Data driven omaha_12112014
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The document discusses big data and strategies for successful data visualization projects. It notes that while digital data is growing exponentially, less than 1% of data is analyzed. The key lessons are to start projects quickly, train users on new tools, and show decision-makers interactive reports rather than just answering their initial questions. Successful deployments consider organizational culture and either use a centralized or decentralized approach.
Data driven omaha_12112014
- 1. John Coltrane, Giant Steps 1
- 2. Being Data Driven Dan Murray Author Tableau Zen Master Director of BI Services, InterWorks December 11, 2015 - Omaha
- 3. Here’s to a Crazy One… 3 •Founder of GOTUG •Facilitator •Data Visualization Expert
- 4. On Today’s Menu • My first Tableau Success • Big Data & Keys to Success • Getting Your Boss Interested • Deployment strategies • Building effective dashboards
- 5. 5 My first Tableau Project
- 6. Rapid Deployment • Sales • Inventory • Accounts Receivable • Accounts Payable • Purchasing
- 8. 8 Lessons Learned • Start quickly • Spreadsheets work • Fast payback
- 9. The Data Flood • Volume • Velocity • Variety
- 10. 10 Digital data in the world 2000 - 5 exabytes 2005 - 130 exabytes 2010 - 1,200 exabytes 2014 - 5,600 exabytes 2020 - 40,000 exabytes Source: IDC (Adapted)
- 11. Order of Magnitude Sources: Wikipedia, Wired Magazine
- 13. The NSA is watching • Internet Searches • Websites visited • Emails sent & received • Social Media activity • Blogging activity • Videos watched/uploaded • Photos viewed/uploaded • Cell phone GPS data • Cell phone Apps downloaded • Phone call records • Text messages sent/received • Skype video calls • Online purchases/transactions • Credit card transactions • Financial information • Legal documents • Travel documents • Health records • Cable TV shows watched • Commuter toll records • Bus and subway passes • Facial recognition data • Arrest records • Drivers license data • And more…. http://nsa.gov1.info/Source: data/index.html#data
- 14. Digital Data 2014 5,128,181,465,548,270,412,118 Year-to-date through 12/08/2014 (8:05 AM PST) 5,128 Exabytes 5.128 Zettabytes Source: EMC Worldwide Information Growth Ticker (powered by IDC Research)
- 15. New 1-TB Drives Needed 5,128,181,465
- 16. $14.6 billion
- 17. Storage is keeping pace.
- 18. Variety • Relational Databases • Non-relational Databases • Grid/cache storage Over 200 commercial and open source options available.
- 19. “New Digital Universe Study Reveals Big Data Gap: Less Than 1% of World’s Data is Analyzed.” http://www.emc.com/about/news/press/Source: IDC 2012/20121211-01.htm
- 20. 20 3 keys to success • Training • Start fast •Don’t do what your boss asks
- 21. Training Especially if you have a lot of experience with legacy tools
- 22. Start Fast Pick something you can finish in < 4 weeks
- 23. Don’t do what your boss asks you to do…
- 25. 25 Show your boss something she has never seen before-that is actionable- with the first project. Build enthusiasm for more discovery.
- 26. 26 Why do deployments succeed or fail? •Failing to follow the earlier recommendations •Failing to consider company culture
- 29. Facebook Mostly organic growth with a common company culture.
- 30. Cisco Systems Growth through acquisition with a variety of company cultures.
- 31. Facebook • Centrally controlled • Center of excellence • Rapid expansion
- 32. Cisco Systems • Central funding • Decentralized control • Natural adoption
- 33. Both successful
- 34. The most compelling Tableau stories are discovery tales
- 35. 35 Dashboard Best Practices
- 36. 36 •Download a trial license •Build something < Xmas •Get training You can have a success before the end of 2014
- 37. 37
- 38. 38 Dan Murray Tableau Zen Master Author Tableau Your Data! Director of BI Services, InterWorks, Inc. Twitter: dgm885 Email: dan.murray@interworks.com