this problem!
  • 34. © 2022 Neo4j, Inc. All rights reserved. 37 https://en.wikipedia.org/wiki/Domain_model Start With a Domain Model
  • 35. © 2022 Neo4j, Inc. All rights reserved. 38 Relational
  • 36. © 2022 Neo4j, Inc. All rights reserved. 39 Relational {} Document
  • 37. © 2022 Neo4j, Inc. All rights reserved. 40 {} Document Relational Graph
  • 38. Neo4j, Inc. All rights reserved 2022 Neo4j Platform
  • 39. Neo4j, Inc. All rights reserved 2022 Finding A Needle in a Haystack
  • 40. Neo4j, Inc. All rights reserved 2022 Find the needle in the haystack using Graph Data Science
  • 41. 45 Gartner’s Approach to Using Graph Analytics https://neo4j.com/whitepapers/gartner-graph-technology-business-use-case/
  • 42. 46 Graph Centrality Algorithms Assist in Analysis • Closeness algorithms identify: • Highly-connected nodes • Built-in redundancy • Betweenness algorithms identify: • Strategically-connected nodes • Single points of failure • Potentially vulnerable nodes betweenness closeness
  • 43. Neo4j, Inc. All rights reserved 2022 Highest Page Rank Score Affected Models Visually Exploring Impact Analysis Replace this
  • 44. Neo4j, Inc. All rights reserved 2022 Neo4j Platform
  • 45. Neo4j, Inc. All rights reserved 2022 Demo & Questions
  • 46. Neo4j, Inc. All rights reserved 2022 Summary: Key Points • Complex Digital Twin data are naturally and easily modeled as a graph. • Digital Twin graphs can become very large, with potentially millions of connected data elements that require frequent near-real time updates. • Neo4j’s in-memory graph database provides the flexibility, performance and analytical capabilities needed to build, manage and query Digital Twins on enterprise scale. • Enriching the Digital Twin graph with data unified across multiple sources opens up many related use cases and provides the most business value. Update this
  • 47. Neo4j, Inc. All rights reserved 2022 Director’s Cut / Bonus Material Additional Slides skipped due to time restrictions
  • 48. Neo4j, Inc. All rights reserved 2022 Additional Resources • https://neo4j.com/whitepapers/forrester-total-economic-impact/?ref=who-uses • https://www.synopsys.com/blogs/software-security/software-bill-of-materials-bom/ • https://neo4j.com/case-studies/japanese-auto-manufacturer • https://www.zdnet.com/article/how-daimler-is-using-graph-database-technology-in-hr/ • https://neo4j.com/case-studies/caterpillar/ • https://neo4j.com/case-studies/us-army/ • https://cdn.vector.com/cms/content/events/2020/VK/VVCK/1027/1.UNECE-SW.pdf • https://www.linkedin.com/pulse/thats-power-graph-chris-seiler/ • https://www.unece.org/info/media/presscurrent-press-h/transport/2020/un-regulations-on-cybersecurity-and-software- updates-to-pave-the-way-for-mass-roll-out-of-connected-vehicles/doc.html • https://www.youtube.com/watch?v=JSfW3e2Cxcs • https://neo4j.com/videos/graph-tour-2019-volvo-cars/ • https://neo4j.com/blog/graphs-in-automotive-and-manufacturing/ • https://www.slideshare.net/neo4j/volvo-cars-build-a-car-with-graphs • https://www.slideshare.net/neo4j/modeling-manufacturing-with-graph-databases-a-journey-towards-a-digital-factory • https://neo4j.com/blog/how-boston-scientific-improves-manufacturing-quality-using-graph-analytics/
  • 50. Neo4j, Inc. All rights reserved 2022 ICIJ used Neo4j to uncover the world’s largest journalistic leak to date, The Panama Papers, exposing criminals, corruption and extensive tax evasion. The US space agency uses Neo4j for their “Lessons Learned” database to connect information to improve search ability effectiveness in space mission. German Centre for Diabetes Research (DZD) uses Neo4j to make research more accessible with multiple perspectives as well as for machine learning Knowledge Graph for humans & ML Fraud Detection Knowledge Graph for humans 55 Neo4j: Making Sense of Highly-Connected Data - For Good!
  • 51. Neo4j, Inc. All rights reserved 2022 The Labeled Property Graph Model 56 Nodes • Describe the persons, things, etc Relationships • Describe how the Nodes are related • Can have names and properties • Often more important than the nodes Replace graphic with Yacht
  • 52. Neo4j, Inc. All rights reserved 2022

Editor's Notes

  • #5: ... "we've seen SUCH a breadth of use cases emerging spanning nearly every industry." And as the leader in graph technology, we've been fortunate to be able to engage so many of you in helping to solve some very complex data challenges. So much so that we've been able to apply our graph expertise to help XXX 7 of top 10 Retailers 3 of top 5 Aircraft manufacturers 8 of the top 10 Insurance companies ... and ALL of America's top 20 banks to achieve their goals in leveraging graph technology. Were fortunate to say that over 75% of Fortune 100 uses Neo4j.
  • #6: ... "we've seen SUCH a breadth of use cases emerging spanning nearly every industry." And as the leader in graph technology, we've been fortunate to be able to engage so many of you in helping to solve some very complex data challenges. So much so that we've been able to apply our graph expertise to help XXX 7 of top 10 Retailers 3 of top 5 Aircraft manufacturers 8 of the top 10 Insurance companies ... and ALL of America's top 20 banks to achieve their goals in leveraging graph technology. Were fortunate to say that over 75% of Fortune 100 uses Neo4j.
  • #57: To answer that question I introduce "the labeled property graph model". It's got NODES, relationships and properties on each that can be added via code and data science Algorithms If this were a traditional relational database system you would have three data points; you have the car, the person and the other person. In graph you have the ability to add labels AND properties to nodes which essentially doubles triples and quadruples your ability to do analytics and data science and get more of a story from your data Graphs are the natural way to reveal, manage, use and even discover those relationships. Graphs are designed to mimic the data and the patterns naturally. <<< NEXT >>