Demystifying AR_VR_MR
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The document presents an overview of virtual reality (VR), augmented reality (AR), and mixed reality (MR), detailing their definitions, applications, and market potential. It emphasizes the importance of investing in these technologies due to their growing integration across various sectors, including entertainment, education, and healthcare. The market for AR/VR/MR is projected to surpass $100 billion by 2025, highlighting significant business opportunities in the field.
Demystifying AR_VR_MR
- 1. Demystifying AR / VR / MR Dr. PK Mishra Chief Technology Advisor Presented on 18th July 2020 @ Webinar By CSI, ACM & IEEE CS 1 CopyrightAdaproConsulting (pkmishra@adapro.in)
- 2. Agenda • Reality is what you Experience • Definitions - Real, Augmented, Virtual, Mixed • Use Cases and sample Demo • Market Scenario • Technology Components to setup (HW, SW, Skill) • Why should you invest time and effort • Discussions and Suggestions CopyrightAdaproConsulting 2
- 3. I Draw Upon My Experiences @ 3 CopyrightAdaproConsulting
- 4. Perception/Experience of Reality CopyrightAdaproConsulting 4 Reality is what you Experience
- 5. In the modern Digital world it is Essential to enhance the raw reality with Digital Reality But How? VR? AR? MR? xR? CopyrightAdaproConsulting 5
- 6. Wikipedia Definitions VR/AR/MR • Virtual reality (VR) is a simulated experience that can be similar to or completely different from the real world. • Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities including visual, auditory, haptic, somato- sensory and olfactory. AR can be defined as a system that fulfills three basic features: a combination of real and virtual worlds, real-time interaction, and accurate 3D registration of virtual and real objects • Mixed reality (MR) is the merging of real and virtual worlds to produce new environments and visualizations, where physical and digital objects co-exist and interact in real time. Mixed reality does not exclusively take place in either the physical or virtual world, but is a hybrid of reality and virtual reality, encompassing both augmented reality and augmented virtuality via immersive technology CopyrightAdaproConsulting 6
- 8. Core Elements to Digital Reality CopyrightAdaproConsulting 8
- 9. Alternate Practical Definitions • Virtual Reality VR is the most widely known of these technologies. It is fully immersive, which tricks your senses into thinking you’re in a different environment or world apart from the real world. Using a head mounted display (HMD) or headset, you’ll experience a computer-generated world of imagery and sounds in which you can manipulate objects and move around using haptic controllers while tethered to a console or PC. • Augmented Reality AR overlays digital information on real-world elements. Pokémon GO* is among the best-known examples. Augmented reality keeps the real world central and may enhance it by suitably tracking it and applying other digital details. These details act as a new layer of perception, and supplements your reality perception • Mixed Reality MR brings together real world and digital elements. In mixed reality, you interact with and manipulate both physical and virtual items and environments, using next-generation sensing and imaging technologies. Mixed Reality allows you to see and immerse yourself in the world around you even as you interact with a virtual environment using your own hands— all without ever removing your headset. It provides the ability to have one foot (or hand) in the real world, and the other in an imaginary place, breaking down basic concepts between real and imaginary, offering an experience that can change the way you game and work today. CopyrightAdaproConsulting 9
- 10. Some Uses of VR / AR Technologies • Games / Entertainment – 1000s of games are already available and in almost every category • Learning and Education – Early education players have used it. Many stories around the success of teaching early maths to kids • Healthcare—For training, such as for surgical simulations • Film and TV—For movies and shows to create unique 3D and perceptual experiences • Virtual travel—For virtual trips to an art museum, another planet, exotic places that may or may not exist at all —all from home • Professional sports—For training programs like STRIVR to help pro and amateur athletes • Advertising • Retails industry • Defense CopyrightAdaproConsulting 10
- 13. Learning/High Skill Training • Learning with 3D pictures and hands-on experiences has always been easier • Retention rate with VR tools is one of the best with almost 75% effectiveness CopyrightAdaproConsulting 13
- 14. AR Changing e-Commerce Experience • All biggies like Amazon, Macy, IKEA, Walmart etc. use AR/VR solutions • Well suited for shopping by Mobiles • Helps to create demand, decide faster and often easier on buyer due to photorealistic 3D modelling in real time • Helps in reducing returns and enhances good feel for customer CopyrightAdaproConsulting 14
- 16. To Build VR Experiences You Need • Capable enough PC or Smartphone • VR Viewer like a Cardboard Viewer • Authoring Tools / SDK • Google VR SDK • Unity Tools • Content Plugins / Supplements • 3D models, video, images, sounds etc. • Programming and Scripting Skills • C++, C#, Java … • Game Engines • Unity / Unreal scripting • Device specific plugins • Design ideas and tools to implement them CopyrightAdaproConsulting 16
- 17. What Type of Computer ? • For VR, you need a computer that can handle heavy loads. High-end desktops or laptops targeted for advanced tasks like gaming or video editing are good reference configurations • Suitably select components like CPU, GPU, RAM and Display. Accelerated drivers for peripheral devices are also required. Without these high-performing components working in sync, you may have a pretty miserable experience. A powerful system will ensure that you’ll have fun you are looking for. VR that lags makes it impossible for the virtual world to respond as you expect, which can lead to more than just disappointment, it also increases the risk of motion sickness. • A high-end processor assists in positional tracking and controls how real and immersive your virtual environment will be, so you'll enjoy a deeper experience in a higher-fidelity environment. CPUs similar to specs of Intel® Core™ i7 processor are recommended • A discrete graphics processing unit (GPU) is recommended. The GPU is responsible for rendering the high resolution, immersive images needed for VR. Appropriate software extensions may also be needed • Normally the headset vendors recommend the optimum configurations you need for a certain class of experiences. • Many vendors provide gaming PCs, usually it is a starting point CopyrightAdaproConsulting 17
- 18. What Type of Headset (HMD)? • Many types of VR headsets are available, all with varying performance levels and prices. • Entry level gear, such as Google Cardboard, uses your mobile phone as the screen, whereas PC-operated devices, like the HTC Vive or Oculus Rift are immersive—providing a premium VR environment. • Microsoft has recently announced their Windows 10 Mixed Reality platform that initially uses fully immersive headsets offered by Acer, Asus, Dell, HP, Lenovo, and Samsung. • Some AR headsets are available on the market today. The Microsoft Hololens, Google Glass and Meta 2 headsets are great examples of enterprise ready products • Every PC-connected HMD will have different system requirements, so if you’re buying a new Virtual Reality headset, make sure you check with the HMD vendor for their recommended and minimum system requirements. CopyrightAdaproConsulting 18
- 19. My Reference Setup + Windows 10 Phone CopyrightAdaproConsulting 19
- 21. How To Start by Yourself? CopyrightAdaproConsulting 21
- 23. Some Market Numbers / News • Global Market Size of AR/VR/MR products together ~ US$ 50B in 2019. Services and related revenue extra. This revenue growth could continue for many years based on rate of adoption • Boeing by using AR, improved productivity in wiring harness assembly by 25%. Survey across industry showed performance benefits around 30% • Almost all major players in social media use these technologies to enthrall user – more is coming • These technologies play a major role in Digital Transformation agenda of all companies and will continue to see growth for many years • Indian telecom major Jio (having tech partnership with Google) has recently announced the availability of Jio Glass that will be used among others for Jio Web Conferencing CopyrightAdaproConsulting 23
- 24. What Core Research/Technologies? It is a truly multi-disciplinary subject with very active research based developments Apart form computer hardware and software technologies many other areas that contribute to AR/VR are • Traditional research in human brain and sensory activities • Traditional Physics areas Optics, Sound, electromagnetics • Multi-modal network traffic using Wi-Fi, 2G/GPRS/3G/4G/5G, IR, Bluetooth, NFC.. Etc. • Instrumentation and Interconnects • Product Design, Personalization and Ergonomics • Data Security for small / mini / micro devices A career can be made in any one of these disciplines CopyrightAdaproConsulting 24
- 25. Why Invest Your Time/Effort? • Strong potential to be an all pervasive technology for new generation experience enhancing applications that touches almost all aspects of digital life • Boost in IoT implementations can trigger massive growth in these reality enhancing hardware • Software development skills are still rare. Designers and developers are among the most well paid in the IT industry. Sometimes 5 to 10 times the average rates • So learn these skills and strike while it is still hot by upskilling yourself from a professional setup CopyrightAdaproConsulting 25
- 26. Down Sides? Yes Be Watchful • Fabricating the reality that you desire may have few unwanted consequences • How to prove what is real or genuine? • Any electronic / Digital evidence can be doubted, some courts already discount them • Sickness due to over dose of enhanced / blurred experiences • Massive proliferation of edge devices (from IoT to AR/VR) that have a weakened security regime and multimodal network interconnects (that dilute data security to lowest minimum denomination in protection and privacy) bring new risks that can be exploited • Cyber Frauds, Impersonations and similar crimes are already making use of AR/VR and seem to be on rise CopyrightAdaproConsulting 26 Be responsible and mature. All implementations should care for safety, security and ethics
- 27. Summary Digital Reality (VR/ AR/ MR) has great potential to reimagine and reconstruct reality by allowing virtual access to objects, places and people that may be out of reach in the real world Implementation of solutions in practically every major industry is taking place at a rapid pace. A decade ago what seemed to be good for entertainment at personal level is now being embraced on a large scale by enterprises, education, Governments and Defense By 2025 the market size will be well above US$100 Billions a year – Good business short/medium term So, pay heed and master the right skills to cash on these opportunities CopyrightAdaproConsulting 27
- 28. References • Wikipedia • Digital Reality – A technical Primer by Deloitte Insight • Pinterest – for some informative pictures • www.intel.com • Developing AR and VR experiences with Unity by Mark Billinghurst on Slideshare CopyrightAdaproConsulting 28
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