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© 2015 Interaction Insight Consulting, LLC. All rights reserved.
Michael Siepmann, Ph.D.
@MSiep • MS@TechDesignPsych.com • 303-835-0501
Designing Healthcare Technology
to Support the Whole User
From Functionality to Experience, and Beyond
© 2013 Interaction Insight Consulting,
LLC
All rights reserved
© 2015 Interaction Insight Consulting, LLC
All rights reserved
2
September 9, 2015
What's Healthcare Technology For?
© 2015 Interaction Insight Consulting, LLC
All rights reserved
3
September 9, 2015
The Whole User
© 2015 Interaction Insight Consulting, LLC
All rights reserved
4
September 9, 2015
The Whole User
What do they want it to do?Functionality
© 2015 Interaction Insight Consulting, LLC
All rights reserved
5
September 9, 2015
Functionality
Read This 
Fantastic
Manual
© 2015 Interaction Insight Consulting, LLC
All rights reserved
6
September 9, 2015
The Whole User
What do they want it to do?Functionality
Is it easy for them to use?Usability
© 2015 Interaction Insight Consulting, LLC
All rights reserved
7
September 9, 2015
Usability
© 2015 Interaction Insight Consulting, LLC
All rights reserved
8
September 9, 2015
The Whole User
What do they want it to do?Functionality
Is it easy for them to use?Usability
What is using it like for them?User Experience
© 2015 Interaction Insight Consulting, LLC
All rights reserved
9
September 9, 2015
User Experience (UX)
© 2015 Interaction Insight Consulting, LLC
All rights reserved
10
September 9, 2015
The Whole User
What do they want it to do?Functionality
Is it easy for them to use?Usability
What is using it like for them?User Experience
How does it influence their
cognition, emotion, and behavior?
Support
(or Manipulation)
How does it affect their ongoing patterns
of cognition, emotion, and behavior?
(Deeper) Support
(or Manipulation)
© 2015 Interaction Insight Consulting, LLC
All rights reserved
11
September 9, 2015
Why the Whole User?
© 2015 Interaction Insight Consulting, LLC
All rights reserved
12
September 9, 2015
The Best Doctors
© 2015 Interaction Insight Consulting, LLC
All rights reserved
13
September 9, 2015
Use
Me! Use
Me!
The Best Healthcare Technology
© 2015 Interaction Insight Consulting, LLC
All rights reserved
14
September 9, 2015
Designing to Support the Whole User
© 2015 Interaction Insight Consulting, LLC
All rights reserved
15
September 9, 2015
People Shape Tech
Use
Me!
Tech Shapes People
© 2015 Interaction Insight Consulting, LLC
All rights reserved
16
September 9, 2015
Use
Me!
Supporting the Whole User via Usability
Usability
© 2015 Interaction Insight Consulting, LLC
All rights reserved
17
September 9, 2015
Tech Design  Usability
 Cognition, Emotion, Behavior
• Adolf Hitler was born in 1892.
• Adolf Hitler was born in 1887.
• Cognitive Ease
© 2015 Interaction Insight Consulting, LLC
All rights reserved
18
September 9, 2015
Use
Me!
Supporting the Whole User via UX
Usability
UX
© 2015 Interaction Insight Consulting, LLC
All rights reserved
19
September 9, 2015
Tech Design  UX  Cognition, Emotion, Behavior
• Positive Emotions Broaden and Build
“...certain discrete positive emotions—including joy,
interest, contentment, pride, and love— … share the
ability to broaden people's momentary thought-
action repertoires and build their enduring personal
resources...”
- Barbara Fredrickson, 2001
© 2015 Interaction Insight Consulting, LLC
All rights reserved
20
September 9, 2015
Use
Me!
Supporting the Whole User Directly
Usability
UX
Direct
© 2015 Interaction Insight Consulting, LLC
All rights reserved
21
September 9, 2015
“But
is more
common”
“This
patient
brings to
mind ”
Tech Design  Cognition
“Think like a
statistician”
© 2015 Interaction Insight Consulting, LLC
All rights reserved
22
September 9, 2015
Tech Design  Emotion
• Secondary Traumatic Stress (STS)
“The key to effective management of STS is … early
recognition of, and insight into, the strong emotions
experienced in the doctor-patient relationship.”
- Peter Huggard, 2003
© 2015 Interaction Insight Consulting, LLC
All rights reserved
23
September 9, 2015
Tech Design  Behavior
• Behavior Toward Obese Patients
“Primary care physicians … demonstrated less
emotional rapport with overweight and obese
patients … than with normal weight patients.”
- Kimberly Gudzune, et al., 2013
“_______”?
© 2015 Interaction Insight Consulting, LLC
All rights reserved
24
September 9, 2015
How?
© 2015 Interaction Insight Consulting, LLC
All rights reserved
25
September 9, 2015
Knowledge
Usability / Human Factors / UX
+
Psychology, especially:
- Positive psychology
- Social psychology
- Behavioral economics
- Research methods
Build your expertise
+
Consult an expert!
© 2015 Interaction Insight Consulting, LLC
All rights reserved
26
September 9, 2015
Attitude
● Excited
●
Optimistic
● Realistic
● Caring
● Concerned
● Self-aware
● Open
“People Shape Tech
Tech Shapes People”
© 2015 Interaction Insight Consulting, LLC
All rights reserved
27
September 9, 2015
Books
© 2015 Interaction Insight Consulting, LLC
All rights reserved
28
September 9, 2015
Recap
© 2015 Interaction Insight Consulting, LLC
All rights reserved
29
September 9, 2015
Use
Me! Use
Me!
© 2015 Interaction Insight Consulting, LLC
All rights reserved
30
September 9, 2015
Functionality
Usability
User Experience
Support
(or Manipulation)
(Deeper) Support
(or Manipulation)
© 2015 Interaction Insight Consulting, LLC
All rights reserved
31
September 9, 2015
Use
Me!
Usability
UX
Direct
How Will You Support the Whole User?
© 2015 Interaction Insight Consulting, LLC. All rights reserved.
Michael Siepmann, Ph.D.
@MSiep • MS@TechDesignPsych.com • 303-835-0501
Thank You!
© 2013 Interaction Insight Consulting,
LLC
All rights reserved
Im
agescourtesy
of
O
penClipArt.org

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Designing Healthcare Technology to Support the Whole User: From Functionality to Experience, and Beyond

  • 1. © 2015 Interaction Insight Consulting, LLC. All rights reserved. Michael Siepmann, Ph.D. @MSiep • MS@TechDesignPsych.com • 303-835-0501 Designing Healthcare Technology to Support the Whole User From Functionality to Experience, and Beyond © 2013 Interaction Insight Consulting, LLC All rights reserved
  • 2. © 2015 Interaction Insight Consulting, LLC All rights reserved 2 September 9, 2015 What's Healthcare Technology For?
  • 3. © 2015 Interaction Insight Consulting, LLC All rights reserved 3 September 9, 2015 The Whole User
  • 4. © 2015 Interaction Insight Consulting, LLC All rights reserved 4 September 9, 2015 The Whole User What do they want it to do?Functionality
  • 5. © 2015 Interaction Insight Consulting, LLC All rights reserved 5 September 9, 2015 Functionality Read This  Fantastic Manual
  • 6. © 2015 Interaction Insight Consulting, LLC All rights reserved 6 September 9, 2015 The Whole User What do they want it to do?Functionality Is it easy for them to use?Usability
  • 7. © 2015 Interaction Insight Consulting, LLC All rights reserved 7 September 9, 2015 Usability
  • 8. © 2015 Interaction Insight Consulting, LLC All rights reserved 8 September 9, 2015 The Whole User What do they want it to do?Functionality Is it easy for them to use?Usability What is using it like for them?User Experience
  • 9. © 2015 Interaction Insight Consulting, LLC All rights reserved 9 September 9, 2015 User Experience (UX)
  • 10. © 2015 Interaction Insight Consulting, LLC All rights reserved 10 September 9, 2015 The Whole User What do they want it to do?Functionality Is it easy for them to use?Usability What is using it like for them?User Experience How does it influence their cognition, emotion, and behavior? Support (or Manipulation) How does it affect their ongoing patterns of cognition, emotion, and behavior? (Deeper) Support (or Manipulation)
  • 11. © 2015 Interaction Insight Consulting, LLC All rights reserved 11 September 9, 2015 Why the Whole User?
  • 12. © 2015 Interaction Insight Consulting, LLC All rights reserved 12 September 9, 2015 The Best Doctors
  • 13. © 2015 Interaction Insight Consulting, LLC All rights reserved 13 September 9, 2015 Use Me! Use Me! The Best Healthcare Technology
  • 14. © 2015 Interaction Insight Consulting, LLC All rights reserved 14 September 9, 2015 Designing to Support the Whole User
  • 15. © 2015 Interaction Insight Consulting, LLC All rights reserved 15 September 9, 2015 People Shape Tech Use Me! Tech Shapes People
  • 16. © 2015 Interaction Insight Consulting, LLC All rights reserved 16 September 9, 2015 Use Me! Supporting the Whole User via Usability Usability
  • 17. © 2015 Interaction Insight Consulting, LLC All rights reserved 17 September 9, 2015 Tech Design  Usability  Cognition, Emotion, Behavior • Adolf Hitler was born in 1892. • Adolf Hitler was born in 1887. • Cognitive Ease
  • 18. © 2015 Interaction Insight Consulting, LLC All rights reserved 18 September 9, 2015 Use Me! Supporting the Whole User via UX Usability UX
  • 19. © 2015 Interaction Insight Consulting, LLC All rights reserved 19 September 9, 2015 Tech Design  UX  Cognition, Emotion, Behavior • Positive Emotions Broaden and Build “...certain discrete positive emotions—including joy, interest, contentment, pride, and love— … share the ability to broaden people's momentary thought- action repertoires and build their enduring personal resources...” - Barbara Fredrickson, 2001
  • 20. © 2015 Interaction Insight Consulting, LLC All rights reserved 20 September 9, 2015 Use Me! Supporting the Whole User Directly Usability UX Direct
  • 21. © 2015 Interaction Insight Consulting, LLC All rights reserved 21 September 9, 2015 “But is more common” “This patient brings to mind ” Tech Design  Cognition “Think like a statistician”
  • 22. © 2015 Interaction Insight Consulting, LLC All rights reserved 22 September 9, 2015 Tech Design  Emotion • Secondary Traumatic Stress (STS) “The key to effective management of STS is … early recognition of, and insight into, the strong emotions experienced in the doctor-patient relationship.” - Peter Huggard, 2003
  • 23. © 2015 Interaction Insight Consulting, LLC All rights reserved 23 September 9, 2015 Tech Design  Behavior • Behavior Toward Obese Patients “Primary care physicians … demonstrated less emotional rapport with overweight and obese patients … than with normal weight patients.” - Kimberly Gudzune, et al., 2013 “_______”?
  • 24. © 2015 Interaction Insight Consulting, LLC All rights reserved 24 September 9, 2015 How?
  • 25. © 2015 Interaction Insight Consulting, LLC All rights reserved 25 September 9, 2015 Knowledge Usability / Human Factors / UX + Psychology, especially: - Positive psychology - Social psychology - Behavioral economics - Research methods Build your expertise + Consult an expert!
  • 26. © 2015 Interaction Insight Consulting, LLC All rights reserved 26 September 9, 2015 Attitude ● Excited ● Optimistic ● Realistic ● Caring ● Concerned ● Self-aware ● Open “People Shape Tech Tech Shapes People”
  • 27. © 2015 Interaction Insight Consulting, LLC All rights reserved 27 September 9, 2015 Books
  • 28. © 2015 Interaction Insight Consulting, LLC All rights reserved 28 September 9, 2015 Recap
  • 29. © 2015 Interaction Insight Consulting, LLC All rights reserved 29 September 9, 2015 Use Me! Use Me!
  • 30. © 2015 Interaction Insight Consulting, LLC All rights reserved 30 September 9, 2015 Functionality Usability User Experience Support (or Manipulation) (Deeper) Support (or Manipulation)
  • 31. © 2015 Interaction Insight Consulting, LLC All rights reserved 31 September 9, 2015 Use Me! Usability UX Direct How Will You Support the Whole User?
  • 32. © 2015 Interaction Insight Consulting, LLC. All rights reserved. Michael Siepmann, Ph.D. @MSiep • MS@TechDesignPsych.com • 303-835-0501 Thank You! © 2013 Interaction Insight Consulting, LLC All rights reserved Im agescourtesy of O penClipArt.org