Design in Fintech - What are the Top 10 Key Principles?
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The document outlines ten key principles for UX design in fintech, emphasizing user-centric design through thorough research and iterative feedback. It highlights the importance of simplicity, security, consistency, accessibility, performance, data visualization, and personalization in creating effective financial applications. Additionally, it suggests integrating robust authentication methods and provides recommendations for improving user guidance and support.
Design in Fintech - What are the Top 10 Key Principles?
- 1. Extentia, a Merkle Company | Confidential | www.extentia.com UX DESIGN IN FINTECH: WHAT ARE THE TOP 10 KEY PRINCIPLES?
- 2. Extentia, a Merkle Company | Confidential | www.extentia.com User-Centric Design Conduct thorough user research to understand needs and pain points Develop personas and user journeys to identify critical interactions Continuously iterate designs based on user feedback
- 3. Extentia, a Merkle Company | Confidential | www.extentia.com Simplicity and Clarity Embrace minimalist design by focusing on essential features Ensure intuitive and straightforward navigation Use plain language to explain financial concepts
- 4. Extentia, a Merkle Company | Confidential | www.extentia.com Security and Trust Integrate robust authentication methods like 2FA and biometrics Encrypt all data in transit and at rest Communicate security policies and practices transparently
- 5. Extentia, a Merkle Company | Confidential | www.extentia.com Consistency and Accessibility Develop Develop a design system with standardized UI components Maintain Maintain consistent interactions for elements like buttons and menus Ensure Ensure brand consistency in logos, color palettes, and tone of voice Design Design inclusively for users with disabilities, like providing descriptive alternative text for images Ensure Ensure WCAG compliance and regularly evaluate with accessibility tools
- 6. Extentia, a Merkle Company | Confidential | www.extentia.com Performance and Speed Write optimized code to reduce load times Manage data efficiently to avoid delays Continuously monitor and optimize performance metrics
- 7. Extentia, a Merkle Company | Confidential | www.extentia.com Data Visualization Use interactive charts and graphs to engage in data exploration Focus on clear and uncluttered visuals Provide contextual information to aid data interpretation
- 8. Extentia, a Merkle Company | Confidential | www.extentia.com Feedback and Responsiveness Offer real-time feedback for user actions Use status indicators to show task progress Display clear and specific error messages with actionable instructions
- 9. Extentia, a Merkle Company | Confidential | www.extentia.com Guidance, Support, and Personalization Implement Implement an effective onboarding process for new users Offer Offer accessible help and support options Use Use tooltips and in-app guides for contextual help Allow Allow users to customize their dashboards and receive personalized recommendatio ns Adapt Adapt content based on user interactions and data
- 10. Extentia, a Merkle Company | Confidential | www.extentia.com Thank You! Write to us at inquiries.extentia.com to learn more More about Extentia’s offerings at www.extentia.com